[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:00.22,0:00:02.40,Default,,0000,0000,0000,,Americans eat a lot of meat. Dialogue: 0,0:00:03.20,0:00:04.40,Default,,0000,0000,0000,,We eat it\Nfor all meals for the day, Dialogue: 0,0:00:04.50,0:00:06.38,Default,,0000,0000,0000,,Because it's the Fourth of July, Dialogue: 0,0:00:06.38,0:00:09.80,Default,,0000,0000,0000,,because we're at a baseball game, and because, hey, it's on sale. Dialogue: 0,0:00:09.80,0:00:12.99,Default,,0000,0000,0000,,We consume more of it then the rest of\Nthe world, Dialogue: 0,0:00:12.99,0:00:17.44,Default,,0000,0000,0000,,and all that consumption has a big\Nimpact. If everyone ate meat like Americans, Dialogue: 0,0:00:17.44,0:00:19.70,Default,,0000,0000,0000,,it would be a disaster. so what is it\Nabout us Dialogue: 0,0:00:19.70,0:00:23.70,Default,,0000,0000,0000,,So what is it about us, that's turned America into a nation of carnivores? Dialogue: 0,0:00:23.70,0:00:25.24,Default,,0000,0000,0000,,It could be our wealth – Dialogue: 0,0:00:25.24,0:00:27.40,Default,,0000,0000,0000,,but there are other countries that are\Nwealthier. Dialogue: 0,0:00:27.40,0:00:29.40,Default,,0000,0000,0000,,It could be our farm subsidies – Dialogue: 0,0:00:29.42,0:00:32.54,Default,,0000,0000,0000,,but lots of other countries have those too. I was curious – Dialogue: 0,0:00:32.54,0:00:36.98,Default,,0000,0000,0000,,so I phoned a meat historian. Dialogue: 0,0:00:36.98,0:00:40.93,Default,,0000,0000,0000,,"My name is Maureen Ogle, and I'm a historian." Dialogue: 0,0:00:40.93,0:00:45.42,Default,,0000,0000,0000,,For seven years she researched meat and\Nin the end, she wrote a book about it. Dialogue: 0,0:00:45.42,0:00:47.00,Default,,0000,0000,0000,,This book. Dialogue: 0,0:00:47.00,0:00:49.47,Default,,0000,0000,0000,,So, why are we such meat fanatics? Dialogue: 0,0:00:49.47,0:00:53.93,Default,,0000,0000,0000,,"One thing that's important to know\Nabout the people who settled North America, Dialogue: 0,0:00:53.93,0:00:58.97,Default,,0000,0000,0000,,is that they all left a place that food was often scarce Dialogue: 0,0:00:58.97,0:01:02.46,Default,,0000,0000,0000,,in a way that's nearly impossible for us to imagine now." Dialogue: 0,0:01:02.46,0:01:06.46,Default,,0000,0000,0000,,In Europe land was in short supply and\Ncities were growing rapidly. Dialogue: 0,0:01:06.46,0:01:10.62,Default,,0000,0000,0000,,Only royalty ate meat regularly,\Nbecause they were the only ones who had Dialogue: 0,0:01:10.62,0:01:12.57,Default,,0000,0000,0000,,access to grazing land. Dialogue: 0,0:01:12.57,0:01:16.53,Default,,0000,0000,0000,,In America, by contrast, the land was there for the taking Dialogue: 0,0:01:16.53,0:01:18.00,Default,,0000,0000,0000,,– from the Native Americans. Dialogue: 0,0:01:18.00,0:01:20.00,Default,,0000,0000,0000,,Colonists didn't know how far west the West went. Dialogue: 0,0:01:21.52,0:01:24.93,Default,,0000,0000,0000,,And with their legal structure, almost\Nanyone could own livestock. Dialogue: 0,0:01:24.93,0:01:29.54,Default,,0000,0000,0000,,"It was so easy for livestock to\Nreproduce – within just a generation or two, Dialogue: 0,0:01:29.99,0:01:34.93,Default,,0000,0000,0000,,colonists became accustomed to the\Nnotion that Dialogue: 0,0:01:34.93,0:01:36.90,Default,,0000,0000,0000,,meat was always available Dialogue: 0,0:01:36.90,0:01:38.79,Default,,0000,0000,0000,,and always on the table." Dialogue: 0,0:01:38.79,0:01:42.61,Default,,0000,0000,0000,,There are cases where indentured\Nservants complained or away because Dialogue: 0,0:01:42.61,0:01:44.68,Default,,0000,0000,0000,,they weren't getting fed enough meat – Dialogue: 0,0:01:44.68,0:01:48.38,Default,,0000,0000,0000,,and in general, the colonial legal system agreed – Dialogue: 0,0:01:48.38,0:01:50.20,Default,,0000,0000,0000,,everyone deserved meat. Dialogue: 0,0:01:50.20,0:01:55.20,Default,,0000,0000,0000,,"But I think that sense of entitlement became a defining characteristic of what it meant to be an American." Dialogue: 