0:00:04.541,0:00:11.397 We should stop pretending that there are discrete islands of Firefox that exist; 0:00:11.397,0:00:18.690 It's not actually useful to talk about Firefox Desktop and Firefox for phone 0:00:18.690,0:00:22.059 because if you look at the array of devices that are out there, that human beings 0:00:22.059,0:00:25.864 are buying, that are internet connected, that they want to get Firefox on, 0:00:25.864,0:00:27.798 it's a continuum. 0:00:27.798,0:00:31.504 We built Firefox and it succeeded, not beyond our dreams because our dreams 0:00:31.504,0:00:34.733 were pretty gigantic - certainly right to the edge of them and 0:00:34.733,0:00:37.565 I feel pretty good about that, and now hundreds of millions 0:00:37.565,0:00:41.045 of people trust us everyday, and I feel pretty good about that 0:00:41.045,0:00:44.850 and it's a responsibility that a lot of us take very seriously. 0:00:44.850,0:00:53.624 Our job is to get that Firefox means something broader than it's form factor; 0:00:53.624,0:00:58.646 that there's a set of things that make Firefox what it is; 0:00:58.646,0:01:02.147 and we need to start from that. We need to, to think globally 0:01:02.147,0:01:06.314 and then act locally. We need to think about what it is to be Firefox and 0:01:06.314,0:01:09.981 then apply it to each particular platform and both halves of that 0:01:09.981,0:01:12.944 are important. We shouldn't be designing features in isolation for 0:01:12.944,0:01:17.314 desktop or mobile or tablets, we should be thinking about what it is, what it means 0:01:17.314,0:01:21.816 across the entire Firefox spectrum and then, just as important, 0:01:21.816,0:01:26.457 we should understand how that applies to each form factor. 0:01:26.457,0:01:33.564 And this is not easy. Iteration is how we move the web forward day by day, right 0:01:33.564,0:01:37.981 like a lot of the time, the way to prove the platform is to fix the crappy little 0:01:37.981,0:01:40.771 bugs that get in the way of it being truly excellent. 0:01:40.771,0:01:44.647 And we've got to do that, by all means. Because every time we decide 0:01:44.647,0:01:47.397 one of those things is important, we do it. 0:01:47.397,0:01:51.884 When our products individually are great, we feel pretty good about that 0:01:51.884,0:01:58.146 and the PlayStore shows it; but when our products combine into a universe saving force 0:01:58.146,0:02:01.147 [audience laughter] 0:02:01.147,0:02:03.360 purely miraculous things happen.