1 00:00:17,626 --> 00:00:18,901 This is Dory. 2 00:00:18,902 --> 00:00:21,284 Everybody knows Dory. 3 00:00:21,285 --> 00:00:25,567 She's everybody's favorite, cute, blue fish from "Finding Nemo." 4 00:00:25,568 --> 00:00:27,249 Everybody likes Dory. 5 00:00:27,250 --> 00:00:30,959 I think the reason everybody likes Dory is because she's relatable. 6 00:00:30,969 --> 00:00:35,306 We're all a lot like Dory in two pretty big ways: 7 00:00:35,307 --> 00:00:40,270 Just like Dory, we all have adorably short attention spans. 8 00:00:40,271 --> 00:00:42,025 It's true. 9 00:00:42,026 --> 00:00:46,027 In 2000, the average human attention span was 12 seconds. 10 00:00:46,028 --> 00:00:51,018 in 2015, it had dropped to 8.25 seconds, eight and a quarter seconds. 11 00:00:51,578 --> 00:00:53,330 For a little bit of context, 12 00:00:53,331 --> 00:00:57,231 the average attention span of a goldfish is 9 seconds. 13 00:00:58,991 --> 00:01:01,511 Just like Dory, we're not very good at concentrating. 14 00:01:01,547 --> 00:01:06,114 And just like Dory, we all suffer from a touch of memory loss. 15 00:01:06,115 --> 00:01:09,202 Hate to break it to you; just like Dory-- 16 00:01:09,203 --> 00:01:12,742 Dory's probably one of her biggest traits is her short-term memory loss. 17 00:01:12,743 --> 00:01:16,108 Yours isn't quite as bad, but it's definitely there. 18 00:01:16,818 --> 00:01:20,567 The thing is we weren't always this much like Dory. 19 00:01:20,568 --> 00:01:23,227 We used to be a lot more like Marlin, Nemo's dad. 20 00:01:23,228 --> 00:01:26,078 We could actually concentrate and remember things. 21 00:01:26,918 --> 00:01:31,794 But in the last 20, 30 years, or so we started to become a lot more Doryaque. 22 00:01:32,288 --> 00:01:34,226 There's a reason for that, 23 00:01:34,227 --> 00:01:37,467 and it has to do with the explosion of digital technology 24 00:01:37,468 --> 00:01:40,793 and this concept called neuro-plasticity. 25 00:01:40,810 --> 00:01:42,609 Sound's complicated, but it's not. 26 00:01:42,610 --> 00:01:45,045 It's just the idea your brain is adaptable, 27 00:01:45,046 --> 00:01:47,469 it can change and reorganize itself. 28 00:01:48,019 --> 00:01:52,887 Because your brain is made up of around 21 billion brain cells or neurons, 29 00:01:52,888 --> 00:01:55,736 and they make all sorts of connections between each other. 30 00:01:55,737 --> 00:01:56,986 That's how you think. 31 00:01:57,526 --> 00:01:59,547 Every time you experience something, 32 00:01:59,548 --> 00:02:01,501 those connections change a little bit 33 00:02:01,502 --> 00:02:03,125 and that's what's learned. 34 00:02:03,126 --> 00:02:06,937 Let's say I'm walking down the street and I run into somebody walking their dog. 35 00:02:06,938 --> 00:02:09,574 It's a cute, cuddly, little thing, and I stop to pat it. 36 00:02:09,574 --> 00:02:11,629 Then my brain reinforces the connection, 37 00:02:11,630 --> 00:02:15,087 "Oh! Dogs are cute, and they're nice. I don't have to be scared of dogs." 38 00:02:15,088 --> 00:02:18,189 But if I'm walking down the street, I walk pass somebody's house, 39 00:02:18,190 --> 00:02:21,492 and there's this rottweiler out in the front yard, barking, growling, 40 00:02:21,493 --> 00:02:23,454 it's lunging at me, and I'm freaked out. 41 00:02:23,455 --> 00:02:26,616 Then my brain makes the connection, "You know what? Dogs are scary. 42 00:02:26,617 --> 00:02:29,318 I need to be a little careful around dogs from now on." 43 00:02:29,319 --> 00:02:31,255 That's the idea of neuro-plasticity. 44 00:02:31,256 --> 00:02:35,412 It's that your brain can change depending on the experiences you have. 45 00:02:37,322 --> 00:02:41,276 But what that means is every time you interact with a piece of technology, 46 00:02:41,277 --> 00:02:43,896 whether it's your phone, computer, whatever, 47 00:02:44,496 --> 00:02:46,406 your brain changes a little bit. 48 00:02:47,709 --> 00:02:51,916 What digital technology does is it promotes multi-tasking. 49 00:02:51,917 --> 00:02:56,281 It encourages you to multi-task, to refocus your attention between things, 50 00:02:56,282 --> 00:02:58,978 like you're sitting down at your desk writing something, 51 00:02:58,979 --> 00:03:01,834 and then you check your phone, then you go back to writing, 52 00:03:01,835 --> 00:03:04,701 then you reply to an email, and then you go back to writing. 53 00:03:04,702 --> 00:03:07,694 You're getting a lot more practice shifting you attention 54 00:03:07,695 --> 00:03:09,618 than you would have 20 or 30 years ago 55 00:03:09,619 --> 00:03:12,995 before digital technology became such big thing. 