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To create for the ages, let's combine art and engineering

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    Good morning.
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    When I was a little boy,
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    I had an experience that changed my life,
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    and is in fact why I'm here today.
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    That one moment, one moment,
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    profoundly affected how I think about
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    art, design, and engineering.
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    As background, I was fortunate enough to grow up
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    in a family of lovely and talented artists
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    in one of the world's great cities.
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    My dad, John Ferren, who died when I was 15,
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    was an artist by both passion and profession,
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    as is my mom, Rae.
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    He was one of the New York school
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    abstract expressionists who,
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    together with his contemporaries,
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    invented American modern art,
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    and contributed to moving the American zeitgeist
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    towards modernism in the 20th century.
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    Isn't it remarkable that, after thousands of years
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    of people doing mostly representational art,
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    that modern art, comparatively speaking,
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    is about 15 minutes old,
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    yet now pervasive.
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    As with many other important innovations,
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    those radical ideas required no new technology,
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    just fresh thinking and a willingness to experiment,
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    plus resiliency in the face of near-universal criticism
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    and rejection.
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    In our home, art was everywhere.
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    It was like oxygen,
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    around us and necessary for life.
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    As I watched him paint,
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    dad taught me that art
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    was not about being decorative,
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    but it was a different way of communicating ideas,
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    and in fact one that could bridge the worlds
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    of knowledge and insight.
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    Given this rich artistic environment,
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    you'd assume that I would have been compelled
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    to go into the family business,
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    but no.
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    I followed the path of most kids
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    who are genetically programmed
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    to make their parents crazy.
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    I had no interest in becoming an artist,
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    certainly not a painter.
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    What I did love was electronics and machines,
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    taking them apart, building new ones,
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    and making them work.
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    Fortunately, my family also had engineers in it,
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    and with my parents,
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    these were my first role models.
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    What they all had in common
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    was they worked very, very hard.
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    My grandpa owned and operated a sheet metal
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    kitchen cabinet factory in Brooklyn.
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    On weekends, we would go
    together to Cortland Street
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    which was New York City's radio row.
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    There we would explore massive piles
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    of surplus electronics,
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    and for a few bucks bring home treasures
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    like Norton bombsights
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    and parts from the first IBM tube-based computers.
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    I found these objects both useful and fascinating.
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    I learned about engineering and how things worked
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    not at school
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    but by taking apart and studying
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    these fabulously complex devices.
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    I did this for hours every day,
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    apparently avoiding electrocution.
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    Life was good.
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    However, every summer, sadly,
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    the machines got left behind
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    while my parents and I traveled overseas
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    to experience history, art, and design.
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    We visited the great museums and historic buildings
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    of both Europe and the Middle East,
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    but to encourage my growing interest
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    in science and technology,
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    they would simply drop me off in places
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    like the London Science Museum,
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    where I would wander endlessly for hours by myself
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    studying the history of science and technology.
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    Then, when I was about nine years old,
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    we went to Rome.
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    On one particularly hot summer day,
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    we visited a drum-shaped
    building that from the outside
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    was not particularly interesting.
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    My dad said it was called the Pantheon,
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    a temple for all of the gods.
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    It didn't look all that special from the outside,
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    as I said, but when we walked inside,
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    I was immediately struck by three things.
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    First of all, it was pleasantly cool
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    despite the oppressive heat outside.
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    It was very dark, the only source of light
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    being an big open hole in the roof.
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    Dad explained that this wasn't a big open hole,
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    but it was called the Oculus,
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    an eye to the heavens.
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    And there was something about this place,
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    I didn't know why, that just felt special.
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    As we walked to the center of the room,
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    I looked up at the heavens through the Oculus.
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    This was the first church that I'd been to
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    that provided an unrestricted view
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    between God and man.
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    But I wondered, what about when it rained?
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    Dad may have called this an Oculus,
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    but it was in fact a big hole in the roof.
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    I looked down and saw floor drains
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    had been cut into the stone floor.
