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What are the key drivers of an entrepreneur to start a business? Pascal LORNE - WikiStage ESSEC

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    Talking about honesty,
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    honestly.
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    What do you think are the key drivers
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    of an entrepreneur to start a business ?
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    Is it money ?
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    Wealth ?
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    Is it power ?
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    Is it changing the world ?
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    I'm pretty sure everyone has a rough idea,
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    but I made my little inquiry about it,
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    and believe me or not,
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    it is about 80%
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    of us, entrepreneurs, who's main goal
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    when we start a business
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    is to change the world.
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    Now the question is :
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    How do we change the world ?
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    Well, until recently,
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    those big tycoons of the traditional
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    industry, those who made billions
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    once they got 60, 70 years old,
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    had some time to retire and then
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    think : " Ok, how am I gonna give back ?"
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    " How am I gonna give back to the world
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    what it gave me before ?"
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    But in this stage of their life,
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    I think when you are 70, 80 years old,
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    you are more in a kind of passive attitude,
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    where you are ready to invest
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    as a philantropist,
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    but maybe you have a little bit less juice
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    to get on.
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    Now we, social entrepreneurs
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    from the Silicon Valley,
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    entrepreneurs from the IT industry,
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    we had the chance to work
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    in a industry where the velocity
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    is amazing.
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    And it gave us the opportunity,
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    to get access to these ...
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    call it whatever you want :
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    wealth, capital, access to network,
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    strategic vision and experience,
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    while we are still 30, 40 years old,
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    I believe we still have juice.
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    Do I have juice here ? Enough ? Ok, good !
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    And until now, as I said,
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    I think this give back situation
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    was more in a passive way whereas us.
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    When I say "us", this is not only me,
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    but this is again,
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    a vast majority of my friends
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    who had the chance to succeed in business.
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    They don't want to stop.
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    Eventually, they want to go back to
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    an ex-venture, but most of us,
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    believe me or not,
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    want to do it diferently.
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    Most of us now, we want to change the world
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    and use this access to capital,
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    this access to strategic vision,
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    this access to an amazing network of contacts
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    we've made in our entrepreneur life,
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    to do things diferently.
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    Now...
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    How to change the world ?
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    There is a chinese proverb,
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    everyone knows it...
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    Sorry to use that again,
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    you've heard it so many times.
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    " If you wan to feed a man, teach him
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    how to fish." Right ?
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    Ok, I am going to use this metaphore a little bit
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    to explain what I believe
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    social impact is.
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    Around the world,
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    they are millions of people
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    who are trying to fish everyday.
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    In a word, who need access to capital,
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    who need access to advice,
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    who need access to networking,
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    and, well they need teachers.
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    I think social entrepreneurs can be
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    considered as teachers.
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    Fishing teachers.
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    And they are millions, maybe not millions,
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    but thousands of social entrepreneurs
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    in the world: Africa, Europe, US.
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    These entrepreneurs who have as a goal
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    to teach people how to fish.
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    Now, us,
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    investors,
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    those who have had a chance
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    to get access to capital, our role is
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    to identify those fish teachers,
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    to give them access to capital,
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    to grow faster,
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    to get a better understanding and
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    more advice, strategic advice, and
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    and get access to more network.
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    These 3 key elements in a growth
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    of any project.
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    The growth of any project,
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    you need to get:
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    money to found it,
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    you need to get access to networking and
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    you need to get access to strategic advice.
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    Until recently
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    I believed these were exclusively reserved
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    for the start-up world.
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    IT start-ups? Yes they had access to that.
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    Biotech start-ups ? Yes they had access to that.
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    "Social" business and social NGOs ?
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    Not really, I mean,
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    in everyone's
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    vision,
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    there is still a vision like where social
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    business is more like a kind of dusty NGO
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    somewhere held around a nice table
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    with old women drinking tea and coffee.
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    No that's not it.
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    Social entrepreneurs today are entrepreneurs
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    who are moving ahead with a lot of energy
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    and they want to use this energy and
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    the capital we provide them,
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    the advice we provide them.
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    the strategical advice and the network
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    to grow faster.
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    The fisherman story,
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    I want to use it one more time.
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    You students, you in this room,
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    just imagine:
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    what do you want to do in your future ?
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    Do you want to sail a big ship
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    and with one single boat
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    catch millions of fish every single day
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    with one boat ?
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    Or, do you want to
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    teach millions of people how to fish
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    around the world ?
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    And I believe today the planet has no choice
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    I mean we're in danger
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    the planet is in danger because
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    there are social problems around the world,
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    there are biodiversity problems,
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    and I think there is no choice.
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    But you, you are young,
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    I think you have a choice.
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    Thank you.
Title:
What are the key drivers of an entrepreneur to start a business? Pascal LORNE - WikiStage ESSEC
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Video Language:
French
Duration:
06:55

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