56 00:03:12,996 --> 00:03:15,048 Your brain is like a muscle, it changes, 57 00:03:15,049 --> 00:03:18,160 and the more you use it, the better it gets, the stronger it gets, 58 00:03:18,280 --> 00:03:21,149 and the less you use it, the weaker it gets. 59 00:03:21,626 --> 00:03:24,001 So all this practice of reshifting your attention 60 00:03:23,980 --> 00:03:26,643 means that you have gotten really good at multi-tasking, 61 00:03:26,644 --> 00:03:30,768 but at the expense of your ability to concentrate. 62 00:03:32,648 --> 00:03:35,685 The same thing happens to your memory, too 63 00:03:35,686 --> 00:03:37,500 - has happened, is happening - 64 00:03:38,900 --> 00:03:40,713 if you don't use it, you lose it. 65 00:03:41,751 --> 00:03:45,126 Humans have this process called transactive memory 66 00:03:45,127 --> 00:03:48,231 And again, it sounds fancy. It's pretty simple. 67 00:03:48,232 --> 00:03:50,669 It's just the idea that if I don't know something 68 00:03:50,670 --> 00:03:53,594 I can ask somebody who does know that thing, 69 00:03:53,595 --> 00:03:55,491 and they'll be able to tell me. 70 00:03:55,492 --> 00:03:58,463 I don't know very much about the TV show "Doctor Who," 71 00:03:58,464 --> 00:03:59,894 but my friend Ben does. 72 00:04:00,394 --> 00:04:03,388 So if I need to know this Doctor Who factoid or tidbit, 73 00:04:03,389 --> 00:04:06,468 I can ask Ben and the odds are he'll be able to tell me about it. 74 00:04:06,469 --> 00:04:09,408 And visa versa: if Ben needs to know something that I know, 75 00:04:09,409 --> 00:04:11,165 he can ask me and I can tell him. 76 00:04:11,545 --> 00:04:13,663 That's the idea behind transactive memory: 77 00:04:13,664 --> 00:04:18,041 that if everybody in a social group, no matter how big that social group is, 78 00:04:18,043 --> 00:04:19,497 whether it's me and Ben, 79 00:04:19,498 --> 00:04:21,875 or me and my family, or me and all of my friends, 80 00:04:21,877 --> 00:04:24,726 if everybody in that group is responsible for remembering 81 00:04:24,727 --> 00:04:26,976 only a part of the information, 82 00:04:27,736 --> 00:04:31,463 then everybody in the group has access to all of the information, 83 00:04:31,464 --> 00:04:34,793 which is a lot more than any of them could remember by themselves. 84 00:04:34,794 --> 00:04:37,961 That's for all you visual learners in case you wanted to read it. 85 00:04:39,251 --> 00:04:43,677 Traditionally, humans used each other as transactive memory partners 86 00:04:43,678 --> 00:04:46,181 who would rely on each other to remember things. 87 00:04:47,131 --> 00:04:50,706 But since digital memory has become so readily available, 88 00:04:50,707 --> 00:04:53,905 we started to rely on computers on the Internet 89 00:04:53,906 --> 00:04:56,711 as transactive memory partners, which is kind of cool. 90 00:04:57,511 --> 00:05:01,416 But the thing is computers are better at remembering than humans: 91 00:05:01,974 --> 00:05:03,910 (a) they don't forget things, 92 00:05:03,911 --> 00:05:07,996 (& b) they know almost everything thanks to the Internet. 93 00:05:08,673 --> 00:05:12,781 That means every time you use a computer as a transactive memory partner, 94 00:05:12,782 --> 00:05:15,633 it's like you're interacting with this super person, 95 00:05:15,634 --> 00:05:18,503 somebody who's so, so, so, so, so good at remembering 96 00:05:18,504 --> 00:05:20,462 you can't even comprehend it. 97 00:05:21,812 --> 00:05:23,378 That's a different experience 98 00:05:23,379 --> 00:05:25,783 than the one you would've had 20, 30 years ago 99 00:05:25,784 --> 00:05:30,163 when you were mostly having transactive memory processes with other people. 100 00:05:30,164 --> 00:05:31,735 It's a different experience 101 00:05:32,615 --> 00:05:36,319 which means your brain reacts to it differently 102 00:05:36,320 --> 00:05:38,777 and has changed because of that. 103 00:05:39,467 --> 00:05:42,943 Here's how it's changed - and a study was actually done on this - 104 00:05:42,944 --> 00:05:44,269 and what they found 105 00:05:44,270 --> 00:05:48,092 is that if you use a computer as a transactive memory partner, 106 00:05:48,872 --> 00:05:52,334 you are actually a little bit worst at remembering that information 107 00:05:52,335 --> 00:05:55,808 which makes sense; that's what transactive memory partners do. 108 00:05:55,809 --> 00:05:58,874 Let's say I'm given a list of facts to read, 109 00:05:58,875 --> 00:06:01,415 and I'm asked to remember as many of them as possible. 