[Script Info]
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Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:00.00,0:00:05.01,Default,,0000,0000,0000,,
Dialogue: 0,0:00:05.01,0:00:06.45,Default,,0000,0000,0000,,Good afternoon.
Dialogue: 0,0:00:06.45,0:00:10.59,Default,,0000,0000,0000,,This is Albert Einstein here\Nat the Louvre Museum in Paris
Dialogue: 0,0:00:10.59,0:00:13.62,Default,,0000,0000,0000,,with queen Elizabeth\NII of Great Britain.
Dialogue: 0,0:00:13.62,0:00:14.85,Default,,0000,0000,0000,,Good afternoon.
Dialogue: 0,0:00:14.85,0:00:17.37,Default,,0000,0000,0000,,It is a pleasure I am sure.
Dialogue: 0,0:00:17.37,0:00:20.67,Default,,0000,0000,0000,,Our purpose here today is\Nto compare and contrast
Dialogue: 0,0:00:20.67,0:00:23.97,Default,,0000,0000,0000,,qualitative versus\Nquantitative research.
Dialogue: 0,0:00:23.97,0:00:27.90,Default,,0000,0000,0000,,As a leader and reader\Nof people for 60 years,
Dialogue: 0,0:00:27.90,0:00:30.81,Default,,0000,0000,0000,,we will speak for\Nthe qualitative side.
Dialogue: 0,0:00:30.81,0:00:33.78,Default,,0000,0000,0000,,And as the ultimate\Nscientist and rationalist,
Dialogue: 0,0:00:33.78,0:00:36.72,Default,,0000,0000,0000,,I will be the quintessential\Nquantitativitist
Dialogue: 0,0:00:36.72,0:00:38.55,Default,,0000,0000,0000,,if that's even a word.
Dialogue: 0,0:00:38.55,0:00:41.70,Default,,0000,0000,0000,,As a gentleman, I will\Nallow Queen Elizabeth
Dialogue: 0,0:00:41.70,0:00:43.20,Default,,0000,0000,0000,,to start the debate.
Dialogue: 0,0:00:43.20,0:00:45.36,Default,,0000,0000,0000,,Thank you, Professor Einstein.
Dialogue: 0,0:00:45.36,0:00:47.76,Default,,0000,0000,0000,,And thank you for\Nletting us choose
Dialogue: 0,0:00:47.76,0:00:52.26,Default,,0000,0000,0000,,the location for our discussion\Nsurrounded by works of art
Dialogue: 0,0:00:52.26,0:00:55.83,Default,,0000,0000,0000,,in this wonderful museum\Nin the heart of Paris.
Dialogue: 0,0:00:55.83,0:01:00.06,Default,,0000,0000,0000,,This setting illustrates two\Nof the fundamental features
Dialogue: 0,0:01:00.06,0:01:04.87,Default,,0000,0000,0000,,of qualitative research, first,\Nthat the research involves
Dialogue: 0,0:01:04.87,0:01:08.86,Default,,0000,0000,0000,,looking at qualities that\Ncannot be easily quantified
Dialogue: 0,0:01:08.86,0:01:12.43,Default,,0000,0000,0000,,and, second, that the researcher\Nherself becomes immersed
Dialogue: 0,0:01:12.43,0:01:14.98,Default,,0000,0000,0000,,in the situation being studied.
Dialogue: 0,0:01:14.98,0:01:17.56,Default,,0000,0000,0000,,Your majesty, that is\Ncertainly different
Dialogue: 0,0:01:17.56,0:01:19.66,Default,,0000,0000,0000,,from my quantitative approach.
Dialogue: 0,0:01:19.66,0:01:23.29,Default,,0000,0000,0000,,I like my variables to be\Nmeasurable in some commonly
Dialogue: 0,0:01:23.29,0:01:24.52,Default,,0000,0000,0000,,accepted fashion.
Dialogue: 0,0:01:24.52,0:01:26.98,Default,,0000,0000,0000,,And the quantitative\Nmethodology stresses
Dialogue: 0,0:01:26.98,0:01:30.28,Default,,0000,0000,0000,,that the observer should be\Ndispassionate, objective,
Dialogue: 0,0:01:30.28,0:01:31.42,Default,,0000,0000,0000,,and neutral.
