1 00:00:00,766 --> 00:00:02,543 I would like to start 2 00:00:02,543 --> 00:00:04,504 with the story of Mary, 3 00:00:04,504 --> 00:00:07,495 a woman from an African village. 4 00:00:07,495 --> 00:00:09,088 Her first memories 5 00:00:09,088 --> 00:00:11,957 are of her family fleeing violent riots 6 00:00:11,957 --> 00:00:13,490 orchestrated 7 00:00:13,490 --> 00:00:15,977 by the ruling political party. 8 00:00:15,977 --> 00:00:17,678 Her brother was murdered 9 00:00:17,678 --> 00:00:19,824 by the state-sponsored militia, 10 00:00:19,824 --> 00:00:21,371 and she was raped more than once 11 00:00:21,371 --> 00:00:25,580 just because she belonged to the wrong party. 12 00:00:26,610 --> 00:00:29,743 One morning, a month before the election, 13 00:00:29,743 --> 00:00:33,644 Mary's village was called to another intimidation meeting. 14 00:00:33,644 --> 00:00:36,243 In this meeting, these men standing in front of them 15 00:00:36,243 --> 00:00:38,701 telling them, "We know who you are, 16 00:00:38,701 --> 00:00:41,352 we know who you will vote for, 17 00:00:41,352 --> 00:00:43,762 and if you're not going to drop the right paper, 18 00:00:43,762 --> 00:00:47,320 we're going to take revenge." 19 00:00:47,320 --> 00:00:50,269 But for Mary, this meeting is different. 20 00:00:50,269 --> 00:00:51,793 She feels different. 21 00:00:51,793 --> 00:00:54,430 This time, she's waiting for this meeting, 22 00:00:54,430 --> 00:00:56,159 because this time, she's carrying 23 00:00:56,159 --> 00:00:58,593 a small hidden camera in her dress, 24 00:00:58,593 --> 00:01:01,845 a camera that nobody else can see. 25 00:01:01,845 --> 00:01:04,072 Nobody is allowed to film in these meetings. 26 00:01:04,072 --> 00:01:05,781 You risk your life if you do. 27 00:01:05,781 --> 00:01:08,259 Mary knows that, but she also knows 28 00:01:08,259 --> 00:01:10,155 that the only way to stop them 29 00:01:10,155 --> 00:01:12,211 and to protect herself 30 00:01:12,211 --> 00:01:13,745 and her community 31 00:01:13,745 --> 00:01:16,066 is to expose their intimidation, 32 00:01:16,066 --> 00:01:17,838 to make sure they understand 33 00:01:17,838 --> 00:01:20,134 somebody is following them, 34 00:01:20,134 --> 00:01:23,738 to break the impunity they feel. 35 00:01:23,738 --> 00:01:25,724 Mary and her friends were filming 36 00:01:25,724 --> 00:01:27,767 for months undercover 37 00:01:27,767 --> 00:01:31,491 the intimidation of the ruling political party. 38 00:01:31,491 --> 00:01:35,966 (Video) [Filmed With Hidden Cameras] 39 00:01:35,966 --> 00:01:38,797 Man: We are going to speak about the upcoming elections. 40 00:01:38,797 --> 00:01:42,307 Nothing can stop us from doing what we want. 41 00:01:42,307 --> 00:01:45,158 If we hear you are with [the opposition] 42 00:01:45,158 --> 00:01:47,694 we will not forgive you. 43 00:01:47,694 --> 00:01:52,635 [Militia Intimidation Rally] 44 00:01:52,635 --> 00:01:55,398 [The Party] can torture you at any time. 45 00:01:55,398 --> 00:01:58,068 The youth can beat you. 46 00:01:58,068 --> 00:02:04,244 [Disruption of Political Meeting] 47 00:02:07,588 --> 00:02:12,255 For those who lie, saying they are back with [the Party], 48 00:02:12,255 --> 00:02:14,298 your time is running out. 49 00:02:14,298 --> 00:02:18,129 [Party Youth Militia] 50 00:02:18,129 --> 00:02:20,567 Some have died because they rebelled. 51 00:02:20,567 --> 00:02:24,236 Some have lost their homes. 52 00:02:24,236 --> 00:02:26,810 If you don't work together with [the Party], 53 00:02:26,810 --> 00:02:32,432 you will lead a very bad life. 54 00:02:38,447 --> 00:02:41,706 Oren Yakobovich: These images were broadcast all over the world, 55 00:02:41,706 --> 00:02:43,183 but more importantly, 56 00:02:43,183 --> 00:02:44,436 they have been broadcast 57 00:02:44,436 --> 00:02:46,313 back to the community. 