WEBVTT

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New year, new privacy laws.

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Starting January 1st,

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the California Consumer Privacy Act

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otherwise known as the CCPA 
goes into effect.

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By the way,

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the law doesn't only affect companies 
based in California.

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What exactly does that mean for you?

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First, if you're a Californian, you now have 
the right to see information

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companies have saved from you.

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From your buying habits, images,
and even where you've been.

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You can ask for it all to be deleted

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or you can choose to download it.

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Second,

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you can opt out 
of having your information sold.

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That means businesses 
that want to target you

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can no longer buy your information

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from companies that sell data

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Third,

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Teens between the ages of 13 and 15

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will have to opt IN 
for any sale of their data.

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Companies are affected if they:

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serve California residents AND

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make more than $25 million
in annual revenue OR

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make most of their profit from 
selling personal information.

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Congress is taking notice,

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so even if you're not in California

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privacy laws could be 
protecting your information

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sooner than you think

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Learn more about CCPA

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and how it can potentially affect you.