[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:01.60,0:00:03.00,Default,,0000,0000,0000,,Welcome. Dialogue: 0,0:00:03.00,0:00:07.30,Default,,0000,0000,0000,,Welcome to Brussels, welcome to Toronto, Dialogue: 0,0:00:07.30,0:00:11.30,Default,,0000,0000,0000,,welcome to Santa Clara, but most important, Dialogue: 0,0:00:11.30,0:00:13.60,Default,,0000,0000,0000,,welcome to Mozilla. Dialogue: 0,0:00:13.60,0:00:22.10,Default,,0000,0000,0000,,We're here, Mozilla is here and each one of us is here to build the Internet the world needs. Dialogue: 0,0:00:22.10,0:00:26.70,Default,,0000,0000,0000,,We are here to build an Internet that is open and innovative. Dialogue: 0,0:00:26.70,0:00:33.20,Default,,0000,0000,0000,,We're here to build an internet where people come first, where each one of us has as much opportunity, Dialogue: 0,0:00:33.20,0:00:40.00,Default,,0000,0000,0000,,as much ability to make decisions and as much control over our online life as we can manage. Dialogue: 0,0:00:40.00,0:00:45.30,Default,,0000,0000,0000,,No one else will build this Internet; no one else can. Dialogue: 0,0:00:45.30,0:00:53.20,Default,,0000,0000,0000,,Mozilla is unique. We're not a typical company trying to generate revenue for our shareholders; Dialogue: 0,0:00:53.20,0:00:59.20,Default,,0000,0000,0000,,we're not a government; we're not a non-governmental organization. We are Mozilla. Dialogue: 0,0:00:59.20,0:01:08.80,Default,,0000,0000,0000,,We are at our core not about a legal organization; we are about our cause and about the idea of doing things. Dialogue: 0,0:01:08.80,0:01:13.80,Default,,0000,0000,0000,,The heart of Mozilla is a global community with a shared mission. Dialogue: 0,0:01:13.80,0:01:19.90,Default,,0000,0000,0000,,That's what gives us power; that's what gives us impact; and that's what allows us-- Dialogue: 0,0:01:19.90,0:01:25.40,Default,,0000,0000,0000,,sorry, thought there was a different slide in there-- Dialogue: 0,0:01:25.40,0:01:28.30,Default,,0000,0000,0000,,that's what allows us to have the impact that we do. Dialogue: 0,0:01:28.30,0:01:33.60,Default,,0000,0000,0000,,That's what makes us different: it's this global community with a shared mission. Dialogue: 0,0:01:33.60,0:01:36.30,Default,,0000,0000,0000,,Build the Internet the world needs. Dialogue: 0,0:01:36.30,0:01:43.20,Default,,0000,0000,0000,,Now, I've been a member of the Mozilla community since the very beginning, back in 1998. Dialogue: 0,0:01:43.20,0:01:49.60,Default,,0000,0000,0000,,Mozilla came out of a company called Netscape which was then acquired by a company called AOL. Dialogue: 0,0:01:49.60,0:01:57.40,Default,,0000,0000,0000,,And so for the early years of Mozilla's life, I and my colleagues at Mozilla were mostly employees of AOL. Dialogue: 0,0:01:57.40,0:02:05.50,Default,,0000,0000,0000,,Now, AOL was the giant of its era. You can think of it a little bit like Facebook. It was how people got online. Dialogue: 0,0:02:05.50,0:02:12.90,Default,,0000,0000,0000,,it was a giant. It was a useful service, it became a walled garden, very closed, Dialogue: 0,0:02:12.90,0:02:15.30,Default,,0000,0000,0000,,very hard to get to the Internet from it. Dialogue: 0,0:02:15.30,0:02:21.80,Default,,0000,0000,0000,,In other words, we were Mozillians in the heart of an organization that did not share our mission. Dialogue: 0,0:02:21.80,0:02:27.60,Default,,0000,0000,0000,,Some parts of that were great because we had some resources, other parts were really quite difficult, Dialogue: 0,0:02:27.60,0:02:31.90,Default,,0000,0000,0000,,because our identity was as Mozillians, as a community of people, Dialogue: 0,0:02:31.90,0:02:35.50,Default,,0000,0000,0000,,as our mission to build the internet where people come first. Dialogue: 0,0:02:35.50,0:02:40.30,Default,,0000,0000,0000,,That was not AOLs mission but that's where we lived for the first few years. Dialogue: 0,0:02:40.30,0:02:49.90,Default,,0000,0000,0000,,In 2001, I was fired from AOL and I was fired in a fight over whether Mozilla was to serve people Dialogue: 0,0:02:49.90,0:02:55.10,Default,,0000,0000,0000,,and whether our products were to put people first or whether Mozilla existed to serve AOL Dialogue: 0,0:02:55.10,0:03:05.20,Default,,0000,0000,0000,,and to generate revenue from AOL. And so, it wasn't actually that surprising, the core of us who were closest to Dialogue: 0,0:03:05.20,0:03:12.70,Default,,0000,0000,0000,,Mozilla, I'll say the eight or nine of us, spent many hours thinking what would happen if we all got fired Dialogue: 0,0:03:12.70,0:03:18.00,Default,,0000,0000,0000,,and trying to figure out how to keep Mozilla alive. Could we get a machine out? Who would run the machine? Dialogue: 0,0:03:18.00,0:03:23.20,Default,,0000,0000,0000,,Did we have any money? Who'd reemploy one person? How would we keep Mozilla alive? Dialogue: 0,0:03:23.20,0:03:34.40,Default,,0000,0000,0000,,Also, a story that maybe sets a tone for Mozilla even today, we worried about how to get our little stock of Dialogue: 0,0:03:34.40,0:03:41.90,Default,,0000,0000,0000,,t-shirts out of the AOL building into where we could control them. Our secret weapon in that was Dialogue: 0,0:03:41.90,0:03:54.80,Default,,0000,0000,0000,,Marcia Knous who's here with us today. Because we figured Marcia was the least likely of us to get fired Dialogue: 0,0:03:54.80,0:03:59.90,Default,,0000,0000,0000,,and she had the key to the room with the t-shirts. Dialogue: 0,0:03:59.90,0:04:03.10,Default,,0000,0000,0000,,That actually turned out to be important. Dialogue: 0,0:04:03.10,0:04:06.20,Default,,0000,0000,0000,,The next set of t-shirts we had at Mozilla I bought personally because there was no organization. Dialogue: 0,0:04:06.20,0:04:12.60,Default,,0000,0000,0000,,AOL wouldn't buy them and we needed them, so I bought them all and tried to recoup my money afterwards. Dialogue: 0,0:04:12.60,0:04:17.20,Default,,0000,0000,0000,,We lived at AOL, I was fired, everybody else was at AOL. Dialogue: 0,0:04:17.20,0:04:22.40,Default,,0000,0000,0000,,So I led Mozilla as a volunteer for a number of years. Dialogue: 0,0:04:22.40,0:04:27.80,Default,,0000,0000,0000,,I was fired in 2001, I found another open-source organization that employed me one day a week to Dialogue: 0,0:04:27.80,0:04:30.50,Default,,0000,0000,0000,,work on Mozilla. I did the rest as a volunteer. Dialogue: 0,0:04:30.50,0:04:38.50,Default,,0000,0000,0000,,And then, as we came up to Firefox, in 2004, I finally became a fulltime paid contributor again. Dialogue: 0,0:04:38.50,0:04:45.20,Default,,0000,0000,0000,,During that period of time I had a very different organizational role, no employment role, Dialogue: 0,0:04:45.20,0:04:53.10,Default,,0000,0000,0000,,chief lizard wrangler as a description