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What's in a Name?

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    When Don and I first hatched the plan
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    to start this company,
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    we went around and around on names.
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    We looked for an acronym,
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    but couldn't come up with one
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    Then we just started thinking about
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    what we like, where we live,
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    and what our work philosophy is.
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    Particularly in New England
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    and off the coast of Maine, it means
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    a work ethic that's fantastic,
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    so we decided on "SALT"
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    And yes we've used "salt of the earth"
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    we've used "add a little salt".
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    When it comes down to it,
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    people remember it.
Title:
What's in a Name?
Video Language:
English
Duration:
0:43
saltassociates edited English subtitles for What's in a Name?
saltassociates edited English subtitles for What's in a Name?
saltassociates edited English subtitles for What's in a Name?
saltassociates edited English subtitles for What's in a Name?

English subtitles

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