WEBVTT

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Cities are our future.

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By the year 2050,

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more than 70% of 
the world's population will live in one.

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But how will our world cope under 
the strain of 3 billion more city duelers.

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Together, cities already consume 80% 
of material and energy resources,

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and produce 75% of all carbon emissions.

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The high concentration 
of people and infrastructure

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make them vulnerable 
to the impacts of climate change,

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like raising sea levels, 
higher temperatures, and storm damage.

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And in the developing world,
many cities are growing faster

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than the infrastructure 
that is needed to support them.

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Sustainability is the key
and cities are striving for it.

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When cities are sustainable,

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they are more competitive,

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more attractive to people and investments,

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more able to lift 
their citizens out of poverty

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and provide them with 
a great place to live, work and play.

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All over the world,

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cities rich and vibrant 
in their own cultures

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are shaping their own ambitious plans
for their sustainable futures

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but sharing common aims:

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to take real action on climate change,

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to encourage economic development

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to the benefit not the determent 
of the environment,

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to become more resilient 
to disasters and the changing climate,

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to improve the quality 
of life and well-being of citizens

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fostering supportive 
and inclusive communities

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in which everyone can thrive,

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and to take advantage 
of smart technologies

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to improve 
the efficiency of infrastructure

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and provide citizens with better, 
more responsive services.

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But how?

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Even the most advanced cities
can't make this journey alone.

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And that's where business can help.

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All over the world,

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behind the drive towards 
a sustainable urban future

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are businesses dedicated to finding 
and implementing the best solutions.

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They're leading the way,

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when it comes to creating 
integrated systems of urban infrastructure

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where buildings, energy, mobility, 
water runways and communications

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operate more efficiently and sustainably 
for the benefit of everyone.

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But too often their expertise 
is introduced too late

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in their planning life cycle
to be of full benefit.

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And there could be barriers
which stop valuable dialogue taking place.

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That's why the world business council
for sustainable development

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established 
the urban infrastructure initiative

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or UII.

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An innovative model 
for early collaboration

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between cities and business.

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It's a simple idea,

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in ten cities around the world

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experts from 14 leading companies
and municipal governments

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gathered around one table,

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working together

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they identify new approaches
to realizing the city's visions

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of a sustainable future.

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Innovative practical solutions emerged,

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producing real benefits for 
the city's inner sustainability programs.

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Could this new approach
work for your town too?

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We think so.

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Everyone wins.

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Cities by identifying solutions

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that can make 
their sustainability aspirations a reality

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and business

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by unlocking markets 
for new services and products

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essential in creating 
the sustainable cities of the future.

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To find out more go to:
wbcsd.org/urban-infrastructure.aspx