WEBVTT 00:00:16.387 --> 00:00:21.909 So there is a story about the composer Igor Stravinsky. 00:00:21.909 --> 00:00:25.160 Stravinsky was about to start a new ballet. 00:00:25.160 --> 00:00:28.275 But instead of starting completely from scratch, 00:00:28.275 --> 00:00:31.690 he pulled out some of his favorite classic manuscripts, 00:00:31.690 --> 00:00:33.529 and he got out his red pen, 00:00:33.529 --> 00:00:36.365 and he started correcting the scores 00:00:36.365 --> 00:00:38.661 as if it was his own music. 00:00:38.661 --> 00:00:42.372 And he borrowed baselines and melodies from the famous works, 00:00:42.372 --> 00:00:46.690 but he composed his own harmonies and rhythms underneath that work. 00:00:46.690 --> 00:00:51.002 And when the ballet came out, critics were outraged. 00:00:51.002 --> 00:00:54.169 They said, "How dare you do this to the classics? 00:00:54.169 --> 00:00:56.133 Leave the classics alone." 00:00:56.133 --> 00:00:59.042 Anybody knows Stravinsky's reply? 00:00:59.042 --> 00:01:03.134 He said, "You 'respect', but I love." 00:01:03.380 --> 00:01:07.689 Well, I love newspapers. I grew up with newspapers. 00:01:07.689 --> 00:01:11.028 My parents subscribed to two different newspapers. 00:01:11.028 --> 00:01:15.156 My father in law and my uncles are both reporters, 00:01:15.156 --> 00:01:18.623 and I've been reading newspapers my whole life. 00:01:18.623 --> 00:01:21.786 The trouble with newspapers is that they're ephemeral. 00:01:21.786 --> 00:01:23.038 They don't last. 00:01:23.038 --> 00:01:28.340 When we're done reading them, they stack up in the recycle bin. 00:01:28.340 --> 00:01:31.966 Despite all that, I don't know anyone who hasn't clipped 00:01:31.966 --> 00:01:34.518 something out of the newspaper. 00:01:34.518 --> 00:01:41.899 Our impulse is to save the things that mean something to us from oblivion. 00:01:41.899 --> 00:01:46.435 I think the human beings are collectors and artists especially. 00:01:46.435 --> 00:01:51.481 Not hoarders, mind you, there's a difference. 00:01:51.481 --> 00:01:55.545 Hoarders collect indiscriminately, and artists collect selectively. 00:01:55.545 --> 00:01:58.513 They only collect the things that they really love. 00:01:58.513 --> 00:02:00.968 An artist's job is to collect ideas 00:02:00.968 --> 00:02:04.460 and the best way I know to collect ideas is to read. 00:02:04.460 --> 00:02:09.554 And what better thing to read than a daily dispatch of human experience 00:02:09.554 --> 00:02:12.349 that is the daily newspaper. 00:02:12.349 --> 00:02:17.751 So, in 2005, I was right out of college, right out of undergrad, 00:02:17.751 --> 00:02:20.450 and I had a horrible case of writer's block. 00:02:20.450 --> 00:02:23.319 I would sit, I would stare at the Microsoft Word screen, 00:02:23.319 --> 00:02:27.810 and that little cursor would blink at me as if it were taunting me. 00:02:27.810 --> 00:02:32.181 And writing, which is once given me great joy, it was now -- 00:02:32.181 --> 00:02:34.541 it wasn't any fun for me anymore. 00:02:34.541 --> 00:02:37.097 So one day, I was staring at that screen 00:02:37.097 --> 00:02:38.886 and I looked over at the recycle bin 00:02:38.886 --> 00:02:44.410 with that stack full of papers, and I thought, "Here am I. Here I am, 00:02:44.410 --> 00:02:45.800 without any words. 00:02:45.800 --> 00:02:48.280 And right next to me or thousands of them, and they've delivered 00:02:48.280 --> 00:02:51.004 to my doorstep everyday." 00:02:51.004 --> 00:02:55.004 So I thought I might steal a few, and this is what I did: 00:02:55.004 --> 00:02:57.167 I picked up my marker that I use for drawing, 00:02:57.167 --> 00:03:00.831 and I started making boxes around words that popped out at me. 00:03:00.831 --> 00:03:06.137 And I start connecting those words into little phrases and funny sayings. 