0:00:00.000,0:00:03.000 This cell phone 0:00:03.000,0:00:06.000 started its trajectory 0:00:06.000,0:00:08.000 in an artisanal mine 0:00:08.000,0:00:10.000 in the Eastern Congo. 0:00:10.000,0:00:12.000 It's mined by armed gangs 0:00:12.000,0:00:14.000 using slaves, child slaves, 0:00:14.000,0:00:16.000 what the U.N. Security Council 0:00:16.000,0:00:18.000 calls "blood minerals," 0:00:18.000,0:00:20.000 then traveled into some components 0:00:20.000,0:00:22.000 and ended up in a factory 0:00:22.000,0:00:24.000 in Shinjin in China. 0:00:24.000,0:00:27.000 That factory -- over a dozen people have committed suicide 0:00:27.000,0:00:29.000 already this year. 0:00:29.000,0:00:32.000 One man died after working a 36-hour shift. 0:00:33.000,0:00:35.000 We all love chocolate. 0:00:35.000,0:00:37.000 We buy it for our kids. 0:00:37.000,0:00:40.000 Eighty percent of the cocoa comes from Cote d'Ivoire and Ghana 0:00:40.000,0:00:43.000 and it's harvested by children. 0:00:43.000,0:00:45.000 Cote d'Ivoire, we have a huge problem of child slaves. 0:00:45.000,0:00:48.000 Children have been trafficked from other conflict zones 0:00:48.000,0:00:51.000 to come and work on the coffee plantations. 0:00:51.000,0:00:53.000 Heparin -- a blood thinner, 0:00:53.000,0:00:55.000 a pharmaceutical product -- 0:00:55.000,0:00:58.000 starts out in artisanal workshops 0:00:58.000,0:01:00.000 like this in China, 0:01:00.000,0:01:02.000 because the active ingredient 0:01:02.000,0:01:05.000 comes from pigs' intestines. 0:01:05.000,0:01:08.000 Your diamond -- you've all heard, probably seen the movie "Blood Diamond." 0:01:08.000,0:01:10.000 This is a mine in Zimbabwe 0:01:10.000,0:01:12.000 right now. 0:01:12.000,0:01:14.000 Cotton: Uzbekistan is the second biggest 0:01:14.000,0:01:16.000 exporter of cotton on Earth. 0:01:16.000,0:01:19.000 Every year when it comes to the cotton harvest, 0:01:19.000,0:01:21.000 the government shuts down the schools, 0:01:21.000,0:01:24.000 puts the kids in buses, buses them to the cotton fields 0:01:24.000,0:01:27.000 to spend three weeks harvesting the cotton. 0:01:27.000,0:01:29.000 It's forced child labor 0:01:29.000,0:01:31.000 on an institutional scale. 0:01:32.000,0:01:35.000 And all of those products probably end their lives 0:01:35.000,0:01:37.000 in a dump like this one in Manila. 0:01:37.000,0:01:40.000 These places, these origins, 0:01:40.000,0:01:42.000 represent governance gaps. 0:01:42.000,0:01:44.000 That's the politest description 0:01:44.000,0:01:47.000 I have for them. 0:01:47.000,0:01:49.000 These are the dark pools 0:01:49.000,0:01:52.000 where global supply chains begin -- 0:01:52.000,0:01:54.000 the global supply chains, 0:01:54.000,0:01:57.000 which bring us our favorite brand name products. 0:01:57.000,0:02:00.000 Some of these governance gaps 0:02:00.000,0:02:03.000 are run by rogue states. 0:02:03.000,0:02:05.000 Some of them are not states anymore at all. 0:02:05.000,0:02:07.000 They're failed states. 0:02:07.000,0:02:09.000 Some of them 0:02:09.000,0:02:12.000 are just countries who believe that deregulation or no regulation 0:02:12.000,0:02:15.000 is the best way to attract investment, 0:02:15.000,0:02:17.000 promote trade. 0:02:17.000,0:02:19.000 Either way, they present us 0:02:19.000,0:02:22.000 with a huge moral and ethical dilemma. 0:02:23.000,0:02:25.000 I know that none of us want to be accessories 0:02:25.000,0:02:28.000 after the fact 0:02:28.000,0:02:30.000 of a human rights abuse 0:02:30.000,0:02:32.000 in a global supply chain. 