[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:20.76,0:00:22.14,Default,,0000,0000,0000,,-["Frida" VO] There's nothing worse than the word
Dialogue: 0,0:00:22.14,0:00:24.00,Default,,0000,0000,0000,,"art appreciation."
Dialogue: 0,0:00:24.00,0:00:26.70,Default,,0000,0000,0000,,It implies that you're\Njust there awestruck,
Dialogue: 0,0:00:26.70,0:00:30.00,Default,,0000,0000,0000,,and whatever you're\Nbeing fed, you appreciate.
Dialogue: 0,0:00:30.90,0:00:35.09,Default,,0000,0000,0000,,Art really is about\Ndiscourse and about discussion.
Dialogue: 0,0:00:35.09,0:00:38.22,Default,,0000,0000,0000,,-["Frida"] Do you have any\Nideas what museums could be?
Dialogue: 0,0:00:38.22,0:00:40.26,Default,,0000,0000,0000,,-Decolonizing museums.
Dialogue: 0,0:00:40.52,0:00:42.54,Default,,0000,0000,0000,,Like, not having stolen things.
Dialogue: 0,0:00:43.31,0:00:46.85,Default,,0000,0000,0000,,-If your art is for the public,\Nthen the public should have a
Dialogue: 0,0:00:46.85,0:00:49.96,Default,,0000,0000,0000,,right to express\Ntheir opinions and views.
Dialogue: 0,0:00:49.96,0:00:52.62,Default,,0000,0000,0000,,-As a young artist, like,\Nsometimes I see things and,
Dialogue: 0,0:00:52.62,0:00:55.84,Default,,0000,0000,0000,,like, get so frustrated and\Nfeel like nothing has changed.
Dialogue: 0,0:00:55.88,0:01:06.35,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:01:06.35,0:01:07.99,Default,,0000,0000,0000,,-["Frida" VO]\NFrom the very beginning,
Dialogue: 0,0:01:07.99,0:01:10.44,Default,,0000,0000,0000,,we have been\Nfighting against sexism,
Dialogue: 0,0:01:10.44,0:01:14.64,Default,,0000,0000,0000,,racism, and the death\Nhold that wealthy people
Dialogue: 0,0:01:14.64,0:01:18.66,Default,,0000,0000,0000,,and wealthy institutions\Nhave on art and culture.
Dialogue: 0,0:01:19.38,0:01:21.48,Default,,0000,0000,0000,,-40 million dollars, 1-5-0-6.
Dialogue: 0,0:01:22.49,0:01:25.68,Default,,0000,0000,0000,,-The Guerrilla Girls will\Ncomplain about anything that
Dialogue: 0,0:01:25.68,0:01:30.40,Default,,0000,0000,0000,,pisses them off, and they always\Ndo it in an unexpected way.
Dialogue: 0,0:01:32.15,0:01:35.10,Default,,0000,0000,0000,,-[Coco VO] What the artist has\Nto say about things other than
Dialogue: 0,0:01:35.10,0:01:38.58,Default,,0000,0000,0000,,his or her art has not always\Nbeen considered that important
Dialogue: 0,0:01:38.58,0:01:40.92,Default,,0000,0000,0000,,by the arbiters\Nof the art world.
Dialogue: 0,0:01:41.64,0:01:44.94,Default,,0000,0000,0000,,And the Guerrilla Girls were\Nat the forefront of doing that
Dialogue: 0,0:01:44.94,0:01:46.68,Default,,0000,0000,0000,,starting in the 1980s.
Dialogue: 0,0:01:47.64,0:01:51.72,Default,,0000,0000,0000,,-[Frances] The power of the Guerrilla\NGirls' work was that whenever I
Dialogue: 0,0:01:51.72,0:01:54.18,Default,,0000,0000,0000,,looked at their\Nmaterial, I felt implicated.
Dialogue: 0,0:01:54.18,0:01:56.58,Default,,0000,0000,0000,,It wasn't somebody else's\Nproblem, it was my problem.
Dialogue: 0,0:01:56.68,0:02:02.63,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:02:05.09,0:02:06.72,Default,,0000,0000,0000,,-["Frida"] I'm one of\Nthe founding members of the
Dialogue: 0,0:02:06.72,0:02:08.88,Default,,0000,0000,0000,,Guerrilla Girls, and I've\Nbeen involved in just about
Dialogue: 0,0:02:08.88,0:02:11.94,Default,,0000,0000,0000,,everything the Guerrilla\NGirls have done since 1985.
Dialogue: 0,0:02:11.94,0:02:13.38,Default,,0000,0000,0000,,I'm kind of a lifer.
Dialogue: 0,0:02:13.91,0:02:16.62,Default,,0000,0000,0000,,But I am, in my\Nreal life, an artist.
Dialogue: 0,0:02:17.32,0:02:20.10,Default,,0000,0000,0000,,-["Käthe"] And I'm also a\Nfounder of the Guerrilla Girls
Dialogue: 0,0:02:20.10,0:02:23.64,Default,,0000,0000,0000,,and also a lifelong\Npolitical artist.
