How Ikea is growing its business while shrinking emissions
- Title:
- How Ikea is growing its business while shrinking emissions
- Speaker:
- Jesper Brodin and Pia Heidenmark Cook
- Description:
-
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IKEA currently makes up 0.1 percent of all global carbon emissions -- but by 2030, they're planning to be carbon negative across their business. Discussing new thinking about the lifespan of their products, from the forest to the landfill, Jesper Brodin and Pia Heidenmark Cook of Ingka Group (IKEA) share their company's steps towards sustainably sourcing materials like cotton and wood and redesigning products to extend their use without compromising on quality or affordability. (Narrated by Rosa Howard)
- Video Language:
- English
- Team:
closed TED
- Project:
- TEDTalks
- Duration:
- 05:28
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Csaba Lóki approved Hungarian subtitles for How Ikea is growing its business while shrinking emissions | |
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Csaba Lóki edited Hungarian subtitles for How Ikea is growing its business while shrinking emissions | |
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Sonja Maria Neef approved German subtitles for How Ikea is growing its business while shrinking emissions | |
![]() |
Sonja Maria Neef edited German subtitles for How Ikea is growing its business while shrinking emissions | |
![]() |
Zsuzsa Viola accepted Hungarian subtitles for How Ikea is growing its business while shrinking emissions | |
![]() |
Zsuzsa Viola edited Hungarian subtitles for How Ikea is growing its business while shrinking emissions | |
![]() |
Zsuzsa Viola edited Hungarian subtitles for How Ikea is growing its business while shrinking emissions | |
![]() |
Zsuzsa Viola edited Hungarian subtitles for How Ikea is growing its business while shrinking emissions |