0:02:32.000,0:02:34.000 But right now, 0:02:34.000,0:02:37.000 most of the companies involved in these supply chains 0:02:37.000,0:02:39.000 don't have any way 0:02:39.000,0:02:41.000 of assuring us 0:02:41.000,0:02:43.000 that nobody had to mortgage their future, 0:02:43.000,0:02:46.000 nobody had to sacrifice their rights 0:02:46.000,0:02:48.000 to bring us our favorite 0:02:48.000,0:02:50.000 brand name product. 0:02:51.000,0:02:53.000 Now, I didn't come here to depress you 0:02:53.000,0:02:56.000 about the state of the global supply chain. 0:02:56.000,0:02:58.000 We need a reality check. 0:02:58.000,0:03:01.000 We need to recognize just how serious 0:03:01.000,0:03:04.000 a deficit of rights we have. 0:03:04.000,0:03:06.000 This is an independent republic, 0:03:06.000,0:03:08.000 probably a failed state. 0:03:08.000,0:03:11.000 It's definitely not a democratic state. 0:03:12.000,0:03:14.000 And right now, 0:03:14.000,0:03:16.000 that independent republic of the supply chain 0:03:16.000,0:03:18.000 is not being governed 0:03:18.000,0:03:21.000 in a way that would satisfy us, 0:03:21.000,0:03:24.000 that we can engage in ethical trade or ethical consumption. 0:03:25.000,0:03:27.000 Now, that's not a new story. 0:03:27.000,0:03:29.000 You've seen the documentaries 0:03:29.000,0:03:31.000 of sweatshops making garments 0:03:31.000,0:03:34.000 all over the world, even in developed countries. 0:03:34.000,0:03:36.000 You want to see the classic sweatshop, 0:03:36.000,0:03:38.000 meet me at Madison Square Garden, 0:03:38.000,0:03:41.000 I'll take you down the street, and I'll show you a Chinese sweatshop. 0:03:41.000,0:03:44.000 But take the example of heparin. 0:03:44.000,0:03:46.000 It's a pharmaceutical product. 0:03:46.000,0:03:49.000 You expect that the supply chain that gets it to the hospital, 0:03:49.000,0:03:52.000 probably squeaky clean. 0:03:53.000,0:03:55.000 The problem is that the active ingredient in there -- 0:03:55.000,0:03:57.000 as I mentioned earlier -- 0:03:57.000,0:03:59.000 comes from pigs. 0:03:59.000,0:04:02.000 The main American manufacturer 0:04:02.000,0:04:04.000 of that active ingredient 0:04:04.000,0:04:07.000 decided a few years ago to relocate to China 0:04:07.000,0:04:10.000 because it's the world's biggest supplier of pigs. 0:04:10.000,0:04:12.000 And their factory in China -- 0:04:12.000,0:04:15.000 which probably is pretty clean -- 0:04:15.000,0:04:17.000 is getting all of the ingredients 0:04:17.000,0:04:19.000 from backyard abattoirs, 0:04:19.000,0:04:21.000 where families slaughter pigs 0:04:21.000,0:04:24.000 and extract the ingredient. 0:04:24.000,0:04:26.000 So a couple of years ago, we had a scandal 0:04:26.000,0:04:28.000 which killed about 80 people around the world, 0:04:28.000,0:04:30.000 because of contaminants 0:04:30.000,0:04:33.000 that crept into the heparin supply chain. 0:04:33.000,0:04:35.000 Worse, some of the suppliers 0:04:35.000,0:04:39.000 realized that they could substitute a product 0:04:39.000,0:04:42.000 which mimicked heparin in tests. 0:04:43.000,0:04:46.000 This substitute cost nine dollars a pound, 0:04:46.000,0:04:49.000 whereas real heparin, the real ingredient, 0:04:49.000,0:04:52.000 cost 900 dollars a pound. 0:04:52.000,0:04:54.000 A no-brainer. 0:04:54.000,0:04:57.000 The problem was that it killed more people. 