00:03:06.137 --> 00:03:12.810 And when I was done, I blacked out all the words I didn't need. 00:03:13.441 --> 00:03:18.885 And this is what it looks like. It looks like as if the CIA did haiku. 00:03:18.885 --> 00:03:21.388 (Laughter) 00:03:21.388 --> 00:03:23.783 And I really wasn't sure what I was doing. 00:03:23.783 --> 00:03:27.449 All I knew was that it felt really good to watch some of those words 00:03:27.449 --> 00:03:31.427 disappear under that marker line. 00:03:31.427 --> 00:03:34.783 So what I did, was I started posting them to my blog 00:03:34.783 --> 00:03:37.286 and I called them newspaper blackout poems. 00:03:37.286 --> 00:03:40.296 And slowly over time, they spread around the Internet 00:03:40.296 --> 00:03:43.883 and I collected them in my first book Newspaper Blackout. 00:03:43.883 --> 00:03:48.672 Now, I thought I was ripping off the Government. 00:03:49.349 --> 00:03:54.614 That's John Lennon's FBI file on the left and the blackout poem on the right. 00:03:54.614 --> 00:03:58.927 But over time I started getting all kinds of emails and tweets 00:03:58.927 --> 00:04:04.948 and other comments that my work was completely unoriginal. 00:04:04.948 --> 00:04:08.792 And the artist that people pointed to the most was this brilliant 00:04:08.792 --> 00:04:11.671 British artist named Tom Phillips. 00:04:11.671 --> 00:04:15.418 Back in the sixties Tom Phillips walked into a bookstore, 00:04:15.418 --> 00:04:18.421 and he picked up the first Victorian novel he found. 00:04:18.421 --> 00:04:20.589 And he went home, and he started drawing 00:04:20.589 --> 00:04:22.546 and painting of the pages. 00:04:22.546 --> 00:04:24.952 And if you can see, he left words, much like I do, 00:04:24.952 --> 00:04:31.467 he left words floating in his art pieces. And he's done this for forty years. 00:04:31.467 --> 00:04:35.905 His projects called "A Humument". And you could look it up -- 00:04:35.905 --> 00:04:38.538 It's been a lifelong project for him. 00:04:38.538 --> 00:04:42.231 What I discovered about Tom Phillips is that he actually got the idea 00:04:42.231 --> 00:04:46.540 for his forty-year project by reading a Paris Review interview 00:04:46.540 --> 00:04:48.477 with the writer William Burroughs, 00:04:48.477 --> 00:04:51.728 when Burroughs was talking about his cut-up method of writing, 00:04:51.728 --> 00:04:54.668 which is when you take a piece of writing, cut it up 00:04:54.668 --> 00:04:58.115 and reconfigure the pieces to make a new piece of writing. 00:04:58.115 --> 00:05:01.255 Funny enough, when I started researching Burroughs, 00:05:01.255 --> 00:05:03.091 I found out that Burroughs got the idea 00:05:03.091 --> 00:05:07.636 for the cut-out technique from his friend Brion Gysin. 00:05:07.636 --> 00:05:13.294 Brion Gysin was a painter at the time. And he's preparing a canvas 00:05:13.294 --> 00:05:17.113 and when he was cutting the canvas, he cut through a stack of newspapers 00:05:17.113 --> 00:05:20.361 and the way the newspaper strips floated and the words worked together, 00:05:20.361 --> 00:05:24.993 gave him an idea of how to make poetry. 00:05:25.624 --> 00:05:27.866 But then, you do a little bit more research 00:05:27.866 --> 00:05:29.824 and you find out that thirty years before that 00:05:29.824 --> 00:05:31.697 that thirty years before that, there was a poet named Tristan Tzara 00:05:31.697 --> 00:05:35.627 who in Paris, went onstage, got a hat, got a newspaper, 00:05:35.627 --> 00:05:37.539 cut up the newspaper, 00:05:37.539 --> 00:05:40.257 put the pieces in the hat, pulled them out one by one 00:05:40.257 --> 00:05:43.089 and read them as a poem. 00:05:43.089 --> 00:05:48.186 I traced things all the way back to the 