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♪ (dramatic chord) ♪
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♪ (dramatic chord) ♪
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♪ (dramatic chord) ♪
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- (boy) Damn, Daniel!
- I've seen the "Damn Daniel."
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- (boy) Damn, Daniel!
- That damn Daniel.
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- (boy) Damn, Daniel!
- I feel like the guy behind the camera's
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going like, "Ooh, Daniel!"
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- (boy) Back at it again
with the white Vans.
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- (imitating) "Back at it again." (laughs)
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- (Flint) Voila!
(children praising)
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- Spray-on shoes.
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- (boy) Damn, Daniel!
- (laughs)
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"Damn, Daniel!"
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(smack!)
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- (man) Damn...
- (boy) Daniel!
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(both chuckle)
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- ♪ I'm too hot, hot damn ♪
- (boy) Damn!
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- (laughing)
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- ♪ I'm too hot, hot damn ♪
- (boy) Damn!
-
- So just replacing "damn" at this point.
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(sulkily) Fine, internet. Fine. I guess.
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- (Draco) Scared, Potter?
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- (Harry) You wish.
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- (boy) Damn, Daniel!
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- That doesn't make sense!
Now we're just mashing shit together.
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- (Finebros) But what
the name of the actor
-
who plays Harry Potter?
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- Mm. There it is. I rescind that.
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- (boy) Damn, Daniel!
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- Ah.
- (boy) Damn, Daniel!
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- Wow, it makes you realize
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how many powerful Daniels there have been.
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And we're not even talking
about Hebrew scripture.
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- Oh. Damn, Daniel.
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♪ (dramatic chord) ♪
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- (Finebros) Okay. So were
you familiar with this meme
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before today?
- Yeah.
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- You know, I was, Benny.
I was actually familiar with this meme.
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- I was very familiar with it.
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- Yes. My girlfriend
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posted a picture with her white Converses.
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Every single comment was "Damn Daniel."
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And that's when she was like,
"Um, we gotta look this up."
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- Yeah, I was on Twitter,
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and all these people just kept
being like, "Damn, Daniel."
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And then I thought it was just
a person had done something wrong
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and everyone was kinda just like,
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"Damn, Daniel. I can't
believe you did that."
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A few more days go by.
People are still talking about it.
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And I was just like, "Fine,
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I'm gonna watch this damn
'Damn Daniel' stuff."
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And I watched it, and I fell in love.
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And I showed my brother earlier.
I show everyone now.
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- (Finebros) What is it
about this that made it go
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as big as almost anything
has gone in recent memory?
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- Maybe the positive reinforcement.
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Maybe that's something
we don't see every day.
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Usually the internet's very
snarky, sarcastic, you know.
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Twitter's pretty much that
in a nutshell. But that's kinda nice.
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- He's a good-looking kid.
Everybody wants to be "Damn Daniel."
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We want to be the subject of accolades
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and affirmation in that way.
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- At the heart of it, it's what's viral.
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It's something that's wacky and quirky,
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and you wouldn't think
it would become popular.
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But it does, just because
it's silly and ridiculous.
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- It's just so obscure.
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I hate memes. I don't jump
on the meme bandwagon.
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But this one I found pretty funny,
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because it's just so ridiculous.
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- (Finebros) A lot of people
seem not to be sure
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why this went viral more so than
some other things that go viral.
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Confusion and even anger over "why this?"
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Why do you think this is having
that type of reaction as well?
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- I think it's a bit more--
Damn Daniel's a bit more subtle.
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If you're not in the loop,
you're like, "What is a Damn Daniel?
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I don't know what that is."
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- Who cares?
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It's a moment and
it's kinetic and it's real.
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- I think the randomness of it.
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But I also do love whenever
we get viral things like this.
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I was in a restaurant,
and everybody at the takeout
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that worked there were
like, "Damn, Daniel!"
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I don't even think half the people
there knew where it was from.
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That's what I love about things like this.
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Whether I get it or not,
I love when it does that.
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- (Finebros) So as much notoriety
as the two kids have gotten,
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they've also had a lot of negativity
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thrown at them from all this.
- What happened?
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- (Finebros) So Josh got swatted.
- Oh, I didn't hear that.
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- So someone prank-called
a SWAT team to his house?
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He probably didn't even say, "Damn."
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He probably said, "Shiiit."
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- (Finebros) What do
you think hearing that
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this thing went so viral
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and then all these bad things
happened to them?
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- I mean, I think that that just sucks.
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- You just have to get used to it,
-
'cause that is the world we live in,
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and hackers and shitty people exist.
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What can you do?
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- We're in a world where
everything you put online
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has a chance of going viral,
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'cause there's a lot of
dumbass people out there.
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So guess what, kids? You got
an Instagram, you got a Snap.
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You got [bleep] Kik or whatever.
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You have a chance of going viral
and ending your entire life.
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So just don't.
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- (Finebros) So a lot of these trends
tend to come from Vine.
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But this one was actually a Twitter video
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uploaded to the native
Twitter video player.
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- (surprised) Really?
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- Damn!
- Damn, Twitter!
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- Shit. Here's another thing
I got to master.
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Twitter video? Come on!
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- I've never heard of that.
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I'm pretty disconnected
from the Twitter world,
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but I've never heard of anything
being born from Twitter's womb.
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- That is very uncommon, I think.
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Did anyone do a graph of Twitter's
stock with the "Damn Daniel"?
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I think they need Twitter equity.
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- (Finebros) We ask this a lot.
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But when there is viral fame
that happens like this
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kind of unexpectedly,
do you think that these guys
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should continue and keep
making these videos?
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- Absolutely.
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- They should ride on its coattails.
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They should use this fame
to propel whatever causes
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they're trying to promote.
-
- Oh, it's always worth trying
to make something consistent.
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Like, you never know what's gonna stick.
-
I absolutely think they
should do everything they can
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to capitalize on any eyeballs
they've received right now.
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Because when are you gonna
get that chance again?
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And whether they wanted it or not,
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it's an opportunity that would
just be dumb to pass up.
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- You made a big splash.
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See which ripple or which wave to ride,
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because the world is
your oyster at this point.
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- (Finebros) So finally, do you
think the short meme
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is something that will
continually be around
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as web video continues?
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Do you think one day the
short meme won't be popular?
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- I think the memes are
only gonna get shorter.
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I think they're gonna get quicker.
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I think they're gonna be one word.
-
- I have a hard time seeing
past short video memes.
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I really do. I'm not sure
what could take its place.
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- The short memes are
always gonna be there,
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'cause you can take it,
even if you didn't make it.
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You can take it from something
and make your own meme from it,
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and so memes are always gonna be around.
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- It's just a trend that people are doing.
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And all I can see is
millennials are just wanting
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more and more fame on the internet.
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And so they're never gonna stop trying.
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♪ (end music) ♪