0:04:57.000,0:04:59.000 And so you're asking yourself, 0:04:59.000,0:05:01.000 "How come the U.S. Food and Drug Administration 0:05:01.000,0:05:03.000 allowed this to happen? 0:05:03.000,0:05:05.000 How did the Chinese State Agency for Food and Drugs 0:05:05.000,0:05:07.000 allow this to happen?" 0:05:07.000,0:05:10.000 And the answer is quite simple: 0:05:10.000,0:05:12.000 the Chinese define these facilities 0:05:12.000,0:05:15.000 as chemical facilities, not pharmaceutical facilities, 0:05:15.000,0:05:17.000 so they don't audit them. 0:05:17.000,0:05:19.000 And the USFDA 0:05:19.000,0:05:21.000 has a jurisdictional problem. 0:05:21.000,0:05:23.000 This is offshore. 0:05:23.000,0:05:25.000 They actually do conduct a few investigations overseas -- 0:05:25.000,0:05:28.000 about a dozen a year -- maybe 20 in a good year. 0:05:28.000,0:05:30.000 There are 500 0:05:30.000,0:05:32.000 of these facilities 0:05:32.000,0:05:35.000 producing active ingredients in China alone. 0:05:35.000,0:05:38.000 In fact, about 80 percent 0:05:38.000,0:05:40.000 of the active ingredients in medicines now 0:05:40.000,0:05:42.000 come from offshore, 0:05:42.000,0:05:44.000 particularly China and India, 0:05:44.000,0:05:47.000 and we don't have a governance system. 0:05:47.000,0:05:49.000 We don't have a regulatory system 0:05:49.000,0:05:51.000 able to ensure 0:05:51.000,0:05:53.000 that that production is safe. 0:05:55.000,0:05:57.000 We don't have a system to ensure 0:05:57.000,0:05:59.000 that human rights, basic dignity, 0:05:59.000,0:06:01.000 are ensured. 0:06:02.000,0:06:05.000 So at a national level -- 0:06:05.000,0:06:07.000 and we work in about 60 different countries -- 0:06:07.000,0:06:09.000 at a national level 0:06:09.000,0:06:11.000 we've got a serious breakdown in the ability of governments 0:06:11.000,0:06:14.000 to regulate production 0:06:14.000,0:06:17.000 on their own soil. 0:06:17.000,0:06:19.000 And the real problem with the global supply chain 0:06:19.000,0:06:21.000 is that it's supranational. 0:06:21.000,0:06:23.000 So governments who are failing, 0:06:23.000,0:06:25.000 who are dropping the ball 0:06:25.000,0:06:27.000 at a national level, 0:06:27.000,0:06:29.000 have even less ability to get their arms around the problem 0:06:29.000,0:06:32.000 at an international level. 0:06:32.000,0:06:34.000 And you can just look at the headlines. 0:06:34.000,0:06:37.000 Take Copenhagen last year -- 0:06:37.000,0:06:39.000 complete failure of governments 0:06:39.000,0:06:41.000 to do the right thing 0:06:41.000,0:06:44.000 in the face of an international challenge. 0:06:44.000,0:06:47.000 Take the G20 meeting a couple of weeks ago -- 0:06:47.000,0:06:50.000 stepped back from its commitments of just a few months ago. 0:06:52.000,0:06:54.000 You can take any one 0:06:54.000,0:06:57.000 of the major global challenges we've discussed this week 0:06:57.000,0:07:00.000 and ask yourself, where is the leadership from governments 0:07:00.000,0:07:03.000 to step up and come up with solutions, 0:07:03.000,0:07:05.000 responses, 0:07:05.000,0:07:08.000 to those international problems? 0:07:08.000,0:07:11.000 And the simple answer is they can't. They're national. 0:07:12.000,0:07:14.000 Their voters are local. 0:07:14.000,0:07:16.000 They have parochial interests. 0:07:16.000,0:07:18.000 They can't subordinate those interests 0:07:18.000,0:07:21.000 to the greater global public good. 0:07:21.000,0:07:23.000 So, if we're going to ensure the delivery 0:07:23.000,0:07:25.000 of the key public goods 0:07:25.000,0:07:27.000 at an international level -- 0:07:27.000,0:07:30.000 in this case, in the global supply chain -- 0:07:30.000,0:07:33.000 we have to come up with a different mechanism. 