58 00:02:46,313 --> 00:02:49,220 The perpetrators saw them too. 59 00:02:49,220 --> 00:02:51,461 They understood somebody is following them. 60 00:02:51,461 --> 00:02:55,070 They got scared. Impunity was broken. 61 00:02:55,070 --> 00:02:56,696 Mary and her friends forced 62 00:02:56,696 --> 00:02:58,182 the ruling political party 63 00:02:58,182 --> 00:03:00,406 not to use violence during the election, 64 00:03:00,406 --> 00:03:04,405 and saved hundreds of lives. 65 00:03:04,405 --> 00:03:06,402 Mary is just one of hundreds of people 66 00:03:06,402 --> 00:03:08,282 that my organization had helped 67 00:03:08,282 --> 00:03:10,003 to document human rights violations 68 00:03:10,003 --> 00:03:13,042 using cameras. 69 00:03:13,042 --> 00:03:16,223 My background should have led me to a different direction. 70 00:03:16,223 --> 00:03:17,732 I was born in Israel 71 00:03:17,732 --> 00:03:19,613 to a right-wing family, 72 00:03:19,613 --> 00:03:21,378 and as long as I remember myself, 73 00:03:21,378 --> 00:03:23,543 I wanted to join the Israeli army 74 00:03:23,543 --> 00:03:25,604 to serve my country and prove that I was 75 00:03:25,604 --> 00:03:26,974 what I believed was our right 76 00:03:26,974 --> 00:03:28,924 for the whole land. 77 00:03:28,924 --> 00:03:32,454 I joined the Israeli army just after 78 00:03:32,454 --> 00:03:36,584 the first intifada, the first Palestinian uprising, 79 00:03:36,584 --> 00:03:38,492 and I served in one of the hard-minded, 80 00:03:38,492 --> 00:03:42,012 toughest, aggressive infantry units, 81 00:03:42,012 --> 00:03:46,971 and I got the biggest gun in my platoon. 82 00:03:46,971 --> 00:03:49,431 Quite fast, I became an officer 83 00:03:49,431 --> 00:03:52,422 and got soldiers under my command, 84 00:03:52,422 --> 00:03:55,347 and as time passed, I started serving in the West Bank, 85 00:03:55,347 --> 00:03:58,203 and I saw these images. 86 00:04:05,811 --> 00:04:08,327 I didn't like what I saw. 87 00:04:08,327 --> 00:04:09,496 It took me a while, 88 00:04:09,496 --> 00:04:12,738 but eventually I refused to serve in the West Bank 89 00:04:12,738 --> 00:04:15,594 and had to spend time in jail. 90 00:04:15,594 --> 00:04:16,754 It was a bit 91 00:04:16,754 --> 00:04:19,730 — (Applause) — 92 00:04:19,730 --> 00:04:21,422 It was not that bad, I have to say. 93 00:04:21,422 --> 00:04:23,205 It was a bit like being in a hotel, 94 00:04:23,205 --> 00:04:26,530 but with very shitty food. 95 00:04:26,530 --> 00:04:28,132 In jail, I kept thinking that 96 00:04:28,132 --> 00:04:30,083 I need people to know, 97 00:04:30,083 --> 00:04:31,708 I need people to understand 98 00:04:31,708 --> 00:04:34,564 what's the reality in the West Bank looks like. 99 00:04:34,564 --> 00:04:37,002 I need them to hear what I heard, 100 00:04:37,002 --> 00:04:38,906 I need them to see what I saw, 101 00:04:38,906 --> 00:04:40,624 but I also understood, we needed 102 00:04:40,624 --> 00:04:42,289 Palestinians themselves, 103 00:04:42,289 --> 00:04:43,733 the people that are suffering, 104 00:04:43,733 --> 00:04:45,965 to be able to tell their own stories, 105 00:04:45,965 --> 00:04:47,706 not journalists or filmmakers 106 00:04:47,706 --> 00:04:52,071 that are coming outside of the situation. 107 00:04:52,071 --> 00:04:54,649 I joined a human rights organization, 108 00:04:54,649 --> 00:04:57,789 Israeli human rights organization called B'Tselem. 