[Script Info]
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[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:00.48,0:00:02.45,Default,,0000,0000,0000,,What does this logo look like to you?
Dialogue: 0,0:00:02.45,0:00:04.98,Default,,0000,0000,0000,,It might not look like\Nmuch at first glance
Dialogue: 0,0:00:04.98,0:00:08.12,Default,,0000,0000,0000,,but it did cause quite a stir online.
Dialogue: 0,0:00:09.80,0:00:14.57,Default,,0000,0000,0000,,This logo was found on the side\Nof a mobile COVID-19 testing truck.
Dialogue: 0,0:00:14.57,0:00:17.61,Default,,0000,0000,0000,,The photo is real and so is the logo.
Dialogue: 0,0:00:17.61,0:00:21.84,Default,,0000,0000,0000,,A viral post on Facebook claim\Nthat this logo represents Anubis,
Dialogue: 0,0:00:21.84,0:00:25.19,Default,,0000,0000,0000,,the ancient Egyptian God\Nof death and the afterlife.
Dialogue: 0,0:00:26.21,0:00:29.89,Default,,0000,0000,0000,,The rumors circulated\Namong groups tied to QAnon,
Dialogue: 0,0:00:29.89,0:00:34.17,Default,,0000,0000,0000,,the once fringe conspiracy theory that\Nhas made its way into the mainstream.
Dialogue: 0,0:00:34.17,0:00:39.73,Default,,0000,0000,0000,,QAnon members said the logo revealed\Na deep state plot against Americans.
Dialogue: 0,0:00:39.73,0:00:45.59,Default,,0000,0000,0000,,They shared fears that these testing\Ntrucks were up to something nefarious.
Dialogue: 0,0:00:45.75,0:00:48.94,Default,,0000,0000,0000,,Of course it turns out the logo\Nis actually an aardvark.
Dialogue: 0,0:00:48.94,0:00:50.04,Default,,0000,0000,0000,,An aardvark?
Dialogue: 0,0:00:50.04,0:00:52.23,Default,,0000,0000,0000,,Yes, an aardvark, which I learned,
Dialogue: 0,0:00:52.23,0:00:57.35,Default,,0000,0000,0000,,is an African mammal who is nocturnal\Nand feeds largely on bugs.
Dialogue: 0,0:00:57.35,0:00:59.77,Default,,0000,0000,0000,,Sarah Spencer, a journalist\Nwith factcheck.org,
Dialogue: 0,0:00:59.77,0:01:03.45,Default,,0000,0000,0000,,ventured down the virtual rabbit hole\Nto figure out where this logo came from
Dialogue: 0,0:01:03.45,0:01:07.26,Default,,0000,0000,0000,,and how it ended up linked\Nto an Egyptian death deity.
Dialogue: 0,0:01:07.26,0:01:11.89,Default,,0000,0000,0000,,We initially were presented\Nwith this meme on Facebook.
Dialogue: 0,0:01:11.89,0:01:15.47,Default,,0000,0000,0000,,Why does COVID-19 testing facility\Nhave a logo of Anubis, the God of death?
Dialogue: 0,0:01:15.47,0:01:20.79,Default,,0000,0000,0000,,The first step would be to do just\Na basic reverse image search.
Dialogue: 0,0:01:20.90,0:01:22.64,Default,,0000,0000,0000,,It can give you a starting off point
Dialogue: 0,0:01:22.64,0:01:25.41,Default,,0000,0000,0000,,and give you a sense of maybe\Nhow widespread something is.
Dialogue: 0,0:01:25.41,0:01:29.52,Default,,0000,0000,0000,,You can see obviously where the person\Nwho put together this meme shows,
Dialogue: 0,0:01:29.52,0:01:32.93,Default,,0000,0000,0000,,to select in red, indicating what\Nthey think is interesting about it.
Dialogue: 0,0:01:32.93,0:01:35.87,Default,,0000,0000,0000,,That will often skew an image search
Dialogue: 0,0:01:35.87,0:01:38.64,Default,,0000,0000,0000,,but you can also click and download,
Dialogue: 0,0:01:38.64,0:01:43.14,Default,,0000,0000,0000,,and then put it into any\Nphoto editing software.