0:07:33.000,0:07:35.000 We need a different machine. 0:07:37.000,0:07:40.000 Fortunately, we have some examples. 0:07:41.000,0:07:43.000 In the 1990s, 0:07:43.000,0:07:45.000 there were a whole series of scandals 0:07:45.000,0:07:47.000 concerning the production of brand name goods in the U.S. -- 0:07:47.000,0:07:49.000 child labor, forced labor, 0:07:49.000,0:07:52.000 serious health and safety abuses. 0:07:52.000,0:07:54.000 And eventually President Clinton, in 1996, 0:07:54.000,0:07:57.000 convened a meeting at the White House, 0:07:57.000,0:08:00.000 invited industry, human rights NGOs, 0:08:00.000,0:08:02.000 trade unions, the Department of Labor, 0:08:02.000,0:08:04.000 got them all in a room 0:08:04.000,0:08:06.000 and said, "Look, 0:08:06.000,0:08:08.000 I don't want globalization to be a race to the bottom. 0:08:08.000,0:08:10.000 I don't know how to prevent that, 0:08:10.000,0:08:12.000 but I'm at least going to use my good offices 0:08:12.000,0:08:14.000 to get you folks together 0:08:14.000,0:08:17.000 to come up with a response." 0:08:17.000,0:08:19.000 So they formed a White House task force, 0:08:19.000,0:08:22.000 and they spent about three years arguing 0:08:22.000,0:08:25.000 about who takes how much responsibility 0:08:25.000,0:08:28.000 in the global supply chain. 0:08:28.000,0:08:31.000 Companies didn't feel it was their responsibility. 0:08:31.000,0:08:33.000 They don't own those facilities. 0:08:33.000,0:08:35.000 They don't employ those workers. 0:08:35.000,0:08:38.000 They're not legally liable. 0:08:38.000,0:08:40.000 Everybody else at the table 0:08:40.000,0:08:42.000 said, "Folks, that doesn't cut it. 0:08:42.000,0:08:45.000 You have a custodial duty, a duty of care, 0:08:45.000,0:08:47.000 to make sure that that product 0:08:47.000,0:08:50.000 gets from wherever to the store 0:08:50.000,0:08:53.000 in a way that allows us to consume it, 0:08:53.000,0:08:56.000 without fear of our safety, 0:08:56.000,0:09:00.000 or without having to sacrifice our conscience 0:09:00.000,0:09:02.000 to consume that product." 0:09:02.000,0:09:05.000 So they agreed, "Okay, what we'll do 0:09:05.000,0:09:07.000 is we agree on a common set of standards, 0:09:07.000,0:09:09.000 code of conduct. 0:09:09.000,0:09:11.000 We'll apply that throughout 0:09:11.000,0:09:13.000 our global supply chain 0:09:13.000,0:09:15.000 regardless of ownership or control. 0:09:15.000,0:09:18.000 We'll make it part of the contract." 0:09:18.000,0:09:21.000 And that was a stroke of absolute genius, 0:09:21.000,0:09:23.000 because what they did 0:09:23.000,0:09:26.000 was they harnessed the power of the contract, 0:09:26.000,0:09:28.000 private power, 0:09:28.000,0:09:30.000 to deliver public goods. 0:09:30.000,0:09:32.000 And let's face it, 0:09:32.000,0:09:34.000 the contract from a major multinational brand 0:09:34.000,0:09:37.000 to a supplier in India or China 0:09:37.000,0:09:39.000 has much more persuasive value 0:09:39.000,0:09:41.000 than the local labor law, 0:09:41.000,0:09:43.000 the local environmental regulations, 0:09:43.000,0:09:46.000 the local human rights standards. 0:09:46.000,0:09:49.000 Those factories will probably never see an inspector. 0:09:49.000,0:09:52.000 If the inspector did come along, 0:09:52.000,0:09:54.000 it would be amazing if they were able 0:09:54.000,0:09:57.000 to resist the bribe. 