Dialogue: 0,0:02:23.64,0:02:28.79,Default,,0000,0000,0000,,♪elegant orchestral music♪
Dialogue: 0,0:02:28.79,0:02:32.76,Default,,0000,0000,0000,,In fall of 1984, the Museum of\NModern Art did this exhibition
Dialogue: 0,0:02:32.76,0:02:37.14,Default,,0000,0000,0000,,– an international survey\Nof painting and sculpture.
Dialogue: 0,0:02:37.14,0:02:40.44,Default,,0000,0000,0000,,There were 169\Nartists in the show,
Dialogue: 0,0:02:40.44,0:02:45.36,Default,,0000,0000,0000,,and only 17 women, and\Nvery few artists of color.
Dialogue: 0,0:02:45.36,0:02:48.96,Default,,0000,0000,0000,,And women artists in New\NYork were really pissed off.
Dialogue: 0,0:02:48.96,0:02:52.97,Default,,0000,0000,0000,,♪aggressive rock music♪
Dialogue: 0,0:02:54.79,0:02:57.66,Default,,0000,0000,0000,,-["Frida"] We were educated\Nto sort of respect all
Dialogue: 0,0:02:57.66,0:03:01.14,Default,,0000,0000,0000,,the institutions and the people\Nthat were making decisions and
Dialogue: 0,0:03:01.14,0:03:03.77,Default,,0000,0000,0000,,the people who were\Nwriting art history,
Dialogue: 0,0:03:03.77,0:03:07.44,Default,,0000,0000,0000,,but it dawned on us that it was\Nfilled with its own biases and
Dialogue: 0,0:03:07.44,0:03:08.65,Default,,0000,0000,0000,,limitations.
Dialogue: 0,0:03:10.28,0:03:12.54,Default,,0000,0000,0000,,-["Käthe"] We're marching\Nin a picket line in front of
Dialogue: 0,0:03:12.54,0:03:17.34,Default,,0000,0000,0000,,the Museum of Modern Art, and\Nwe realize not one person going
Dialogue: 0,0:03:17.34,0:03:19.14,Default,,0000,0000,0000,,into the museum cares.
Dialogue: 0,0:03:19.14,0:03:22.46,Default,,0000,0000,0000,,[music slows to a stop]
Dialogue: 0,0:03:22.46,0:03:24.72,Default,,0000,0000,0000,,And that was the "aha" moment.
Dialogue: 0,0:03:24.72,0:03:29.21,Default,,0000,0000,0000,,It was so clear that\Nthere had to be a better way
Dialogue: 0,0:03:29.21,0:03:33.12,Default,,0000,0000,0000,,to convince people and\Nmake them understand how much
Dialogue: 0,0:03:33.12,0:03:37.62,Default,,0000,0000,0000,,discrimination there really was\N– both racism and sexism –
Dialogue: 0,0:03:37.62,0:03:38.75,Default,,0000,0000,0000,,in the art world.
Dialogue: 0,0:03:38.75,0:03:43.31,Default,,0000,0000,0000,,♪moody synth music♪
Dialogue: 0,0:03:43.31,0:03:46.80,Default,,0000,0000,0000,,-Most of the women who are doing\Nall the bitching are completely talentless.
Dialogue: 0,0:03:46.80,0:03:49.18,Default,,0000,0000,0000,,For example, like,\Nthe top women artists,
Dialogue: 0,0:03:49.18,0:03:51.90,Default,,0000,0000,0000,,you don't hear them making these\Nembarrassing feminist pleas.
Dialogue: 0,0:03:51.90,0:03:53.52,Default,,0000,0000,0000,,-["Frida"] The more we\Nlooked at the numbers,
Dialogue: 0,0:03:53.52,0:03:57.60,Default,,0000,0000,0000,,we realized that there was a\Nsystematic elimination of women
Dialogue: 0,0:03:57.60,0:04:02.25,Default,,0000,0000,0000,,and artists of color from the\Nso-called mainstream of the art world.
Dialogue: 0,0:04:02.25,0:04:05.22,Default,,0000,0000,0000,,-[Guerrilla Girl] What does it\Nmean that museums are getting
Dialogue: 0,0:04:05.22,0:04:08.67,Default,,0000,0000,0000,,subsidies and have no\Nobligations to be ethnically diverse?
Dialogue: 0,0:04:08.67,0:04:10.80,Default,,0000,0000,0000,,-["Frida"] We thought it\Nwould be really important to
Dialogue: 0,0:04:10.80,0:04:13.14,Default,,0000,0000,0000,,just state the facts
Dialogue: 0,0:04:13.14,0:04:16.62,Default,,0000,0000,0000,,and see what people\Ndid with the facts.
Dialogue: 0,0:04:18.12,0:04:22.74,Default,,0000,0000,0000,,We met at my loft, and we were\Njust a hodgepodge of artists.
Dialogue: 0,0:04:24.18,0:04:27.66,Default,,0000,0000,0000,,We called ourselves "the\NGuerrilla Girls" because we had
Dialogue: 0,0:04:27.66,0:04:30.00,Default,,0000,0000,0000,,to become anonymous to\Nsay what was obvious.
Dialogue: 0,0:04:30.00,0:04:31.80,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:04:31.80,0:04:35.44,Default,,0000,0000,0000,,Kathë and I came up\Nwith the two first posters.
