An Internet without screens might look like this
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0:01 - 0:05I'd like to start by asking you all
to go to your happy place, please. -
0:05 - 0:07Yes, your happy place,
-
0:07 - 0:09I know you've got one even if it's fake.
-
0:09 - 0:10(Laughter)
-
0:10 - 0:11OK, so, comfortable?
-
0:11 - 0:12Good.
-
0:12 - 0:15Now I'd like to you to mentally answer
the following questions. -
0:16 - 0:18Is there any strip lighting
in your happy place? -
0:19 - 0:21Any plastic tables?
-
0:21 - 0:22Polyester flooring?
-
0:23 - 0:24Mobile phones?
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0:25 - 0:26No?
-
0:26 - 0:28I think we all know that our happy place
-
0:28 - 0:30is meant to be
somewhere natural, outdoors -- -
0:31 - 0:32on a beach, fireside.
-
0:32 - 0:36We'll be reading or eating or knitting.
-
0:36 - 0:41And we're surrounded
by natural light and organic elements. -
0:41 - 0:43Natural things make us happy.
-
0:43 - 0:47And happiness is a great motivator;
we strive for happiness. -
0:47 - 0:50Perhaps that's why
we're always redesigning everything, -
0:50 - 0:55in the hopes that our solutions
might feel more natural. -
0:55 - 0:56So let's start there --
-
0:56 - 1:00with the idea that good design
should feel natural. -
1:01 - 1:04Your phone is not very natural.
-
1:05 - 1:08And you probably think
you're addicted to your phone, -
1:08 - 1:09but you're really not.
-
1:09 - 1:11We're not addicted to devices,
-
1:11 - 1:14we're addicted to the information
that flows through them. -
1:15 - 1:18I wonder how long you would be
happy in your happy place -
1:18 - 1:21without any information
from the outside world. -
1:22 - 1:24I'm interested in how we access
that information, -
1:24 - 1:26how we experience it.
-
1:26 - 1:30We're moving from a time
of static information, -
1:30 - 1:33held in books and libraries and bus stops,
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1:33 - 1:35through a period of digital information,
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1:35 - 1:37towards a period of fluid information,
-
1:37 - 1:44where your children will expect to be able
to access anything, anywhere at any time, -
1:44 - 1:48from quantum physics
to medieval viticulture, -
1:48 - 1:51from gender theory to tomorrow's weather,
-
1:52 - 1:54just like switching on a lightbulb --
-
1:55 - 1:56Imagine that.
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1:56 - 1:59Humans also like simple tools.
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1:59 - 2:02Your phone is not a very simple tool.
-
2:02 - 2:04A fork is a simple tool.
-
2:04 - 2:05(Laughter)
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2:05 - 2:08And we don't like them made of plastic,
-
2:08 - 2:11in the same way I don't really like
my phone very much -- -
2:11 - 2:15it's not how I want
to experience information. -
2:15 - 2:20I think there are better solutions
than a world mediated by screens. -
2:20 - 2:22I don't hate screens, but I don't feel --
-
2:22 - 2:24and I don't think any of us feel that good
-
2:24 - 2:27about how much time
we spend slouched over them. -
2:28 - 2:29Fortunately,
-
2:29 - 2:31the big tech companies seem to agree.
-
2:31 - 2:36They're actually heavily invested
in touch and speech and gesture, -
2:36 - 2:38and also in senses --
-
2:38 - 2:41things that can turn
dumb objects, like cups, -
2:41 - 2:44and imbue them with the magic
of the Internet, -
2:44 - 2:47potentially turning this digital cloud
-
2:47 - 2:49into something we might touch and move.
-
2:50 - 2:52The parents in crisis over screen time
-
2:53 - 2:56need physical digital toys
teaching their kids to read, -
2:56 - 2:58as well as family-safe app stores.
-
3:00 - 3:03And I think, actually,
that's already really happening. -
3:04 - 3:08Reality is richer than screens.
-
3:09 - 3:12For example, I love books.
-
3:12 - 3:17For me they are time machines --
atoms and molecules bound in space, -
3:17 - 3:21from the moment of their creation
to the moment of my experience. -
3:21 - 3:23But frankly,
-
3:23 - 3:25the content's identical on my phone.
-
3:25 - 3:30So what makes this
a richer experience than a screen? -
3:30 - 3:33I mean, scientifically.
-
3:33 - 3:35We need screens, of course.
-
3:35 - 3:40I'm going to show film,
I need the enormous screen. -
3:41 - 3:44But there's more than you can do
with these magic boxes. -
3:45 - 3:48Your phone is not
the Internet's door bitch. -
3:48 - 3:49(Laughter)
-
3:49 - 3:52We can build things --
physical things, -
3:52 - 3:54using physics and pixels,
-
3:54 - 3:57that can integrate the Internet
into the world around us. -
3:57 - 4:00And I'm going to show you
a few examples of those. -
4:02 - 4:05A while ago, I got to work
with a design agency, Berg, -
4:05 - 4:10on an exploration of what the Internet
without screens might actually look like. -
4:10 - 4:12And they showed us a range ways
-
4:12 - 4:17that light can work with simple senses
and physical objects -
4:17 - 4:22to really bring the Internet to life,
to make it tangible. -
4:22 - 4:26Like this wonderfully mechanical
YouTube player. -
4:27 - 4:29And this was an inspiration to me.