0:09:58.000,0:10:00.000 Even if they did their jobs, 0:10:00.000,0:10:03.000 and they cited those facilities for their violations, 0:10:04.000,0:10:06.000 the fine would be derisory. 0:10:06.000,0:10:08.000 But you lose that contract 0:10:08.000,0:10:10.000 for a major brand name, 0:10:10.000,0:10:12.000 that's the difference 0:10:12.000,0:10:15.000 between staying in business or going bankrupt. 0:10:15.000,0:10:17.000 That makes a difference. 0:10:17.000,0:10:19.000 So what we've been able to do 0:10:19.000,0:10:21.000 is we've been able to harness 0:10:21.000,0:10:23.000 the power and the influence 0:10:23.000,0:10:26.000 of the only truly transnational institution 0:10:26.000,0:10:28.000 in the global supply chain, 0:10:28.000,0:10:31.000 that of the multinational company, 0:10:31.000,0:10:33.000 and get them to do the right thing, 0:10:33.000,0:10:36.000 get them to use that power for good, 0:10:36.000,0:10:39.000 to deliver the key public goods. 0:10:40.000,0:10:42.000 Now of course, this doesn't come naturally 0:10:42.000,0:10:44.000 to multinational companies. 0:10:44.000,0:10:47.000 They weren't set up to do this. They're set up to make money. 0:10:47.000,0:10:50.000 But they are extremely efficient organizations. 0:10:50.000,0:10:52.000 They have resources, 0:10:52.000,0:10:55.000 and if we can add the will, the commitment, 0:10:55.000,0:10:58.000 they know how to deliver that product. 0:11:00.000,0:11:03.000 Now, getting there is not easy. 0:11:03.000,0:11:06.000 Those supply chains I put up on the screen earlier, 0:11:06.000,0:11:08.000 they're not there. 0:11:08.000,0:11:10.000 You need a safe space. 0:11:10.000,0:11:13.000 You need a place where people can come together, 0:11:13.000,0:11:15.000 sit down without fear of judgment, 0:11:15.000,0:11:17.000 without recrimination, 0:11:17.000,0:11:19.000 to actually face the problem, 0:11:19.000,0:11:22.000 agree on the problem and come up with solutions. 0:11:22.000,0:11:25.000 We can do it. The technical solutions are there. 0:11:25.000,0:11:28.000 The problem is the lack of trust, the lack of confidence, 0:11:28.000,0:11:30.000 the lack of partnership 0:11:30.000,0:11:32.000 between NGOs, campaign groups, 0:11:32.000,0:11:35.000 civil society organizations 0:11:35.000,0:11:38.000 and multinational companies. 0:11:38.000,0:11:41.000 If we can put those two together in a safe space, 0:11:41.000,0:11:43.000 get them to work together, 0:11:43.000,0:11:46.000 we can deliver public goods right now, 0:11:46.000,0:11:49.000 or in extremely short supply. 0:11:49.000,0:11:51.000 This is a radical proposition, 0:11:51.000,0:11:53.000 and it's crazy to think 0:11:53.000,0:11:56.000 that if you're a 15-year-old Bangladeshi girl 0:11:56.000,0:11:59.000 leaving your rural village 0:11:59.000,0:12:02.000 to go and work in a factory in Dhaka -- 0:12:02.000,0:12:05.000 22, 23, 24 dollars a month -- 0:12:07.000,0:12:10.000 your best chance of enjoying rights at work 0:12:10.000,0:12:12.000 is if that factory is producing 0:12:12.000,0:12:14.000 for a brand name company 0:12:14.000,0:12:16.000 which has got a code of conduct 0:12:16.000,0:12:19.000 and made that code of conduct part of the contract. 0:12:20.000,0:12:22.000 It's crazy. 0:12:22.000,0:12:24.000 Multinationals are protecting human rights. 0:12:24.000,0:12:26.000 I know there's going to be disbelief. 