Dialogue: 0,0:01:31.42,0:01:33.61,Default,,0000,0000,0000,,A quantitative\Nresearcher strives
Dialogue: 0,0:01:33.61,0:01:36.88,Default,,0000,0000,0000,,not to allow himself to\Ninfluence or be influenced
Dialogue: 0,0:01:36.88,0:01:38.98,Default,,0000,0000,0000,,by whatever he is researching.
Dialogue: 0,0:01:38.98,0:01:42.16,Default,,0000,0000,0000,,You see, your grace, in\Nquantitative research,
Dialogue: 0,0:01:42.16,0:01:45.10,Default,,0000,0000,0000,,we clearly set out our\Npremises and hypotheses
Dialogue: 0,0:01:45.10,0:01:48.46,Default,,0000,0000,0000,,before we start and determine\Nexactly what measurements we
Dialogue: 0,0:01:48.46,0:01:51.07,Default,,0000,0000,0000,,will make and exactly\Nhow we will make them.
Dialogue: 0,0:01:51.07,0:01:54.58,Default,,0000,0000,0000,,Oh my, Albert, you\Nquantitative researchers
Dialogue: 0,0:01:54.58,0:01:57.82,Default,,0000,0000,0000,,are so decisive and\Nsure of yourselves.
Dialogue: 0,0:01:57.82,0:02:02.11,Default,,0000,0000,0000,,In qualitative research, one\Ndoes not assume nearly so much
Dialogue: 0,0:02:02.11,0:02:03.91,Default,,0000,0000,0000,,before one starts.
Dialogue: 0,0:02:03.91,0:02:07.21,Default,,0000,0000,0000,,One certainly has a\Nplan for gathering data,
Dialogue: 0,0:02:07.21,0:02:10.60,Default,,0000,0000,0000,,but one is free to make\Npersonal observations
Dialogue: 0,0:02:10.60,0:02:12.31,Default,,0000,0000,0000,,and interpretations.
Dialogue: 0,0:02:12.31,0:02:16.93,Default,,0000,0000,0000,,And study participants are asked\Nabout their experience, not
Dialogue: 0,0:02:16.93,0:02:19.51,Default,,0000,0000,0000,,simply poked and\Nprodded and measured
Dialogue: 0,0:02:19.51,0:02:24.13,Default,,0000,0000,0000,,with standardized and calibrated\Nscientific instruments.
Dialogue: 0,0:02:24.13,0:02:26.95,Default,,0000,0000,0000,,One then uses\Ninductive reasoning
Dialogue: 0,0:02:26.95,0:02:30.64,Default,,0000,0000,0000,,to look for themes and\Npatterns in one's observations
Dialogue: 0,0:02:30.64,0:02:33.07,Default,,0000,0000,0000,,relevant to the\Nresearch problem.
Dialogue: 0,0:02:33.07,0:02:36.85,Default,,0000,0000,0000,,Only after identifying\Nsuch themes and patterns
Dialogue: 0,0:02:36.85,0:02:40.84,Default,,0000,0000,0000,,does one begin using\Ndeductive tools and reasoning
Dialogue: 0,0:02:40.84,0:02:42.94,Default,,0000,0000,0000,,to further analyze the data.
Dialogue: 0,0:02:42.94,0:02:45.88,Default,,0000,0000,0000,,Pardon me, Elizabeth,\Nbut that is absurd.
Dialogue: 0,0:02:45.88,0:02:49.18,Default,,0000,0000,0000,,With all due respect,\Nquantitative research
Dialogue: 0,0:02:49.18,0:02:51.73,Default,,0000,0000,0000,,involves using\Ninductive reasoning only
Dialogue: 0,0:02:51.73,0:02:54.91,Default,,0000,0000,0000,,before the start of the\Nproject to formulate theories
Dialogue: 0,0:02:54.91,0:02:57.04,Default,,0000,0000,0000,,and postulate hypotheses.
