Guy Kawasaki: Tell a Story and Plant Many Seeds

Title:
Guy Kawasaki: Tell a Story and Plant Many Seeds
Description:

Bestselling author Guy Kawasaki encourages entrepreneurs to tell a great story. In this clip, he uses Silicon Valley examples to explain the importance of the skill. He also urges entrepreneurs and startups to "plant many seeds" when it comes to getting the word out about new products. According to Kawasaki, this advice may eschew traditional marketing philosophy, but with the media world now inverted, entrepreneurs never know which outlets will make the difference in building critical mass for a product.

View more clips and share your comments at http://ecorner.stanford.edu/authorMaterialInfo.html?mid=2674

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Video Language:
English
Team:
Stanford Entrepreneurship Corner
Duration:
03:22
asorial0721 edited English subtitles for Guy Kawasaki: Tell a Story and Plant Many Seeds
Raissa Mendes edited Portuguese, Brazilian subtitles for Guy Kawasaki: Tell a Story and Plant Many Seeds
Raissa Mendes edited Portuguese subtitles for Guy Kawasaki: Tell a Story and Plant Many Seeds
Raissa Mendes added a translation
Raissa Mendes added a translation
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This video is part of the Stanford Entrepreneurship Corner team.

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