WEBVTT 00:00:00.000 --> 00:00:04.000 How does the news shape the way we see the world? 00:00:04.000 --> 00:00:10.000 Here's the world based on the way it looks -- based on landmass. 00:00:10.000 --> 00:00:16.000 And here's how news shapes what Americans see. 00:00:17.000 --> 00:00:31.000 This map -- (Applause) -- this map shows the number of seconds 00:00:31.000 --> 00:00:36.000 that American network and cable news organizations dedicated to news stories, 00:00:36.000 --> 00:00:41.000 by country, in February of 2007 -- just one year ago. 00:00:41.000 --> 00:00:47.000 Now, this was a month when North Korea agreed to dismantle its nuclear facilities. 00:00:47.000 --> 00:00:51.000 There was massive flooding in Indonesia. 00:00:51.000 --> 00:00:59.000 And in Paris, the IPCC released its study confirming man's impact on global warming. 00:00:59.000 --> 00:01:04.000 The U.S. accounted for 79 percent of total news coverage. 00:01:04.000 --> 00:01:09.000 And when we take out the U.S. and look at the remaining 21 percent, 00:01:09.000 --> 00:01:16.000 we see a lot of Iraq -- that's that big green thing there -- and little else. 00:01:16.000 --> 00:01:24.000 The combined coverage of Russia, China and India, for example, reached just one percent. NOTE Paragraph 00:01:24.000 --> 00:01:30.000 When we analyzed all the news stories and removed just one story, 00:01:30.000 --> 00:01:32.000 here's how the world looked. 00:01:32.000 --> 00:01:38.000 What was that story? The death of Anna Nicole Smith. 00:01:39.000 --> 00:01:42.000 This story eclipsed every country except Iraq, 00:01:42.000 --> 00:01:47.000 and received 10 times the coverage of the IPCC report. 00:01:48.000 --> 00:01:50.000 And the cycle continues; 00:01:50.000 --> 00:01:53.000 as we all know, Britney has loomed pretty large lately. NOTE Paragraph 00:01:53.000 --> 00:01:56.000 So, why don't we hear more about the world? 00:01:56.000 --> 00:02:02.000 One reason is that news networks have reduced the number of their foreign bureaus by half. 00:02:02.000 --> 00:02:11.000 Aside from one-person ABC mini-bureaus in Nairobi, New Delhi and Mumbai, 00:02:11.000 --> 00:02:19.000 there are no network news bureaus in all of Africa, India or South America 00:02:19.000 --> 00:02:24.000 -- places that are home to more than two billion people. NOTE Paragraph 00:02:25.000 --> 00:02:30.000 The reality is that covering Britney is cheaper. 00:02:30.000 --> 00:02:33.000 And this lack of global coverage is all the more disturbing 00:02:33.000 --> 00:02:35.000 when we see where people go for news. 00:02:36.000 --> 00:02:40.000 Local TV news looms large, 00:02:40.000 --> 00:02:44.000 and unfortunately only dedicates 12 percent of its coverage to international news. NOTE Paragraph 00:02:45.000 --> 00:02:47.000 And what about the web? 00:02:47.000 --> 00:02:51.000 The most popular news sites don't do much better. 00:02:51.000 --> 00:02:56.000 Last year, Pew and the Colombia J-School analyzed the 14,000 stories 00:02:56.000 --> 00:02:59.000 that appeared on Google News' front page. 00:02:59.000 --> 00:03:03.000 And they, in fact, covered the same 24 news events. 00:03:03.000 --> 00:03:08.000 Similarly, a study in e-content showed that much of global news from U.S. news creators 00:03:08.000 --> 00:03:12.000 is recycled stories from the AP wire services and Reuters, 00:03:12.000 --> 00:03:16.000 and don't put things into a context that people can understand their connection to it. NOTE Paragraph 00:03:16.000 --> 00:03:21.000 So, if you put it all together, this could help explain why today's college graduates, 00:03:21.000 --> 00:03:23.000 as well as less educated Americans, 00:03:23.000 --> 00:03:26.000 know less about the world than their counterparts did 20 years ago. 00:03:26.000 --> 00:03:32.000 And if you think it's simply because we are not interested, 00:03:32.000 --> 00:03:34.000 you would be wrong. 00:03:34.000 --> 00:03:41.000 In recent years, Americans who say they closely follow global news most of the time 00:03:41.000 --> 00:03:43.000 grew to over 50 percent. NOTE Paragraph 00:03:43.000 --> 00:03:51.000 The real question: is this distorted worldview what we want for Americans 00:03:51.000 --> 00:03:54.000 in our increasingly interconnected world? 00:03:54.000 --> 00:03:57.000 I know we can do better. 00:03:57.000 --> 00:04:00.000 And can we afford not to? Thank you.