1 00:00:00,000 --> 00:00:03,550 Biz hamma joyda eshitishimiz mumkin bo'lgan ikki harfli so'z bor. 2 00:00:03,550 --> 00:00:04,720 OK. 3 00:00:04,720 --> 00:00:06,820 Okey. 4 00:00:06,920 --> 00:00:08,880 OK, sen OK'misan Enni? 5 00:00:08,900 --> 00:00:11,460 OK OK OK, OK honimlar... 6 00:00:11,460 --> 00:00:14,440 OK dunyodagi eng tushunarli so'z bo'lsa kerak. 7 00:00:14,450 --> 00:00:15,450 OK! 8 00:00:15,450 --> 00:00:16,450 OK. 9 00:00:16,450 --> 00:00:20,280 Bizning o'zaro muloqotimiz va texnologiyalarimiz bilan muloqot qanday kechishi - muhimdir. 10 00:00:20,280 --> 00:00:23,240 Aleksa, mehmonxonadagi chiroqni o'chir. 11 00:00:23,240 --> 00:00:24,240 OK. 12 00:00:24,680 --> 00:00:27,450 Siz katta ehtimol bilan bu so'zni har kuni ishlatasiz, hatto buni o'zingiz sezmasangiz ham. 13 00:00:27,450 --> 00:00:29,999 Lekin OK aslida nimani anglatadi? 14 00:00:29,999 --> 00:00:32,439 Va u qanday paydo bo'lgan? 15 00:00:32,540 --> 00:00:33,079 Hm. 16 00:00:33,079 --> 00:00:34,079 OK. 17 00:00:34,079 --> 00:00:35,079 Okey, unda. 18 00:00:35,079 --> 00:00:36,979 OK, rahmat sizga. 19 00:00:36,979 --> 00:00:42,510 OK so'zi aslida 1830-yillarda paydo bo'lgan noto'g'ri qisqartirilgan so'zlar bilan bog'liq. 20 00:00:42,510 --> 00:00:47,210 Bostondagi qisqartirishlarni "yaxshi tushunadigan" yosh "intellektuallar" 21 00:00:47,210 --> 00:00:55,429 KC, yoki “knuff ced”, KY -“know yuse,” va OW ya'ni “oll wright" so'zlari bilan kodlarni tushunadiganlarni hayron qoldirishgan. 22 00:00:55,429 --> 00:00:56,429 Haha. 23 00:00:56,429 --> 00:01:03,660 Lekin omadli o'zgarishlar tufayli "oll korrect" ya'ni OK abbreviaturasi boshqalariga nisbatan ancha baland ko'tarildi. 24 00:01:03,800 --> 00:01:08,140 1800-yillarning boshlarida "oll correct" biron bir narsani tasdiqlovchi asosiy ibora bo'lib, shunday ma'lumot berar edi: 25 00:01:08,140 --> 00:01:09,260 "hammasi joyida". 26 00:01:09,260 --> 00:01:16,030 Uning qisqartirilgan "ukasi" 1839-yil 23-martda birinchi marta nashrda tilga olingan. 27 00:01:16,030 --> 00:01:17,750 'Boston Morning Post'da. 28 00:01:17,750 --> 00:01:22,610 Keyinchalik bu "hazil so'z"ni ommaga keng tarqalguncha, butun mamlakat bo'ylab, 29 00:01:22,610 --> 00:01:26,820 boshqa nashriyotlar bosib chiqara boshlashdi. 30 00:01:26,820 --> 00:01:31,880 Urfga aylanayotgan 'OK' - asli Nyu-York shtati, Kinderxuk shahridan bo'lgan AQSH prezidentini ham qiziqtirib, 31 00:01:31,880 --> 00:01:35,700 u 1840-yilgi qayta saylovda ushbu laqabni olishga qaror qildi. 32 00:01:35,700 --> 00:01:40,780 Van Byurenning tarafdorlari OK Klublar tashqil qilishdi va ularning shiori juda tushunarli edi: 33 00:01:40,780 --> 00:01:43,690 "Old Kinderhook bu 'oll korrect' demakdir". 34 00:01:43,690 --> 00:01:47,630 Bu kampaniya juda keng tarqaldi va nashrlarda yetarlicha yoqimsiz ko'rinishga ulgurdi. 