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♪ [音乐] ♪

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－［Alex］垄断游戏[br]不仅仅是一个游戏

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在这次讲座里我们将要谈到公司利用[br]市场强力获取最大利润

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我们精要从一个具有争议的例证开始

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这是艾滋病毒 全球性的

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它已经使三千六百多万人致死[br]然而 在美国 艾滋病

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不再是一度曾经的死亡宣判[br]在1990年中期 艾滋病的死亡率

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戏剧性地下降 由于新药Combivir的介入

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这些新药很好 但它们相当昂贵[br]它们昂贵的原因是

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因为需要很多消耗来生产这些药物[br]每片的成本其实很低[br]

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然而这些要无之所以昂贵是因为

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它们是这一章的主题：垄断

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GlaxoSmithKline 或 GSK 拥有Combivir 的专利[br]这意味着他有权

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排除其他竞争对手 只有GSK能够合法出售

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