The business case for working with your toughest critics

Title:: The business case for working with your toughest critics
Speaker:: Bob Langert
Description:: As a "corporate suit" (his words) and former VP of sustainability at McDonald's, Bob Langert works with companies and their strongest critics to find solutions that are good for both business and society. In this actionable talk, he shares stories from the decades-long transition into corporate sustainability at McDonald's -- including his work with unlikely partners like the Environmental Defense Fund and Temple Grandin -- and shows why your adversaries can sometimes be your best allies.

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Video Language:: English
Team:: closed TED
Project:: TEDTalks
Duration:: 15:00

	Cihan Ekmekçi approved Turkish subtitles for The business case for working with your toughest critics
	Cihan Ekmekçi edited Turkish subtitles for The business case for working with your toughest critics
	Nevaz Mescioğlu accepted Turkish subtitles for The business case for working with your toughest critics
	Nevaz Mescioğlu edited Turkish subtitles for The business case for working with your toughest critics
	Nevaz Mescioğlu edited Turkish subtitles for The business case for working with your toughest critics
	Nevaz Mescioğlu declined Turkish subtitles for The business case for working with your toughest critics
	Cihan Ekmekçi rejected Turkish subtitles for The business case for working with your toughest critics
	Furkan Zonturoğlu accepted Turkish subtitles for The business case for working with your toughest critics