How To Create a Successful Scorecard For Your SaaS Startup | Dan Martell
- Title:
- How To Create a Successful Scorecard For Your SaaS Startup | Dan Martell
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What was the most impactful thing you ever deployed to your business? In this video, I want to talk about creating a killer scorecard for you to hold your team accountable and crushing goals.
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It’s a simple question.
Yet one that freezes so many SaaS founders in their tracks.
Why? They have no freakin’ clue how to answer it.
Do you mean churn?
Do you mean new leads?
Do you mean expansion revenue?Without a clear scorecard, you don’t know what game you’re playing -- and if you don’t know the game you’re playing, not only is it impossible to “win”, but you’ll burn out trying to play every game all at once.
Before I had a clear scorecard at Spheric Technologies, we were up to 16 employees and a million plus in revenue -- yet I was a total wreck.
I was accountable for EVERYONE -- double checking the most basic things like invoicing at 2 am… on top of my core role as CEO.
And it was all because I failed to implement a scorecard system, and delegate ownership to the right team members.
Simply put, unless you implement a Precision Scorecard™ in your company (and assign ownership to the right team members)... your growth will be severely stunted and you’ll be flirting nonstop with burnout.
In this week’s video, I give you the simplest (yet most powerful) scorecard that you can print out and implement as soon as your next team meeting.
At a high level, here are the 5 key ingredients of a killer scorecard:
1. Funnel Metrics
2. Weekly Measurement
3. Net New Numbers
4. Targets and Actuals
5. Assign OwnershipIf personal (or team) motivation has ever been an issue in your company, you’ll want to pay special attention to implementing #3 on the list.
By tracking net new numbers, you literally “engineer” motivation into your scorecard, and defend against complacency.
It’s a small step (literally a few clicks on a spreadsheet) that can make a massive impact over the weeks and months.
Check out the full episode here, and let me know in the comments what changes to your scorecard you plan to make in time for your next weekly meeting.
Dan “The Mentor Whisperer” Martell
Don't forget to share this entrepreneurial advice with your friends, so they can learn too: https://youtu.be/tNHM97e43lY
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ABOUT DAN MARTELL
=====================“You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one... not two... but three tech businesses: Clarity.fm, Spheric and Flowtown.
You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force.
An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives - but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away.
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http://bit.ly/2wJAKEJ - Video Language:
- English
- Duration:
- 12:25
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