0:12:26.000,0:12:28.000 You'll say, "How can we trust them?" 0:12:28.000,0:12:30.000 Well, we don't. 0:12:30.000,0:12:32.000 It's the old arms control phrase: 0:12:32.000,0:12:34.000 "Trust, but verify." 0:12:34.000,0:12:36.000 So we audit. 0:12:36.000,0:12:39.000 We take their supply chain, we take all the factory names, 0:12:39.000,0:12:41.000 we do a random sample, 0:12:41.000,0:12:44.000 we send inspectors on an unannounced basis 0:12:44.000,0:12:46.000 to inspect those facilities, 0:12:46.000,0:12:48.000 and then we publish the results. 0:12:48.000,0:12:51.000 Transparency is absolutely critical to this. 0:12:52.000,0:12:55.000 You can call yourself responsible, 0:12:55.000,0:12:58.000 but responsibility without accountability 0:12:58.000,0:13:00.000 often doesn't work. 0:13:00.000,0:13:03.000 So what we're doing is, we're not only enlisting the multinationals, 0:13:03.000,0:13:06.000 we're giving them the tools to deliver this public good -- 0:13:06.000,0:13:08.000 respect for human rights -- 0:13:08.000,0:13:10.000 and we're checking. 0:13:10.000,0:13:12.000 You don't need to believe me. You shouldn't believe me. 0:13:12.000,0:13:15.000 Go to the website. Look at the audit results. 0:13:15.000,0:13:17.000 Ask yourself, is this company behaving 0:13:17.000,0:13:20.000 in a socially responsible way? 0:13:20.000,0:13:22.000 Can I buy that product 0:13:22.000,0:13:25.000 without compromising my ethics? 0:13:25.000,0:13:28.000 That's the way the system works. 0:13:30.000,0:13:32.000 I hate the idea 0:13:32.000,0:13:35.000 that governments are not protecting human rights around the world. 0:13:35.000,0:13:37.000 I hate the idea 0:13:37.000,0:13:39.000 that governments have dropped this ball 0:13:39.000,0:13:42.000 and I can't get used to the idea 0:13:42.000,0:13:45.000 that somehow we can't get them to do their jobs. 0:13:45.000,0:13:47.000 I've been at this for 30 years, 0:13:47.000,0:13:49.000 and in that time I've seen 0:13:49.000,0:13:52.000 the ability, the commitment, the will of government 0:13:52.000,0:13:54.000 to do this decline, 0:13:54.000,0:13:57.000 and I don't see them making a comeback right now. 0:13:57.000,0:13:59.000 So we started out thinking 0:13:59.000,0:14:01.000 this was a stopgap measure. 0:14:01.000,0:14:04.000 We're now thinking that, in fact, 0:14:04.000,0:14:06.000 this is probably the start 0:14:06.000,0:14:09.000 of a new way of regulating and addressing 0:14:09.000,0:14:11.000 international challenges. 0:14:11.000,0:14:14.000 Call it network governance. Call it what you will. 0:14:14.000,0:14:17.000 The private actors, 0:14:17.000,0:14:19.000 companies and NGOs, 0:14:19.000,0:14:21.000 are going to have to get together 0:14:21.000,0:14:23.000 to face the major challenges we are going to face. 0:14:23.000,0:14:25.000 Just look at pandemics -- 0:14:25.000,0:14:28.000 swine flu, bird flu, H1N1. 0:14:28.000,0:14:30.000 Look at the health systems in so many countries. 0:14:30.000,0:14:32.000 Do they have the resources 0:14:32.000,0:14:35.000 to face up to a serious pandemic? 0:14:35.000,0:14:37.000 No. 0:14:37.000,0:14:40.000 Could the private sector and NGOs 0:14:40.000,0:14:42.000 get together and marshal a response? 0:14:42.000,0:14:44.000 Absolutely. 0:14:44.000,0:14:46.000 What they lack is that safe space 0:14:46.000,0:14:48.000 to come together, agree 0:14:48.000,0:14:50.000 and move to action. 0:14:50.000,0:14:53.000 That's what we're trying to provide. 