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    As I became more accustomed to the dark,
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    I was able to make out details of the floor
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    and the surrounding walls.
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    No big deal, just the same statuary stuff
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    that we'd seen all over Rome.
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    In fact, it looked like the Appian Way
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    of marble salesman showed up
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    with his sample book, showed it to Hadrian,
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    and Hadrian said, "We'll take all of it."
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    (Laughter)
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    But the ceiling was amazing.
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    It looked like a Buckminster Fuller geodesic dome.
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    I'd seen these before,
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    and Bucky was friends with my dad.
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    It was modern, high-tech, impressive,
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    a huge 142-foot clear span
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    which not coincidentally was its exact height.
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    I loved this place.
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    It was really beautiful and unlike
    anything I'd ever seen before,
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    so I asked my dad, "When was this built?"
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    He said, "About 2,000 years ago."
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    And I said, "No, I mean, the roof."
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    You see, I assumed that this was a modern roof
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    that had been put on because the original
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    was destroyed in some long-past war.
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    He said, "It's the original roof."
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    That moment changed my life,
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    and I can remember it as if it were yesterday.
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    For the first time, I realized people were smart
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    2,000 years ago. (Laughter)
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    This has never crossed my mind.
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    I mean, to me, you know, the pyramids at Giza,
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    we visited those the year before,
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    and sure they're impressive, nice enough design,
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    but look, give me an unlimited budget,
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    20 to 40,000 laborers, and about 10 to 20 years
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    to cut and drag stone blocks across the countryside,
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    and I'll build you pyramids too.
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    But no amount of brute force
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    gets you the dome of the Pantheon,
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    not 2,000 years ago, nor today.
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    And incidentally, it is still the largest
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    unreinforced concrete dome that's ever been built.
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    To build the Pantheon took some miracles.
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    By miracles, I mean things that are
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    technically barely possible,
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    very high risk, and might not be
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    actually accomplishable at this moment in time,
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    certainly not by you.
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    For example, here are some
    of the Pantheon's miracles.
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    To make it even structurally possible,
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    they had to invent super-strong concrete,
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    and to control weight,
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    varied the density of the aggregate
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    as they worked their way up the dome.
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    For strength and lightness, the dome structure
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    used five rings of coffers,
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    each of diminishing size,
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    which imparts a dramatic forced perspective
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    to the design.
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    It was wonderfully cool inside
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    because of its huge thermal mass,
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    natural convection of air rising up
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    through the Oculus,
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    and a Venturi effect when wind blows across
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    the top of the building.
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    I discovered for the first time that light itself
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    has substance.
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    The shaft of light beaming through the Oculus
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    was both beautiful and palpable,
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    and I realized for the first time
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    that light could be designed,
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    further, that of all of the forms of design,
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    visual design,
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    they were all kind of irrelevant without it,
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    because without light, you can't see any of them.
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    I also realized that I wasn't the first person
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    to think that this place was really special.
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    It survived gravity, barbarians, looters, developers,
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    and the ravages of time to become
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    what I believe is the longest
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    continuously occupied building in history.
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    Largely because of that visit,
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    I came to understand that,
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    contrary to what I was being told in school,
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    the worlds of art and design
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    were not in fact incompatible
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    with science and engineering.
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    I realized, when combined,
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    you could create things that were amazing
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    that couldn't be done in either domain alone.
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    But in school, with few exceptions,
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    they were treated as separate worlds,
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    and they still are.
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    My teachers told me that I had to get serious
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    and focus on one or the other.
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    However, urging me to specialize
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    only caused me to really appreciate those polymaths
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    like Michaelangelo, Leonardo da Vinci,
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    Benjamin Franklin,
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    people who did exactly the opposite.
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    And this led me to embrace
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    and want to be in both worlds.
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    So then how do these projects of unprecedented creative vision and technical complexity
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    like the Pantheon actually happen?
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    Someone themselves, perhaps Hadrian,
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    needed a brilliant creative vision.