Dialogue: 0,0:04:38.51,0:04:42.17,Default,,0000,0000,0000,,The very first poster was this\Nlist of male artists who allowed
Dialogue: 0,0:04:42.17,0:04:45.36,Default,,0000,0000,0000,,their work to be shown in\Ngalleries that showed fewer than
Dialogue: 0,0:04:45.36,0:04:47.22,Default,,0000,0000,0000,,10 percent women or none at all.
Dialogue: 0,0:04:48.98,0:04:51.08,Default,,0000,0000,0000,,-[Kathë VO] When one\Nworked, we would do another.
Dialogue: 0,0:04:51.08,0:04:53.17,Default,,0000,0000,0000,,When another worked,\Nwe would do another.
Dialogue: 0,0:04:54.53,0:04:57.66,Default,,0000,0000,0000,,The facts are a hugely\Nimportant part of it.
Dialogue: 0,0:04:57.66,0:05:00.42,Default,,0000,0000,0000,,But also, we had this\Nkind of outrageous,
Dialogue: 0,0:05:00.42,0:05:04.62,Default,,0000,0000,0000,,in-your-face design and crazy\Nheadlines that you couldn't
Dialogue: 0,0:05:04.62,0:05:05.58,Default,,0000,0000,0000,,totally ignore.
Dialogue: 0,0:05:07.58,0:05:10.14,Default,,0000,0000,0000,,We passed the hat\Naround to pay for printing.
Dialogue: 0,0:05:10.14,0:05:12.36,Default,,0000,0000,0000,,We were sneaking around New\NYork in the middle of the night
Dialogue: 0,0:05:12.36,0:05:13.90,Default,,0000,0000,0000,,putting these things up.
Dialogue: 0,0:05:13.90,0:05:16.68,Default,,0000,0000,0000,,And people saw them\Nand all hell broke loose.
Dialogue: 0,0:05:17.63,0:05:25.21,Default,,0000,0000,0000,,♪energizing\Nelectronic music♪
Dialogue: 0,0:05:25.21,0:05:27.96,Default,,0000,0000,0000,,We mostly did them in\NSoHo and the East Village,
Dialogue: 0,0:05:27.96,0:05:31.20,Default,,0000,0000,0000,,which were the big art\Nneighborhoods of that time.
Dialogue: 0,0:05:31.20,0:05:34.86,Default,,0000,0000,0000,,So we put these posters up on\Nthe gallery windows right below
Dialogue: 0,0:05:34.86,0:05:36.06,Default,,0000,0000,0000,,the name of the gallery.
Dialogue: 0,0:05:36.06,0:05:43.08,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:05:43.08,0:05:45.12,Default,,0000,0000,0000,,-["Frida" VO] It was so \Nexciting to go out the next day
Dialogue: 0,0:05:45.12,0:05:48.36,Default,,0000,0000,0000,,and to see a\Ndialogue being ignited.
Dialogue: 0,0:05:48.36,0:05:53.34,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:05:53.34,0:05:57.00,Default,,0000,0000,0000,,I remember a gallery director\Ncame by with her son,
Dialogue: 0,0:05:57.00,0:05:59.58,Default,,0000,0000,0000,,and he singsong-edly sang,
Dialogue: 0,0:05:59.58,0:06:01.27,Default,,0000,0000,0000,,"Mommy, why is\Nyour name up there?"
Dialogue: 0,0:06:01.27,0:06:03.54,Default,,0000,0000,0000,,[laughs]
Dialogue: 0,0:06:03.54,0:06:07.02,Default,,0000,0000,0000,,-If you look at the art schools,\Nat least half of them are women.
Dialogue: 0,0:06:07.02,0:06:08.52,Default,,0000,0000,0000,,So what happens to these women?
Dialogue: 0,0:06:08.52,0:06:09.36,Default,,0000,0000,0000,,Where do they go?
Dialogue: 0,0:06:09.36,0:06:11.94,Default,,0000,0000,0000,,But that's not the art\Nworld discriminating,
Dialogue: 0,0:06:11.94,0:06:13.62,Default,,0000,0000,0000,,that's their choices.
Dialogue: 0,0:06:18.60,0:06:22.47,Default,,0000,0000,0000,,♪ethereal synth music♪
Dialogue: 0,0:06:22.47,0:06:25.20,Default,,0000,0000,0000,,-["Frida" VO] The advantages\Nof being a woman artist:
Dialogue: 0,0:06:25.98,0:06:28.26,Default,,0000,0000,0000,,Working without\Nthe pressure of success.
Dialogue: 0,0:06:29.76,0:06:32.16,Default,,0000,0000,0000,,Not having to be\Nin shows with men.
Dialogue: 0,0:06:33.78,0:06:37.64,Default,,0000,0000,0000,,Having a relief from the art\Nworld with your four freelance jobs.
Dialogue: 0,0:06:38.88,0:06:41.46,Default,,0000,0000,0000,,Being reassured\Nthat whatever work you make,
Dialogue: 0,0:06:41.46,0:06:43.14,Default,,0000,0000,0000,,it will be labeled "feminine."
