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[Matayarisho:
Nani huamua ninachoona mtandaoni?]

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00:00:08,066 --> 00:00:09,526
Hujambo, jina langu ni Taylor.

3
00:00:09,526 --> 00:00:11,778
Natafiti intaneti na uandishi wa habari,

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na jinsi sisi kama raia tunapokea 
taarifa kuhusu dunia.

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00:00:17,109 --> 00:00:19,628
Katika siku za zamani 
wakati watu walipokea taarifa,

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00:00:19,728 --> 00:00:22,638
mara nyingi iliamuliwa na watu.

7
00:00:22,648 --> 00:00:25,551
Kulikuwa na wanadamu walioamua 
mambo ambayo tulihitaji kujua.

8
00:00:25,560 --> 00:00:28,550
Kwa hivyo tulipofungua gazeti 
au kutazama habari za jioni,

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00:00:28,550 --> 00:00:32,570
ni mtu aliyeamua 
tulichosikia na kutazama.

10
00:00:33,240 --> 00:00:36,546
Matokeo ya hayo ni 
kwamba sote tulifahamu mambo yanayofanana.

11
00:00:38,059 --> 00:00:40,742
Sasa mtandao umebadilisha kila kitu.

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Unapoingia mtandaoni, 
unapofungua programu,

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unachoona hakibainishwi na mtu

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lakini na mashine.

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Na hili ni nzuri kwa njia nyingi:

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00:00:51,984 --> 00:00:54,053
Inakuruhusu utumie Ramani za Google;

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Inakuruhusu uagize chakula mtandaoni;

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Inakuruhusu uwasiliane 
na marafiki kote duniani

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00:01:00,162 --> 00:01:01,870
na kushiriki maelezo...

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00:01:02,290 --> 00:01:04,911
Lakini kuna vipengele vya mashine hii

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ambavyo tunahitaji 
kufikiri kwa makini kuvihusu

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00:01:07,741 --> 00:01:11,618
kwa sababu vinabainisha 
maelezo ambayo sote tunayapokea

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kama raia katika jamii 
na katika demokrasia.

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00:01:15,489 --> 00:01:17,029
Kwa hivyo unapofungua programu

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00:01:17,179 --> 00:01:20,531
na unaonyeshwa picha 
katika mipasho yako ya Snapchat,

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00:01:20,764 --> 00:01:24,420
maelezo hayo yote 
hubainishwa na mashine hii,

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na mashine hiyo huendeshwa 
na marupurupu ya kampuni

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ambayo inamiliki tovuti 
au inamiliki programu.

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Na marupurupu hayo ni kwa ajili yako
kutumia muda mwingi iwezekanavyo

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00:01:36,540 --> 00:01:38,080
katika programu hiyo.

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Kwa hivyo wanafanya mambo yanayokufanya 
uhisi vizuri kuhusu kuwa hapo.

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00:01:42,250 --> 00:01:44,553
Wanawaruhusu watu kupenda picha zako.

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Wanakuonyesha maudhui 
ambayo wanafikiri ungependa kuyaona

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yatakayokufanya 
ufurahie zaidi au ukasirike zaidi

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yatakayokufanya uwe na hisia 
zitakazosababisha usiondoke hapo.

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Hii ni kwa sababu wanataka 
kukuonyesha matangazo mengi iwezekanavyo

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ukiwa mahali pale

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kwa kuwa huo ndio muundo wao wa biashara.

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Pia wanachukua fursa hio hio 
ya wewe kutumia programu yao

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00:02:04,414 --> 00:02:06,140
kukusanya data kukuhusu.

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00:02:06,370 --> 00:02:08,005
Na wanatumia data hii

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00:02:08,005 --> 00:02:11,553
kubuni wasifu wa kina 
wa maisha na tabia yako,

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na kisha wasifu hizi zinaweza kutumiwa

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kukuonyesha matangazo zaidi,

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na kisha hilo hubainisha unachoona pia.

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Lakini haya yote hayahusu tu 
muundo wa biashara wa kampuni hizi,

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yana athari kwa demokrasia yetu

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kwa sababu tunachoona mtandaoni 
imebadilishwa kutufaa sisi,

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tunachopenda

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tunachoamini,

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kwa tunachotaka kuona au kuamini.

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Ni hiyo inamaanisha kuwa kama jamii,

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sote hatupati maarifa au maelezo sawa

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ambayo ni ngumu kwa demokrasia 
inayotuhitaji

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tushirikiane na kujua mambo yanayofanana

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ili kufanya uamuzi 
unaohusu maisha yetu pamoja.

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Sote tunapojua mambo tofauti

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na sote tunatengwa katika 
vifungu vyetu vidogo vya maelezo,

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ni vigumu zaidi kwetu kuelewana.

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Hatuna hali au maarifa yanayofanana.

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Nafikiri ni muhimu zaidi 
tufikiri kwa umakini

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kuhusu maelezo tunayopokea mtandaoni,

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na kuhusu kampuni 
na miundo inayobainisha

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tunachoona mtandaoni.

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[NewsWise ni mradi wa CIVIX&
Shirika la Uandishi wa Habari la Kanada]

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Manukuu yametolewa na Claudia Contreras
Ukaguzi umefanywa na Carol Wang