WEBVTT 99:59:59.999 --> 99:59:59.999 - [Tyler] Once you master the economic way of thinking, 99:59:59.999 --> 99:59:59.999 you'll see the world in a very different way. 99:59:59.999 --> 99:59:59.999 Two fundamental economic concepts are everywhere you look -- 99:59:59.999 --> 99:59:59.999 opportunity costs, and tradeoffs. 99:59:59.999 --> 99:59:59.999 Let's start with opportunity costs. 99:59:59.999 --> 99:59:59.999 At this busy coffee shop, 99:59:59.999 --> 99:59:59.999 opportunity costs lie behind every decision. 99:59:59.999 --> 99:59:59.999 Like for Jenny -- she's here for her third date with Adam. 99:59:59.999 --> 99:59:59.999 Was that a good decision? 99:59:59.999 --> 99:59:59.999 After all, economics is all about studying decisions. 99:59:59.999 --> 99:59:59.999 Making a good decision is about comparing the benefits 99:59:59.999 --> 99:59:59.999 of that decision to the costs. 99:59:59.999 --> 99:59:59.999 The obvious costs for this date 99:59:59.999 --> 99:59:59.999 for Jenny were the Uber ride she paid for to get here, 99:59:59.999 --> 99:59:59.999 and her grande chai tea latte with whole milk. 99:59:59.999 --> 99:59:59.999 But what's missing? 99:59:59.999 --> 99:59:59.999 Her opportunity cost. 99:59:59.999 --> 99:59:59.999 Opportunity cost means the value of the next best alternative.