of who I was, but still a Mozillian and I would venture to say if you ask other Dialogue: 0,0:04:53.10,0:04:57.90,Default,,0000,0000,0000,,people from that era, they would still have considered me a Mozillian and their leader in that phase. Dialogue: 0,0:04:57.90,0:05:03.90,Default,,0000,0000,0000,,That was because our open source community and the employees at AOL were very clear Dialogue: 0,0:05:03.90,0:05:08.70,Default,,0000,0000,0000,,what was important to them. Even the employees could not put their heart and soul and to building Dialogue: 0,0:05:08.70,0:05:13.70,Default,,0000,0000,0000,,the technology if it wasn't aimed at Mozilla. So even though they were AOL employees Dialogue: 0,0:05:13.70,0:05:20.40,Default,,0000,0000,0000,,and I was a volunteer on the side, we formed a Mozilla community that eventually led us into the future. Dialogue: 0,0:05:20.40,0:05:26.60,Default,,0000,0000,0000,,A couple of years after I was fired, in 2003, AOL decided to stop investing in browsers, Dialogue: 0,0:05:26.60,0:05:32.90,Default,,0000,0000,0000,,because everyone knew they were dead and they didn't matter. So AOL gave us $2 million in a start-up grant, Dialogue: 0,0:05:32.90,0:05:40.10,Default,,0000,0000,0000,,laid off everybody who was working on the browser, and we formed the Mozilla foundation. Dialogue: 0,0:05:40.10,0:05:46.40,Default,,0000,0000,0000,,That was an exciting moment, we hired 10 people and tried to figure out a way to generate revenue Dialogue: 0,0:05:46.40,0:05:52.20,Default,,0000,0000,0000,,to be able to continue to pay those 10 people and to be able to grow. I was not one of those paid Dialogue: 0,0:05:52.20,0:05:59.40,Default,,0000,0000,0000,,by Mozilla at that time, I was still paid a day or two a week by this other organization, and volunteering. Dialogue: 0,0:05:59.40,0:06:05.00,Default,,0000,0000,0000,,I had a new title, I was president of the Mozilla foundation, but that was just a name. Dialogue: 0,0:06:05.00,0:06:10.70,Default,,0000,0000,0000,,We were still the same community, we now had no one at AOL, a few employees at Mozilla Dialogue: 0,0:06:10.70,0:06:18.40,Default,,0000,0000,0000,,and we started growing employees at other companies. That went on until Firefox. Dialogue: 0,0:06:18.40,0:06:30.00,Default,,0000,0000,0000,,Many of you have seen this picture, this is the employees at the time we shipped Firefox 1.0. Dialogue: 0,0:06:30.00,0:06:34.30,Default,,0000,0000,0000,,Many of them are still here in our three cities. Dialogue: 0,0:06:34.30,0:06:39.50,Default,,0000,0000,0000,,Another interesting thing is the person on the far right standing up. Dialogue: 0,0:06:39.50,0:06:43.30,Default,,0000,0000,0000,,He was employed by either IBM or Google, I don't remember which. Dialogue: 0,0:06:43.30,0:06:46.60,Default,,0000,0000,0000,,A couple of these guys, and Vlad is here today, Dialogue: 0,0:06:46.60,0:06:49.40,Default,,0000,0000,0000,,employed by Oracle, to work on Mozilla. Dialogue: 0,0:06:49.40,0:06:56.10,Default,,0000,0000,0000,,A set of us there were employed either by Mozilla foundation, or in my case, someplace else. Dialogue: 0,0:06:56.10,0:06:59.60,Default,,0000,0000,0000,,So these are the employees, you can see we were successful because each employee Dialogue: 0,0:06:59.60,0:07:03.90,Default,,0000,0000,0000,,represented a community much, much bigger. Dialogue: 0,0:07:03.90,0:07:11.20,Default,,0000,0000,0000,,And, one thing that's wrong with this picture is that it happened unexpectedly during a workday Dialogue: 0,0:07:11.20,0:07:16.10,Default,,0000,0000,0000,,when some photographer was in for an article and so it has only employees. It doesn't have Dialogue: 0,0:07:16.10,0:07:20.70,Default,,0000,0000,0000,,all the other volunteers who were engaged in making Firefox 1.0 successful. Dialogue: 0,0:07:20.70,0:07:25.70,Default,,0000,0000,0000,,So I'd like to invite anyone who was active in Mozilla at that period to drop me a line. Dialogue: 0,0:07:25.70,0:07:29.90,Default,,0000,0000,0000,,I'd like to figure out how to make a corresponding image to this. That includes all the Dialogue: 0,0:07:29.90,0:07:35.52,Default,,0000,0000,0000,,other people, so we can get one united image of that set of people. Dialogue: 0,0:07:35.52,0:07:40.10,Default,,0000,0000,0000,,So with Firefox, of course, the world began to change. Dialogue: 0,0:07:40.10,0:07:45.91,Default,,0000,0000,0000,,We've generated revenue, we made a new organization, we made the Mozilla Corporation. Dialogue: 0,0:07:45.91,0:07:49.14,Default,,0000,0000,0000,,I had a new title, now I was CEO of the Mozilla Corporation. Dialogue: 0,0:07:49.14,0:07:53.29,Default,,0000,0000,0000,,We got paid by that one, sort of a different role but not really. Dialogue: 0,0:07:53.29,0:07:57.42,Default,,0000,0000,0000,,To me, still chief lizard wrangler, still part of a global community. Dialogue: 0,0:07:57.42,0:08:01.68,Default,,0000,0000,0000,,And so with Firefox, as it became successful, we've been able to grow Dialogue: 0,0:08:01.68,0:08:09.54,Default,,0000,0000,0000,,employees of course, but equally important volunteers the entire size of the Mozilla community. Dialogue: 0,0:08:09.55,0:08:16.79,Default,,0000,0000,0000,,And this of course is what we looked like 2010, at our last summit in Whistler. Dialogue: 0,0:08:16.79,0:08:20.76,Default,,0000,0000,0000,,Where we had about a total of about 600 people.\NSo, the size of each of our cities here. Dialogue: 0,0:08:20.76,0:08:26.73,Default,,0000,0000,0000,,And we've found that the ability to actually work together and form Dialogue: 0,0:08:26.73,0:08:32.96,Default,,0000,0000,0000,,and strengthen this global community with the shared mission is key to our success. Dialogue: 0,0:08:33.48,0:08:39.19,Default,,0000,0000,0000,,Here we have a subset of the people at the summit.