Dialogue: 0,0:06:44.46,0:06:47.82,Default,,0000,0000,0000,,Knowing your career might\Npick up after you're 80.
Dialogue: 0,0:06:50.64,0:06:54.72,Default,,0000,0000,0000,,Over the years, about 60 people\Nwere in and out of the group.
Dialogue: 0,0:06:55.92,0:06:58.39,Default,,0000,0000,0000,,Collaboration was\Nwonderful when it worked.
Dialogue: 0,0:06:58.39,0:07:00.41,Default,,0000,0000,0000,,It was painful\Nwhen it didn't work.
Dialogue: 0,0:07:00.41,0:07:02.46,Default,,0000,0000,0000,,We didn't understand\Nwhere it would go,
Dialogue: 0,0:07:02.46,0:07:04.74,Default,,0000,0000,0000,,but we knew that\Nwhat we were saying,
Dialogue: 0,0:07:04.74,0:07:06.24,Default,,0000,0000,0000,,moment to moment,
Dialogue: 0,0:07:07.20,0:07:09.25,Default,,0000,0000,0000,,was something\Nthat was irrefutable.
Dialogue: 0,0:07:09.25,0:07:14.72,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:07:19.32,0:07:21.51,Default,,0000,0000,0000,,-I'm kind of new on the \Nscene here but I love it.
Dialogue: 0,0:07:21.51,0:07:23.46,Default,,0000,0000,0000,,-["Frida"] Well, do you ever\Nthink to count how many women,
Dialogue: 0,0:07:23.46,0:07:25.02,Default,,0000,0000,0000,,how many artists of color?
Dialogue: 0,0:07:25.02,0:07:26.47,Default,,0000,0000,0000,,-[woman] Oh, absolutely.\N-["Frida"] Yeah.
Dialogue: 0,0:07:26.47,0:07:29.46,Default,,0000,0000,0000,,And does that change\Nyour attitude or your idea?
Dialogue: 0,0:07:29.46,0:07:31.08,Default,,0000,0000,0000,,-[woman] It has a\Nlot, and the idea,
Dialogue: 0,0:07:31.08,0:07:33.48,Default,,0000,0000,0000,,I think that's\Nwhy maybe my
Dialogue: 0,0:07:33.48,0:07:36.84,Default,,0000,0000,0000,,mother and grandmother were\Nnever really that interested.
Dialogue: 0,0:07:36.84,0:07:40.01,Default,,0000,0000,0000,,Because they didn't see anything\Nthat was done by people that
Dialogue: 0,0:07:40.01,0:07:41.08,Default,,0000,0000,0000,,looked like them.
Dialogue: 0,0:07:41.08,0:07:46.05,Default,,0000,0000,0000,,♪sparse ethereal music♪
Dialogue: 0,0:07:46.05,0:07:49.44,Default,,0000,0000,0000,,-["Frida" VO] I always\Nfelt distance from the
Dialogue: 0,0:07:49.44,0:07:51.38,Default,,0000,0000,0000,,socioeconomics in the art world.
Dialogue: 0,0:07:52.68,0:07:55.68,Default,,0000,0000,0000,,I grew up in Pittsburgh\Nin a working-class family.
Dialogue: 0,0:07:56.76,0:08:00.60,Default,,0000,0000,0000,,There was a lot of trauma in\Nmy family with parents dying
Dialogue: 0,0:08:00.60,0:08:03.42,Default,,0000,0000,0000,,and getting sick, and I\Nhad a lot to take care of,
Dialogue: 0,0:08:03.42,0:08:07.80,Default,,0000,0000,0000,,so I really never felt\Nthe freedom to rebel
Dialogue: 0,0:08:07.80,0:08:08.88,Default,,0000,0000,0000,,in my adolescence.
Dialogue: 0,0:08:11.72,0:08:13.27,Default,,0000,0000,0000,,-["Käthe" VO] I grew\Nup in New York City.
Dialogue: 0,0:08:13.27,0:08:14.94,Default,,0000,0000,0000,,I was an activist in my teens,
Dialogue: 0,0:08:14.94,0:08:18.20,Default,,0000,0000,0000,,and I got kicked out of college\Nfor being in a demonstration,
Dialogue: 0,0:08:18.20,0:08:21.54,Default,,0000,0000,0000,,and that kind of\Npushing the envelope
Dialogue: 0,0:08:21.54,0:08:26.22,Default,,0000,0000,0000,,has always been my life, and\Nit's always been the kind of art
Dialogue: 0,0:08:26.22,0:08:26.82,Default,,0000,0000,0000,,I do.
Dialogue: 0,0:08:26.82,0:08:30.59,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:08:30.59,0:08:33.00,Default,,0000,0000,0000,,-["Frida"] I was always\Nuncomfortable with this idea
Dialogue: 0,0:08:33.00,0:08:34.86,Default,,0000,0000,0000,,that there was a\Nlevel playing field,
Dialogue: 0,0:08:34.86,0:08:38.65,Default,,0000,0000,0000,,because it was not my experience\Nin life or in the art world.
