1 00:00:03,010 --> 00:00:07,999 On the first part of your question on some lessons from a failure, 2 00:00:08,000 --> 00:00:13,079 it's almost always a team or running out of money. 3 00:00:13,080 --> 00:00:15,229 Team issues, when the team doesn't get along or doesn't have all 4 00:00:15,328 --> 00:00:20,189 the skills or team spending too fast and doesn't conserve cash. 5 00:00:20,470 --> 00:00:23,279 The first one is probably the harder one because finding 6 00:00:23,280 --> 00:00:25,614 great people that have all the skills is always hard. 7 00:00:25,820 --> 00:00:27,249 The second one should be easy. 8 00:00:27,250 --> 00:00:31,089 But sometimes people are often so worried, 9 00:00:31,090 --> 00:00:33,799 and this was one of the excesses of the dotcom crash, about, 10 00:00:33,800 --> 00:00:35,474 "If I don't spend the money now, 11 00:00:35,660 --> 00:00:38,619 I'm going to lose the market share. It's about to 12 00:00:38,620 --> 00:00:40,324 go away. It's going to get way more expensive." 13 00:00:40,470 --> 00:00:42,279 That's always the excuse for spending faster. 14 00:00:42,280 --> 00:00:45,579 I haven't seen too many cases where that works. 15 00:00:45,580 --> 00:00:49,159 It does work sometimes. I mean, there are cases where there truly is 16 00:00:49,160 --> 00:00:51,669 a raise to a winner-take-all-like market. 17 00:00:51,950 --> 00:00:55,669 But usually, the better executor with the greater persistence wins. 18 00:00:55,860 --> 00:00:56,859 So, I would say those would be the 19 00:00:56,860 --> 00:00:58,210 two biggest lessons from a failure.