0:00:07.497,0:00:09.138 Inspired by the last talker 0:00:09.138,0:00:12.983 I'm gonna have a little song [br]about Internet porn. 0:00:12.983,0:00:15.515 No, just kidding. 0:00:15.515,0:00:19.620 The widespread use of Internet porn[br]is one of the fastes moving 0:00:19.620,0:00:23.749 most global experiment ever [br]unconsciously conducted. 0:00:23.749,0:00:30.072 Nearly every young guy with Internet access [br]becomes an eager test subject. 0:00:30.072,0:00:32.459 Canadian researcher [br]Simon Lajeunesse found 0:00:32.459,0:00:36.327 that most boys [br]seek pornography by age 10. 0:00:36.327,0:00:41.338 Driven by a brain that is suddenly [br]fascinated by sex. 0:00:41.338,0:00:45.134 Now, users perceive Internet porn [br]as far more compelling 0:00:45.134,0:00:48.048 than porn of the past. [br]Why is that? 0:00:48.048,0:00:50.680 Unending novelty. 0:00:50.680,0:00:52.379 In this Australian experiment, 0:00:52.379,0:00:57.882 it's not mere nudity but novelty [br]that gets arousals skyrocketing. 0:00:57.882,0:01:01.567 Subjects watch 22 porn displays.[br]See that spike? 0:01:01.567,0:01:06.775 That's where searchers switch to porn[br]the guys hadn't seen before. 0:01:06.782,0:01:11.705 What happened?[br]The erections in their brains fired up. 0:01:11.705,0:01:13.499 Why all the excitement? 0:01:13.499,0:01:17.421 Mother nature likes to keep [br]a male fertilizing willing females 0:01:17.421,0:01:19.942 as long as any [br]new ones are around. 0:01:19.942,0:01:22.393 In that top line the ram, 0:01:22.393,0:01:28.283 he needs more and more time [br]to make with the same old you. 0:01:28.283,0:01:37.030 But if you keep switching females[br]-- the bottom line -- well she's not the same. 0:01:37.030,0:01:43.617 He can get the job done in 2 minutes flat [br]and keep going until he's utterly exhausted. 0:01:43.617,0:01:46.445 This is known [br]as the Coolidge effect. 0:01:46.445,0:01:51.324 Without the Coolidge effect [br]there would be no Internet porn. 0:01:51.324,0:01:54.886 This old mammalian program [br]the Coolidge effect perceives 0:01:54.886,0:02:02.159 each novel female on a guy's screen [br]as a genetic opportunity. 0:02:02.159,0:02:06.052 To keep a guy fertilizing [br]the screen his brain releases 0:02:06.052,0:02:11.835 the "go get it" neurochemical dopamine[br]for each novel made or image. 0:02:11.835,0:02:13.800 Eventually the ram will tire 0:02:13.800,0:02:15.587 but as long as [br]the guy can keep clicking 0:02:15.587,0:02:18.742 he can keep going [br]as so will his dopamine. 0:02:18.742,0:02:22.826 With internet porn a guy can see [br]more hot babes in 10 minutes 0:02:22.826,0:02:27.459 than his ancestors could see [br]in several lifetimes. 0:02:27.459,0:02:31.342 The problem is he has [br]a hunter-gather brain. 0:02:31.342,0:02:37.523 A heavy user brain rewires [br]itself to this genetic bonanza 0:02:37.523,0:02:44.271 so it carefully becomes associated[br]with this porn harem. 0:02:44.287,0:02:48.698 Such behaviours that are associated [br]with this are being alone, 0:02:48.698,0:02:52.250 voyeurism, clicking, [br]searching, multiple tabs 0:02:52.250,0:02:57.295 fast-forwarding, constant novelty shock [br]and surprise. 0:02:57.295,0:02:59.095 As one young guy once asked: 0:02:59.095,0:03:04.415 Are we the first generation [br]to masturbate left handed? 0:03:04.415,0:03:09.480 Now, real sex, in contrast,[br]is courtship, touching, 0:03:09.480,0:03:13.669 being touched, smells, pheromones, [br]emotional connection, 0:03:13.669,0:03:17.031 interaction with a real person. 0:03:17.031,0:03:23.435 Now, what happens when our guy[br]finally gets with a real mate. 0:03:23.435,0:03:26.614 Well, researchers don't know [br]much about the effects 0:03:26.614,0:03:29.644 of Internet porn for several reasons. 