\NToday, we have many different roles. Dialogue: 0,0:08:39.64,0:08:44.34,Default,,0000,0000,0000,,Volunteers engage many, many hours a week. Volunteers engage when they can. Dialogue: 0,0:08:44.34,0:08:51.20,Default,,0000,0000,0000,,Employees engaged many, many hours a week. In all cases, many roles, Dialogue: 0,0:08:51.20,0:08:54.82,Default,,0000,0000,0000,,one community, one Mozilla. Dialogue: 0,0:08:54.96,0:08:59.19,Default,,0000,0000,0000,,That's the key to what will make us successful \Nand to have the maximum impact Dialogue: 0,0:08:59.40,0:09:04.28,Default,,0000,0000,0000,,as we go to build the internet the world needs. Dialogue: 0,0:09:05.13,0:09:10.34,Default,,0000,0000,0000,,We have community, we have a mission, we're very fortunate at Mozilla. Dialogue: 0,0:09:10.34,0:09:18.79,Default,,0000,0000,0000,,Our mission is abstract and big. What we actually do can be concrete, because we build product, we build technology, Dialogue: 0,0:09:18.79,0:09:23.10,Default,,0000,0000,0000,,we build the internet, we build initiatives,\Nwe build teaching organizations. Dialogue: 0,0:09:23.49,0:09:28.87,Default,,0000,0000,0000,,We can do very concrete things so that we can put our mission in front of people Dialogue: 0,0:09:29.25,0:09:33.70,Default,,0000,0000,0000,,Give them a better experience and help them understand what the world can be. Dialogue: 0,0:09:33.76,0:09:40.45,Default,,0000,0000,0000,,We're also very fortunate and that we have a set of principles to guide: how we make decisions; Dialogue: 0,0:09:40.45,0:09:46.17,Default,,0000,0000,0000,,how we think about things; what the internet should look like; what our product should look like; Dialogue: 0,0:09:46.17,0:09:48.88,Default,,0000,0000,0000,,what Mozilla ourselves should look like. Dialogue: 0,0:09:49.14,0:09:57.49,Default,,0000,0000,0000,,And often, we wrap our principles up in a single word, and we say we want the internet, we want the web to be open. Dialogue: 0,0:09:57.86,0:09:59.74,Default,,0000,0000,0000,,We protect the open web. Dialogue: 0,0:09:59.86,0:10:02.89,Default,,0000,0000,0000,,And open is a good word because it covers so much. Dialogue: 0,0:10:03.27,0:10:07.90,Default,,0000,0000,0000,,It's also a difficult word, in that it's now part of the main stream. Dialogue: 0,0:10:07.90,0:10:11.51,Default,,0000,0000,0000,,We've been so successful over the last decade that Dialogue: 0,0:10:11.51,0:10:15.61,Default,,0000,0000,0000,,this key value coming out of the open source and free software movement Dialogue: 0,0:10:15.61,0:10:21.48,Default,,0000,0000,0000,,of being open, has moved into the mainstream and spawned, open science, open government, open citizenship, Dialogue: 0,0:10:21.48,0:10:27.73,Default,,0000,0000,0000,,plus, some people using the word to mean things that aren't so important to us. Dialogue: 0,0:10:27.98,0:10:35.54,Default,,0000,0000,0000,,And so today, I want to take the word open and break it down into three ideas to represent the principles. Dialogue: 0,0:10:35.74,0:10:41.86,Default,,0000,0000,0000,,These are the same principles that are the foundation of the internet when the internet was designed originally Dialogue: 0,0:10:41.86,0:10:46.99,Default,,0000,0000,0000,,They're the same principles that Tim Berners-Lee used to design the World Wide Web. Dialogue: 0,0:10:46.99,0:10:53.84,Default,,0000,0000,0000,,They are the principles we've used to build our products and the principles we used to build Mozilla. Dialogue: 0,0:10:53.91,0:10:57.81,Default,,0000,0000,0000,,First, the internet should be knowable. Dialogue: 0,0:10:57.81,0:11:03.19,Default,,0000,0000,0000,,We should be able to see it, touch it, feel it, change it. Dialogue: 0,0:11:03.91,0:11:09.61,Default,,0000,0000,0000,,At Mozilla, that gets expressed as open-source, Dialogue: 0,0:11:10.24,0:11:14.17,Default,,0000,0000,0000,,sometimes open standards. View source, Dialogue: 0,0:11:14.17,0:11:20.45,Default,,0000,0000,0000,,meaning you don't even have to be a developer to see a good part of what goes in to making up products and websites. Dialogue: 0,0:11:20.55,0:11:26.89,Default,,0000,0000,0000,,These are practical, useful tools for us,\Nbut they are also deeper. Dialogue: 0,0:11:27.79,0:11:32.37,Default,,0000,0000,0000,,These things allow people to know more. \NAnd if you don't know what's going on, Dialogue: 0,0:11:32.37,0:11:34.98,Default,,0000,0000,0000,,you can't really be in control. Dialogue: 0,0:11:34.98,0:11:38.88,Default,,0000,0000,0000,,If everything is secret and in a box and you can't see it or understand it, Dialogue: 0,0:11:38.88,0:11:41.86,Default,,0000,0000,0000,,your chance of influencing your own life is very small. Dialogue: 0,0:11:42.22,0:11:44.52,Default,,0000,0000,0000,,So this principle of being knowable, Dialogue: 0,0:11:44.85,0:11:49.24,Default,,0000,0000,0000,,so people can know more is one key concept starting with Dialogue: 0,0:11:49.24,0:11:55.37,Default,,0000,0000,0000,,the design of the internet through products in Mozilla today and going forward. Dialogue: 0,0:11:55.37,0:12:01.29,Default,,0000,0000,0000,,Second principle is the internet should be interoperable. Dialogue: 0,0:12:01.29,0:12:08.15,Default,,0000,0000,0000,,This sounds like a technical specification and it is that, but it is much more. Dialogue: 0,0:12:08.15,0:12:12.94,Default,,0000,0000,0000,,When something is interoperable, each one of us has more choice. Dialogue: 0,0:12:13.19,0:12:16.87,Default,,0000,0000,0000,,As a general consumer, I have the choice of what I product I use. Dialogue: 0,0:12:16.87,0:12:21.42,Default,,0000,0000,0000,,Something's interoperable, I'm not locked in to one technology stack. Dialogue: 0,0:12:21.45,0:12:25.62,Default,,0000,0000,0000,,I could choose a piece of hardware and it doesn't necessarily determine Dialogue: 0,0:12:25.64,0:12:29.11,Default,,0000,0000,0000,,where my data lives or who owns it or who gets to use it. Dialogue: 0,0:12:29.11,0:12:33.81,Default,,0000,0000,0000,,I would have a choice of: my hardware; my browser; where my data goes; Dialogue: 0,0:12:33.81,0:12:36.61,Default,,0000,0000,0000,,what services I use; how I pay for things. Dialogue: 0,0:12:36.61,0:12:40.31,Default,,0000,0000,0000,,On the web, that was the case for a while. Dialogue: 0,0:12:40.31,0:12:41.76,Default,,0000,0000,0000,,Today, not so much. Dialogue: 0,0:12:41.76,0:12:45.46,Default,,0000,0000,0000,,It's important for consumers, it's important for developers. Dialogue: 0,0:12:45.80,0:12:50.54,Default,,0000,0000,0000,,Interoperability allows developers to have an idea and plug it in. Dialogue: 0,0:12:50.54,0:12:54.49,Default,,0000,0000,0000,,Today, we even see a Mozilla that we need to think about the entire stack: Dialogue: 0,0:12:54.49,0:12:59.99,Default,,0000,0000,0000,,the operating system; the app store; the hardware; the data; the services; the trust; Dialogue: 0,0:13:00.11,0:13:02.07,Default,,0000,0000,0000,,the advertising that goes with it. Dialogue: 0,0:13:02.07,0:13:06.22,Default,,0000,0000,0000,,We have to think about the whole thing to be able to have an impact now. Dialogue: 0,0:13:06.59,0:13:09.54,Default,,0000,0000,0000,,And so as the world becomes interoperable again, Dialogue: 0,0:13:09.54,0:13:14.04,Default,,0000,0000,0000,,developers will be able to plug in or to make products that work horizontally, Dialogue: 0,0:13:15.18,0:13:19.89,Default,,0000,0000,0000,,and so bring about the kind of explosion, excitement that the web brought 20 years ago. Dialogue: 0,0:13:19.89,0:13:23.89,Default,,0000,0000,0000,,The web was the first instance of cracking open big vertical stacks. Dialogue: 0,0:13:23.89,0:13:28.29,Default,,0000,0000,0000,,The other thing about being interoperable is