0:14:54.000,0:14:56.000 I know as well 0:14:56.000,0:14:58.000 that this often seems 0:14:58.000,0:15:00.000 like an overwhelming level of responsibility 0:15:00.000,0:15:02.000 for people to assume. 0:15:02.000,0:15:04.000 "You want me to deliver human rights 0:15:04.000,0:15:06.000 throughout my global supply chain. 0:15:06.000,0:15:09.000 There are thousands of suppliers in there." 0:15:09.000,0:15:12.000 It seems too daunting, too dangerous, 0:15:12.000,0:15:14.000 for any company to take on. 0:15:14.000,0:15:16.000 But there are companies. 0:15:16.000,0:15:19.000 We have 4,000 companies who are members. 0:15:19.000,0:15:21.000 Some of them are very, very large companies. 0:15:21.000,0:15:23.000 The sporting goods industry, in particular, 0:15:23.000,0:15:26.000 stepped up to the plate and have done it. 0:15:26.000,0:15:29.000 The example, the role model, is there. 0:15:30.000,0:15:32.000 And whenever we discuss 0:15:32.000,0:15:34.000 one of these problems that we have to address -- 0:15:34.000,0:15:37.000 child labor in cottonseed farms in India -- 0:15:37.000,0:15:40.000 this year we will monitor 50,000 cottonseed farms in India. 0:15:41.000,0:15:43.000 It seems overwhelming. 0:15:43.000,0:15:46.000 The numbers just make you want to zone out. 0:15:46.000,0:15:49.000 But we break it down to some basic realities. 0:15:49.000,0:15:51.000 And human rights 0:15:51.000,0:15:54.000 comes down to a very simple proposition: 0:15:54.000,0:15:57.000 can I give this person their dignity back? 0:15:57.000,0:15:59.000 Poor people, 0:15:59.000,0:16:01.000 people whose human rights have been violated -- 0:16:01.000,0:16:03.000 the crux of that 0:16:03.000,0:16:05.000 is the loss of dignity, 0:16:05.000,0:16:07.000 the lack of dignity. 0:16:07.000,0:16:10.000 It starts with just giving people back their dignity. 0:16:10.000,0:16:13.000 I was sitting in a slum outside Gurgaon 0:16:13.000,0:16:15.000 just next to Delhi, 0:16:15.000,0:16:18.000 one of the flashiest, brightest new cities 0:16:18.000,0:16:21.000 popping up in India right now, 0:16:21.000,0:16:23.000 and I was talking to workers 0:16:23.000,0:16:25.000 who worked in garment sweatshops down the road, 0:16:25.000,0:16:28.000 and I asked them what message they would like me to take to the brands. 0:16:29.000,0:16:32.000 They didn't say money. 0:16:32.000,0:16:35.000 They said, "The people who employ us 0:16:35.000,0:16:38.000 treat us like we are less than human, 0:16:38.000,0:16:40.000 like we don't exist. 0:16:40.000,0:16:43.000 Please ask them to treat us like human beings." 0:16:44.000,0:16:46.000 That's my simple understanding of human rights. 0:16:46.000,0:16:49.000 That's my simple proposition to you, 0:16:49.000,0:16:52.000 my simple plea to every decision-maker 0:16:52.000,0:16:54.000 in this room, everybody out there. 0:16:54.000,0:16:56.000 We can all make a decision 0:16:56.000,0:16:58.000 to come together 0:16:58.000,0:17:01.000 and pick up the balls and run with the balls 0:17:01.000,0:17:03.000 that governments have dropped. 0:17:03.000,0:17:05.000 If we don't do it, 0:17:05.000,0:17:07.000 we're abandoning hope, 0:17:07.000,0:17:10.000 we're abandoning our essential humanity, 0:17:10.000,0:17:12.000 and I know that's not a place we want to be, 0:17:12.000,0:17:14.000 and we don't have to be there. 0:17:14.000,0:17:16.000 So I appeal to you. 0:17:16.000,0:17:18.000 Join us, come into that safe space, 0:17:18.000,0:17:20.000 and let's start to make this happen. 0:17:20.000,0:17:22.000 Thank you very much. 0:17:22.000,0:17:25.000 (Applause)