Dialogue: 0,0:01:43.14,0:01:46.94,Default,,0000,0000,0000,,In a picture like this,\NI would crop it like that,
Dialogue: 0,0:01:47.09,0:01:49.14,Default,,0000,0000,0000,,so that you get part of an actual picture.
Dialogue: 0,0:01:49.14,0:01:50.64,Default,,0000,0000,0000,,Then you can plug that picture
Dialogue: 0,0:01:50.64,0:01:54.89,Default,,0000,0000,0000,,into your standard reverse image search.
Dialogue: 0,0:01:54.89,0:01:59.25,Default,,0000,0000,0000,,Here, in TinEye, you can\Nselect your cropped version.
Dialogue: 0,0:01:59.36,0:02:00.93,Default,,0000,0000,0000,,In TinEye, unlike in Google,
Dialogue: 0,0:02:00.93,0:02:03.89,Default,,0000,0000,0000,,you can sort by newest to oldest.
Dialogue: 0,0:02:03.89,0:02:08.87,Default,,0000,0000,0000,,So in this case, it was used\Nin a Philadelphia business journal -
Dialogue: 0,0:02:08.87,0:02:13.01,Default,,0000,0000,0000,,a story about this area business\Nthat had started retooling its trucks
Dialogue: 0,0:02:13.01,0:02:16.19,Default,,0000,0000,0000,,to be used as mobile testing\Nunits during COVID-19.
Dialogue: 0,0:02:16.33,0:02:21.24,Default,,0000,0000,0000,,They identify the name of the\Ncompany as Aardvark Mobile.
Dialogue: 0,0:02:21.40,0:02:24.73,Default,,0000,0000,0000,,So then just a simple, \Nvery simple internet search,
Dialogue: 0,0:02:24.73,0:02:30.09,Default,,0000,0000,0000,,a pretty obvious first result is\Nthe Aardvark Mobile Tours website
Dialogue: 0,0:02:30.21,0:02:33.85,Default,,0000,0000,0000,,that shares the same logo\Nthat you see on the truck.
Dialogue: 0,0:02:34.07,0:02:36.54,Default,,0000,0000,0000,,You see they have\Na mobile health care unit.
Dialogue: 0,0:02:36.54,0:02:37.68,Default,,0000,0000,0000,,That looks pretty close.
Dialogue: 0,0:02:37.68,0:02:40.11,Default,,0000,0000,0000,,Very similar setup,\Nyeah, very similar setup.
Dialogue: 0,0:02:40.11,0:02:42.51,Default,,0000,0000,0000,,One thing that TinEye \Nis really good at is finding
Dialogue: 0,0:02:42.51,0:02:45.56,Default,,0000,0000,0000,,where images first\Nstarted showing up online.
Dialogue: 0,0:02:45.56,0:02:49.70,Default,,0000,0000,0000,,One of its first iterations\Nshowed up on 8KUN,
Dialogue: 0,0:02:49.70,0:02:54.98,Default,,0000,0000,0000,,which is a message board that often\Nis home to conspiracy theorists threads.
Dialogue: 0,0:02:55.23,0:02:58.34,Default,,0000,0000,0000,,It's where a lot of conspiracy theories\Ndevelop and then bubble up
Dialogue: 0,0:02:58.34,0:03:00.85,Default,,0000,0000,0000,,before they start showing up\Non Facebook and Twitter.
Dialogue: 0,0:03:00.85,0:03:02.92,Default,,0000,0000,0000,,So your tip to a general reader -
Dialogue: 0,0:03:02.92,0:03:07.92,Default,,0000,0000,0000,,if they see an image that\Nmakes these kinds of claims,
Dialogue: 0,0:03:08.01,0:03:11.01,Default,,0000,0000,0000,,what's the 1st thing they should\Nhave in the back of their mind?
Dialogue: 0,0:03:11.01,0:03:12.76,Default,,0000,0000,0000,,What's the 1st thing they should do?