it is decentralized. Dialogue: 0,0:13:28.76,0:13:34.05,Default,,0000,0000,0000,,It allows people to make decisions without being part of some big central organization. Dialogue: 0,0:13:34.72,0:13:36.54,Default,,0000,0000,0000,,If the internet is interoperable, Dialogue: 0,0:13:36.59,0:13:39.84,Default,,0000,0000,0000,,you can be anywhere in the world and plug in your device. Dialogue: 0,0:13:39.89,0:13:43.26,Default,,0000,0000,0000,,If you see a problem or an issue, you can solve it where you are. Dialogue: 0,0:13:43.36,0:13:46.05,Default,,0000,0000,0000,,You don't need to go to some big central organization Dialogue: 0,0:13:46.05,0:13:50.35,Default,,0000,0000,0000,,and ask for permission and make sure your idea doesn't threaten anybody else. Dialogue: 0,0:13:50.35,0:13:54.25,Default,,0000,0000,0000,,You are able to try things out and see what works in your environment. Dialogue: 0,0:13:54.25,0:14:01.72,Default,,0000,0000,0000,,So interoperable allows the distributed decision \Nmaking that have made the last 20 years so powerful. Dialogue: 0,0:14:01.75,0:14:06.98,Default,,0000,0000,0000,,When you have the internet as knowable and as interoperable, Dialogue: 0,0:14:07.43,0:14:10.44,Default,,0000,0000,0000,,you can know more and you can do more. Dialogue: 0,0:14:10.44,0:14:16.87,Default,,0000,0000,0000,,You can do more without asking permission and you can do more at whatever level of problem you're trying to solve. Dialogue: 0,0:14:18.34,0:14:22.34,Default,,0000,0000,0000,,The third principle, the internet should be ours. Dialogue: 0,0:14:23.38,0:14:28.50,Default,,0000,0000,0000,,We know that parts of the internet will be built by large commercial organizations Dialogue: 0,0:14:28.52,0:14:35.70,Default,,0000,0000,0000,,and that's good. That economic engine brings a huge amount of resources to bear Dialogue: 0,0:14:35.84,0:14:39.39,Default,,0000,0000,0000,,and we can see that the great companies of today make products Dialogue: 0,0:14:39.39,0:14:45.80,Default,,0000,0000,0000,,that people like and bring whole new realms of activity. That's all good, but that is not enough. Dialogue: 0,0:14:46.15,0:14:49.42,Default,,0000,0000,0000,,The internet must have a part that is public benefit. Dialogue: 0,0:14:49.85,0:14:55.79,Default,,0000,0000,0000,,The internet is part of the structure of modern life and it's part of the structure of modernizing one's life. Dialogue: 0,0:14:56.25,0:14:59.44,Default,,0000,0000,0000,,The structure of solving problems that we're facing today. Dialogue: 0,0:14:59.44,0:15:07.44,Default,,0000,0000,0000,,So part of that internet must be for the public. It must be about us as people, even when we're not spending money. Dialogue: 0,0:15:07.44,0:15:12.85,Default,,0000,0000,0000,,When you think about the things on does with your family, or your friends, or your community, or your school, Dialogue: 0,0:15:12.85,0:15:20.16,Default,,0000,0000,0000,,or your society, or your city that aren't about generating revenue and, will never be, about generating revenue. Dialogue: 0,0:15:20.52,0:15:26.41,Default,,0000,0000,0000,,Part of the internet must be built to encourage that, to welcome that Dialogue: 0,0:15:27.22,0:15:30.79,Default,,0000,0000,0000,,and to bring the possibility of civil and social value. Dialogue: 0,0:15:31.76,0:15:36.92,Default,,0000,0000,0000,,And so, when you have an internet that is knowable and interoperable and ours, we can do better. Dialogue: 0,0:15:37.38,0:15:41.03,Default,,0000,0000,0000,,We can participate in the commercial activities of our time Dialogue: 0,0:15:41.09,0:15:45.32,Default,,0000,0000,0000,,and we can also build civic society and communities and friends and families Dialogue: 0,0:15:45.32,0:15:48.57,Default,,0000,0000,0000,,and all the other activities that make human life so rich. Dialogue: 0,0:15:51.43,0:15:53.97,Default,,0000,0000,0000,,Knowable, you can know more. Dialogue: 0,0:15:53.97,0:16:00.15,Default,,0000,0000,0000,,Interoperable, you can do more, and when the internet is ours, we can do better. Dialogue: 0,0:16:04.30,0:16:12.71,Default,,0000,0000,0000,,Increasingly, I think about Mozilla as champions of a web where people can know more, do more, and do better. Dialogue: 0,0:16:14.66,0:16:19.33,Default,,0000,0000,0000,,Many of us will probably to continue to like the word open. Because it's deep in our past, Dialogue: 0,0:16:19.36,0:16:24.21,Default,,0000,0000,0000,,it expresses many thing, it's tied to our technology and that's fine too. Dialogue: 0,0:16:24.37,0:16:30.46,Default,,0000,0000,0000,,When you hear the word open, think about especially if it's got a lot of passion in it Dialogue: 0,0:16:30.46,0:16:39.04,Default,,0000,0000,0000,,and somebody is really focused on this must be open, the set of reasons and the ideas that go into that word open. Dialogue: 0,0:16:39.62,0:16:42.90,Default,,0000,0000,0000,,Among ourselves, even I will probably continue to use open, Dialogue: 0,0:16:42.95,0:16:48.39,Default,,0000,0000,0000,,but I like this phrase about what is it that we're trying to build? What's the human experience? Dialogue: 0,0:16:53.75,0:16:57.75,Default,,0000,0000,0000,,This has very real influence on life at Mozilla. Dialogue: 0,0:16:58.85,0:17:07.43,Default,,0000,0000,0000,,When we are knowable, interoperable and allow all Mozillians to feel like Mozilla is ours, Dialogue: 0,0:17:08.50,0:17:12.50,Default,,0000,0000,0000,,much more can happen than we actually can imagine ourselves. Dialogue: 0,0:17:13.24,0:17:21.08,Default,,0000,0000,0000,,And I'm going to ask in a minute or two for you to think of an example, turn around and talk to the people next to you. Dialogue: 0,0:17:21.08,0:17:25.08,Default,,0000,0000,0000,,Think of an example of where this has happened where you've seen it, Dialogue: 0,0:17:25.15,0:17:29.15,Default,,0000,0000,0000,,or if you don't understand it and have some questions to raise those as well. Dialogue: 0,0:17:29.49,0:17:35.56,Default,,0000,0000,0000,,I'm going to give an example from the very early part of Mozilla about the kind of things that happened Dialogue: 0,0:17:35.75,0:17:41.78,Default,,0000,0000,0000,,when we allow and encourage people to feel like Mozilla, our mission, is ours. Dialogue: 0,0:17:44.46,0:17:51.49,Default,,0000,0000,0000,,In the early days Mozilla is old enough that many of the ways we communicate today didn't exist. Dialogue: 0,0:17:51.49,0:17:55.46,Default,,0000,0000,0000,,Certainly no Facebook, no Twitter, no Google search, Dialogue: 0,0:17:55.46,0:18:01.54,Default,,0000,0000,0000,,no blogs, no apps, no geolocation, Dialogue: 0,0:18:01.67,0:18:03.96,Default,,0000,0000,0000,,cellphones even weren't ubiquitous. Dialogue: 0,0:18:04.42,0:18:05.93,Default,,0000,0000,0000,,If you sometimes wonder