35 00:01:47,630 --> 00:01:51,380 Chunki uning raqobatchilari bu abbreviaturani “Orful Konspiracy” tariqasida 36 00:01:51,380 --> 00:01:53,900 yoki “Orful Katastrophe” ko'rinishida talqin qilishdi. 37 00:01:55,140 --> 00:01:55,640 Xex! 38 00:01:56,120 --> 00:02:00,120 Oxiri, Van Byurenning aqlli tahallusi ham uning prezidentligini saqlab qola olmadi. 39 00:02:00,120 --> 00:02:01,850 Lekin bu OK uchun g'alaba edi. 40 00:02:01,850 --> 00:02:06,550 1840-yilgi bu prezidentlik saylovi 'OK'ni amerikaliklar tiliga mixlab qo'ydi. 41 00:02:06,550 --> 00:02:10,959 Bu kabi qisqartmalar o'sha payt urfdan qolgan bo'lsa-da, bitta ixtiro - telegrafdan keng foydalanish 42 00:02:10,960 --> 00:02:16,220 uni oddiy sleng (so'zlashuv tili) dan rasmiy tilga o'tishida asosiy vazifani bajardi. 43 00:02:18,080 --> 00:02:20,400 Agar biz ko'prikni tushirsak, elektr toki exolotga qarab oqadi. 44 00:02:20,400 --> 00:02:24,360 Qarama-qarshi tomonda tok eletromagnitga ta'sir o'tkazadi, va u armaturani o'ziga tortadi. 45 00:02:24,360 --> 00:02:27,760 Armatura vintni bosadi va xabar yuboradi. 46 00:02:27,760 --> 00:02:32,450 Telegraf 1844-yilda debyut qiladi, OK dan besh yilgina keyin. 47 00:02:32,450 --> 00:02:37,610 U o'zida alifbo harflarini ifodalovchi nuqta va tire belgilari kombinatsiyalaridan iborat bo'lgan 48 00:02:37,610 --> 00:02:41,550 qisqa xabarlarni elektr impulsi orqali yuborar edi. 49 00:02:41,550 --> 00:02:43,420 Bu OK'ning porlash davri edi. 50 00:02:43,420 --> 00:02:47,780 Bu ikkita harfni terish juda oson edi va ularni adashtirib yuborish qiyin edi. 51 00:02:47,780 --> 00:02:52,409 U tezda standart tasdiqlash va rozilik belgisiga aylandi, va ayniqsa bir joyda keng qo'llanildi: 52 00:02:52,409 --> 00:02:54,980 AQSH temir yo'l operatorlari orasida. 53 00:02:54,980 --> 00:02:59,969 1865-yilning telegraf qo'llanmasida hatto shunday yozilgan: 54 00:02:59,969 --> 00:03:04,190 "Axborot qabul qiluvchi 'OK' ni yubormaguncha, hech bir axborot yetib borgan hisoblanmaydi" 55 00:03:04,190 --> 00:03:06,020 OK endi jiddiy ishga aylandi. 56 00:03:06,020 --> 00:03:09,739 Lekin bu ikkita harfni saqlab qolgan yana boshqa sabab bor, 57 00:03:09,740 --> 00:03:10,900 bu uning soddaligi emas. 58 00:03:10,900 --> 00:03:12,969 Gap OK'ning qanday ko'rinishda ekanligida. 59 00:03:12,969 --> 00:03:16,769 Yoki K harfining ko'rinishi, uning qanday talaffuz qilinishida. 60 00:03:16,769 --> 00:03:20,939 Aslida ingliz tilida K harfi qatnashadigan so'zlar kam, 61 00:03:20,939 --> 00:03:23,080 va u alifboda 22-o'rinda turadi. 62 00:03:23,080 --> 00:03:27,239 Bu noyoblik ba'zi so'zlarda 'C'larni chetga surib o'rniga 'K'larni qo'llashda undadi, 63 00:03:27,239 --> 00:03:32,299 masalan, e'tiborni tortish uchun 'K' uchun 'Kraze', yoki 'Katch' so'zini qo'llashgan. 