109 00:04:57,789 --> 00:05:00,044 Together, we analyzed the West Bank 110 00:05:00,044 --> 00:05:03,789 and picked a hundred families that are living in the most risky places: 111 00:05:03,789 --> 00:05:07,604 close to checkpoints, near army bases, 112 00:05:07,604 --> 00:05:10,059 side by side with settlers. 113 00:05:10,059 --> 00:05:14,281 We gave them cameras and training. 114 00:05:14,281 --> 00:05:15,871 Quite fast, we started getting 115 00:05:15,871 --> 00:05:18,216 very disturbing images 116 00:05:18,216 --> 00:05:20,445 about how the settlers 117 00:05:20,445 --> 00:05:23,343 and the soldiers are abusing them. 118 00:05:23,343 --> 00:05:24,833 I would like to share with you 119 00:05:24,833 --> 00:05:26,319 two clips from this project. 120 00:05:26,319 --> 00:05:28,734 Both of them were broadcast in Israel, 121 00:05:28,734 --> 00:05:30,568 and it created a massive debate, 122 00:05:30,568 --> 00:05:31,770 and I have to warn you, 123 00:05:31,770 --> 00:05:33,060 some of you might find them 124 00:05:33,060 --> 00:05:35,212 quite explicit. 125 00:05:35,212 --> 00:05:37,454 The masked men you will see in the first clips 126 00:05:37,454 --> 00:05:39,184 are Jewish settlers. 127 00:05:39,184 --> 00:05:41,760 Minutes before the camera was turned on, 128 00:05:41,760 --> 00:05:43,548 they approached a Palestinian family 129 00:05:43,548 --> 00:05:45,360 that was working their land 130 00:05:45,360 --> 00:05:47,547 and told them that they have to leave the land, 131 00:05:47,547 --> 00:05:50,119 because this land belongs to the Jewish settlers. 132 00:05:50,119 --> 00:05:52,046 The Palestinians refused. 133 00:05:52,046 --> 00:05:55,279 Let's see what happened. 134 00:05:55,279 --> 00:05:57,475 The masked men that are approaching 135 00:05:57,475 --> 00:05:58,907 are Jewish settlers. 136 00:05:58,907 --> 00:06:04,259 They are approaching the Palestinian family. 137 00:06:21,087 --> 00:06:23,461 This is a demonstration in the West Bank. 138 00:06:23,461 --> 00:06:25,063 The guy in green is Palestinian. 139 00:06:25,063 --> 00:06:27,873 He will be arrested in a second. 140 00:06:27,873 --> 00:06:30,706 Here you see him blindfolded and handcuffed. 141 00:06:30,706 --> 00:06:32,472 In a few seconds, he regrets he came 142 00:06:32,472 --> 00:06:34,952 to this demonstration. 143 00:06:37,824 --> 00:06:39,600 He'd been shot in the foot 144 00:06:39,600 --> 00:06:43,476 with a rubber bullet. 145 00:06:43,476 --> 00:06:45,642 He is okay. 146 00:06:48,352 --> 00:06:51,208 Not all the settlers and the soldiers 147 00:06:51,208 --> 00:06:52,973 are acting this way. 148 00:06:52,973 --> 00:06:54,868 We're talking about a tiny minority, 149 00:06:54,868 --> 00:06:57,175 but they have to be brought to justice. 150 00:06:57,175 --> 00:06:59,311 This clips, and others like them, 151 00:06:59,311 --> 00:07:02,289 forced the army and the police to start investigations. 152 00:07:02,799 --> 00:07:04,963 They've been shown in Israel, of course, 153 00:07:04,963 --> 00:07:07,509 and the Israeli public was exposed to them also. 154 00:07:08,039 --> 00:07:11,107 This project redefined the struggle for human rights 155 00:07:11,107 --> 00:07:12,708 in the Occupied Territories, 156 00:07:12,708 --> 00:07:14,311 and we managed to reduce 157 00:07:14,311 --> 00:07:16,238 the number of violent attacks 158 00:07:16,238 --> 00:07:18,727 in the West Bank. 159 00:07:20,517 --> 00:07:22,716 The success of this project got me thinking 160 00:07:22,716 --> 00:07:24,347 how I can take the same methodology 161 00:07:24,347 --> 00:07:26,306 to other places in the world. 