0:03:29.644,0:03:34.774 In 2009, when Lajeunesse [br]tried to study porn's impact 0:03:34.774,0:03:39.717 he couldn't find any college age males [br]who weren't using it. 0:03:39.717,0:03:45.659 So the first serious dilemma is[br]that studies have no control groups. 0:03:45.659,0:03:48.973 Now, this creates a huge blind spot. 0:03:48.973,0:03:52.852 Imagine if all guys[br]started smoking at age 10 0:03:52.852,0:03:55.122 and there were no groups [br]that didn't. 0:03:55.122,0:03:59.890 We would think that lung cancer [br]is normal for all guys. 0:03:59.890,0:04:05.898 Undaunted by his lack of non-users [br]Lajeunesse asked 20 male students: 0:04:05.898,0:04:11.185 Is Internet porn affecting you [br]or your attitude towards women? 0:04:11.185,0:04:14.353 They answered: [br]"No, I don't think so." 0:04:14.353,0:04:19.185 But they've been using it for about decade [br]then pretty much non-stop. 0:04:19.185,0:04:24.361 This is like asking a fish [br]what it thinks about water? 0:04:24.361,0:04:26.892 Which bring us to a second problem. 0:04:26.892,0:04:31.331 Researchers haven't asked porn users [br]about the symptoms 0:04:31.331,0:04:35.539 Zimbardo described in[br]"The Demise of Guys." 0:04:35.539,0:04:38.250 Arousal addiction symptoms [br]are easily mistaken 0:04:38.250,0:04:44.370 for a such thing as ADHD, [br]social anxiety, depression, 0:04:44.370,0:04:50.326 concentration problems, performance anxiety, [br]OCD and a host of others. 0:04:50.326,0:04:55.745 Now, healthcare providers often assume [br]that these conditions are primary 0:04:55.745,0:05:01.545 perhaps the cause of addiction but [br]never really the result of an addiction. 0:05:01.545,0:05:05.943 As a consequence they often [br]medicate these guys 0:05:05.943,0:05:11.292 without really inquiring about[br]if they have an Internet addiction. 0:05:11.292,0:05:13.958 Guys never realise [br]that they could overcome these 0:05:13.958,0:05:18.059 symptoms simply [br]by changing their behaviour. 0:05:18.059,0:05:21.511 Now, the third problem[br]is it's hard to believe that 0:05:21.511,0:05:26.608 sexual activity can cause addiction [br]because sex is healthy. 0:05:26.608,0:05:28.627 But Internet porn is not sex. 0:05:28.627,0:05:32.807 Internet porn is [br]as different from real sex 0:05:32.807,0:05:36.867 as todays video games [br]are from checkers. 0:05:36.867,0:05:39.828 Watching the screen [br]full of naked body parts 0:05:39.828,0:05:45.212 won't automatically protect one [br]from arousal addiction. 0:05:45.212,0:05:48.579 In this Dutch study[br]-- here's the title -- 0:05:48.579,0:05:53.435 they found that in fact of all activities [br]on the Internet 0:05:53.435,0:05:57.045 porn has the most potential [br]to become addictive. 0:05:57.045,0:05:58.216 Here's why. 0:05:58.216,0:06:00.618 This ancient programme, [br]the reward circuit, 0:06:00.618,0:06:04.773 evolved to drive us towards [br]natural rewards 0:06:04.773,0:06:09.195 such as sex, [br]bonding and food. 0:06:09.195,0:06:13.482 As a consequence extreme versions[br]of natural rewards 0:06:13.482,0:06:17.747 have a unique ability[br]to capture us. 0:06:17.747,0:06:24.892 For example: high-calorie foods or hot novel babes[br]give us extra dopamine. 0:06:24.892,0:06:30.753 Too much dopamine though can override [br]our natural satiation mechanisms. 0:06:30.753,0:06:34.180 For example: give rats unlimited access 0:06:34.180,0:06:39.228 to junk food and almost all of them [br]will binge to obesity. 0:06:39.228,0:06:42.665 This is also why 4 out of 5 Americans[br]are overweight 0:06:42.665,0:06:45.201 and about half of those are obese. 