Dialogue: 0,0:18:05.93,0:18:09.15,Default,,0000,0000,0000,,why mailing lists and newsgroups are so deep into Mozilla, Dialogue: 0,0:18:10.06,0:18:13.28,Default,,0000,0000,0000,,it's because we started when that's all there was, Dialogue: 0,0:18:13.28,0:18:15.69,Default,,0000,0000,0000,,when those were actually exciting things. Dialogue: 0,0:18:15.84,0:18:22.09,Default,,0000,0000,0000,,And we had trouble communicating in a social way. Dialogue: 0,0:18:24.15,0:18:28.15,Default,,0000,0000,0000,,One day, we woke up and there was something new on the web, Dialogue: 0,0:18:28.70,0:18:32.70,Default,,0000,0000,0000,,something called MozillaZine. Made by someone in New Jersey, Dialogue: 0,0:18:33.80,0:18:35.13,Default,,0000,0000,0000,,who looked up and said, Dialogue: 0,0:18:35.13,0:18:38.14,Default,,0000,0000,0000,,"Wow, Mozilla is important but we can't communicate. Dialogue: 0,0:18:38.73,0:18:42.53,Default,,0000,0000,0000,,I can't tell what's going on. That sucks. I can do better." Dialogue: 0,0:18:42.58,0:18:45.33,Default,,0000,0000,0000,,and he made MozillaZine. He didn't ask us, Dialogue: 0,0:18:46.81,0:18:49.57,Default,,0000,0000,0000,,he didn't try to fit in to whatever we were doing. Dialogue: 0,0:18:49.96,0:18:51.96,Default,,0000,0000,0000,,He just went ahead and he acted. Dialogue: 0,0:18:52.93,0:18:56.88,Default,,0000,0000,0000,,And so we woke up one day and suddenly we had a way to communicate. Dialogue: 0,0:18:57.23,0:18:59.57,Default,,0000,0000,0000,,Now, it's pretty primitive by today's standard Dialogue: 0,0:18:59.57,0:19:02.92,Default,,0000,0000,0000,,but it was exciting by the standards of its time. Dialogue: 0,0:19:03.88,0:19:09.13,Default,,0000,0000,0000,,Everyone who worked at Mozilla, and everyone who contributed to Mozilla, would submit articles Dialogue: 0,0:19:09.13,0:19:13.52,Default,,0000,0000,0000,,and, we'd all get up each morning and see what was happening in the rest of the world. Dialogue: 0,0:19:13.91,0:19:17.39,Default,,0000,0000,0000,,This turns out to be really important, at least for me personally. Dialogue: 0,0:19:18.60,0:19:20.25,Default,,0000,0000,0000,,Just seeing Mozilla was good, Dialogue: 0,0:19:20.66,0:19:23.79,Default,,0000,0000,0000,,but articles began to come in from around the world. Dialogue: 0,0:19:24.80,0:19:26.95,Default,,0000,0000,0000,,And that was a reassuring moment to me, Dialogue: 0,0:19:26.95,0:19:30.95,Default,,0000,0000,0000,,because those days before I was fired were very, very difficult days. Dialogue: 0,0:19:32.48,0:19:35.40,Default,,0000,0000,0000,,And part of the thing that was important was seeing Dialogue: 0,0:19:35.40,0:19:38.95,Default,,0000,0000,0000,,that the idea of Mozilla was already real in the world. Dialogue: 0,0:19:38.95,0:19:44.42,Default,,0000,0000,0000,,We have local communities of people who felt the internet is ours, Mozilla is ours, Dialogue: 0,0:19:44.42,0:19:47.15,Default,,0000,0000,0000,,and we're out doing things, not asking us. Dialogue: 0,0:19:47.25,0:19:52.73,Default,,0000,0000,0000,,What did I know, in California struggling with AOL, about who has control and what is Mozilla all about? Dialogue: 0,0:19:53.02,0:19:57.37,Default,,0000,0000,0000,,What would I know about how to make Mozilla real around the rest of the world? Dialogue: 0,0:19:58.00,0:20:02.00,Default,,0000,0000,0000,,One day we came in and there was an article that Mozilla.pl, Dialogue: 0,0:20:02.46,0:20:07.46,Default,,0000,0000,0000,,our Polish community, had a new plan for supporting Mozilla. Dialogue: 0,0:20:07.100,0:20:10.36,Default,,0000,0000,0000,,They were going around door to door Dialogue: 0,0:20:10.56,0:20:14.56,Default,,0000,0000,0000,,giving technical support to using Mozilla products. Dialogue: 0,0:20:15.84,0:20:19.84,Default,,0000,0000,0000,,I remember that moment because I thought this is really important. Dialogue: 0,0:20:19.84,0:20:21.28,Default,,0000,0000,0000,,How can I can give up? Dialogue: 0,0:20:21.77,0:20:26.61,Default,,0000,0000,0000,,In those days California was a long way from this part of the world. Dialogue: 0,0:20:26.96,0:20:31.72,Default,,0000,0000,0000,,Communications were not as good as they are today, travel was different. Dialogue: 0,0:20:32.63,0:20:36.08,Default,,0000,0000,0000,,When I realized it was happening in Poland,\Nit was happening in Indonesia, Dialogue: 0,0:20:36.15,0:20:39.25,Default,,0000,0000,0000,,it was happening in Pakistan, it was happening in Slovenia, Dialogue: 0,0:20:39.25,0:20:44.45,Default,,0000,0000,0000,,it was happening across Europe.\NIt was happening in outposts across Asia. Dialogue: 0,0:20:44.72,0:20:48.63,Default,,0000,0000,0000,,Then I realized, however difficult things are here and now, Dialogue: 0,0:20:48.63,0:20:53.63,Default,,0000,0000,0000,,this is really important and there are other people out there counting on the idea of Mozilla. Dialogue: 0,0:20:53.78,0:20:57.78,Default,,0000,0000,0000,,And those of us who happen to have more time or energy or resources, Dialogue: 0,0:20:57.83,0:21:01.05,Default,,0000,0000,0000,,we have the challenge and the fun and the responsibility. Dialogue: 0,0:21:02.10,0:21:08.34,Default,,0000,0000,0000,,Very early on in the Mozilla world, it became clear to me that being knowable and interoperable Dialogue: 0,0:21:08.34,0:21:13.44,Default,,0000,0000,0000,,and letting people feel the movement is ours is really a key to success. Dialogue: 0,0:21:14.93,0:21:19.65,Default,,0000,0000,0000,,I'm going to ask you to take a few minutes now Dialogue: 0,0:21:19.65,0:21:22.54,Default,,0000,0000,0000,,and just find two or three people around you Dialogue: 0,0:21:22.54,0:21:29.46,Default,,0000,0000,0000,,and give some thought to Mozilla as knowable, interoperable, ours. Dialogue: 0,0:21:29.48,0:21:32.20,Default,,0000,0000,0000,,What you see, where you've seen that work. Dialogue: 0,0:21:32.32,0:21:37.60,Default,,0000,0000,0000,,Or if you don't understand it, maybe ask and see who's around you who can give you some examples Dialogue: 0,0:21:37.62,0:21:45.71,Default,,0000,0000,0000,,and just let the idea settle a little bit and experience what the people around you have seen and felt Dialogue: 0,0:21:45.80,0:21:48.47,Default,,0000,0000,0000,,and I'll be back in just a few minutes. Thank you. Dialogue: 0,0:22:19.31,0:22:23.31,Default,,0000,0000,0000,,Okay, that's who we are, that our set of principles. Dialogue: 0,0:22:23.31,0:22:27.07,Default,,0000,0000,0000,,I want to get a little more concrete and talk about what we do. Dialogue: 0,0:22:27.99,0:22:33.21,Default,,0000,0000,0000,,We make our values and principles real with four great pillars of activities. Dialogue: 0,0:22:33.34,0:22:36.07,Default,,0000,0000,0000,,As you can see, they're all much better Dialogue: 