Guy Kawasaki: Speak with Salient Points
-
0:03 - 0:06The next thing is to
use salient points. -
0:06 - 0:09First column is, how
we like to talk about -
0:09 - 0:10stuff if you're
into technology. -
0:11 - 0:14But really, the second
column is what really counts. -
0:15 - 0:19Miles per gallon? Not so much!
Yearly costs, much better. -
0:19 - 0:21The grease or
heating costs. -
0:21 - 0:24What should you set
your thermostat for? -
0:24 - 0:26Or a very easy example.
-
0:26 - 0:29Do you talk in terms of
gigabytes or number of songs? -
0:29 - 0:33The salient point is number of
songs, not how many gigabytes. -
0:33 - 0:36I doubt that most normal people
wake up in the morning and say, -
0:36 - 0:42'God, if I only had a 64-gigabyte
iPod, I would be happy.' -
0:42 - 0:45You talk about songs,
how many movies can it hold. -
0:45 - 0:47Use salient points.
- Title:
- Guy Kawasaki: Speak with Salient Points
- Description:
-
- Video Language:
- English
- Team:
Stanford Entrepreneurship Corner
- Duration:
- 0:52
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Dorina Mihai edited English subtitles for Guy Kawasaki: Speak with Salient Points | |
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Dorina Mihai edited English subtitles for Guy Kawasaki: Speak with Salient Points | |
![]() |
Dorina Mihai edited English subtitles for Guy Kawasaki: Speak with Salient Points | |
![]() |
Dorina Mihai edited English subtitles for Guy Kawasaki: Speak with Salient Points |