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The Build Settings can be accessed from the File menu
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by going to File - Build Settings.
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A build in development is a term used to describe
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an exported executable form of your project.
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And given Unity's multiplatform nature
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this varies for each platform.
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For webplayers Unity will export an HTML file
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with example embedding code
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and a .Unity 3D file which contains your game
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and will be run by the Unity webplayer plug-in
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in your browser.
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For standalone Unity will export an executable version of your game
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for PC, Mac and Linux.
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For iOS Unity exports an Xcode project
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that can be opened in Apple's Xcode SDK
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and run on the device for testing
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and submission to the app store.
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For Android Unity exports an APK file
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that can be opened in the Android SDK.
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Flash exports an SWF file
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associated assets,
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and yet again an HTML file with example embedding code.
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Google Native Client exports a Google Chrome browser
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compatible webplayer game.
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And for consoles Unity builds directly to your
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hardware development kit.
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The build settings work with Unity's player settings
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to define settings for the build that you create.
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Split in to cross-platform and per-platform
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you can set some basic values at the top and then choose settings below
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that are specific for the platform you are developing for.
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One thing to note as a beginner
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is that the resolution in the Resolution and Presentation area
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is the setting you can select for the game view.
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For details of other per-platform settings
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refer to the manual link below.