-
4:31 - 4:34Next I worked with
the Japanese agency, AQ, -
4:34 - 4:36on a research project into mental health.
-
4:36 - 4:37We wanted to create an object
-
4:37 - 4:41that could capture the subjective data
around mood swings -
4:41 - 4:43that's so essential to diagnosis.
-
4:44 - 4:46This object captures your touch,
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4:46 - 4:49so you might press it
very hard if you're angry, -
4:49 - 4:51or stroke it if you're calm.
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4:51 - 4:54It's like a digital emoji stick.
-
4:54 - 4:57And then you might revisit
those moments later, -
4:57 - 4:59and add context to them online.
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4:59 - 5:01Most of all,
-
5:01 - 5:04we wanted to create
an intimate, beautiful thing -
5:04 - 5:06that could live in your pocket
-
5:06 - 5:07and be loved.
-
5:09 - 5:11The binoculars are actually
a birthday present -
5:11 - 5:13for the Sydney Opera House's
40th anniversary. -
5:13 - 5:17Our friends at Tellart in Boston
brought over a pair of street binoculars, -
5:17 - 5:20the kind you might find
on the Empire State Building, -
5:20 - 5:22and they fitted them with 360-degree views
-
5:22 - 5:25of other iconic world heritage sights --
-
5:25 - 5:27(Laughter)
-
5:27 - 5:29using Street View.
-
5:29 - 5:32And then we stuck them under the steps.
-
5:32 - 5:37So, they became this very physical,
simple reappropriation, -
5:37 - 5:39or like a portal to these other icons.
-
5:39 - 5:42So you might see Versailles
or Shackleton's Hut. -
5:42 - 5:45Basically, it's virtual
reality circa 1955. -
5:45 - 5:47(Laughter)
-
5:47 - 5:51In our office we use
hacky sacks to exchange URLs. -
5:51 - 5:54This is incredibly simple,
it's like your Opal card. -
5:54 - 5:57You basically put a website
on the little chip in here, -
5:58 - 6:01and then you do this and ... bosh! --
-
6:01 - 6:03the website appears on your phone.
-
6:03 - 6:06It's about 10 cents.
-
6:06 - 6:08Treehugger is a project
that we're working on -
6:08 - 6:10with Grumpy Sailor and Finch,
here in Sydney. -
6:11 - 6:13And I'm very excited
about what might happen -
6:13 - 6:17when you pull the phones apart
and you put the bits into trees, -
6:17 - 6:20and that my children
might have an opportunity -
6:20 - 6:25to visit an enchanted forest
guided by a magic wand, -
6:25 - 6:28where they could talk to digital fairies
and ask them questions, -
6:28 - 6:30and be asked questions in return.
-
6:30 - 6:31As you can see,
-
6:31 - 6:33we're at the cardboard stage
with this one. -
6:33 - 6:35(Laughter)
-
6:35 - 6:36But I'm very excited
-
6:36 - 6:40by the possibility of getting kids
back outside without screens, -
6:40 - 6:44but with all the powerful magic
of the Internet at their fingertips. -
6:44 - 6:48And we hope to have something like this
working by the end of the year. -
6:50 - 6:51So let's recap.
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6:52 - 6:54Humans like natural solutions.
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6:54 - 6:56Humans love information.
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6:56 - 6:58Humans need simple tools.
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6:59 - 7:04These principles should underpin
how we design for the future, -
7:04 - 7:06not just for the Internet.
-
7:06 - 7:12You may feel uncomfortable about the age
of information that we're moving into. -
7:12 - 7:16You may feel challenged,
rather than simply excited. -
7:16 - 7:18Guess what? Me too.
-
7:18 - 7:22It's a really extraordinary period
of human history. -
7:24 - 7:28We are the people
that actually build our world, -
7:28 - 7:30there are no artificial intelligences...
-
7:30 - 7:31yet.
-
7:31 - 7:33(Laughter)
-
7:33 - 7:39It's us -- designers, architects,
artists, engineers. -
7:39 - 7:41And if we challenge ourselves,
-
7:41 - 7:45I think that actually
we can have a happy place -
7:45 - 7:48filled with the information we love
-
7:48 - 7:53that feels as natural and as simple
as switching on lightbulb. -
7:53 - 7:54And although it may seem inevitable,
-
7:54 - 8:00that what the public wants
is watches and websites and widgets, -
8:00 - 8:06maybe we could give a bit of thought
to cork and light and hacky sacks. -
8:06 - 8:07Thank you very much.
-
8:07 - 8:10(Applause)
- Title:
- An Internet without screens might look like this
- Speaker:
- Tom Uglow
- Description:
-
Designer Tom Uglow is creating a future in which humanity's love for natural solutions and simple tools can coexist with our need for information and the devices that provide us with it. "Reality is richer than screens," he says. "We can have a happy place filled with the information we love that feels as natural as switching on lightbulb."
- Video Language:
- English
- Team:
closed TED
- Project:
- TEDTalks
- Duration:
- 08:23
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene approved English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this | |
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Brian Greene edited English subtitles for An Internet without screens might look like this |