[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:02.78,0:00:04.56,Default,,0000,0000,0000,,♪ [音乐] ♪ Dialogue: 0,0:00:05.80,0:00:08.41,Default,,0000,0000,0000,,一旦掌握了经济思维方式 Dialogue: 0,0:00:08.41,0:00:10.77,Default,,0000,0000,0000,,你会以截然不同的方式看待这个世界 Dialogue: 0,0:00:11.74,0:00:14.88,Default,,0000,0000,0000,,两个基本的经济概念随处可见 Dialogue: 0,0:00:16.40,0:00:17.96,Default,,0000,0000,0000,,机会成本 Dialogue: 0,0:00:20.00,0:00:21.41,Default,,0000,0000,0000,,以及权衡 Dialogue: 0,0:00:24.59,0:00:27.03,Default,,0000,0000,0000,,首先我们谈谈机会成本 Dialogue: 0,0:00:27.69,0:00:29.40,Default,,0000,0000,0000,,在这家热闹的咖啡店里 Dialogue: 0,0:00:30.21,0:00:33.09,Default,,0000,0000,0000,,每个决定背后都隐藏着机会成本 Dialogue: 0,0:00:34.28,0:00:38.01,Default,,0000,0000,0000,,就像珍妮,她来这里是与亚当的\N第三次约会 Dialogue: 0,0:00:41.26,0:00:42.89,Default,,0000,0000,0000,,这是个好决定吗? Dialogue: 0,0:00:42.89,0:00:43.90,Default,,0000,0000,0000,,毕竟,经济学就是研究决策的 Dialogue: 0,0:00:43.90,0:00:46.68,Default,,0000,0000,0000,,[] Dialogue: 0,0:00:46.68,0:00:49.78,Default,,0000,0000,0000,,做出正确的决定就是 Dialogue: 0,0:00:49.78,0:00:51.96,Default,,0000,0000,0000,,要比较该决定的效益与成本 Dialogue: 0,0:00:52.26,0:00:54.92,Default,,0000,0000,0000,,对于珍妮来说,这次约会的明显成本是 Dialogue: 0,0:00:54.92,0:00:57.40,Default,,0000,0000,0000,,她来这里而要支付的优步车费 Dialogue: 0,0:00:58.26,0:01:01.48,Default,,0000,0000,0000,,大杯装印度香料奶茶拿铁加全脂牛奶 Dialogue: 0,0:01:01.83,0:01:03.09,Default,,0000,0000,0000,,但还缺少什么呢? Dialogue: 0,0:01:03.09,0:01:04.66,Default,,0000,0000,0000,,她的机会成本 Dialogue: 0,0:01:05.46,0:01:09.67,Default,,0000,0000,0000,,机会成本的意思是下一个\N最佳替代方案的价值 Dialogue: 0,0:01:09.67,0:01:13.30,Default,,0000,0000,0000,,例如,她没有跟亚当第三次约会的话 Dialogue: 0,0:01:13.30,0:01:16.48,Default,,0000,0000,0000,,珍妮可能正在狂看她最喜欢的电视节目 Dialogue: 0,0:01:16.95,0:01:19.25,Default,,0000,0000,0000,,她可能是和罗曼第一次约会 Dialogue: 0,0:01:19.25,0:01:20.78,Default,,0000,0000,0000,,[] Dialogue: 0,0:01:20.78,0:01:22.74,Default,,0000,0000,0000,,或者她可能正在和她非常可爱的妹妹 Dialogue: 0,0:01:22.74,0:01:24.42,Default,,0000,0000,0000,,一起吃早餐 Dialogue: 0,0:01:25.89,0:01:27.62,Default,,0000,0000,0000,,假设她的下一个最佳替代方案 Dialogue: 0,0:01:27.62,0:01:29.80,Default,,0000,0000,0000,,是和她妹妹一起吃早餐 Dialogue: 0,0:01:30.32,0:01:32.76,Default,,0000,0000,0000,,与亚当第三次约会的好处 Dialogue: 0,0:01:32.76,0:01:34.73,Default,,0000,0000,0000,,是否超过了机会成本? Dialogue: 0,0:01:35.26,0:01:38.38,Default,,0000,0000,0000,,以这种方式考虑恋爱关系似乎很奇怪 Dialogue: 0,0:01:38.38,0:01:39.39,Default,,0000,0000,0000,,这并不意味着 Dialogue: 0,0:01:39.39,0:01:42.09,Default,,0000,0000,0000,,每一个决定都要精打细算 Dialogue: 0,0:01:42.09,0:01:43.88,Default,,0000,0000,0000,,[] Dialogue: 0,0:01:43.88,0:01:47.11,Default,,0000,0000,0000,,尽管如此,珍妮的时间、注意力和精力 Dialogue: 0,0:01:47.11,0:01:48.33,Default,,0000,0000,0000,,这些是稀缺的 Dialogue: 0,0:01:51.25,0:01:53.94,Default,,0000,0000,0000,,如果她根本不考虑其他选择 Dialogue: 0,0:01:53.94,0:01:55.92,Default,,0000,0000,0000,,她可能正在浪费生命的一部分 Dialogue: 0,0:01:58.79,0:02:02.84,Default,,0000,0000,0000,,经济学中还有另一个基本相关概念 Dialogue: 0,0:02:02.84,0:02:03.90,Default,,0000,0000,0000,,权衡 Dialogue: 0,0:02:04.58,0:02:06.94,Default,,0000,0000,0000,,举个例子 Dialogue: 0,0:02:06.94,0:02:08.00,Default,,0000,0000,0000,,拿咖啡店天花板上的洒水器来说 Dialogue: 0,0:02:09.27,0:02:12.21,Default,,0000,0000,0000,,添加洒水器可以使火灾发生时更加安全 Dialogue: 0,0:02:12.21,0:02:15.08,Default,,0000,0000,0000,,但是安装成本也很高 Dialogue: 