The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor
-
0:16 - 0:20"Nothing tastes as good as skinny feels."
-
0:20 - 0:24This is a quote from
famous model Kate Moss. -
0:24 - 0:28When you hear that,
how does that make you feel? -
0:28 - 0:33"Nothing tastes as good as skinny feels."
-
0:33 - 0:36This is a very influential woman
making this statement, -
0:37 - 0:38and she is implying
-
0:38 - 0:42that being skinny is one of
the most important things in life. -
0:42 - 0:44And regardless of
this controversial statement, -
0:44 - 0:48she still has influence
over thousands of people. -
0:49 - 0:54And lots of people with anorexia
or bulimia live by this quote, -
0:54 - 0:59using it to justify their actions
and as an excuse not to get help. -
0:59 - 1:01This is a very serious problem.
-
1:02 - 1:04For example, did you know
-
1:04 - 1:09that 42 percent of first
and third graders reported -
1:09 - 1:12"I wanted to be skinnier"?
-
1:12 - 1:17And 81 percent of 10- to 11-year-olds
are afraid of being fat. -
1:18 - 1:2295 percent of people with these disorders
-
1:22 - 1:25are between the ages of 12 and 25,
-
1:25 - 1:30and half of teenage girls
have unhealthy eating habits, -
1:30 - 1:33such as skipping meals
and voluntary vomiting. -
1:33 - 1:36And the body image
portrayed as ideal by the media -
1:37 - 1:41is only naturally possessed
by five percent of women. -
1:42 - 1:44Why is this happening?
-
1:45 - 1:50Why are kids as young as first
and third graders having these concerns? -
1:51 - 1:55One of the main reasons
I believe this is happening -
1:55 - 2:01is because in the media, kids are being
shown unrealistic body images as ideal. -
2:01 - 2:05They are being told
that their bodies aren't beautiful. -
2:06 - 2:08As Jean Kilbourne so eloquently said,
-
2:09 - 2:15"It's not just that we see these images
once or twice or even hundreds of times. -
2:15 - 2:20It's that they stay with us
and we process them mostly subconsciously. -
2:20 - 2:24They create an environment
that surrounds us with unhealthy images -
2:24 - 2:29and that constantly sacrifices our heath
and our sense of well-being -
2:29 - 2:31for the sake of profit.
-
2:31 - 2:34Ads sell more than products.
-
2:34 - 2:36They sell values. They sell ideas.
-
2:36 - 2:40They sell concepts
of love, of sexuality, of success, -
2:40 - 2:44and perhaps most important, of normalcy.
-
2:44 - 2:49To a great extent, they tell us
who we are and who we should be.” -
2:49 - 2:55With kids ages 6 to 11
watching 28 hours of TV a week on average, -
2:55 - 2:58kids are being exposed
to a lot of unhealthy images. -
2:59 - 3:01And what about men?
-
3:01 - 3:04Many people do not realize
or acknowledge the fact -
3:04 - 3:06that men have these problems as well.
-
3:07 - 3:12For example, one third of teenage boys
have unhealthy eating habits, -
3:12 - 3:13such as skipping meals.
-
3:14 - 3:17And 22 percent of 10-year-old boys
-
3:17 - 3:22say how their bodies look
is their number one worry. -
3:22 - 3:27And 16 percent of high school boys
suffer from disordered eating. -
3:28 - 3:32One man, Matt Wetsel,
a disordered eating survivor and activist, -
3:32 - 3:37wrote in a February 2015
blog post about the struggles -
3:37 - 3:42of finding recovery programs
and helpful literature as a male. -
3:42 - 3:47Wetsel wrote, "I got turned away
initially from the group therapy -
3:47 - 3:49which played an integral role
in my recovery - -
3:49 - 3:51the only one my school offered -
-
3:51 - 3:53because I wasn't a woman."
-
3:54 - 3:58Although this is a very serious problem,
some of the world is starting to wake up. -
3:59 - 4:03Recently, laws have been passed in France
saying models have a doctor's note -
4:03 - 4:07that states they are a healthy weight.
-
4:07 - 4:11This can help make sure
that kids aren't being shown -
4:11 - 4:14men and women
being advertised as beautiful -
4:14 - 4:17when in reality, they're
leading unhealthy lifestyles. -
4:17 - 4:21More progress has also shown up
in the new Barbies by Mattel: -
4:22 - 4:26the new Barbies are all different heights,
shapes, and skin tones. -
4:26 - 4:27This is great news
-
4:27 - 4:32because Barbie has long been a very
influential figure in many kids' lives. -
4:34 - 4:38And we all know how unrealistic her
body dimensions traditionally have been. -
4:39 - 4:42But I'm not just here
to tell you about this problem, -
4:42 - 4:44I'm also here to tell you
how you can help. -
4:44 - 4:46Honestly, it's quite easy.
-
4:46 - 4:49Some of the simple things you can do
to help are limit TV time, -
4:49 - 4:52so kids aren't being exposed
to as much advertisement. -
4:52 - 4:55You can make sure you're eating healthy
as well as embracing healthy habits, -
4:56 - 4:59and just making sure
that the kids around you know -
4:59 - 5:02that it doesn't matter
what shape or size you are -
5:02 - 5:07as long as you are a healthy, happy,
and confident human being. -
5:07 - 5:08Thank you.
- Title:
- The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor
- Description:
-
Advertisement has had a negative impact on people's body image and self-esteem, particularly young girls. This talk is a call to action to truly understand that these body ideals simply do not exist, and to promote healthy self-image.
Sofia Rodriguez-Dantzler is a sixth grader at Scarlett Middle school. She enjoys art and likes to sketch people. Her other interests include running and being a part of the track team. She would like to talk about body image because she knew a girl who was bullied because of her size even though she was healthy and a kind person.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
- Video Language:
- English
- Team:
- closed TED
- Project:
- TEDxTalks
- Duration:
- 05:15
Rhonda Jacobs approved English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Rhonda Jacobs edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Rhonda Jacobs accepted English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Rhonda Jacobs edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Trinh Hà edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Trinh Hà edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Trinh Hà edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor | ||
Trinh Hà edited English subtitles for The power of advertisement | Sofia Rodriguez-Dantzler | TEDxYouth@AnnArbor |