0:06:45.201,0:06:47.006 That is addicted to food. 0:06:47.006,0:06:51.366 Now, in contrast the natural rewards [br]drugs such as 0:06:51.366,0:06:59.513 cocaine or alcohol only hook about 10% of users[br]whether they are rats or humans. 0:06:59.521,0:07:06.933 This binge mechanism for food or sex[br]was once an evolutionary advantage. 0:07:06.933,0:07:10.381 In essence, it is getting it while [br]the getting is good. 0:07:10.381,0:07:14.152 Now, you can think of wolves packing [br]away 20 pound of meat per kill 0:07:14.152,0:07:18.433 or it's mating season [br]and you're the alpha male. 0:07:18.433,0:07:21.872 What if mating season never ends? 0:07:21.872,0:07:26.071 All those hits of dopamine can tell [br]your brain to do two things. 0:07:26.071,0:07:30.011 First they say: "Man, you've hit [br]the evolutionary jackpot." 0:07:30.011,0:07:35.745 Second, they kick in a molecular [br]switched called Delta-FosB. 0:07:35.745,0:07:39.738 I know it is fancy word, [br]but dopamine kicks in Delta-FosB 0:07:39.738,0:07:44.657 and that starts to accumulate [br]in the brain's reward circuit. 0:07:44.657,0:07:48.974 Now, with excess chronic consumption [br]of drugs or natural rewards, 0:07:48.974,0:07:52.969 this build up a Delta-FosB [br]starts to alter the brain 0:07:52.969,0:07:57.947 and promote the cycle [br]of binging and craving. 0:07:57.947,0:08:01.217 If the binging continues [br]the Delta-FosB builds up 0:08:01.217,0:08:04.611 and it can lead to brain changes [br]seen in all addicts. 0:08:04.611,0:08:08.230 So the dominos [br]are excess consumption 0:08:08.230,0:08:12.554 excess dopamine,[br]Delta-FosB, brain changes. 0:08:12.554,0:08:16.480 One of the first changes [br]is a numbed pleasure response. 0:08:16.480,0:08:23.931 It kicks in so everyday pleasures [br]really don't satisfy a porn addict. 0:08:23.931,0:08:26.741 At the same time other [br]physical changes in the brain 0:08:26.741,0:08:29.647 make the brain [br]hyper-reactive to porn. 0:08:29.647,0:08:35.529 Everything else in porn users life is sort of boring,[br]but porn is super exciting. 0:08:35.529,0:08:40.111 Finally his willpower erodes [br]as his frontal cortex changes. 0:08:40.111,0:08:41.988 I can't emphasize this enough. 0:08:41.988,0:08:45.462 All addictions share [br]these same brain changes 0:08:45.462,0:08:52.032 and the same molecular switch [br]that kicks them in -- Delta-FosB. 0:08:52.032,0:08:55.020 Now scientists have used [br]brain scans to measure 0:08:55.020,0:08:57.336 these changes in drug addicts. 0:08:57.336,0:09:02.055 Up-here these scans show a reduced [br]pleasure response in drug addicts. 0:09:02.055,0:09:06.590 These and several other changes [br]have also been seen in gambling addicts, 0:09:06.590,0:09:13.622 food addicts, very recently in video game addicts[br]and now in internet addicts. 0:09:13.622,0:09:18.947 I apologize for filling up the slide [br]with brain studies just notice the dates 0:09:18.947,0:09:22.660 but I want you to know[br]that they exist. 0:09:22.660,0:09:27.175 So far all brain research points [br]only in one direction. 0:09:27.175,0:09:32.780 Constant novelty at the click [br]can cause addiction. 0:09:32.780,0:09:36.506 We know this because[br]when scientist examined 0:09:36.506,0:09:38.425 former Internet addicts they found 0:09:38.425,0:09:42.367 that these brain changes [br]were reversing themselves. 0:09:42.367,0:09:46.988 Unfortunately, none of these studies[br]isolate porn users, 0:09:46.988,0:09:49.124 but they do include them. 0:09:49.124,0:09:51.413 Here's the game changer. 0:09:51.413,0:09:55.622 A last we have a group of guys [br]who are no longer using Internet porn. 0:09:55.622,0:10:01.592 That's right! Heavy users are voluntarily [br]giving it up by the thousands. 