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    They also needed the storytelling
    and leadership skills
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    necessary to fund and execute it,
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    and a mastery of science and technology
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    with the ability and knowhow
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    to push existing innovations even farther.
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    It is my belief that to create
    these rare game changers
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    requires you to pull off at least five miracles.
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    The problem is, no matter how talented,
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    rich, or smart you are,
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    you only get one to one and a half miracles.
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    That's it. That's the quota.
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    Then you run out of time, money, enthusiasm,
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    whatever.
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    Remember, most people can't even imagine
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    one of these technical miracles,
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    and you need at least five to make a Pantheon.
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    In my experience, these rare visionaries
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    who can think across the worlds of art,
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    design, and engineering,
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    have the ability to notice
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    when others have provided enough of the miracles
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    to bring the goal within reach.
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    Driven by the clarity of their vision,
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    they summon the courage and determination
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    to deliver the remaining miracles
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    and they often take what other people think to be
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    insurmountable obstacles
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    and turn them into features.
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    Take the Oculus of the Pantheon.
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    By insisting that it be in the design,
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    it meant you couldn't use much
    of the structural technology
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    that had been developed for Roman arches.
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    However, by instead embracing it
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    and rethinking weight and stress distribution,
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    they came up with a design that only works
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    if there's a big hole in the roof.
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    That done, you now get the aesthetic
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    and design benefits of light cooling
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    and that critical direct connection with the heavens.
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    Not bad.
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    These people not only believed
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    that the impossible can be done,
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    but that it must be done.
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    Enough ancient history.
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    What are some recent examples of innovations
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    that combine creative design
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    and technological advances in a way so profound
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    that they will be remembered
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    a thousand years from now?
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    Well, putting a man on the moon was a good one,
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    and returning him safely to earth wasn't bad either.
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    Talk about one giant leap:
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    it's hard to imagine a more profound moment
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    in human history
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    than when we first left our world
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    to set foot on another.
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    So what came after the moon?
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    One is tempted to say that today's pantheon
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    is the internet,
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    but I actually think that's quite wrong,
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    or at least it's only part of the story.
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    The internet isn't a Pantheon.
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    It's more like the invention on concrete:
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    important, absolutely necessary
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    to build the Pantheon,
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    and enduring,
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    but entirely insufficient by itself.
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    However, just as the technology of concrete
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    was critical in realization of the Pantheon,
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    new designers will use the
    technologies of the internet
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    to create novel concepts that will endure.
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    Smart phone is a perfect example.
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    Soon the majority of people on the planet
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    will have one,
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    and the idea of connecting everyone
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    to both knowledge and each other will endure.
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    So what's next?
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    What imminent advance will be
    the equivalent of the Pantheon?
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    Thinking about this,
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    I rejected many very plausible
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    and dramatic breakthroughs to come,
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    such as curing cancer.
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    Why? Because Pantheons are anchored
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    in designed physical objects,
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    ones that inspire by simply seeing
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    and experiencing them,
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    and will continue to do so indefinitely.
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    It is a different kind of language, like art.
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    These other vital contributions that extend life
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    and relieve suffering are, of course, critical,
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    and fantastic,
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    but they're part of the continuum of
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    our overall knowledge and technology,
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    like the internet.
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    So what is next?
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    Perhaps counterintuitively,
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    I'm guessing it's a visionary idea
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    from the late 1930s
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    that's been revived every decade since:
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    autonomous vehicles.
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    Now you're thinking, give me a break?
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    How can a fancy version of cruise control
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    be profound?
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    Look, much of our world
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    has been designed around roads and transportation.
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    These were as essential to the success
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    of the Roman Empire
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    as the interstate highway system
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    to the prosperity and development
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    of the United States.
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    Today, these roads that interconnect our world
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    are dominated by cars and trucks
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    that have remained largely unchanged
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    for a hundred years.
