[Script Info]
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[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:03.03,0:00:06.09,Default,,0000,0000,0000,,So, just random contract jobs until
Dialogue: 0,0:00:06.09,0:00:10.95,Default,,0000,0000,0000,,I discovered this company called Odeo, which was run by Evan Williams.
Dialogue: 0,0:00:11.13,0:00:14.05,Default,,0000,0000,0000,,Biz Stone was joining in a few months.
Dialogue: 0,0:00:14.46,0:00:18.05,Default,,0000,0000,0000,,It was a consumer podcasting company.
Dialogue: 0,0:00:18.34,0:00:20.94,Default,,0000,0000,0000,,I had never written a resume before.
Dialogue: 0,0:00:21.30,0:00:24.69,Default,,0000,0000,0000,,I had no interest in podcasting whatsoever.
Dialogue: 0,0:00:24.69,0:00:28.76,Default,,0000,0000,0000,,But I was a really good programmer and I wanted
Dialogue: 0,0:00:28.76,0:00:33.09,Default,,0000,0000,0000,,to understand the consumer side of the Internet.
Dialogue: 0,0:00:33.09,0:00:35.49,Default,,0000,0000,0000,,A lot of what I was doing was in the back end.
Dialogue: 0,0:00:35.49,0:00:39.62,Default,,0000,0000,0000,,While it would touch my mom and her life,
Dialogue: 0,0:00:39.62,0:00:41.46,Default,,0000,0000,0000,,it would be so in an indirect way.
Dialogue: 0,0:00:41.46,0:00:47.29,Default,,0000,0000,0000,,My mom may take a taxicab in New York City and may touch my software
Dialogue: 0,0:00:47.29,0:00:49.33,Default,,0000,0000,0000,,or buy a ticket to Alcatraz and may touch my software.
Dialogue: 0,0:00:49.33,0:00:50.88,Default,,0000,0000,0000,,But it wasn't direct.
Dialogue: 0,0:00:50.96,0:00:54.88,Default,,0000,0000,0000,,I wanted to learn about being more direct in interaction.
Dialogue: 0,0:00:54.88,0:00:57.29,Default,,0000,0000,0000,,So, I went to work with Ev and Biz.
Dialogue: 0,0:00:57.48,0:01:03.39,Default,,0000,0000,0000,,I quickly learned that no one else there enjoyed podcasting, either.
Dialogue: 0,0:01:03.39,0:01:07.27,Default,,0000,0000,0000,,So, no one was really excited to build the product or
Dialogue: 0,0:01:07.27,0:01:09.83,Default,,0000,0000,0000,,build the tool and they weren't consumers of the tool.
Dialogue: 0,0:01:09.83,0:01:12.48,Default,,0000,0000,0000,,So, we weren't building something that we loved to use.
Dialogue: 0,0:01:12.83,0:01:15.82,Default,,0000,0000,0000,,So, quite an interesting situation which
Dialogue: 0,0:01:15.82,0:01:19.34,Default,,0000,0000,0000,,allowed for other ideas to bubble up.
Dialogue: 0,0:01:19.79,0:01:28.52,Default,,0000,0000,0000,,In late 2005, early 2006, we all broke up into separate groups.
Dialogue: 0,0:01:28.93,0:01:31.74,Default,,0000,0000,0000,,We were given an assignment to come up with
Dialogue: 0,0:01:31.74,0:01:34.47,Default,,0000,0000,0000,,an idea of something you'd like to work on.
Dialogue: 0,0:01:34.47,0:01:39.60,Default,,0000,0000,0000,,The first thing that came to my mind was this idea back in 2000.
Dialogue: 0,0:01:39.84,0:01:43.50,Default,,0000,0000,0000,,But now in 2005-2006, we had the SMS.
Dialogue: 0,0:01:43.50,0:01:48.22,Default,,0000,0000,0000,,I could actually send an SMS message from Cingular to Verizon.
Dialogue: 0,0:01:48.22,0:01:50.47,Default,,0000,0000,0000,,That was very, very new to the United States.
Dialogue: 0,0:01:50.47,0:01:52.79,Default,,0000,0000,0000,,I was in love with the technology.
Dialogue: 0,0:01:53.06,0:01:57.08,Default,,0000,0000,0000,,It degrades gracefully to every single device,
Dialogue: 0,0:01:57.08,0:01:58.97,Default,,0000,0000,0000,,even the cheapest devices.