0,0:01:55.52,0:01:59.70,Default,,0000,0000,0000,,Right from the beginning we wanted meat, because it felt like America was teeming in this Dialogue: 0,0:01:59.79,0:02:03.77,Default,,0000,0000,0000,,endless bounty of wildlife, land, and, uh – Dialogue: 0,0:02:03.77,0:02:04.70,Default,,0000,0000,0000,,pigs. Dialogue: 0,0:02:04.70,0:02:07.65,Default,,0000,0000,0000,,After Americans had settled down and got\Ncomfortable, Dialogue: 0,0:02:07.65,0:02:10.83,Default,,0000,0000,0000,,farmers packed up been headed to the\Ncity – Dialogue: 0,0:02:10.83,0:02:13.50,Default,,0000,0000,0000,,but urban Americans kept their appetite for meat. Dialogue: 0,0:02:13.50,0:02:14.50,Default,,0000,0000,0000,,"That's important because Dialogue: 0,0:02:14.50,0:02:20.53,Default,,0000,0000,0000,,city people don't produce their own food.\NApproximately 1810, about 7 percent Dialogue: 0,0:02:20.53,0:02:23.00,Default,,0000,0000,0000,,of Americans lived in an urban\Nplace. Dialogue: 0,0:02:24.85,0:02:25.38,Default,,0000,0000,0000,,By the time the Civil War broke out, Dialogue: 0,0:02:25.38,0:02:26.70,Default,,0000,0000,0000,,almost a quarter of them did." Dialogue: 0,0:02:26.70,0:02:29.70,Default,,0000,0000,0000,,Initially, people just ate less meat. Dialogue: 0,0:02:29.70,0:02:32.54,Default,,0000,0000,0000,,It made sense – fewer farms meant less. Dialogue: 0,0:02:32.54,0:02:35.68,Default,,0000,0000,0000,,But, urban Americans demanded more and cheaper meat Dialogue: 0,0:02:35.68,0:02:39.78,Default,,0000,0000,0000,,and our modern industrial system obliged. By the late 1800s Dialogue: 0,0:02:39.78,0:02:44.31,Default,,0000,0000,0000,,America had built up an extraordinarily\Nlarge, lucrative, and efficient system Dialogue: 0,0:02:44.31,0:02:45.70,Default,,0000,0000,0000,,for raising livestock Dialogue: 0,0:02:45.70,0:02:47.30,Default,,0000,0000,0000,,turning them into meat, Dialogue: 0,0:02:47.30,0:02:49.30,Default,,0000,0000,0000,,and distributing that meat to stores across the U.S. Dialogue: 0,0:02:50.32,0:02:54.84,Default,,0000,0000,0000,,Meat traveled distances in hours –distances that once took weeks. Dialogue: 0,0:02:54.84,0:02:58.68,Default,,0000,0000,0000,,Transportation and other technologies,\Nlike refrigeration, Dialogue: 0,0:02:58.68,0:03:01.80,Default,,0000,0000,0000,,made meat cheaper and cities more\Nattractive. Dialogue: 0,0:03:01.80,0:03:04.10,Default,,0000,0000,0000,,And cheap meat is what Americans wanted. Dialogue: 0,0:03:04.10,0:03:07.10,Default,,0000,0000,0000,,So what's the deal with Americans and meat? Dialogue: 0,0:03:07.27,0:03:11.55,Default,,0000,0000,0000,,It's the idea that we're entitled to it – \Nthe sense that land and resources are Dialogue: 0,0:03:11.55,0:03:13.35,Default,,0000,0000,0000,,plentiful and inexhaustible – Dialogue: 0,0:03:13.35,0:03:16.43,Default,,0000,0000,0000,,and even if the US is consumption has\Ndecreased Dialogue: 0,0:03:16.43,0:03:20.58,Default,,0000,0000,0000,,ever so slightly were still far more carnivorous than most. Dialogue: 0,0:03:20.58,0:03:25.04,Default,,0000,0000,0000,,Most countries love meat – but we Americans have\Nhad such a full history with it, Dialogue: 0,0:03:25.04,0:03:29.16,Default,,0000,0000,0000,,because it was – from the very beginning – cheap and available. Dialogue: 0,0:03:29.16,0:03:30.40,Default,,0000,0000,0000,,and we've worked hard to keep it that way. Dialogue: 0,0:03:30.40,0:03:33.40,Default,,0000,0000,0000,,"Meat is a whole lot like gasoline, Dialogue: 0,0:03:33.47,0:03:37.50,Default,,0000,0000,0000,,the only time Americans really get upset\Nabout meat is if it suddenly seams unafforable Dialogue: 0,0:03:38.21,0:03:42.70,Default,,0000,0000,0000,,and as soon as the prices go back down – well then no one's got any complaint." Dialogue: 0,0:03:42.70,0:03:43.96,Default,,0000,0000,0000,,When Americans met meat, Dialogue: 0,0:03:43.96,0:03:47.00,Default,,0000,0000,0000,,it was love at first sight. Now we\Nhave to figure out Dialogue: 0,0:03:47.00,0:03:50.70,Default,,0000,0000,0000,,how to live happily ever after.