Dialogue: 0,0:08:38.65,0:08:41.82,Default,,0000,0000,0000,,So the minute I felt\Nthe freedom to criticize it,
Dialogue: 0,0:08:41.82,0:08:45.12,Default,,0000,0000,0000,,it was wonderful, it was great,\Nit opened up a whole part of my brain.
Dialogue: 0,0:08:45.12,0:08:49.86,Default,,0000,0000,0000,,♪quirky upbeat music♪
Dialogue: 0,0:08:50.77,0:08:51.90,Default,,0000,0000,0000,,-["Käthe"] I couldn't stop.
Dialogue: 0,0:08:51.90,0:08:54.24,Default,,0000,0000,0000,,I can't explain why,\Nbut I couldn't stop.
Dialogue: 0,0:08:54.24,0:08:58.63,Default,,0000,0000,0000,,And it became as important to\Nme as anything else I did in my life.
Dialogue: 0,0:08:58.63,0:09:05.24,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:09:05.24,0:09:07.57,Default,,0000,0000,0000,,-["Käthe"] Those of us who\Nwere unfairly left out of
Dialogue: 0,0:09:07.57,0:09:10.02,Default,,0000,0000,0000,,the system, it was like\Na breath of fresh air.
Dialogue: 0,0:09:10.02,0:09:13.48,Default,,0000,0000,0000,,It was so-- it seemed\Ndaring, it seemed exciting,
Dialogue: 0,0:09:13.48,0:09:17.38,Default,,0000,0000,0000,,and the people on the\Nposters were really pissed off.
Dialogue: 0,0:09:17.38,0:09:19.33,Default,,0000,0000,0000,,-[Guerrilla Girl] They now feel\Nthey have to contend with us as
Dialogue: 0,0:09:19.33,0:09:20.42,Default,,0000,0000,0000,,a power.
Dialogue: 0,0:09:20.42,0:09:23.64,Default,,0000,0000,0000,,And it's very bizarre to be at a\Npoint where I get more respect
Dialogue: 0,0:09:23.64,0:09:25.85,Default,,0000,0000,0000,,with a gorilla mask on\Nthan I get with it off.
Dialogue: 0,0:09:27.50,0:09:32.09,Default,,0000,0000,0000,,♪energetic percussion♪
Dialogue: 0,0:09:32.09,0:09:35.04,Default,,0000,0000,0000,,-[Frances VO] In 2006, we\Nhad, at The Tate Modern,
Dialogue: 0,0:09:35.04,0:09:38.71,Default,,0000,0000,0000,,a small room with a group of\Nthe Guerrilla Girls' posters.
Dialogue: 0,0:09:39.48,0:09:43.86,Default,,0000,0000,0000,,But I was put on the back foot\Nby journalists grilling me about
Dialogue: 0,0:09:43.86,0:09:47.22,Default,,0000,0000,0000,,precisely what the Guerrilla\NGirls were charging us with –
Dialogue: 0,0:09:47.22,0:09:49.86,Default,,0000,0000,0000,,lack of representation\Nof women artists,
Dialogue: 0,0:09:49.86,0:09:51.18,Default,,0000,0000,0000,,lack of diversity –
Dialogue: 0,0:09:51.18,0:09:53.88,Default,,0000,0000,0000,,and I had no way\Nof responding.
Dialogue: 0,0:09:54.96,0:09:58.92,Default,,0000,0000,0000,,My inability to respond was\Npublished in The Guardian.
Dialogue: 0,0:10:01.38,0:10:05.28,Default,,0000,0000,0000,,I felt profoundly\Nexposed, profoundly embarrassed.
Dialogue: 0,0:10:05.28,0:10:08.46,Default,,0000,0000,0000,,And in that moment, the\NGuerrilla Girls' wonderful pink
Dialogue: 0,0:10:08.46,0:10:12.42,Default,,0000,0000,0000,,letter really resonated with me\N-- that idea that I had agency
Dialogue: 0,0:10:12.42,0:10:14.34,Default,,0000,0000,0000,,in this and I had to\Ntake some responsibility.
Dialogue: 0,0:10:15.35,0:10:17.10,Default,,0000,0000,0000,,-["Frida" VO]\N[echoing] Dearest art collector,
Dialogue: 0,0:10:17.10,0:10:20.58,Default,,0000,0000,0000,,it has come to our\Nattention that your collection,
Dialogue: 0,0:10:20.58,0:10:24.66,Default,,0000,0000,0000,,like most, does not\Ncontain enough art by women.
Dialogue: 0,0:10:25.38,0:10:28.50,Default,,0000,0000,0000,,We know that you feel\Nterrible about this
Dialogue: 0,0:10:28.50,0:10:32.04,Default,,0000,0000,0000,,and will rectify the\Nsituation immediately.
Dialogue: 0,0:10:32.57,0:10:35.72,Default,,0000,0000,0000,,All our love, Guerrilla Girls.
Dialogue: 0,0:10:36.84,0:10:40.92,Default,,0000,0000,0000,,-[Frances VO] About a year later, I took over\Nthe leadership of building the
Dialogue: 0,0:10:40.92,0:10:45.24,Default,,0000,0000,0000,,international collection,\Nand I presented a strategy to
Dialogue: 0,0:10:45.24,0:10:49.39,Default,,0000,0000,0000,,massively broaden the\Ndiversity of the collection,
Dialogue: 0,0:10:49.62,0:10:54.00,Default,,0000,0000,0000,,and to really address the\Nrepresentation of women.
