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(light music)

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- Well, I don't usually do commissions,

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but I think when I haven't been working,

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when I feel like I need[br]some sort of project

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to challenge me, to force[br]me to start working,

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I sometimes will just accept it,

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because I have a real deadline[br]to force me to get going.

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It was through a friend of[br]mine who represents Balenciaga,

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asked me if I wanted to do[br]some shots for French Vogue,

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and I said, my sort of stipulation is,

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as long as you can lend me the[br]clothes for weeks at a time

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and I don't have that[br]kind of pressure that,

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normally, I think commercial photographers

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shoot everything in one day,

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and I said, no, I need[br]the clothes for longer,

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and so they were totally cool with that.

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I wanted it to look like these are people

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who happen to be wearing[br]Balenciaga at some groovy parties.

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Maybe they work in the fashion business,

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or maybe they would like to be working

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in the fashion business.

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I was trying to sort of make it look

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as if they're shot with flash.

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The backgrounds are all digitally added

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with just shots of people[br]in restaurants and bars,

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and that was kind of what[br]this series started out as,

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and then I subsequently[br]blew up one of these large

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to see how it would hold[br]up as a work of art,

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and it didn't look good[br]with the backgrounds,

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so I wound up going back

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and completely changing the backgrounds,

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and they sort of now have a new life

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as different sort of pictures.

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Still somewhat as if they're from parties,

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but in some cases even more so,

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because I added these flash effects.

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And it was actually the[br]first time I tried shooting

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with the digital camera. I[br]borrowed a friend's camera,

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and I was kind of nervous about that, too.

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Now I'm suddenly experimenting[br]with a digital camera,

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and I don't really know how to use it,

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and does it work the same with the lights?

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And then I have to set it up

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to look at my computer while I'm shooting,

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and it was all kind of touch[br]and go in the beginning

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and a little scary,[br]but once I was into it,

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it was just like, I'm a total convert.

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I threw out all my film

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and I'm ready to get rid of my cameras,

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and I would just never go back to film.