Dialogue: 0,0:02:57.04,0:03:00.64,Default,,0000,0000,0000,,Once the research starts,\Nit is all about gathering
Dialogue: 0,0:03:00.64,0:03:04.60,Default,,0000,0000,0000,,predetermined data and using\Ndeductive reasoning and logic
Dialogue: 0,0:03:04.60,0:03:08.08,Default,,0000,0000,0000,,to support or refute the\Nhypothesis under scrutiny.
Dialogue: 0,0:03:08.08,0:03:12.22,Default,,0000,0000,0000,,Your qualitative approach\Nsounds like a recipe for chaos.
Dialogue: 0,0:03:12.22,0:03:15.55,Default,,0000,0000,0000,,I thought you were a\Nmonarchist, not an anarchist.
Dialogue: 0,0:03:15.55,0:03:19.84,Default,,0000,0000,0000,,Relax, Al, and try not to\Nget your knickers in a twist.
Dialogue: 0,0:03:19.84,0:03:24.25,Default,,0000,0000,0000,,Qualitative research may seem a\Nwee bit uncontrolled and loosey
Dialogue: 0,0:03:24.25,0:03:25.45,Default,,0000,0000,0000,,goosey to you.
Dialogue: 0,0:03:25.45,0:03:28.63,Default,,0000,0000,0000,,But you must admit that\Nquantitative research can
Dialogue: 0,0:03:28.63,0:03:31.24,Default,,0000,0000,0000,,sometimes feel\Nlike being strapped
Dialogue: 0,0:03:31.24,0:03:34.18,Default,,0000,0000,0000,,in a straitjacket\Nlocked in a rubber room.
Dialogue: 0,0:03:34.18,0:03:37.75,Default,,0000,0000,0000,,Not that one would know\Nwhat that feels like,
Dialogue: 0,0:03:37.75,0:03:40.06,Default,,0000,0000,0000,,but you get one's point.
Dialogue: 0,0:03:40.06,0:03:42.97,Default,,0000,0000,0000,,Reality is\Ncomplicated and messy,
Dialogue: 0,0:03:42.97,0:03:47.02,Default,,0000,0000,0000,,and research methodology needs\Nto take that into account.
Dialogue: 0,0:03:47.02,0:03:50.20,Default,,0000,0000,0000,,Liz, baby, you make\Nsome very strong points.
Dialogue: 0,0:03:50.20,0:03:53.56,Default,,0000,0000,0000,,You've got a good head on your\Nshoulders under that crown.
Dialogue: 0,0:03:53.56,0:03:56.35,Default,,0000,0000,0000,,I propose that we\Nmeet halfway and agree
Dialogue: 0,0:03:56.35,0:03:59.41,Default,,0000,0000,0000,,that there is a role for both\Nquantitative and qualitative
Dialogue: 0,0:03:59.41,0:04:03.52,Default,,0000,0000,0000,,research methodologies,\Nperhaps even in the same study.
Dialogue: 0,0:04:03.52,0:04:07.18,Default,,0000,0000,0000,,By synergistically combining\Nboth approaches in a mixed
Dialogue: 0,0:04:07.18,0:04:10.78,Default,,0000,0000,0000,,method design, the results\Nof the whole research project
Dialogue: 0,0:04:10.78,0:04:14.14,Default,,0000,0000,0000,,might very well be greater\Nthan the sum of its parts.
Dialogue: 0,0:04:14.14,0:04:15.64,Default,,0000,0000,0000,,Shall we dance?
Dialogue: 0,0:04:15.64,0:04:18.30,Default,,0000,0000,0000,,Oh, Al, one thought\Nyou would never ask.
Dialogue: 0,0:04:18.30,0:04:21.87,Default,,0000,0000,0000,,
Dialogue: 0,0:04:21.87,0:04:25.89,Default,,0000,0000,0000,,Say Al, do you think one is\Nready for the follies best
Dialogue: 0,0:04:25.89,0:04:27.44,Default,,0000,0000,0000,,share?
Dialogue: 0,0:04:27.44,0:04:36.00,Default,,0000,0000,0000,,