Dialogue: 0,0:10:54.78,0:10:57.94,Default,,0000,0000,0000,,That moment with the\NGuerrilla Girls was profoundly influential.
Dialogue: 0,0:10:57.94,0:11:00.00,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:11:00.00,0:11:02.04,Default,,0000,0000,0000,,-["Frida" VO] There are\Nwonderful individuals on the
Dialogue: 0,0:11:02.04,0:11:03.94,Default,,0000,0000,0000,,inside trying to change things.
Dialogue: 0,0:11:04.38,0:11:07.96,Default,,0000,0000,0000,,But there is a\Ncorporate, capitalist,
Dialogue: 0,0:11:07.96,0:11:11.82,Default,,0000,0000,0000,,institutional structure that's\Nconnected to much larger forces.
Dialogue: 0,0:11:13.76,0:11:16.32,Default,,0000,0000,0000,,-["Zubeida"] Right now, art\Ninstitutions do not get enough
Dialogue: 0,0:11:16.32,0:11:20.40,Default,,0000,0000,0000,,government funding, and so\Nthey're reliant on individuals
Dialogue: 0,0:11:20.40,0:11:23.10,Default,,0000,0000,0000,,to donate to them to make\Nart exhibitions happen.
Dialogue: 0,0:11:24.18,0:11:27.90,Default,,0000,0000,0000,,A lot of the people are very\Nwealthy individuals for whom art
Dialogue: 0,0:11:27.90,0:11:31.14,Default,,0000,0000,0000,,is an investment asset, and so\Nthey will support exhibitions
Dialogue: 0,0:11:31.14,0:11:34.44,Default,,0000,0000,0000,,that raise the value of\Ntheir art collection.
Dialogue: 0,0:11:34.80,0:11:36.36,Default,,0000,0000,0000,,I feel like in\Nany other industry,
Dialogue: 0,0:11:36.36,0:11:38.70,Default,,0000,0000,0000,,that would be considered\Ninsider trading or something,
Dialogue: 0,0:11:38.70,0:11:40.14,Default,,0000,0000,0000,,but it's not.
Dialogue: 0,0:11:42.00,0:11:45.66,Default,,0000,0000,0000,,-["Frida" VO] [echoing]\NGuerrilla Girls' Code of Ethics
Dialogue: 0,0:11:45.66,0:11:47.50,Default,,0000,0000,0000,,for Art Museums:
Dialogue: 0,0:11:47.50,0:11:51.66,Default,,0000,0000,0000,,Thou shalt not give more than\Nthree retrospectives to any
Dialogue: 0,0:11:51.66,0:11:55.46,Default,,0000,0000,0000,,artist whose dealer is the\Nbrother of the chief curator.
Dialogue: 0,0:11:56.40,0:12:00.50,Default,,0000,0000,0000,,Thou shalt provide lavish\Nfunerals for women and artists
Dialogue: 0,0:12:00.50,0:12:05.22,Default,,0000,0000,0000,,of color, who thou planneth to\Nexhibit only after their death.
Dialogue: 0,0:12:06.00,0:12:08.34,Default,,0000,0000,0000,,-[Käthe VO] We did a whole\Nseries of these posters.
Dialogue: 0,0:12:08.99,0:12:12.54,Default,,0000,0000,0000,,After many years, we thought it\Nwould be great to do an updated
Dialogue: 0,0:12:12.54,0:12:16.18,Default,,0000,0000,0000,,version and build\Nthe actual monument
Dialogue: 0,0:12:16.18,0:12:21.24,Default,,0000,0000,0000,,and drag it around to every\Nmuseum we could possibly get to.
Dialogue: 0,0:12:22.85,0:12:25.92,Default,,0000,0000,0000,,-["Frida" VO] [echoing] Thou\Nshalt honor all thine employees,
Dialogue: 0,0:12:25.92,0:12:28.50,Default,,0000,0000,0000,,never undermine\Ntheir efforts to unionize,
Dialogue: 0,0:12:28.50,0:12:30.92,Default,,0000,0000,0000,,and pay them a living wage.
Dialogue: 0,0:12:31.68,0:12:36.24,Default,,0000,0000,0000,,Thou shalt banish board members\Nwho make the world a worse place.
Dialogue: 0,0:12:38.22,0:12:42.44,Default,,0000,0000,0000,,If thou exhibiteth\Nsuper-expensive art bought at
Dialogue: 0,0:12:42.44,0:12:46.50,Default,,0000,0000,0000,,super-fancy galleries and\Ndonated by super-rich collectors
Dialogue: 0,0:12:46.50,0:12:51.06,Default,,0000,0000,0000,,for super-big tax deductions,\Nthou must renameth thyself
Dialogue: 0,0:12:51.06,0:12:54.60,Default,,0000,0000,0000,,The Museum of\NSuper-Rich People's Art.