1760s 00:05:48.186 --> 00:05:52.556 where neighbor of Benjamin Franklin named Caleb Whitford -- 00:05:52.556 --> 00:05:55.392 in those old days, the newspaper was fairly new 00:05:55.392 --> 00:05:57.394 and the columns were very skinny, 00:05:57.394 --> 00:06:00.391 so what Caleb did is he read across the columns 00:06:00.391 --> 00:06:03.915 instead of reading them top to bottom. And he would get all these 00:06:03.915 --> 00:06:07.697 funny combinations and he'd crack up his friends in the pub. 00:06:07.697 --> 00:06:11.410 And eventually he published a broadsheet of them. 00:06:11.410 --> 00:06:16.137 So not only was my idea completely unoriginal, 00:06:16.137 --> 00:06:24.201 it turns out there was a 250 year old history of finding poetry in the newspaper. 00:06:24.586 --> 00:06:27.675 So what am I supposed to do? 00:06:27.675 --> 00:06:31.469 Instead of getting discouraged I kept on, because I know something 00:06:31.469 --> 00:06:34.698 that a lot of artists know but few will admit to. 00:06:34.698 --> 00:06:39.437 And that is nothing is completely original. 00:06:39.437 --> 00:06:43.906 All creative work builds on what came before. 00:06:43.906 --> 00:06:47.778 Every new idea is just a remix or mash-up 00:06:47.778 --> 00:06:50.892 of one or two previous ideas. 00:06:50.892 --> 00:06:56.176 And this is a bit of what I'm talking about. They teach you this in art school. 00:06:56.176 --> 00:07:00.806 Draw a line. Draw another line next to it. 00:07:00.806 --> 00:07:02.671 How many lines are there? 00:07:02.671 --> 00:07:04.880 Well there is the first line you drew. 00:07:04.880 --> 00:07:07.211 And there's the second line you drew. 00:07:07.211 --> 00:07:10.542 But then, there's line of black space running in between them. 00:07:10.542 --> 00:07:12.928 One plus one equals three. 00:07:12.928 --> 00:07:16.182 And speaking of lines here's an example of what I'm talking about: 00:07:16.182 --> 00:07:18.170 Genetics. 00:07:18.170 --> 00:07:23.129 You have a mother and you have a father, but the sum of you is greater 00:07:23.129 --> 00:07:25.017 than their parts. 00:07:25.017 --> 00:07:28.859 You are a remix or a mash-up of your mother and your father 00:07:28.859 --> 00:07:31.798 and all of your ancestors. 00:07:32.030 --> 00:07:34.566 And just as you have a familial genealogy, 00:07:34.566 --> 00:07:37.320 you also have a genealogy of ideas. 00:07:37.320 --> 00:07:39.003 You don't get to pick your family, 00:07:39.003 --> 00:07:42.207 but you can pick your friends, and you can pick the books you read, 00:07:42.207 --> 00:07:45.458 and you can pick the movies you see, the music you listen to, 00:07:45.458 --> 00:07:47.602 the cities you live in etc. 00:07:47.602 --> 00:07:52.385 You are a mash-up of what you let into your life. 00:07:52.385 --> 00:07:55.745 So, what I decided to do, was I decided to take all these artists 00:07:55.745 --> 00:07:58.776 that came before me, and build a kind of family tree, 00:07:58.776 --> 00:08:01.727 a creative lineage that I could draw from. 00:08:01.727 --> 00:08:05.355 And then I would add those to the artists that I already admired 00:08:05.355 --> 00:08:07.356 and appreciated. 00:08:07.356 --> 00:08:12.255 And steal everything from them that I possibly could. 00:08:12.255 --> 00:08:17.033 That's right. Steal. I am a creative kleptomaniac. 00:08:17.033 --> 00:08:21.753 But unlike your regular kleptomaniac, I'm interested in stealing the things 00:08:21.753 --> 00:08:23.708 that really mean something to me, 00:08:23.708 --> 00:08:26.249 the things that I can actually use in my work. 00:08:26.249 --> 00:08:30.665 And Mr. Steve Jobs actually has a better way of explaining it 00:08:30.665 --> 00:08:33.541 than I think I could. 