0,0:22:37.01,0:22:39.76,Default,,0000,0000,0000,,when they are intertwined and work together. Dialogue: 0,0:22:39.98,0:22:44.96,Default,,0000,0000,0000,,I'm going to talk about them as separate right now, but in our daily life, Dialogue: 0,0:22:45.20,0:22:50.34,Default,,0000,0000,0000,,our real success comes when these activities all function well together. Dialogue: 0,0:22:52.79,0:22:56.79,Default,,0000,0000,0000,,These pillars of activity; one, we build products. Dialogue: 0,0:22:57.10,0:23:00.19,Default,,0000,0000,0000,,Two, we empower communities. Dialogue: 0,0:23:00.51,0:23:04.51,Default,,0000,0000,0000,,Three, we teach and learn; and four, we shape environments. Dialogue: 0,0:23:07.77,0:23:13.56,Default,,0000,0000,0000,,Building product, this is the cover of wired.de. Dialogue: 0,0:23:13.56,0:23:17.56,Default,,0000,0000,0000,,I'm told that it says how Firefox will change the world. Dialogue: 0,0:23:19.66,0:23:21.100,Default,,0000,0000,0000,,We're best known for building product Dialogue: 0,0:23:22.58,0:23:26.58,Default,,0000,0000,0000,,with the technology core that's always been at Mozilla. Dialogue: 0,0:23:27.18,0:23:30.00,Default,,0000,0000,0000,,We build products for a bunch of different reasons. Dialogue: 0,0:23:30.07,0:23:33.07,Default,,0000,0000,0000,,One, we're trying to build the internet the world needs. Dialogue: 0,0:23:33.07,0:23:37.07,Default,,0000,0000,0000,,Two, we want individual people to have a better experience. Dialogue: 0,0:23:37.91,0:23:47.64,Default,,0000,0000,0000,,Three, we want to have impact and mind share for our ideas so that we can pull other parts of the industry with us. Dialogue: 0,0:23:50.00,0:23:55.74,Default,,0000,0000,0000,,When we build products, we build them to incorporate our values. We want our products to be knowable, Dialogue: 0,0:23:55.74,0:24:00.32,Default,,0000,0000,0000,,open source, open standards, open API, open development, view source. Dialogue: 0,0:24:00.78,0:24:04.96,Default,,0000,0000,0000,,We want those to be part of those products because it's convenient Dialogue: 0,0:24:04.96,0:24:07.43,Default,,0000,0000,0000,,but also because they represent our values. Dialogue: 0,0:24:07.44,0:24:10.75,Default,,0000,0000,0000,,We want our products to put people in control of their lives. Dialogue: 0,0:24:10.75,0:24:14.70,Default,,0000,0000,0000,,We want our products to respect people, \Nto care about their security and their privacy. Dialogue: 0,0:24:15.24,0:24:18.85,Default,,0000,0000,0000,,We build our products to represent the values we've talked about. Dialogue: 0,0:24:19.05,0:24:23.05,Default,,0000,0000,0000,,Of course, our products can't be perfect and they won't be pure. Dialogue: 0,0:24:23.61,0:24:27.07,Default,,0000,0000,0000,,We're trying to reach the general consumer market. Dialogue: 0,0:24:27.13,0:24:31.13,Default,,0000,0000,0000,,Many of those people have no idea of the principles we're talking about. Dialogue: 0,0:24:31.79,0:24:34.73,Default,,0000,0000,0000,,We hope that we can be the first entre. Dialogue: 0,0:24:36.12,0:24:40.51,Default,,0000,0000,0000,,Firefox 1.0 was the first open source product most consumers had ever used. Dialogue: 0,0:24:43.06,0:24:47.62,Default,,0000,0000,0000,,Before that, everyone knew open source could never produce a good consumer product. Dialogue: 0,0:24:47.76,0:24:54.44,Default,,0000,0000,0000,,But we did, and we found after that, people were used to hearing the word open or open source. Dialogue: 0,0:24:55.35,0:24:58.81,Default,,0000,0000,0000,,Changing environments, touching people where they are. Dialogue: 0,0:24:58.81,0:25:03.27,Default,,0000,0000,0000,,This means that our products are always a balance Dialogue: 0,0:25:03.57,0:25:08.57,Default,,0000,0000,0000,,between what is the purest expression \Nof our values that we can imagine Dialogue: 0,0:25:08.75,0:25:18.40,Default,,0000,0000,0000,,and what will people accept? Where can we touch people? How can we be the first point of contact for our values? Dialogue: 0,0:25:18.59,0:25:22.59,Default,,0000,0000,0000,,That is a balance between impurity and pragmatism. Dialogue: 0,0:25:22.97,0:25:27.42,Default,,0000,0000,0000,,That is one of the challenges of Mozilla. That's actually what's made us successful. Dialogue: 0,0:25:27.77,0:25:34.68,Default,,0000,0000,0000,,And that's actually what's given us the impact we've had today, is that we have been an open source organization that is pragmatic. Dialogue: 0,0:25:34.96,0:25:41.35,Default,,0000,0000,0000,,We compete in the market place and that brings a grounding to us. Now, this is not easy. Dialogue: 0,0:25:42.37,0:25:48.20,Default,,0000,0000,0000,,Over the course of the weekend, we will have many discussions about here's the value that we're aiming for, Dialogue: 0,0:25:48.86,0:25:50.02,Default,,0000,0000,0000,,can we get there? Dialogue: 0,0:25:50.38,0:25:53.70,Default,,0000,0000,0000,,If we can't get there in one step, what do we do? Dialogue: 0,0:25:53.70,0:25:56.53,Default,,0000,0000,0000,,Do we stop? Do we take a half a step? Dialogue: 0,0:25:57.17,0:26:01.08,Default,,0000,0000,0000,,Those are hard discussions, \Nthey're the good discussions though. Dialogue: 0,0:26:01.08,0:26:03.95,Default,,0000,0000,0000,,Those are the discussions that allow us to figure out Dialogue: 0,0:26:03.95,0:26:07.11,Default,,0000,0000,0000,,How do we have impact today in the world we're in today Dialogue: 0,0:26:07.11,0:26:16.06,Default,,0000,0000,0000,,and move ourselves, our own products and other people, along the path towards the more open place we want to be? Dialogue: 0,0:26:20.21,0:26:24.21,Default,,0000,0000,0000,,A second great pillar of activity is empowering communities. Dialogue: 0,0:26:24.90,0:26:27.18,Default,,0000,0000,0000,,We do these for several reasons as well; Dialogue: 0,0:26:27.18,0:26:32.79,Default,,0000,0000,0000,,one, the practical reason, we can't possibly succeed with employees. Dialogue: 0,0:26:33.82,0:26:35.68,Default,,0000,0000,0000,,That's the shallow reason. Dialogue: 0,0:26:36.60,0:26:42.50,Default,,0000,0000,0000,,The deeper reason is that Mozilla \Nis about building the internet we need. Dialogue: 0,0:26:42.50,0:26:45.55,Default,,0000,0000,0000,,That's a long term task. Dialogue: 0,0:26:45.73,0:26:49.73,Default,,0000,0000,0000,,That task may go on 50 or a 100 years, it could go on a long time. Dialogue: 0,0:26:51.02,0:26:54.61,Default,,0000,0000,0000,,If you think about Mozilla 50 or 100 years from now, Dialogue: 0,0:26:54.61,0:27:02.59,Default,,0000,0000,0000,,it's very unlikely, any product we're working on today will be important then, except perhaps the network. Dialogue: 0,0:27:02.95,0:27:08.34,Default,,0000,0000,0000,,The browser as we understand it, in 50 years things will be very different. Dialogue: 