162 00:07:26,306 --> 00:07:28,016 Now, we tend to believe that today, 163 00:07:28,016 --> 00:07:29,722 with all of the technology, 164 00:07:29,722 --> 00:07:31,352 the smartphone and the Internet, 165 00:07:31,352 --> 00:07:32,928 we are able to see and understand 166 00:07:32,928 --> 00:07:34,754 most of what's happening in the world, 167 00:07:34,754 --> 00:07:37,037 and people are able to tell their story, 168 00:07:37,037 --> 00:07:38,946 but it's only partly true. 169 00:07:38,946 --> 00:07:41,794 Until today, with all the technology we have, 170 00:07:41,794 --> 00:07:44,202 less than half of the world's population 171 00:07:44,202 --> 00:07:46,748 has access to the Internet, 172 00:07:46,748 --> 00:07:49,025 and more than three billion people 173 00:07:49,025 --> 00:07:50,589 — I'm repeating the number, 174 00:07:50,589 --> 00:07:53,241 three billion people — are consuming news 175 00:07:53,241 --> 00:07:56,510 that is censored by those in power. 176 00:07:58,590 --> 00:08:00,419 More or less around the same time, 177 00:08:00,419 --> 00:08:03,537 I'm approached by a great guy named Uri Fruchtmann. 178 00:08:03,537 --> 00:08:05,893 He's a filmmaker and an activist. 179 00:08:05,893 --> 00:08:08,469 We understood we are thinking along the same line, 180 00:08:08,469 --> 00:08:11,010 and we decided to establish Videre, 181 00:08:11,010 --> 00:08:14,778 our organization, together. 182 00:08:14,778 --> 00:08:17,522 While building the organization in London, 183 00:08:17,522 --> 00:08:19,704 we've been traveling undercover to places 184 00:08:19,704 --> 00:08:21,781 where community was suffering from abuses, 185 00:08:21,781 --> 00:08:24,449 where mass atrocities were happening, 186 00:08:24,449 --> 00:08:27,326 and there was a lack of reporting. 187 00:08:27,326 --> 00:08:31,121 We tried to understand how we can help. 188 00:08:31,121 --> 00:08:33,790 There were four things that I learned. 189 00:08:33,790 --> 00:08:36,250 The first thing is that we have to engage 190 00:08:36,250 --> 00:08:39,409 with communities that are living in the rural areas, 191 00:08:39,409 --> 00:08:42,814 where violations are happening far from the public eyes. 192 00:08:42,814 --> 00:08:44,645 We need to partner with them, 193 00:08:44,645 --> 00:08:46,526 and we need to understand which images 194 00:08:46,526 --> 00:08:48,580 are not making it out there 195 00:08:48,580 --> 00:08:50,764 and help them to document them. 196 00:08:51,824 --> 00:08:53,642 The second thing I learned 197 00:08:53,642 --> 00:08:55,894 is that we have to enable them to film 198 00:08:55,894 --> 00:08:57,509 in a safe way. 199 00:08:57,509 --> 00:09:01,803 Security has to be the priority. 200 00:09:01,803 --> 00:09:04,006 Where I used to work before, in the West Bank, 201 00:09:04,006 --> 00:09:05,646 one can take a camera out, 202 00:09:05,646 --> 00:09:08,339 most likely not going to get shot, 203 00:09:08,339 --> 00:09:09,884 but in places we wanted to work, 204 00:09:09,884 --> 00:09:15,514 just try to pull a phone out, and you're dead, literally dead. 205 00:09:15,514 --> 00:09:16,624 This is why we decided 206 00:09:16,624 --> 00:09:18,568 to take the operation undercover 207 00:09:18,568 --> 00:09:19,995 when necessary, 208 00:09:19,995 --> 00:09:22,176 and use mostly hidden cameras. 209 00:09:22,176 --> 00:09:25,403 Unfortunately, I can't show you the hidden cameras we're using today 210 00:09:25,403 --> 00:09:26,845 for obvious reasons, 211 00:09:26,845 --> 00:09:29,097 but this is cameras we used before. 212 00:09:29,097 --> 00:09:31,187 You can buy them off the shelf. 213 00:09:31,187 --> 00:09:33,346 Today, we're building a custom-made 214 00:09:33,346 --> 00:09:34,786 hidden camera, 215 00:09:34,786 --> 00:09:36,648 like the one that Mary was wearing 216 00:09:36,648 --> 00:09:38,942 in her dress to film the intimidation meeting 217 00:09:38,942 --> 00:09:40,954 of the ruling political party. 