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Can you spot the problem with these headlines? (Level 1) - Jeff Leek and Lucy McGowan

  • 0:12 - 0:14
    "New drug may cure cancer."
  • 0:14 - 0:17
    "Aspirin may reduce risk of
    heart attacks."
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    "Eating breakfast can help
    you lose weight."
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    Health headlines like these
    flood the news,
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    often contradicting each other.
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    So how can you figure out what’s a
    genuine health concern
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    or a truly promising remedy,
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    and what’s less conclusive?
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    In medicine,
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    there’s often a disconnect between
    news headlines
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    and the scientific research they cover.
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    That’s because a headline is designed
    to catch attention—
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    it’s most effective when
    it makes a big claim.
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    By contrast,
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    many scientific studies produce
    meaningful results
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    when they focus on a narrow,
    specific question.
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    The best way to bridge this gap
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    is to look at the original research
    behind a headline.
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    We’ve come up with a simplified
    research scenario
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    for each of these three headlines
    to test your skills.
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    Keep watching for the explanation
    of the first study;
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    then pause at the headline
    to figure out the flaw.
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    Assume all the information you need
    to spot the flaw is included.
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    Let’s start with this hypothetical
    scenario:
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    a study using mice to test
    a new cancer drug.
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    The study includes two groups of mice,
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    one treated with the drug,
    the other with a placebo.
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    At the end of the trial,
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    the mice that receive the drug are cured,
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    while those that received
    the placebo are not.
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    Can you spot the problem
    with this headline:
  • 1:40 - 1:44
    "Study shows new drug
    could cure cancer"
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    Since the subjects of the study were mice,
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    we can’t draw conclusions about
    human disease based on this research.
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    In real life, early research on new drugs
    and therapies is not conducted on humans.
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    If the early results are promising,
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    clinical trials follow to determine
    if they hold up in humans.
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    Now that you’ve warmed up,
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    let’s try a trickier example:
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    a study about the impact of aspirin
    on heart attack risk.
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    The study randomly divides a pool
    of men into two groups.
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    The members of one group
    take aspirin daily,
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    while the others take a daily placebo.
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    By the end of the trial,
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    the control group suffered significantly
    more heart attacks
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    than the group that took aspirin.
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    Based on this situation, what’s wrong
    with the headline:
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    "Aspirin may reduce risk of heart attacks"
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    In this case, the study shows evidence
    that aspirin reduces heart attacks in men,
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    because all the participants were men.
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    But the conclusion “aspirin reduces risk
    of heart attacks” is too broad;
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    we can’t assume that results found in
    men would also apply to women.
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    Studies often limit participants based on
    geographic location, age, gender,
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    or many other factors.
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    Before these findings can be generalized,
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    similar studies need to be run
    on other groups.
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    If a headline makes a general claim,
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    it should draw its evidence from a diverse
    body of research, not one study.
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    Can you take your skills from the first
    two questions to the next level?
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    Try this example about the impact
    of eating breakfast on weight loss.
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    Researchers recruit a group of people
    who had always skipped breakfast
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    and ask them to start
    eating breakfast everyday.
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    The participants include men and women
    of a range of ages and backgrounds.
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    Over a year-long period,
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    participants lose an average
    of five pounds.
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    So what’s wrong with the headline:
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    "Eating breakfast can help
    you lose weight"
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    The people in the study started eating
    breakfast and lost weight—
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    but we don’t know that they lost weight
    because they started eating breakfast;
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    perhaps having their weight tracked
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    inspired them to change their eating
    habits in other ways.
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    To rule out the possibility that
    some other factor caused weight loss,
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    we would need to compare
    these participants
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    to a group who didn’t eat breakfast
    before the study
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    and continued to skip it during the study.
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    A headline certainly shouldn’t claim the
    results of this research
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    are generally applicable.
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    And if the study itself made such
    a claim without a comparison group,
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    then you should question its credibility.
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    Now that you’ve battle-tested your skills
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    on these hypothetical studies
    and headlines,
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    you can test them on real-world news.
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    Even when full papers aren’t available
    without a fee,
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    you can often find summaries of
    experimental design and results
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    in freely available abstracts,
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    or even within the text
    of a news article.
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    Individual studies have results
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    that don’t necessarily correspond
    to a grabby headline.
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    Big conclusions for human health issues
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    require lots of evidence accumulated
    over time.
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    But in the meantime,
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    we can keep on top of the science,
    by reading past the headlines.
Title:
Can you spot the problem with these headlines? (Level 1) - Jeff Leek and Lucy McGowan
Speaker:
Jeff Leek and Lucy McGowan
Description:

View full lesson: https://ed.ted.com/lessons/can-you-spot-the-problem-with-these-headlines-level-1-jeff-leek-and-lucy-mcgowan

In medicine, there's often a disconnect between news headlines and the scientific research they cover. While headlines are designed to catch attention, many studies produce meaningful results when they focus on a narrow, specific question. So how can you figure out what's a genuine health concern and what's less conclusive? Jeff Leek and Lucy McGowan explain how to read past the headline.

Lesson by Jeff Leek and Lucy McGowan, directed by Zedem Media.

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Video Language:
English
Team:
closed TED
Project:
TED-Ed
Duration:
04:49

English subtitles

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