0,0:27:09.32,0:27:15.73,Default,,0000,0000,0000,,So one critical legacy of Mozilla is the critical mass of people Dialogue: 0,0:27:15.73,0:27:24.20,Default,,0000,0000,0000,,who share our mission, are eager to do something about it and are confident to make an impact. Dialogue: 0,0:27:24.66,0:27:31.75,Default,,0000,0000,0000,,And so empowering communities is important to Mozilla for our day to day practical work that we're trying to do. Dialogue: 0,0:27:32.12,0:27:38.03,Default,,0000,0000,0000,,Now, it's important to a legacy for the future, so the mission continues whatever product goes, Dialogue: 0,0:27:38.25,0:27:43.41,Default,,0000,0000,0000,,and whatever initiatives are most important 10, 20, or 50 years from now. Dialogue: 0,0:27:43.73,0:27:49.50,Default,,0000,0000,0000,,When we empower communities, there are some parts of Mozilla communities that are very close to us. Dialogue: 0,0:27:50.16,0:27:51.33,Default,,0000,0000,0000,,Here we all are. Dialogue: 0,0:27:52.03,0:27:55.57,Default,,0000,0000,0000,,And that set of working together in a pretty coordinated fashion, Dialogue: 0,0:27:56.01,0:28:01.40,Default,,0000,0000,0000,,to try and get our product initiatives, and teaching efforts put together and more impactful. Dialogue: 0,0:28:01.52,0:28:06.20,Default,,0000,0000,0000,,And so that's a very close community, very high touch. Dialogue: 0,0:28:06.80,0:28:11.90,Default,,0000,0000,0000,,We want to invest a lot, and be very intentional, in empowering these communities. Dialogue: 0,0:28:12.83,0:28:17.70,Default,,0000,0000,0000,,And little further out, are communities who share our mission but, are off doing other things. Dialogue: 0,0:28:18.30,0:28:22.47,Default,,0000,0000,0000,,They're not building Firefox, Firefox OS, Identity or Webmaker Dialogue: 0,0:28:23.23,0:28:27.30,Default,,0000,0000,0000,,They're out bringing openness and the internet we need to some other part of life. Dialogue: 0,0:28:27.49,0:28:30.32,Default,,0000,0000,0000,,And for those communities, we don't invest as much, Dialogue: 0,0:28:30.60,0:28:34.69,Default,,0000,0000,0000,,because we are not so close, but they are related to what we're trying to do. Dialogue: 0,0:28:35.05,0:28:43.43,Default,,0000,0000,0000,,and allies in the overall mission. And so for people who are close, where we know what we're trying to do, what's critical right now, Dialogue: 0,0:28:43.43,0:28:48.07,Default,,0000,0000,0000,,this community empowerment and investment is very intentional. Dialogue: 0,0:28:48.07,0:28:51.79,Default,,0000,0000,0000,,We'll be doing more of it, I certainly hope. Dialogue: 0,0:28:51.79,0:28:58.27,Default,,0000,0000,0000,,Because each one of us needs to represent many more people than ourselves as we go forward. Dialogue: 0,0:28:58.83,0:29:05.73,Default,,0000,0000,0000,,The third great pillar of activity is we teach and we learn. Dialogue: 0,0:29:06.47,0:29:12.07,Default,,0000,0000,0000,,Sometimes we teach directly as through Webmaker or Appmaker or Symbol. Dialogue: 0,0:29:12.63,0:29:17.13,Default,,0000,0000,0000,,Sometimes we teach indirectly, through our open development processes. Dialogue: 0,0:29:17.39,0:29:21.73,Default,,0000,0000,0000,,We are best, when we mentor people well, who come into the community. Dialogue: 0,0:29:22.04,0:29:30.10,Default,,0000,0000,0000,,We are best when uh... you know someone files a bug or test case that it isn't quite right, and gets a little attention to get it right, Dialogue: 0,0:29:30.60,0:29:37.30,Default,,0000,0000,0000,,rather than being told "Oh, that's wrong." that mentoring piece of pulling people in and helping us all grow together, Dialogue: 0,0:29:37.54,0:29:46.80,Default,,0000,0000,0000,,is key part of being successful. And learning, on an ongoing basis, is another key part. Most good teachers will tell you, Dialogue: 0,0:29:46.80,0:29:50.72,Default,,0000,0000,0000,,if you try to teach, you end up learning. And in our case, that should be true as well. Dialogue: 0,0:29:50.72,0:29:56.25,Default,,0000,0000,0000,,Billions more people will come online in the next decade. Dialogue: 0,0:29:56.26,0:29:58.56,Default,,0000,0000,0000,,We should be learning. Dialogue: 0,0:29:58.83,0:30:03.03,Default,,0000,0000,0000,,We'll be entering whole new products areas, \Nwe should be learning. Dialogue: 0,0:30:03.26,0:30:06.44,Default,,0000,0000,0000,,We are engaging experts in a whole new product area, Dialogue: 0,0:30:06.53,0:30:12.23,Default,,0000,0000,0000,,lots to learn there. And when you're really learning, we will make mistakes. Dialogue: 0,0:30:12.23,0:30:18.20,Default,,0000,0000,0000,,And part of really learning is being clear, when we could have done better. Dialogue: 0,0:30:18.73,0:30:27.34,Default,,0000,0000,0000,,Look, I learned this earlier at Mozilla, way, way way back to those AOL days, we finally shipped a milestone, M19 I think it was. Dialogue: 0,0:30:27.34,0:30:30.23,Default,,0000,0000,0000,,A very painful activity, we were losing market share. Dialogue: 0,0:30:30.23,0:30:33.73,Default,,0000,0000,0000,,We were dying in the market.\NWe couldn't get our product dial in time. Dialogue: 0,0:30:33.73,0:30:37.73,Default,,0000,0000,0000,,We finally got a milestone out we thought would be really helpful. Dialogue: 0,0:30:37.83,0:30:41.91,Default,,0000,0000,0000,,And immediately, one of our contributors started screaming in every way. Dialogue: 0,0:30:41.93,0:30:45.73,Default,,0000,0000,0000,,All caps in every communication channel you could imagine. Dialogue: 0,0:30:46.23,0:30:50.83,Default,,0000,0000,0000,,And he happened to work for IBM, and he was doing something Mozilla like at IBM. Dialogue: 0,0:30:50.83,0:30:54.83,Default,,0000,0000,0000,,And he started screaming at us that we had made a mistake, and he couldn't participate. Dialogue: 0,0:30:55.05,0:31:01.60,Default,,0000,0000,0000,,And this big milestone had been, I forget exactly, but we have done something, so that he couldn't participate. Dialogue: 0,0:31:01.60,0:31:09.95,Default,,0000,0000,0000,,It was painful, in the middle of that we looked up, I remember Brendan looking up and saying "He's right." Dialogue: 0,0:31:10.10,0:31:14.33,Default,,0000,0000,0000,,And so we did a chemspill;\Nnot technically a chemspill, not a security issue, Dialogue: 0,0:31:14.70,0:31:20.57,Default,,0000,0000,0000,,but that kind energy and activity.\NBecause we hadn't figured out, we'd just made a mistake. Dialogue: 0,0:31:20.80,0:31:25.30,Default,,0000,0000,0000,,So we will make mistakes, the key is how we handle them.