00:08:34.342 --> 00:08:37.261 Steve Jobs: It comes down to try to expose yourself 00:08:37.261 --> 00:08:40.391 to the best things that humans have done. 00:08:40.391 --> 00:08:44.312 And then try to bring those things in to what you're doing. 00:08:44.312 --> 00:08:46.438 I mean, Picasso had a saying, he said, 00:08:46.438 --> 00:08:49.402 "Good artists copy, great artists steal." 00:08:49.402 --> 00:08:55.958 And, I've always been shameless about stealing great ideas. 00:08:57.205 --> 00:09:00.340 Picasso, he said it. Art is theft. 00:09:00.340 --> 00:09:03.163 One time a writer asked the musician David Bowie 00:09:03.163 --> 00:09:05.664 if he thought he was original. He said, "No, no, 00:09:05.664 --> 00:09:09.223 I'm more like a tasteful thief." 00:09:09.223 --> 00:09:12.293 And he said, "The only art I'll actually study 00:09:12.293 --> 00:09:15.734 is the stuff that I can steal from. 00:09:16.180 --> 00:09:18.011 How does an artist look at the world? 00:09:18.011 --> 00:09:21.694 Well, first, she asked herself what's worth stealing, 00:09:21.694 --> 00:09:24.362 and second, she moves on to the next thing. 00:09:24.362 --> 00:09:27.668 That's about all there is to it. When you look at the world this way 00:09:27.668 --> 00:09:30.077 there is no longer good art and bad art. 00:09:30.077 --> 00:09:33.527 There's just art worth stealing and art that isn't. 00:09:33.527 --> 00:09:35.664 And everything in the world is up for grabs. 00:09:35.664 --> 00:09:37.747 If you don't find something worth stealing today, 00:09:37.747 --> 00:09:41.026 you might find it worth stealing tomorrow, or the month after that 00:09:41.026 --> 00:09:43.652 or years later. 00:09:44.252 --> 00:09:48.498 T.S. Eliot said that immature poets imitate, 00:09:48.498 --> 00:09:51.989 great artists, great poets steal. 00:09:51.989 --> 00:09:55.257 But he said, "Bad poets take what they steel 00:09:55.257 --> 00:09:56.800 and they deface it. 00:09:56.800 --> 00:09:59.094 And the good poets turn it into something better 00:09:59.094 --> 00:10:01.170 or at least something different." 00:10:01.170 --> 00:10:03.328 And that's really the key to creative theft. 00:10:03.328 --> 00:10:05.915 Imitation is not flattery. 00:10:05.915 --> 00:10:09.684 So, instead of writing poetry like William Burroughs, 00:10:09.684 --> 00:10:13.441 or doing colorful art pieces like Tom Phillips, 00:10:13.441 --> 00:10:16.361 I decide to try to push the poems in the my own thing 00:10:16.361 --> 00:10:18.415 and keep going with them. Because I know 00:10:18.415 --> 00:10:21.866 that it's actually transformation that is flattery: 00:10:21.866 --> 00:10:25.870 taking the things you've stolen and turning it into your own thing. 00:10:25.870 --> 00:10:31.585 So today, you listen to all these wonderful speakers 00:10:31.585 --> 00:10:35.085 for the past hour or so. And what I want you to do is 00:10:35.085 --> 00:10:37.681 what my friend Wendy Macnaughton the artist does, 00:10:37.681 --> 00:10:40.260 I want you to rip off everyone you've met. 00:10:40.260 --> 00:10:43.430 All the speakers you've heard take a nugget of something 00:10:43.430 --> 00:10:44.848 that resonates with you. 00:10:44.848 --> 00:10:47.664 The people you bump into today, later, 00:10:47.664 --> 00:10:50.828 take something from them, but bring it back to your desk. 00:10:50.828 --> 00:10:52.499 Bring it back to where you do your work, 00:10:52.499 --> 00:10:55.191 combine it with your own ideas and your thoughts. 00:10:55.191 --> 00:10:58.111 Transform it into something completely new. 00:10:58.111 --> 00:11:01.862 And then put it out into the world, so we can steal from you. 00:11:01.862 --> 00:11:04.117 And that's how you steal like an artist. 00:11:04.117 --> 00:11:05.172 Thank you. 00:11:05.172 --> 00:11:07.387 (Applause)