Dialogue: 0,0:12:57.48,0:13:00.54,Default,,0000,0000,0000,,-[Käthe] Everybody,\Nthis is a monument we think
Dialogue: 0,0:13:00.54,0:13:03.36,Default,,0000,0000,0000,,needs to be outside\Nevery single museum.
Dialogue: 0,0:13:03.91,0:13:05.84,Default,,0000,0000,0000,,So who wants to talk?
Dialogue: 0,0:13:06.73,0:13:08.76,Default,,0000,0000,0000,,-The public has\Nno say whatsoever;
Dialogue: 0,0:13:08.76,0:13:10.62,Default,,0000,0000,0000,,they just go and\Nlook at the art.
Dialogue: 0,0:13:10.62,0:13:14.16,Default,,0000,0000,0000,,What these museums are doing is\Nthey've basically turned it into
Dialogue: 0,0:13:14.16,0:13:15.20,Default,,0000,0000,0000,,a business.
Dialogue: 0,0:13:16.33,0:13:19.38,Default,,0000,0000,0000,,-[Käthe] You are now\Nan honorary Guerrilla Girl.
Dialogue: 0,0:13:19.38,0:13:20.51,Default,,0000,0000,0000,,-[man] Oh, really?\N-[Käthe] Yes.
Dialogue: 0,0:13:20.51,0:13:21.06,Default,,0000,0000,0000,,-Thank you.
Dialogue: 0,0:13:21.06,0:13:23.10,Default,,0000,0000,0000,,-Now, I think, in a lot\Nof these institutions,
Dialogue: 0,0:13:23.10,0:13:27.24,Default,,0000,0000,0000,,they've, like, clung onto the\Nfact that it's trendy to be,
Dialogue: 0,0:13:27.24,0:13:31.38,Default,,0000,0000,0000,,like, putting art out there that\Nis promoting social justice,
Dialogue: 0,0:13:31.38,0:13:33.30,Default,,0000,0000,0000,,but when you look at what\Nthey're actually doing in
Dialogue: 0,0:13:33.30,0:13:35.28,Default,,0000,0000,0000,,practice, it doesn't\Nsupport those ideals.
Dialogue: 0,0:13:35.28,0:13:36.66,Default,,0000,0000,0000,,-["Frida"] Oh, I agree.
Dialogue: 0,0:13:36.66,0:13:40.34,Default,,0000,0000,0000,,We think that trustees should\Nbe chosen who make the world a
Dialogue: 0,0:13:40.34,0:13:41.37,Default,,0000,0000,0000,,better place.
Dialogue: 0,0:13:43.26,0:13:45.06,Default,,0000,0000,0000,,What did you see in\Nthe museum today?
Dialogue: 0,0:13:45.06,0:13:46.62,Default,,0000,0000,0000,,-Oh, we didn't go in.\N-We are yet to go in.
Dialogue: 0,0:13:46.62,0:13:47.53,Default,,0000,0000,0000,,-We came to meet you first.\N-["Frida"] [gasps]
Dialogue: 0,0:13:47.53,0:13:48.87,Default,,0000,0000,0000,,-Yeah.\N-["Frida"] Oh, that's so great!
Dialogue: 0,0:13:48.87,0:13:49.75,Default,,0000,0000,0000,,-[woman] Yeah, we saw\Nit on your Instagram!
Dialogue: 0,0:13:49.75,0:13:50.76,Default,,0000,0000,0000,,-["Frida"]\NThank you so much!
Dialogue: 0,0:13:50.88,0:13:53.04,Default,,0000,0000,0000,,-I consider my\Nart Guerrilla art.
Dialogue: 0,0:13:53.04,0:13:55.92,Default,,0000,0000,0000,,Well, like, I, like, put a\Nposter up in my city in India
Dialogue: 0,0:13:55.92,0:13:57.18,Default,,0000,0000,0000,,and stuff like that\Nabout mental health.
Dialogue: 0,0:13:57.18,0:13:59.15,Default,,0000,0000,0000,,-["Frida"] That's wonderful!\N-["Käthe"] Fantastic.
Dialogue: 0,0:13:59.15,0:13:59.61,Default,,0000,0000,0000,,-This is great.\NOh my gosh.
Dialogue: 0,0:13:59.61,0:14:00.31,Default,,0000,0000,0000,,-[woman] Thank you,\Nthank you so much!
Dialogue: 0,0:14:00.31,0:14:03.89,Default,,0000,0000,0000,,-I took, like, 15.\N-Aw, thank you.
Dialogue: 0,0:14:03.89,0:14:05.94,Default,,0000,0000,0000,,-["Käthe"] We've been so\Nlucky that people all over the
Dialogue: 0,0:14:05.94,0:14:07.69,Default,,0000,0000,0000,,world want our work.
Dialogue: 0,0:14:07.69,0:14:12.00,Default,,0000,0000,0000,,♪ambient\Noscillating synths♪
Dialogue: 0,0:14:12.00,0:14:13.50,Default,,0000,0000,0000,,-["Zubeida" VO] The\NGuerrilla Girls' work has always
Dialogue: 0,0:14:13.50,0:14:14.82,Default,,0000,0000,0000,,been statistics.