\N Dialogue: 0,0:31:25.57,0:31:28.23,Default,,0000,0000,0000,,Can we be clear about them? Do we learn from them? Dialogue: 0,0:31:28.43,0:31:32.47,Default,,0000,0000,0000,,The most, if you just make a mistake and make a mistake that's really bad. Dialogue: 0,0:31:32.48,0:31:35.65,Default,,0000,0000,0000,,If you make mistake and learn from it, that's really good. Dialogue: 0,0:31:35.65,0:31:38.47,Default,,0000,0000,0000,,And we're entering the unknown, there's no charted path. Dialogue: 0,0:31:38.47,0:31:43.47,Default,,0000,0000,0000,,So we need to make some mistakes, and we need to figure out how to make small mistakes, if we can. Dialogue: 0,0:31:44.07,0:31:48.81,Default,,0000,0000,0000,,How to make them fast. How to learn how to fix them, and try something new. Dialogue: 0,0:31:48.81,0:31:52.81,Default,,0000,0000,0000,,And so I predict that will be a part of the discussions over the weekend, too. Dialogue: 0,0:31:52.90,0:32:00.17,Default,,0000,0000,0000,,How do we do new things? How do we make decisions?\NHow do we make mistakes, and how do we learn from them? Dialogue: 0,0:32:00.57,0:32:08.53,Default,,0000,0000,0000,,And the forth grate pillar of activity is shaping environments. So when we build our products, Dialogue: 0,0:32:08.70,0:32:12.13,Default,,0000,0000,0000,,we want each of person using these products to have great experience. Dialogue: 0,0:32:12.23,0:32:16.00,Default,,0000,0000,0000,,But we also want those products to shape the overall environment. Dialogue: 0,0:32:16.00,0:32:23.47,Default,,0000,0000,0000,,We consider investment in Internet Explore to be a success for Firefox, because we're shaping the environment. Dialogue: 0,0:32:23.53,0:32:28.13,Default,,0000,0000,0000,,We consider the competition in the browser space to be successful for Firefox, Dialogue: 0,0:32:28.40,0:32:34.37,Default,,0000,0000,0000,,because we're shaping environment that is more open and closer to values as we care about. Dialogue: 0,0:32:34.37,0:32:40.25,Default,,0000,0000,0000,,We also will also be shaping environments that may not be totally technical. Dialogue: 0,0:32:40.37,0:32:44.93,Default,,0000,0000,0000,,For example, the policy area is one where we began to get more involved, Dialogue: 0,0:32:44.93,0:32:48.97,Default,,0000,0000,0000,,because the policy environment is threatening to the internet the world needs. Dialogue: 0,0:32:49.23,0:32:56.40,Default,,0000,0000,0000,,And so when we work in that area it's not to have the ear of the legislator. Dialogue: 0,0:32:56.44,0:33:00.51,Default,,0000,0000,0000,,It's not make ourselves important.\NIt's not to make Mozilla's life easier. Dialogue: 0,0:33:00.51,0:33:06.93,Default,,0000,0000,0000,,We get involved in policy, because we need impact that environment to build internet we need. Dialogue: 0,0:33:06.93,0:33:09.77,Default,,0000,0000,0000,,We'll be looking at other environments. Dialogue: 0,0:33:09.77,0:33:16.43,Default,,0000,0000,0000,,For example, personalization, ads. Advertising is here to stay, that's for sure; Dialogue: 0,0:33:16.43,0:33:22.53,Default,,0000,0000,0000,,and it's really yucky right now. So, what could that look like? Dialogue: 0,0:33:22.53,0:33:28.50,Default,,0000,0000,0000,,That's a big part of online life. Ads, tracking, personalization, can we make that better? Dialogue: 0,0:33:28.50,0:33:31.47,Default,,0000,0000,0000,,Can we shape that environment? How do we do that? Dialogue: 0,0:33:31.47,0:33:35.07,Default,,0000,0000,0000,,We've got some ideas. Some people say we shouldn't do that. Dialogue: 0,0:33:35.07,0:33:37.67,Default,,0000,0000,0000,,I think we should. Because we all live in the middle of that, Dialogue: 0,0:33:37.67,0:33:42.63,Default,,0000,0000,0000,,and that's the environment that isn't right yet. And it needs technology, it needs policy, Dialogue: 0,0:33:42.63,0:33:48.27,Default,,0000,0000,0000,,it needs people with our vision of what the internet should be, to get involved. Dialogue: 0,0:33:48.27,0:33:55.47,Default,,0000,0000,0000,,And so shaping environments is a key part of why we build product, Dialogue: 0,0:33:55.47,0:33:59.43,Default,,0000,0000,0000,,why we build communities, \Nwhy we spend all this effort on teaching and learning. Dialogue: 0,0:33:59.43,0:34:06.93,Default,,0000,0000,0000,,And of course, we are successful, and we have impact when all of these are woven together. Dialogue: 0,0:34:06.93,0:34:10.97,Default,,0000,0000,0000,,When we're building products, and the products are empowering communities, Dialogue: 0,0:34:10.99,0:34:18.07,Default,,0000,0000,0000,,and new people are off building their own new thing, that make Firefox, Firefox OS, Identity, or Webmaker better. Dialogue: 0,0:34:18.07,0:34:23.69,Default,,0000,0000,0000,,Our products should always be trying to shape environment, our communities should be trying to shape environment. Dialogue: 0,0:34:23.69,0:34:32.59,Default,,0000,0000,0000,,All of these things woven together, are what lets a group people the size of Mozilla have the impact that we do. Dialogue: 0,0:34:32.83,0:34:44.97,Default,,0000,0000,0000,,And so I ask you to imagine what the world could be like? Imagine, if we go out of here, and have a great weekend, Dialogue: 0,0:34:44.97,0:34:51.80,Default,,0000,0000,0000,,take the ideas and learning back; if each of us starts to represent more than ourselves, bigger communities. Dialogue: 0,0:34:51.80,0:34:54.60,Default,,0000,0000,0000,,Imagine what the world could be like in 10 years. Dialogue: 0,0:34:54.60,0:35:00.33,Default,,0000,0000,0000,,Imagine if each person here represent a thousand Mozillians doing things. Dialogue: 0,0:35:00.33,0:35:07.53,Default,,0000,0000,0000,,Imagine if we could improve the advertising world, so we didn't feel tracked and unsafe online. Dialogue: 0,0:35:07.53,0:35:14.07,Default,,0000,0000,0000,,Imagine if 55% of people online touched a Mozilla product in some way or other. Dialogue: 0,0:35:14.07,0:35:19.77,Default,,0000,0000,0000,,How great could the world be if we make Mozilla, more importantly, Dialogue: 0,0:35:19.77,0:35:24.27,Default,,0000,0000,0000,,our mission, and our principals, and ever larger part of online life? Dialogue: 0,0:35:24.27,0:35:29.93,Default,,0000,0000,0000,,And the great thing is, we have that opportunity,\Nit is right in front of us. Dialogue: 0,0:35:29.93,0:35:34.63,Default,,0000,0000,0000,,We have global mind share, market share, people want us to succeed. Dialogue: 0,0:35:34.66,0:35:45.97,Default,,0000,0000,0000,,We have resources. We have vision. We have each one of us, and many more people who are eager to have us succeed Dialogue: 0,0:35:45.97,0:35:52.17,Default,,0000,0000,0000,,And the number of people drawn in and interested in the kinds of things Mozilla stands for is immense, Dialogue: 0,0:35:52.17,0:35:59.57,Default,,0000,0000,0000,,so we have the opportunity, the challenge is huge, the chance for impact is huge, and it's really important. Dialogue: 0,0:35:59.57,0:36:03.07,Default,,0000,0000,0000,,So let's do it. Thank you.