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Introduction to Communication Science week 3: 3.6 Powerful Media Rediscovered

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1. not in the Coursera site:

Transcript of all Week 3 videos: https://d396qusza40orc.cloudfront.net/commscience/transcripts%2FTranscript_Week_3%20Coursera.pdf

This lecture in .webm: http://d396qusza40orc.cloudfront.net/commscience/recoded_videos%2F3.6.5c5145cdd8c2f3c68cfb6cbf130240ad.webm

2. In the Coursera site, but apparently unaffected by the login block, for this lecture:

Subtitle text: https://class.coursera.org/commscience-001/lecture/subtitles?q=53_en&format=txt

Video mp4: https://class.coursera.org/commscience-001/lecture/download.mp4?lecture_id=53
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Week 3 description:
The linear effect-oriented approach
In week three, the linear effect-oriented approach is discussed and how it developed in the twentieth century. Evolving from a belief in all-powerful effects after World War I to a more nuanced negotiated effects perspective in the sixties.