Dialogue: 0,0:01:59.21,0:02:02.58,Default,,0000,0000,0000,,And it has this beautiful constraint of 160 characters.
Dialogue: 0,0:02:02.58,0:02:05.54,Default,,0000,0000,0000,,It doesn't really work all the time.
Dialogue: 0,0:02:05.54,0:02:08.32,Default,,0000,0000,0000,,It's really rough around the edges. I love stuff like that.
Dialogue: 0,0:02:08.56,0:02:09.54,Default,,0000,0000,0000,,So, I brought up this idea,
Dialogue: 0,0:02:09.54,0:02:13.57,Default,,0000,0000,0000,,"What if we could just use SMS? You could send what
Dialogue: 0,0:02:13.57,0:02:16.94,Default,,0000,0000,0000,,you're doing. It will go out in real time to all the
Dialogue: 0,0:02:16.94,0:02:19.07,Default,,0000,0000,0000,,people who are interested in hearing it. And then,
Dialogue: 0,0:02:19.07,0:02:21.45,Default,,0000,0000,0000,,it would be archived on the Web. You could also enter
Dialogue: 0,0:02:21.45,0:02:23.59,Default,,0000,0000,0000,,it from the Web and it would be device-agnostic.
Dialogue: 0,0:02:23.59,0:02:26.84,Default,,0000,0000,0000,,It would be a whole thing. It would be awesome."
Dialogue: 0,0:02:27.31,0:02:30.45,Default,,0000,0000,0000,,My two other people in the park, we were on a playground,
Dialogue: 0,0:02:30.66,0:02:31.47,Default,,0000,0000,0000,,said it was a good idea.
Dialogue: 0,0:02:31.47,0:02:34.80,Default,,0000,0000,0000,,We presented it to the company. It took about a week.
Dialogue: 0,0:02:34.80,0:02:36.68,Default,,0000,0000,0000,,But then, the company finally got behind it.
Dialogue: 0,0:02:36.68,0:02:40.16,Default,,0000,0000,0000,,I was given two weeks and one other programmer
Dialogue: 0,0:02:40.39,0:02:45.06,Default,,0000,0000,0000,,in Biz Stone to write the software. And we did it.
Dialogue: 0,0:02:45.16,0:02:48.60,Default,,0000,0000,0000,,At the end of that two weeks, I wrote the first tweet,
Dialogue: 0,0:02:48.60,0:02:50.48,Default,,0000,0000,0000,,which was inviting coworkers.
Dialogue: 0,0:02:50.66,0:02:54.30,Default,,0000,0000,0000,,And then, all the Odeo coworkers came on; they loved it.
Dialogue: 0,0:02:54.34,0:02:55.45,Default,,0000,0000,0000,,And little by little,
Dialogue: 0,0:02:55.61,0:02:58.74,Default,,0000,0000,0000,,we took from that company and we bought them on the Twitter project
Dialogue: 0,0:02:58.74,0:03:02.80,Default,,0000,0000,0000,,until we spun it out as a separate company and sold off Odeo.
Dialogue: 0,0:03:03.06,0:03:08.94,Default,,0000,0000,0000,,So, that's how that sort of visualization and early
Dialogue: 0,0:03:09.09,0:03:11.95,Default,,0000,0000,0000,,desire to see the world led into Twitter,
Dialogue: 0,0:03:11.95,0:03:14.93,Default,,0000,0000,0000,,which is still a desire for me.
Dialogue: 0,0:03:15.12,0:03:18.32,Default,,0000,0000,0000,,Now we have more and more people using it all over the world.
Dialogue: 0,0:03:18.39,0:03:21.18,Default,,0000,0000,0000,,And it's even faster to see what's happening
Dialogue: 0,0:03:21.18,0:03:22.69,Default,,0000,0000,0000,,and what's unfolding in the world.
Dialogue: 0,0:03:22.96,0:03:26.48,Default,,0000,0000,0000,,But it really comes down to that curiosity about what's happening right
Dialogue: 0,0:03:26.48,0:03:31.71,Default,,0000,0000,0000,,now everywhere and really being the pulse of what's happening right
Dialogue: 0,0:03:31.71,0:03:36.20,Default,,0000,0000,0000,,now everywhere and being able to point to every single medium.