0,0:02:16.68,0:02:19.99,Default,,0000,0000,0000,,如果没有装洒水器,咖啡会便宜多少? Dialogue: 0,0:02:20.70,0:02:24.46,Default,,0000,0000,0000,,在资源稀缺的世界里,人们通常必须做出选择 Dialogue: 0,0:02:25.07,0:02:26.21,Default,,0000,0000,0000,,需要权衡一下 Dialogue: 0,0:02:26.21,0:02:28.14,Default,,0000,0000,0000,,建筑物越安全成本越高 Dialogue: 0,0:02:28.14,0:02:30.91,Default,,0000,0000,0000,,但这意味着咖啡可能会更贵 Dialogue: 0,0:02:38.22,0:02:40.80,Default,,0000,0000,0000,,Hmm, the line is at the door here. Dialogue: 0,0:02:41.98,0:02:45.64,Default,,0000,0000,0000,,Perhaps the owner has considered\Nopening a second location. Dialogue: 0,0:02:47.64,0:02:50.38,Default,,0000,0000,0000,,As the building code, however,\Nbecomes more stringent, Dialogue: 0,0:02:50.38,0:02:53.42,Default,,0000,0000,0000,,the cost of opening\Nan additional location goes up. Dialogue: 0,0:02:54.36,0:02:57.40,Default,,0000,0000,0000,,It's not just the direct\Nmonetary costs Dialogue: 0,0:02:57.40,0:02:59.71,Default,,0000,0000,0000,,of paying for things\Nlike sprinklers, Dialogue: 0,0:02:59.71,0:03:03.74,Default,,0000,0000,0000,,it's also the opportunity costs\Nof the extra time and effort Dialogue: 0,0:03:03.74,0:03:07.74,Default,,0000,0000,0000,,to file permits, manage the work,\Nand schedule inspections. Dialogue: 0,0:03:09.80,0:03:13.14,Default,,0000,0000,0000,,A more stringent building code\Nmeans a higher cost Dialogue: 0,0:03:13.14,0:03:14.97,Default,,0000,0000,0000,,for opening up new businesses. Dialogue: 0,0:03:18.76,0:03:21.02,Default,,0000,0000,0000,,And in turn,\Nthat higher cost can mean Dialogue: 0,0:03:21.41,0:03:23.51,Default,,0000,0000,0000,,that fewer new businesses\Nget opened. Dialogue: 0,0:03:30.00,0:03:33.50,Default,,0000,0000,0000,,What's the right tradeoff\Nbetween making buildings safer... Dialogue: 0,0:03:38.28,0:03:40.93,Default,,0000,0000,0000,,and making it easier\Nto launch new businesses? Dialogue: 0,0:03:44.99,0:03:46.64,Default,,0000,0000,0000,,Once you see these tradeoffs, Dialogue: 0,0:03:46.64,0:03:48.50,Default,,0000,0000,0000,,you'll find them\Neverywhere you look: Dialogue: 0,0:03:49.26,0:03:50.34,Default,,0000,0000,0000,,healthcare, Dialogue: 0,0:03:55.13,0:03:56.13,Default,,0000,0000,0000,,food, Dialogue: 0,0:04:02.02,0:04:03.25,Default,,0000,0000,0000,,the environment, Dialogue: 0,0:04:08.75,0:04:09.88,Default,,0000,0000,0000,,education. Dialogue: 0,0:04:14.98,0:04:16.78,Default,,0000,0000,0000,,One more decision to consider: Dialogue: 0,0:04:17.16,0:04:18.31,Default,,0000,0000,0000,,if you're a teacher, Dialogue: 0,0:04:18.31,0:04:20.77,Default,,0000,0000,0000,,should you spice up\Nyour economics class Dialogue: 0,0:04:20.77,0:04:22.78,Default,,0000,0000,0000,,by checking out our free unit plan Dialogue: 0,0:04:22.78,0:04:24.42,Default,,0000,0000,0000,,that uses this video? Dialogue: 0,0:04:24.99,0:04:28.37,Default,,0000,0000,0000,,If you're a learner,\Nshould you watch another MRU video? Dialogue: 0,0:04:28.84,0:04:31.30,Default,,0000,0000,0000,,Well, YouTube is full\Nof entertaining videos, Dialogue: 0,0:04:31.30,0:04:32.30,Default,,0000,0000,0000,,[cat meows] Dialogue: 0,0:04:32.30,0:04:35.22,Default,,0000,0000,0000,,but please, of course,\Nconsider the opportunity costs. Dialogue: 0,0:04:35.59,0:04:37.04,Default,,0000,0000,0000,,♪ [music] ♪