0:10:01.592,0:10:07.350 These guys are the missing control group [br]in the great porn experiment. 0:10:07.350,0:10:12.285 They're showing experts what changing[br]one single variable can do. 0:10:12.285,0:10:16.442 I called it "The Resurrection of Guys" [br]as opposed to "the Demise of Guys." 0:10:16.442,0:10:18.722 Now, before I continue [br]probably you wanna know 0:10:18.722,0:10:23.149 why any porn loving guy [br]in his right mind would give it up. 0:10:23.149,0:10:27.820 Two words: [br]erectile dysfunction. 0:10:27.820,0:10:31.737 Internet porn is killing [br]young men's sexual performance. 0:10:31.737,0:10:35.519 Now, Zimbardo said young guys [br]are flaming out with women, 0:10:35.519,0:10:39.126 this survey by Italian neurologists confirms 0:10:39.126,0:10:43.262 what we have witnessed [br]over the last few years. 0:10:45.447,0:10:50.182 Sexual enhancement drugs often stop working[br]for these guys, if they ever did, 0:10:50.182,0:10:54.103 because the problem isn't [br]below the belt where viagra works. 0:10:54.103,0:10:56.669 Nor is their problem really psychological. 0:10:56.669,0:10:59.489 It's due to physical changes [br]in the brain. 0:10:59.489,0:11:01.780 Those addiction related changes. 0:11:01.780,0:11:06.215 Their numb brains are sending weaker [br]and weaker signals to their bananas. 0:11:06.215,0:11:10.309 (Laughter)[br]As doctor Foresta says: 0:11:10.309,0:11:13.433 "It starts with lower reactions[br]to porn's sites. 0:11:13.433,0:11:16.391 Then there is [br]a general drop in libido, 0:11:16.391,0:11:20.815 and in the end it becomes impossible [br]to get an erection. 0:11:20.815,0:11:23.309 There are 3 take-aways[br]from this. 0:11:23.309,0:11:28.477 First, Foresta is describing [br]a classic addiction process 0:11:28.477,0:11:31.276 -- gradual desensitization. 0:11:31.276,0:11:36.137 Second, Internet porn is qualitatively [br]different from playboy. 0:11:36.137,0:11:40.769 Widespread youthful ED [br]has never been seen before. 0:11:40.769,0:11:48.111 And finally ED is often the only symptom [br]that gets these guys' attention. 0:11:48.111,0:11:52.771 The question is what less symptoms[br]are they missing? 0:11:52.771,0:11:56.793 Most don't figure [br]that out until after they quit. 0:11:56.793,0:12:00.600 Here's a guy in his late 20s. 0:12:00.600,0:12:04.095 "I've been to psychologists and psychiatrists[br]for the last 8 years... 0:12:04.095,0:12:08.086 have been diagnosed with depression, [br]severe social anxiety, 0:12:08.086,0:12:10.645 severe memory impairment [br]and a few others. 0:12:10.645,0:12:14.307 Have tried Fexer, Ritalin,[br]Xanax, Paxil 0:12:14.307,0:12:17.764 dropped out at two different colleagues, [br]been fired twice, 0:12:17.764,0:12:20.849 used pot to calm [br]my social anxiety. 0:12:20.849,0:12:22.782 I've been approached[br]by quite a few women 0:12:22.782,0:12:25.084 I guess due to my looks and status 0:12:25.084,0:12:28.480 but they quickly flew away [br]due to my incredible weirdness. 0:12:28.480,0:12:32.105 I've been a hardcore porn addict[br]since age 14. 0:12:32.105,0:12:34.547 For the last 2 years [br]I've been experimenting 0:12:34.547,0:12:38.092 and finally realised [br]that porn was an issue. 0:12:38.092,0:12:41.434 I stopped it completely [br]2 months ago. 0:12:41.434,0:12:45.152 It has been very difficult[br]but so far incredibly worth it. 0:12:45.152,0:12:48.973 I've since quit [br]my remaining medication. 0:12:48.973,0:12:51.541 My anxiety is nonexistent. 0:12:51.541,0:12:55.062 My memory and focus are sharper [br]than they've ever been. 0:12:55.062,0:12:59.215 I feel like a huge "chick magnet" [br]and my ED is gone too. 0:12:59.215,0:13:05.447 I seriously think I had a rebirth, [br]a second chance at life." 0:13:05.447,0:13:10.151 This is why pockets of guys are peering[br]all over the web -- body building sites, 0:13:10.151,0:13:14.591 sports sites, pickup artists sites --[br]wherever men congregate. 