WEBVTT

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[upbeat music]

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JESSICA: Hi, I am Jessica Nickerson.

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And today, I'm going to be talking about

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Tana Mongeau's campaign, Booty for Biden.

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So, Tana is an influencer who got popular

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from posting insane
story times on YouTube,

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where she would talk about her life

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in the most unfiltered way possible.

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Because she has such an
authentic personality,

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she usually doesn't care what she posts,

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but recently she decided to
create an Only Fans account,

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which is a platform
mostly used by sex workers

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who post a nude in exchange for money.

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Basically a rated R
Instagram that you pay for.

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Then in September, Mongeau tweeted,

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"If you send me proof you voted for Biden,

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I'll send you a nude for free",

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then tagged her Only Fans.

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This campaign strategy
mimics a similar strategy

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used by model, Kaylen Ward,

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who people call the Naked Philanthropist.

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Ward was able to raise over $1 million

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for relief to Australia during
their tragic fire outbreak.

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The success of Kaylen Ward
had definitely inspired

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many more campaigns to
use similar techniques,

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like Tana Mongeau.

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Tana has 5.6 million
followers on Instagram,

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2.4 million on Twitter and 5.45
million YouTube subscribers.

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This means that she has the power

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to influence a lot of people,

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especially any undecided voters.

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She got a lot of hate for her posts

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with people claiming that is illegal

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and she is committing an electoral crime,

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but this can be seen as vote buying

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or offering an expenditure to any person,

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either to vote or withhold his vote,

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or to vote for or against a candidate.

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Punishments can include fines
and up to two years in prison.

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Some states are very
against a ballot selfie.

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In fact, it is illegal to
send a picture of your ballot

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in 16 states, and unclear in 13.

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Then, in an effort to save herself,

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she responded to an
Instagram comment, saying,

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"But it's like, illegal to
take photos of ballots, right"?

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To which she then
replied, "You can message

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and just say that you voted on video".

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With Tana then lowering the requirements

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to just trusting the person
claiming they voted for Biden,

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this campaign seemed like it backfired.

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Tana then went on Instagram live,

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where she talks about the
success of her campaign.

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Tana uncensored messages
are officially broken

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and the point has been made.

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I got tens of thousands of
messages of people telling me

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that they willingly voted for Joe Biden.

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And it's the best thing ever.

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You don't need my ass to make you go vote.

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So go vote because you want to see

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a change in this country, just like me.

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And thank you to everybody
who joined me today.

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Booty for Biden.

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Ah, Macy.

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You're probably really gonna hate to hear

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that on my 10 uncensored
inbox in the last hour,

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I've received over 10,000 people's proof

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voting for Joe Biden.

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I don't really know what
your comments gonna do.

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Hopefully it can get 10,000
people to vote for Trump.

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JESSICA: Even though Tana
claims to have secured

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tens of thousands of votes

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from her Booty for Biden campaign,

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we can not really see the proof

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because it is hard to
account for any people lying.

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And we all know how easy it
is to say we did something

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we didn't do.

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So, was her campaign a success?

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I mean, with a big platform like Tana's,

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it is possible that she may
have influenced some votes,

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but the success of her YouTube
channel took a bit of a hit.

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She lost 20,000 YouTube
subscribers in September.

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Because she started her
campaign in September,

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it is clear that there is a correlation

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between her subscribers
and her political view.

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Although Tana lost some
followers during the process

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of her campaign, I think it is refreshing

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to see people utilize different
campaigning strategies

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and standing up for what they believe in.

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[upbeat music]