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“Made in Forests” - a short story about sustainable fashion with Michelle Yeoh

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    Do you know where the clothes in your wardrobe come from?
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    Not just if they are from the high street or if your are packed with designer labels, but what they're made of.
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    Do they come from materials that are harming the planet?
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    Are our clothes just a mirror reflection of what is happening to our environment?
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    Hi, I'm Michelle Yeoh.
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    I like to look good, not only for the red carpet but in everyday life.
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    The connection between our clothes and their impact on the environment doesn't immediately come to mind if a jacket , a skirt or a dress looks good and if we can afford it we buy it.
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    But, the environment pays the price.
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    I'm going to find out what sustainable fashion could look like without compromising the beauty of our clothes.
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    The United Nations promotes a better future for people and the planet through a global effort known as "The Sustainable Development Goals".
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    So I've come to the UN's office in Geneva to learn more about of what come are calling an enviromental emergency in the garment industry.
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    The enviromental impact of the fashion industry is actually immense and a large part of that is the production of textiles.
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    Manufacturing of clothes is very water intensive and releases high levels of carbon dioxide into the atmosphere.
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    The fashion industry generates around 10% of global carbon emissions.
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    That's more than all internacional flights and maritmal shipping combined.
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    It is also one of the world's biggest users of water and produces around 20% of global wastewater.
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    It takes up to ten thousand liters of water to produce just 1 kilo of cotton. Enough to make a single pair of denim jeans.
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    That's as much water as a human being drinks over the course of 10 years.
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    When we wash syntethic fibers, the other most commonly used materials, they release microplastics into our rivers which end up polluting the oceans.
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    With clothing more affordable and more availabe than ever before, is it time to move on from throw away fashion?
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    Today with fast and cheap production, 85% of textiles end up in landfills or are incinerated.
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    So, what's the alternative?
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    Forests can provide part of the solution.
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    Using the latest technology to produce wood based fibers for our clothes.
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    Of course this has to go hand in hand with sustainable forest management.
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    If we are to use forests' products we need to make sure the forests remain healthy and continue to grow.
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    So fashion out of forests is possible and sustainable.
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    Let's see how it looks like.
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    We are traveling to Biela(???) in Italy. So I can see for myself if clothing that has little impact on the enviroment can look as good or even better than the ones we are all used to.
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    We have 4 young italian designers. All of them, wathever they do is with sustainable fabrics.
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    I'm choosing a design for a dress and a jacket to make from natural wood based fibers.
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    My dress and jacket will be made to order here in Cittadellarte, a place where artists come together to explore connections between their work and broader social issues.
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    Welcome to Cittadellarte!
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    Its founder is the world renowned artist Michelangelo Pistoletto.
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    Fashion is very important because it's bringing the aesthetic into the society. But for me, it's not enough. We have also to bring the ethic.
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    Designer Tiziano Guardini represents precisely this greater awereness of ethics and production that a young generation of creative artists bring to the fashion industry.
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    I've picked his design.
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    I love the simplicity but at the same time when you go in you see the details. But explain to me the whole process.
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    I use only eco sustainable materials because for me is important to think about our future. In the second step I search fabrics that can explain my idea.
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    Tiziano Guardini works with wood based fibers that use on average 60 times less water compared to cotton and produces 50 times fewer carbon emissions than synthetic fibers.
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    Wood chips from certified susteinable forests are processed into ?? reduced to a viscous solution that produces fibers. And ultimately these are turned into threads, with create soft and silk materials with a light footprint on the environment.
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    Smart fashion from sustainable sources is already widely available. And not only from high end designers. It is also affordable.
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    As we insist for our clothes to be produced sustainably, more and more brands are quickly joining this new trend.
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    I'm in Paris, one of the fashion capitals of the world, where I will be wearing my new outfit for the first time.
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    Wearing this dress as a privilege I realized I would have never thought that it came from the forest.
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    A beautiful outfit is even more satisfing knowing that it's been made for natural materials. Materials that are not harming the planet.
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    From the forest to the city.
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    I made my choice. What choice are you making?
Title:
“Made in Forests” - a short story about sustainable fashion with Michelle Yeoh
Description:

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Video Language:
English
Team:
Amplifying Voices
Project:
Environment and Climate Change
Duration:
07:13

English subtitles

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