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    Although perhaps not obvious today,
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    autonomous vehicles will be the key technology
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    that enables us to redesign our cities
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    and, by extension, civilization.
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    Here's why:
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    once they become ubiquitous,
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    each year, these vehicles will save
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    tens of thousands of lives in the United States alone
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    and a million globally.
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    Automotive energy consumption and air pollution
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    will be cut dramatically.
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    Much of the road congestion
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    in and out of our cities will disappear.
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    They will enable compelling new concepts
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    in how we design cities, work,
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    and the way we live.
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    We will get where we're going faster
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    and society will recapture vast amounts
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    of lost productivity
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    now spent sitting in traffic basically polluting.
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    But why now? Why do we think this is ready?
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    Because over the last 30 years,
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    people from outside the automotive industry
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    have spent countless billions
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    creating the needed miracles,
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    but for entirely different purposes.
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    It took folks like DARPA, universities,
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    and companies completely
    outside of the automotive industry
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    to notice that if you were clever about it,
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    autonomy could be done now.
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    So what are the five miracles
    needed for autonomous vehicles?
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    One, you need to know
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    where you are and exactly what time it is.
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    This was solved neatly by the GPS system,
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    Global Positioning System,
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    that the U.S. Government put in place.
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    You need to know where all the roads are,
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    what the rules are, and where you're going.
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    The various needs of personal navigation systems,
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    in car navigation systems,
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    and web based maps address this.
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    You must have near-continuous communication
  • 15:53 - 15:55
    with high-performance computing networks
  • 15:55 - 15:57
    and with others nearby
  • 15:57 - 15:59
    to understand their intent.
  • 15:59 - 16:03
    The wireless technologies
    developed for mobile devices,
  • 16:03 - 16:05
    with some minor modifications,
  • 16:05 - 16:07
    are completely suitable to solve this.
  • 16:07 - 16:10
    You'll probably want some restricted roadways
  • 16:10 - 16:12
    to get started
  • 16:12 - 16:14
    that both society and its lawyers
  • 16:14 - 16:16
    agree are safe to use for this.
  • 16:16 - 16:18
    This will start with the HOV lanes
  • 16:18 - 16:20
    and move from there.
  • 16:20 - 16:22
    But finally, you need to recognize
  • 16:22 - 16:25
    people, signs, and objects.
  • 16:25 - 16:28
    Machine vision, special sensors,
    and high performance computing
  • 16:28 - 16:29
    can do a lot of this,
  • 16:29 - 16:31
    but it turns out a lot is not good enough
  • 16:31 - 16:34
    when your family is on board.
  • 16:34 - 16:37
    Occasionally, humans will need to do sense-making.
  • 16:37 - 16:41
    For this, you might actually have to wake up
  • 16:41 - 16:43
    your passenger and ask them what the hell
  • 16:43 - 16:46
    that big lump is in the middle of the road.
  • 16:46 - 16:48
    Not so bad, and it will give us a sense of purpose
  • 16:48 - 16:50
    in this new world.
  • 16:50 - 16:53
    Besides, once the first drivers explain
  • 16:53 - 16:54
    to their confused car
  • 16:54 - 16:56
    that the giant chicken at the fork in the road
  • 16:56 - 16:58
    is actually a restaurant,
  • 16:58 - 17:00
    and it's okay to keep driving,
  • 17:00 - 17:04
    every other car on the surface of the earth
  • 17:04 - 17:07
    will know that from that point on.
  • 17:07 - 17:09
    Five miracles, mostly delivered,
  • 17:09 - 17:11
    and now you just need a clear vision
  • 17:11 - 17:14
    of a better world filled with autonomous vehicles
  • 17:14 - 17:17
    with seductively beautiful and new functional designs
  • 17:17 - 17:20
    plus a lot of money and hard work
  • 17:20 - 17:22
    to bring it home.
  • 17:22 - 17:24
    The beginning is now only a handful of years away,
  • 17:24 - 17:26
    and I predict that autonomous vehicles
  • 17:26 - 17:28
    will permanently change our world
  • 17:28 - 17:32
    over the next several decades.