110 00:06:02,205 --> 00:06:05,458 If I copy that list of facts into a computer first, 111 00:06:05,459 --> 00:06:07,292 I will remember less of them 112 00:06:07,293 --> 00:06:09,468 because by copying them into the computer, 113 00:06:09,469 --> 00:06:12,549 I'm establishing the computer as a transactive memory partner. 114 00:06:12,550 --> 00:06:13,673 So I subconsciously go, 115 00:06:13,674 --> 00:06:16,422 "Oh, hey! it's remembering it for me; I don't need to," 116 00:06:16,423 --> 00:06:18,116 and then I forget some of them. 117 00:06:18,117 --> 00:06:21,229 The thing is that will happen, 118 00:06:21,230 --> 00:06:24,314 whether or not I'm trying to remember the facts. 119 00:06:25,774 --> 00:06:30,256 The subconscious drive for me to rely on that computer 120 00:06:30,257 --> 00:06:32,975 to remember part of the information for me 121 00:06:32,976 --> 00:06:39,009 is so strong that it's overpowering my conscious effort to remember. 122 00:06:40,679 --> 00:06:45,581 Every time a computer is involved in a transactive memory process with you, 123 00:06:46,311 --> 00:06:49,753 it induces a lit bit of memory loss on that subject. 124 00:06:52,393 --> 00:06:53,867 That sounds kind of scary. 125 00:06:53,868 --> 00:06:56,488 It's like, "Ah! I don't want to be like Dory anymore. 126 00:06:56,489 --> 00:06:58,621 I thought this will be a cute presentation." 127 00:06:58,622 --> 00:07:01,164 Don't worry; all I can say is this: 128 00:07:01,165 --> 00:07:05,047 as long as we as humans keep using technology, 129 00:07:05,048 --> 00:07:07,674 our brains will keep changing, keep adapting to it. 130 00:07:07,675 --> 00:07:10,779 That's not good or bad, it just is. 131 00:07:10,780 --> 00:07:12,917 It's a fact of our lives at this moment. 132 00:07:13,897 --> 00:07:16,651 But I don't think it's a fact you should ignore 133 00:07:16,652 --> 00:07:20,107 Because if you ignore it, but you continue to use tech, 134 00:07:20,108 --> 00:07:23,186 you won't have any say in how it may or may not change you. 135 00:07:23,187 --> 00:07:26,423 You'll just be going along for the ride whether you like it or not. 136 00:07:27,023 --> 00:07:29,234 The whole reason I've been telling you this, 137 00:07:29,235 --> 00:07:30,991 sharing this information with you, 138 00:07:30,992 --> 00:07:34,617 telling you how and why technology can influence you 139 00:07:35,337 --> 00:07:39,394 is so that you can accept it and do something about it. 140 00:07:39,884 --> 00:07:41,973 Because once you accept that knowledge, 141 00:07:41,974 --> 00:07:44,031 you can start to ask yourself questions, 142 00:07:44,032 --> 00:07:46,912 say things to yourself, like "You know what self? 143 00:07:48,522 --> 00:07:51,033 I'll re-train myself to concentrate" 144 00:07:51,034 --> 00:07:52,379 -- because you can do that. 145 00:07:52,380 --> 00:07:55,433 If not practicing your concentration has made you worst at it, 146 00:07:55,434 --> 00:07:57,620 then if you practice it, you'll get better. 147 00:07:57,621 --> 00:07:59,220 Or maybe you'll say to yourself, 148 00:07:59,221 --> 00:08:03,490 "You know what self? I'll embrace that short attention span 149 00:08:03,491 --> 00:08:05,660 and become this multi-tasking machine." 150 00:08:05,661 --> 00:08:07,894 That's a perfectly valid option. 151 00:08:07,895 --> 00:08:12,514 But most importantly, you've chosen which path you wanted to pursue. 152 00:08:14,844 --> 00:08:17,026 Let's be honest here: 153 00:08:17,027 --> 00:08:19,989 we're all like Dory and technology has made us so. 154 00:08:19,990 --> 00:08:21,398 You are all like Dory. 155 00:08:21,399 --> 00:08:22,695 And what that means 156 00:08:22,696 --> 00:08:26,107 is you probably haven't been able to pay attention to most of my talk. 157 00:08:27,737 --> 00:08:29,643 Just do this one thing for me: 158 00:08:31,313 --> 00:08:33,249 accept the knowledge I've given you. 159 00:08:33,729 --> 00:08:38,356 Don't panic when you think about it, just accept it, but then use it. 160 00:08:38,357 --> 00:08:40,474 Decide on your course of action. 161 00:08:41,094 --> 00:08:43,212 Take a deep breath and follow it. 162 00:08:43,214 --> 00:08:46,119 Even if the going gets tough, or weird, or scary, 163 00:08:46,120 --> 00:08:48,881 don't panic and just keep swimming. 164 00:08:48,882 --> 00:08:50,027 Thank you. 165 00:08:50,028 --> 00:08:51,358 (Applause)