0:13:14.591,0:13:18.397 In essence, they are seeking [br]a neurochemical rebirth. 0:13:18.397,0:13:22.365 Here's a group on reddit.com [br]who called themselves "Fapstronauts." 0:13:22.365,0:13:25.666 Fapping is slang for solo sex, 0:13:25.666,0:13:29.494 but what they really mean[br]is giving up porn. 0:13:29.494,0:13:35.986 They've added about 2,000 members [br]since I captured this picture a month ago. 0:13:35.986,0:13:41.192 This movement to unhook from porn [br]is growing rapidly. 0:13:41.192,0:13:46.670 In fact, groups are springing up all across[br]the web and in Europe too. 0:13:46.670,0:13:51.356 But there is a bizarre fly [br]in the ointment. 0:13:51.356,0:13:58.698 Guys in the early 20s aren't regaining [br]their erectile health as quickly as older guys. 0:13:58.698,0:14:06.134 How can a 50-year-old get his mojo back [br]quicker then a 20-something? 0:14:06.134,0:14:10.453 The answer, even though older guys [br]have been using porn a whole lot longer 0:14:10.453,0:14:14.538 they didn't start [br]on today's Internet porn. 0:14:14.538,0:14:17.057 Now, we know [br]this is a key variable because 0:14:17.057,0:14:20.562 the older guys didn't start [br]having sexual problems 0:14:20.562,0:14:27.664 until after they got [br]high-speed Internet. (Laughter) 0:14:27.664,0:14:31.781 Now, today's young teens [br]start on high-speed Internet 0:14:31.781,0:14:37.650 when their brains are at their peek [br]of dopamine production and neuroplasticity. 0:14:37.650,0:14:43.926 This is also when they are the most vulnerable[br]to addiction, but there is another risk. 0:14:43.926,0:14:47.096 By adulthood teens strengthen [br]heavily used circuits 0:14:47.096,0:14:49.425 and prune back unused ones. 0:14:49.425,0:14:56.470 So, by age 22 or so a guy's sexual taste[br]can be like deep roots in his brain. 0:14:56.470,0:15:01.936 This can cause panic if a guy has escalated[br]to extreme porn 0:15:01.936,0:15:06.096 or porn that no longer matches [br]his sexual orientation. 0:15:06.096,0:15:14.830 Fortunately brains are plastic so his taste [br]can revert once he quits porn. 0:15:14.830,0:15:17.443 As a guy returns [br]to normal sensitivity 0:15:17.443,0:15:21.749 his brain looks around for the rewards[br]it evolve to see 0:15:21.749,0:15:25.358 such as friendly interaction [br]and of course real mates. 0:15:25.358,0:15:29.498 Here's one more example of [br]what we hear everyday: 0:15:29.498,0:15:33.589 "I feel like the next Sir Isaac Newton [br]or Leonardo da Vinci. 0:15:33.589,0:15:35.596 Since I quit a month ago, [br]I've literally: 0:15:35.596,0:15:40.299 started a business, taken up piano, [br]been studying French every day, 0:15:40.299,0:15:44.366 been programming, drawing,[br]writing, started managing my finances 0:15:44.366,0:15:48.721 and I have more awesome ideas [br]than I know what to do with. 0:15:48.721,0:15:51.053 My confidence is sky-high. 0:15:51.053,0:15:54.346 I already feel like [br]I can talk to any girl! 0:15:54.346,0:16:00.641 I am the same guy who took 2,5 extra years[br]to graduate from college 0:16:00.641,0:16:03.433 because of procrastination [br]and depression." 0:16:03.433,0:16:05.749 I'll conclude with a wish: 0:16:05.749,0:16:08.234 I'd like to see Zimbardo's guys 0:16:08.234,0:16:11.952 who are wiping out and their [br]caregivers and the experts 0:16:11.952,0:16:15.903 listen to the thousands of men [br]who are teaching us 0:16:15.903,0:16:19.508 about arousal addiction by escaping it. 0:16:19.508,0:16:20.917 Thanks for listening. 0:16:20.917,0:16:24.270 (Applause)