Invoke reciprocation

This is a carpet that depicts 
the battle between Italy and

Ethiopia because Italy invaded 
Ethiopia in the 1930s.

When that invasion occurred,

the people of Mexico 
donated money and

sent it to the 
people of Ethiopia.

Something like 80 years later

Mexico had this horrendous 
series of earthquakes,

lots of dead people, lots 
of injury, lots of suffering.

The people of Ethiopia, even 
though they were in a famine,

collected money and sent 
money to Mexico because they

felt the necessary 
obligation to reciprocate.

Fast forward a few years.

About right after the Civil War, the 
people of Charleston, South Carolina,

were using bucket 
brigades to fight fires.

The people of New York, including 
Union soldiers, heard about this,

and they donated money to buy the 
city of Charleston a fire truck.

That first fire truck was 
on a boat that sank.

So they had to raise
money again and

send another fire 
truck to Charleston.

Fast forward to 
right after 09/11.

The people of Charleston raised 
over half a million dollars to

buy a fire truck for the people of 
New York because the people of

Charleston pledged that if 
New York ever needed its help,

it would come through, 
135 years later.

Reciprocation is a 
very powerful force

to make your 
enchantment endure.