  • 17:32 - 17:35
    In conclusion, I've come to believe
  • 17:35 - 17:37
    that the ingredients for the next Pantheons
  • 17:37 - 17:39
    are all around us,
  • 17:39 - 17:41
    just waiting for visionary people
  • 17:41 - 17:43
    with the broad knowledge,
  • 17:43 - 17:45
    multidisciplinary skills,
  • 17:45 - 17:47
    and intense passion
  • 17:47 - 17:51
    to harness them to make their dreams a reality.
  • 17:51 - 17:54
    But these people don't spontaneously
  • 17:54 - 17:55
    pop into existence.
  • 17:55 - 17:57
    They need to be nurtured and encouraged
  • 17:57 - 17:59
    from when they're little kids.
  • 17:59 - 18:01
    We need to love them and help them
  • 18:01 - 18:02
    discover their passions.
  • 18:02 - 18:05
    We need to encourage them to work hard
  • 18:05 - 18:07
    and help them understand that failure
  • 18:07 - 18:10
    is a necessary ingredient for success,
  • 18:10 - 18:12
    as is perseverance.
  • 18:12 - 18:15
    We need to help them to find their own role models,
  • 18:15 - 18:18
    and give them the confidence
    to believe in themselves
  • 18:18 - 18:21
    and to believe that anything is possible,
  • 18:21 - 18:24
    and just as my grandpa did when
    he took me shopping for surplus
  • 18:24 - 18:26
    and just as my parents did
  • 18:26 - 18:28
    when they took me to science museums,
  • 18:28 - 18:31
    we need to encourage them to find their own path,
  • 18:31 - 18:34
    even if it's very different from our own.
  • 18:34 - 18:35
    But a cautionary note:
  • 18:35 - 18:38
    we also need to periodically pry them away
  • 18:38 - 18:39
    from their modern miracles,
  • 18:39 - 18:41
    the computers, phones, tablets,
  • 18:41 - 18:43
    game machines, and TVs,
  • 18:43 - 18:45
    take them out into the sunlight
  • 18:45 - 18:47
    so they can experience both the natural
  • 18:47 - 18:50
    and design wonders of our world,
  • 18:50 - 18:52
    our planet and our civilization.
  • 18:52 - 18:55
    If we don't, they won't understand
  • 18:55 - 18:57
    what these precious things are
  • 18:57 - 19:00
    that someday they will be resopnsible
  • 19:00 - 19:02
    for protecting and improving.
  • 19:02 - 19:04
    We also need to them to understand
  • 19:04 - 19:06
    something that doesn't seem adequately appreciated
  • 19:06 - 19:09
    in our increasingly tech-dependent world,
  • 19:09 - 19:11
    that art and design
  • 19:11 - 19:13
    are not luxuries,
  • 19:13 - 19:15
    nor somehow incompatible
  • 19:15 - 19:16
    with science and engineering.
  • 19:16 - 19:22
    They are in fact essential to what makes us special.
  • 19:22 - 19:24
    Someday, if you get the chance,
  • 19:24 - 19:26
    perhaps you can take your kids
  • 19:26 - 19:28
    to the actual Pantheon,
  • 19:28 - 19:31
    as we will our daughter Kyra,
  • 19:31 - 19:33
    to experience firsthand
  • 19:33 - 19:37
    the power of that astonishing design,
  • 19:37 - 19:41
    which on one otherwise unremarkable day in Rome
  • 19:41 - 19:44
    reached 2,000 years into the future
  • 19:44 - 19:46
    to set the course for my life.
  • 19:46 - 19:48
    Thank you.
  • 19:48 - 19:52
    (Applause)
Title:
To create for the ages, let's combine art and engineering
Speaker:
Bran Ferren
Description:

more » « less
Video Language:
English
Team:
closed TED
Project:
TEDTalks
Duration:
20:12

English subtitles

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