64 00:03:32,299 --> 00:03:37,419 Asosiy g'oya shunday ediki, reklamalarda bunday o'zgarishlar ancha e'tiborni tortardi, 65 00:03:37,419 --> 00:03:40,310 'Klearflax Linen Rugs' yoki 'Kook-Rite Stove' kabi so'zlar bunga misoldir. 66 00:03:40,310 --> 00:03:45,169 Va bu vizual strategiya hozirgacha qo'llaniladi: buni hozirda 'Krispy-Kreme' va 'Kool-Aid' 67 00:03:45,169 --> 00:03:47,160 kabi logotiplarda ko'rishimiz mumkin. 68 00:03:47,160 --> 00:03:49,980 K harfi ularni esda qolarli qiladi. 69 00:03:49,989 --> 00:03:55,400 1890-yillarda OK ning ilk Bostoncha ma'nosidan ancha yiroqlashganda gazetalar uning kelib chiqishi 70 00:03:55,400 --> 00:03:59,749 borasida ancha izlanishdi, miflar to'qishdi, insonlar esa 71 00:03:59,749 --> 00:04:00,749 ishonishdi. 72 00:04:00,749 --> 00:04:05,050 Ulardan biri shunday deydi: 'Choctaw'chada 'okeh' so'zi "huddi shunday" degan ma'noni bergan. 73 00:04:05,050 --> 00:04:07,769 Choctaw bizga OK so'zini berdi... 74 00:04:07,769 --> 00:04:12,340 OK'ning kelib chiqishi aniq emasdi, lekin endi bu ahamiyatsiz edi, chunki bu so'z 75 00:04:12,340 --> 00:04:13,950 tilimizga o'rnashib bo'lgan edi. 76 00:04:13,950 --> 00:04:17,310 Bugungi kunda biz uni "neytral tasdiq" belgisi sizfatida ishlatamiz. 77 00:04:17,310 --> 00:04:18,310 OK, unda. 78 00:04:18,310 --> 00:04:19,500 Okey unda. 79 00:04:19,500 --> 00:04:21,070 O'zingizni sevishni o'rganing. 80 00:04:21,070 --> 00:04:22,070 OK. 81 00:04:22,070 --> 00:04:22,560 OK. 82 00:04:22,560 --> 00:04:23,560 Shu joyda to'xta! 83 00:04:23,760 --> 00:04:24,760 OK! 84 00:04:25,060 --> 00:04:27,160 Men nima deyishni bilmayman. 85 00:04:27,160 --> 00:04:28,600 OK degin. 86 00:04:30,660 --> 00:04:31,160 OK 87 00:04:31,160 --> 00:04:33,030 Unda bu hal bo'ldi. 88 00:04:33,030 --> 00:04:37,910 Allan Metkalf OK'ning batafsil tarixini yozgan va u shunday tushuntiradi: 89 00:04:37,910 --> 00:04:41,730 "baxolashlarsiz tasdiqlaydi", ya'ni, u hech qanday his anglatmaydi, u axborotni tan oladi 90 00:04:41,730 --> 00:04:42,960 va qabul qiladi. 91 00:04:42,960 --> 00:04:46,080 Agar siz "uyga uy yetib oldim OK" desangiz, bu sizni xatarsiz yetib olganingizni anglatadi. 92 00:04:46,080 --> 00:04:49,670 Agar siz "ovqat - OK" desangiz, bu uning qoniqarli ekanini bildiradi. 93 00:04:49,670 --> 00:04:51,610 Va OK rejalar o'zgarganini tasdiqlaydi. 94 00:04:51,610 --> 00:04:55,950 Bu hatto refleksga aylangan, biz uni kunda nechta marta qo'llashimizni ham 95 00:04:55,950 --> 00:04:56,440 bilmaymiz. 96 00:04:56,440 --> 00:05:01,660 Shuning uchun bo'lsa kerak, inson Oyga ilk qadam qo'yganida aytilgan birinchi so'z ham "OK" edi. 97 00:05:10,200 --> 00:05:13,640 1830-yillarning oddiy hazili uchun bu yomon emas. 98 00:05:13,710 --> 00:05:16,060 Yaxshi, birodarlar, buni kesib oling.