Dialogue: 0,0:14:14.82,0:14:17.62,Default,,0000,0000,0000,,People don't believe you unless\Nyou show them the numbers.
Dialogue: 0,0:14:17.62,0:14:23.34,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:14:23.34,0:14:27.30,Default,,0000,0000,0000,,Without the numbers, you really\Nhave a false sense of diversity.
Dialogue: 0,0:14:29.42,0:14:32.00,Default,,0000,0000,0000,,-["Frida" VO] For the\Nlast 20, 25, 30 years,
Dialogue: 0,0:14:32.00,0:14:34.32,Default,,0000,0000,0000,,we get people saying to us,
Dialogue: 0,0:14:34.32,0:14:36.97,Default,,0000,0000,0000,,"I never knew this before."
Dialogue: 0,0:14:38.04,0:14:39.88,Default,,0000,0000,0000,,Our stuff is easy to understand,
Dialogue: 0,0:14:39.88,0:14:42.08,Default,,0000,0000,0000,,and then you take off with it on your own.
Dialogue: 0,0:14:43.73,0:14:46.04,Default,,0000,0000,0000,,-I've been teaching\Nnow for almost 30 years.
Dialogue: 0,0:14:46.04,0:14:51.13,Default,,0000,0000,0000,,I make sure that my students are\Naware of the Guerrilla Girls' contributions.
Dialogue: 0,0:14:51.27,0:14:53.45,Default,,0000,0000,0000,,They get museum\Nshows in Europe,
Dialogue: 0,0:14:53.45,0:14:55.36,Default,,0000,0000,0000,,not so much in\Nthe United States.
Dialogue: 0,0:14:55.36,0:14:59.34,Default,,0000,0000,0000,,I think that that's an\Nindication of the resistance
Dialogue: 0,0:14:59.34,0:15:03.90,Default,,0000,0000,0000,,still to the practice and to the\Nmessage of the Guerrilla Girls,
Dialogue: 0,0:15:03.90,0:15:06.54,Default,,0000,0000,0000,,despite the fact that\Nthere are probably, you know,
Dialogue: 0,0:15:06.54,0:15:10.02,Default,,0000,0000,0000,,200 art history majors writing\Npapers on them right now.
Dialogue: 0,0:15:11.08,0:15:13.56,Default,,0000,0000,0000,,-["Zubeida" VO] One of the\Nmost exciting things for me has
Dialogue: 0,0:15:13.56,0:15:17.27,Default,,0000,0000,0000,,been the shift where the younger\Ngeneration are learning about
Dialogue: 0,0:15:17.27,0:15:19.80,Default,,0000,0000,0000,,the Guerrilla Girls earlier\Nand earlier -- in high school,
Dialogue: 0,0:15:19.80,0:15:22.02,Default,,0000,0000,0000,,or they saw the\Nwork on social media.
Dialogue: 0,0:15:22.62,0:15:24.00,Default,,0000,0000,0000,,It gives me a lot of hope.
Dialogue: 0,0:15:24.00,0:15:25.46,Default,,0000,0000,0000,,It gives me a lot of hope.
Dialogue: 0,0:15:26.50,0:15:27.60,Default,,0000,0000,0000,,-["Frida"] Bye-bye!
Dialogue: 0,0:15:27.60,0:15:29.72,Default,,0000,0000,0000,,And I hope you find things\Nthat you love to look at!
Dialogue: 0,0:15:30.66,0:15:33.78,Default,,0000,0000,0000,,Can't we think about\Nart as not being about
Dialogue: 0,0:15:33.78,0:15:37.32,Default,,0000,0000,0000,,winners, but about something\Nthat we all need in our lives?
Dialogue: 0,0:15:37.33,0:15:40.04,Default,,0000,0000,0000,,Thank you so much, and good\Nluck with your own work!
Dialogue: 0,0:15:40.04,0:15:41.50,Default,,0000,0000,0000,,-[man] This is a big\Nmoment in my life!
Dialogue: 0,0:15:41.50,0:15:42.71,Default,,0000,0000,0000,,Yay!
Dialogue: 0,0:15:42.71,0:15:45.24,Default,,0000,0000,0000,,-["Frida"] There are so\Nmany cultural traditions where
Dialogue: 0,0:15:45.24,0:15:48.98,Default,,0000,0000,0000,,art is collective, and\Nit's done in a community,
Dialogue: 0,0:15:48.98,0:15:50.70,Default,,0000,0000,0000,,and artists work together.
Dialogue: 0,0:15:50.70,0:15:52.63,Default,,0000,0000,0000,,They might do individual work,
Dialogue: 0,0:15:52.63,0:15:57.36,Default,,0000,0000,0000,,but they somehow present a\Nkinder idea of what it means
Dialogue: 0,0:15:57.36,0:15:58.68,Default,,0000,0000,0000,,to have a creative life.
Dialogue: 0,0:15:58.68,0:16:03.86,Default,,0000,0000,0000,,♪♪♪
Dialogue: 0,0:16:03.86,0:16:05.69,Default,,0000,0000,0000,,["Käthe"] Come over!
Dialogue: 0,0:16:15.23,0:16:24.78,Default,,0000,0000,0000,,♪ ethereal ambient music ♪