218 00:09:40,954 --> 00:09:42,796 It's a camera that nobody can see 219 00:09:42,796 --> 00:09:45,745 that blends into the environment, 220 00:09:45,745 --> 00:09:47,824 into the surroundings. 221 00:09:47,824 --> 00:09:49,832 Now, filming securities go beyond 222 00:09:49,832 --> 00:09:51,527 using hidden cameras. 223 00:09:51,527 --> 00:09:53,222 Being secure starts way before 224 00:09:53,222 --> 00:09:56,287 the activist is turning the camera on. 225 00:09:56,287 --> 00:09:58,214 To keep our partners safe, 226 00:09:58,214 --> 00:10:00,966 we work to understand the risk of every location 227 00:10:00,966 --> 00:10:03,647 and of every shot before it's happened, 228 00:10:03,647 --> 00:10:06,549 building a backup plan if something goes wrong, 229 00:10:06,549 --> 00:10:08,941 and make sure we have everything in place 230 00:10:08,941 --> 00:10:11,892 before our operations start. 231 00:10:11,892 --> 00:10:13,457 The third thing I learned 232 00:10:13,457 --> 00:10:15,860 is the importance of verification. 233 00:10:15,860 --> 00:10:17,951 You can have an amazing shot of atrocity, 234 00:10:17,951 --> 00:10:19,569 but if you can't verify it, 235 00:10:19,569 --> 00:10:22,245 it's worth nothing. 236 00:10:22,245 --> 00:10:24,242 Recently, like in the ongoing war in Syria 237 00:10:24,242 --> 00:10:26,991 or the war in Gaza, we've seen images 238 00:10:26,991 --> 00:10:31,115 that are staged or brought from a different conflict. 239 00:10:31,115 --> 00:10:32,508 This misinformation destroys 240 00:10:32,508 --> 00:10:33,867 the credibility of the source, 241 00:10:33,867 --> 00:10:35,898 and it's harmed the credibility of other 242 00:10:35,898 --> 00:10:38,688 reliable and trustworthy sources. 243 00:10:38,688 --> 00:10:40,821 We use a variety of ways to make sure 244 00:10:40,821 --> 00:10:42,645 we can verify the information 245 00:10:42,645 --> 00:10:44,559 and we can trust the materials. 246 00:10:44,559 --> 00:10:46,672 It's starting with vetting the partners, 247 00:10:46,672 --> 00:10:47,995 understanding who they are, 248 00:10:47,995 --> 00:10:49,271 and working with them very intensively. 249 00:10:49,271 --> 00:10:51,780 How do you film a location? 250 00:10:51,780 --> 00:10:53,614 You film road signs, you film ???, 251 00:10:53,614 --> 00:10:54,956 you film newspapers. 252 00:10:54,956 --> 00:10:59,442 We are checking maps, looking at maps, 253 00:10:59,442 --> 00:11:01,695 double-checking the information, 254 00:11:01,695 --> 00:11:03,408 and looking also at the metadata 255 00:11:03,408 --> 00:11:06,078 of the material. 256 00:11:06,078 --> 00:11:09,197 Now, the fourth and the most important thing I learned 257 00:11:09,197 --> 00:11:11,656 is how you use images to create 258 00:11:11,656 --> 00:11:14,720 a positive change. 259 00:11:14,720 --> 00:11:16,299 To have an effect, 260 00:11:16,299 --> 00:11:21,106 the key thing is how you use the material. 261 00:11:21,106 --> 00:11:23,404 Today, we're working with hundreds of activists 262 00:11:23,404 --> 00:11:24,953 filming undercover. 263 00:11:24,953 --> 00:11:25,925 We work with them both 264 00:11:25,925 --> 00:11:27,793 to understand the situation on the ground 265 00:11:27,793 --> 00:11:29,065 and which images are missing 266 00:11:29,065 --> 00:11:31,035 to describe it, 267 00:11:31,035 --> 00:11:32,547 who are the ones 268 00:11:32,547 --> 00:11:36,059 that are influencing the situation, 269 00:11:36,059 --> 00:11:37,986 and when to release the material 270 00:11:37,986 --> 00:11:40,192 to advance the struggle. 271 00:11:40,192 --> 00:11:42,473 Sometimes, it's about putting it in the media, 272 00:11:42,473 --> 00:11:44,399 mostly local ones, to create awareness. 