Dialogue: 0,0:03:12.76,0:03:15.81,Default,,0000,0000,0000,,If you're scrolling through your social\Nmedia, you see something
Dialogue: 0,0:03:15.81,0:03:19.26,Default,,0000,0000,0000,,that really speaks to you\Nand really feels right,
Dialogue: 0,0:03:19.26,0:03:23.84,Default,,0000,0000,0000,,and you think, yes, that really\Nsolidifies what I think.
Dialogue: 0,0:03:23.84,0:03:27.34,Default,,0000,0000,0000,,That should be a warning to you\Nthat it might be questionable.
Dialogue: 0,0:03:27.34,0:03:31.86,Default,,0000,0000,0000,,Often you'll find that the facts\Nthat are included in memes
Dialogue: 0,0:03:31.86,0:03:34.50,Default,,0000,0000,0000,,that feel the most right,\Nare actually wrong.
Dialogue: 0,0:03:35.11,0:03:37.78,Default,,0000,0000,0000,,The world feels scary right now
Dialogue: 0,0:03:37.78,0:03:40.16,Default,,0000,0000,0000,,and the future feels unknown.
Dialogue: 0,0:03:40.16,0:03:43.24,Default,,0000,0000,0000,,Reading something on the internet\Nand assuming the worst,
Dialogue: 0,0:03:43.24,0:03:45.12,Default,,0000,0000,0000,,seems almost reasonable.
Dialogue: 0,0:03:45.12,0:03:47.47,Default,,0000,0000,0000,,But as Sarah said, if it feels right,
Dialogue: 0,0:03:47.47,0:03:49.40,Default,,0000,0000,0000,,you might wanna check first.
Dialogue: 0,0:03:49.40,0:03:52.92,Default,,0000,0000,0000,,And if something requires\Nan elaborate explanation,
Dialogue: 0,0:03:52.92,0:03:54.98,Default,,0000,0000,0000,,maybe there's a simpler answer.
Dialogue: 0,0:03:54.98,0:03:57.59,Default,,0000,0000,0000,,Sometimes a logo is just a logo.
Dialogue: 0,0:03:57.59,0:04:00.50,Default,,0000,0000,0000,,Sometimes an aardvark is just an aardvark.
Dialogue: 0,0:04:00.50,0:04:04.25,Default,,0000,0000,0000,,And why, by the way, is this truck\Ncompany named after an aardvark?
Dialogue: 0,0:04:04.38,0:04:07.18,Default,,0000,0000,0000,,The owner of Aardvark\NTours chose the name Aardvark
Dialogue: 0,0:04:07.18,0:04:08.69,Default,,0000,0000,0000,,because it starts with AA
Dialogue: 0,0:04:08.69,0:04:12.27,Default,,0000,0000,0000,,and way back when there were\Nyellow pages in the phone book.
Dialogue: 0,0:04:12.27,0:04:15.61,Default,,0000,0000,0000,,Sure, we had AA Carpet\NCleaning, AAA Carpet Cleaning.
Dialogue: 0,0:04:15.61,0:04:17.52,Default,,0000,0000,0000,,And aardvark starts with two A's.
Dialogue: 0,0:04:17.52,0:04:19.27,Default,,0000,0000,0000,,So, that's how that came to be.
Dialogue: 0,0:04:19.27,0:04:20.32,Default,,0000,0000,0000,,Until next time.
Dialogue: 0,0:04:20.32,0:04:22.45,Default,,0000,0000,0000,,Don't spread fake news. Keep it real.
Dialogue: 0,0:04:22.45,0:04:25.42,Default,,0000,0000,0000,,I'm Hari Sreenivasan,\Nand this is Take on Fake.
Dialogue: 0,0:04:28.34,0:04:29.34,Default,,0000,0000,0000,,Thanks for watching.
Dialogue: 0,0:04:29.34,0:04:32.10,Default,,0000,0000,0000,,Want more tips&tricks for \Nbecoming a better fact checker?
Dialogue: 0,0:04:32.10,0:04:35.77,Default,,0000,0000,0000,,Subscribe to our channel and let us know\Nwhat you think in the comments below.