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Greenwashing: Is sustainable fashion a myth?

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    If you've been shopping in a mall
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    or online for quilting recently
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    you may have noticed a trend.
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    An increase in fashion promising
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    is more sustainable.
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    Even the printed design is plant based.
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    Environmentally friendly.
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    That's why 79% of our garments
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    already have sustainable properties
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    More shoppers want fashion
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    that is lesson --- on the planet
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    and companies are responding.
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    It's a very very big trend right now.
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    So there's a huge increase in the market
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    of stuff leading us to be sustainable.
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    While some companies
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    are doing the right thing,
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    many consumers we spoke with
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    are skeptical.
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    They're using all the right words
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    but I don't see it actually
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    being put into practice.
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    If i'm going to by something
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    that claims to be "eco".
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    Am I asking the cashier
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    like if they know?
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    Honestly, no.
Title:
Greenwashing: Is sustainable fashion a myth?
Description:

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Video Language:
English
Team:
Amplifying Voices
Project:
Greenwashing
Duration:
09:28

English subtitles

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