273 00:11:44,399 --> 00:11:46,835 Sometimes it's working with decision makers, 274 00:11:46,835 --> 00:11:48,009 to change laws. 275 00:11:48,009 --> 00:11:49,787 Sometimes, it's working with lawyers 276 00:11:49,787 --> 00:11:52,575 to use as evidence in a court. 277 00:11:52,575 --> 00:11:54,053 But more than often, 278 00:11:54,053 --> 00:11:56,321 the most effective way 279 00:11:56,321 --> 00:11:58,024 to create a social change 280 00:11:58,024 --> 00:12:00,462 is to work within the community. 281 00:12:00,462 --> 00:12:02,575 I want to give you one example. 282 00:12:02,575 --> 00:12:05,361 Fatuma is part of a network of women 283 00:12:05,361 --> 00:12:08,333 that are fighting abuses in Kenya. 284 00:12:08,333 --> 00:12:11,282 Women in her community have been harassed constantly 285 00:12:11,282 --> 00:12:12,582 on their way to school 286 00:12:12,582 --> 00:12:14,207 and on their way to work. 287 00:12:14,207 --> 00:12:15,694 They are trying to change the behavior 288 00:12:15,694 --> 00:12:18,549 of the community from inside. 289 00:12:18,549 --> 00:12:20,384 In the next clip, 290 00:12:20,384 --> 00:12:22,682 Fatuma is taking us with her 291 00:12:22,682 --> 00:12:24,749 on her journey to work. 292 00:12:24,749 --> 00:12:26,653 Her voice is super-imposed 293 00:12:26,653 --> 00:12:28,557 on images that she filmed herself 294 00:12:28,557 --> 00:12:31,575 using hidden cameras. 295 00:12:31,575 --> 00:12:33,572 (Video) Fatuma Chiusku: My name is Fatuma Chiusku. 296 00:12:33,572 --> 00:12:35,824 I'm 32 years old, a mother, 297 00:12:35,824 --> 00:12:39,609 And Ziwa La Ng'Ombe is my home. 298 00:12:39,609 --> 00:12:41,652 Each morning, I ride the mini-bus 299 00:12:41,652 --> 00:12:44,009 Number 11. 300 00:12:44,009 --> 00:12:47,062 But instead of a peaceful journey to work 301 00:12:47,062 --> 00:12:50,491 each day begins with fear. 302 00:12:50,491 --> 00:12:51,991 Come with me now 303 00:12:51,991 --> 00:12:53,796 and use my eyes 304 00:12:53,796 --> 00:12:59,879 to feel what I feel. 305 00:12:59,879 --> 00:13:01,714 As I walk, I think to myself: 306 00:13:01,714 --> 00:13:03,385 Will I be touched? 307 00:13:03,385 --> 00:13:04,650 Grabbed? 308 00:13:04,650 --> 00:13:08,114 Violated by this conductor again? 309 00:13:08,114 --> 00:13:10,207 Even the men inside 310 00:13:10,207 --> 00:13:12,350 the way they look at me 311 00:13:12,350 --> 00:13:14,666 touch my body, rub against me, 312 00:13:14,666 --> 00:13:16,849 grab me, 313 00:13:16,849 --> 00:13:18,892 and now, as I sit in my seat 314 00:13:18,892 --> 00:13:21,794 I only wish my mind was full of thoughts for my day, 315 00:13:21,794 --> 00:13:23,350 my dreams, my children at school, 316 00:13:23,350 --> 00:13:27,617 but instead I worry about the moment when we will arrive 317 00:13:27,617 --> 00:13:33,055 and I will be violated again. 318 00:13:33,055 --> 00:13:35,470 OY: Today, there is a new front 319 00:13:35,470 --> 00:13:38,280 in the fight for human rights. 320 00:13:38,280 --> 00:13:40,695 I used to carry a big gun. 321 00:13:40,695 --> 00:13:44,038 Now, I am carrying this. 322 00:13:44,038 --> 00:13:45,988 This is much more powerful 323 00:13:45,988 --> 00:13:50,563 and a much, much more effective weapon. 324 00:13:50,563 --> 00:13:54,429 But we have to use its power wisely 325 00:13:54,429 --> 00:13:56,762 By putting the right images 326 00:13:56,762 --> 00:13:59,873 in the right hands at the right time, 327 00:13:59,873 --> 00:14:02,585 we can truly create an impact. 328 00:14:02,585 --> 00:14:04,819 Thank you. 329 00:14:04,819 --> 00:14:13,244 (Applause) 330 00:14:13,244 --> 00:14:15,848 Thank you. 331 00:14:15,848 --> 00:14:18,611 (Applause)