-
Over the next hour and a half according to
-
Can you hear me? Does it sound good to me? Yes, ok
-
Good morning everyone, it is a pleasure to be here
-
and see the seating full of young promises. Do not?
-
Which is what you sure are all you
-
Into the AENOR i am not response of TIC
-
the response of the TIC are several people,
-
I currently market intellectual property of the rules
-
that we will now see that they are
-
I’ve been in AENOR for 16 years, the first 10 year dedicated to in international normalization
-
traveling all the weeks to Brussels, to Geneva and rest of the world, 5 years ago
-
as i told you to try that companies and universities like in which we today
-
understand what the importance of standards is
-
and in my case and in the case of Alicia Guerrero
-
that accompanies me therefore that you buy them said clearly
-
Alicia Guerrero that I have not presented is the equivalent of an account manager
-
of certain clients including this university.
-
Telling experts say that the presentations should begin with an index
-
but of course an index of AENOR would
-
What are the rules?, Where are they made?
-
What this AENOR? etc, etc
-
Really horrible even myself and I say it myself would be bored to start with an index
-
So I'm going to change it and I'm going to start with what I think it should be
-
that is what the objectives are
-
Today's Goals, i will give many laps, I will tell examples
-
we will all talk, Is that from here you come out knowing that it is a rule
-
where it is done, what it serves, what apply etc etc.
-
what is that? This gentleman has rules even in the ears
-
I have never normalized
-
For there will be precious metal standards specifying the composition
-
the characteristics that jewelry should have
-
the headlights of motorcycles
-
well here look where they even look at the chairs in which they are sitting are standardized
-
are special chairs of educational centers, specifically one of the types is for universities
-
the helmets, we begin to see a concept the rules are not laws
-
norms do not sanction, help they say
-
the characteristics that must have the helmet
-
this gentleman does not wear it on his head
-
he carries it on the wrong arm, but the rule does not say
-
"Wear the helmet on your head"
-
the technical rule says that it has to be composed
-
that resistance has to endure before a possible impact what tests
-
you have to do in the laboratory and how long you must endure so
-
that it does not break but does not say that you have to carry it in the head
-
for that is the law, the same goes with the gas emissions
-
the rules say how they are measured but not what values have to have that is the law
-
the same noise that particular norm that you see
-
here the 74516 is the norm of the noise meters
-
and says how they should be and that they have to measure
-
but they do not say how many db of maximum or as maximum can emit a motorcycle
-
and so on, imagine the tires that did not exist the measurements of the tires
-
I can make a great car, come to the conclusion that the wheels
-
want a tire of 18.5 p, you'll see that it does not exist
-
or it's 18p or 19p because you studied there 18.5p is the best
-
Then rules are everywhere we have put here a simple drawing
-
there are rules even trout, there is a fish market
-
and there are rules of trout
-
there are obviously rules of cement
-
on the composition of cement how much chemical composition must have senior residences
-
how to manage facilities, playgrounds
-
toys safety standards can not be sold any toy has to meet certain safety standards
-
sewers I mean we are not going to roll because
-
we look where we look at the lights from up here everything has regulations
-
And now I ask, not to mention I only have those who dare
-
with what we have already seen
-
What do you think might be the most relevant rule in the world?
-
If no I point out eh, You look at any one,
-
i will not give 20 euros to anyone who guesses
-
I don't know air quality
-
Air quality for example if it is a standard that exists
-
for example in hospitals is very important "How to make rules"
-
how to make rules are guidelines guides
-
yes sir there are even some specials for how to make rules for SMEs
-
given that you know that SMEs
-
can not usually participate in the development of standards
-
they have to be taken into account eh sorry
-
there are education standards i'm asking for the most important
-
I'm not saying that these are not more
-
it's very easy, what standard to say what product to apply to everything really
-
that is one of the reasons why we do standards is actually
-
to make everything equal that is to say that I can buy in China and serve me
-
I buy a computer in China and of course
-
if in China they have invented some connectors because
-
I bring it to Spain and is that here we do not have it
-
I can not connect my computer to the screen because
-
it is a connector that have invented the Chinese not true
-
use the same connector either the usb now 3.1
-
or the corresponding or the hdmi because
-
it is normalized and I am giving them the clue, is not so difficult
-
Does anyone dare?
-
Which is the most important norm I have invented it
-
It's not that it's the most important
-
How does that computer come from China here?
-
Comes flying
-
Come on have the clue
-
is not so difficult
-
this is the most important norm you imagine
-
the number of containers that circulate would say daily
-
the second for this world, absolutely everything travels in those containers
-
and these containers are standardized with an ISO standard
-
good are several and there are not a single type of containers obviously
-
there are 20 feet of 40 feet that equals 6 m 12 m agree
-
or I have invented it note the importance of the rules
-
if the container was not standardized
-
we could not put it in boats that you know have standard
-
measures are all next to each other
-
then when I release it to the train wagon
-
and if I put it in a truck is a truck also standardized that is a norm
-
that specifies the dimensions of these containers
-
you say that they are informatics that has this to do with me more examples
-
who have not heard of the din A4 sure that they still hear about it or not
-
well, the din A4 that famous is an UNE-EN ISO norm
-
that happens that originally comes from Germany,
-
Bin proposed it to ISO, made the norm in 2002
-
and good all formats not only the A4 that
-
we would do if we did not have an A4 because
-
we could not design printers or portfolios nor absolutely nothing
-
that has to do with a standard paper, at Better to me I like the folio
-
but of course if the folders or the printers are designed for a standardized paper
-
of a specific measures because
-
I that folio as I do not use it to paint monkeys I do not know what I will do
-
more modern the cards who does not use the cards either
-
to withdraw money in the bank the carnet of identity etc etc
-
but we have normalized the external contacts we can not use
-
any of the interfaces or devices readers of all this type
-
of cards these are standards concretely this
-
i give you clues more or less know what a standard
-
is not law are characteristics of operation etc
-
Sometimes it costs a lot to normalize
-
who does not remember the mobile phone charger had 500
-
I spent not so many and finally got normalized
-
I take your time what happens that now life especially in software is very fast
-
in 2011 we Gets an internationally recognized standard
-
that is the connector that you all know are standardized
-
and I dare say that thanks to that standard
-
To which gathered a lot of companies in a committee and they agreed
-
we can now use a connector for all mobile tablets etc
-
i have put a data that the sale of chargers already equals the sale of the mobiles
-
more questions: everything everything can be normalized?
-
My answer is no but what you just said
-
About the chargers for example Apple has a different charger
-
Or for example Oneplus
-
Is not normalized, there are still things that are not normalized
-
I ask, wouldn't it be better if they were? I do not know
-
when I was younger of the age of you I think that more or less
-
then we had the videos of magnetic tape and there were three systems
-
I'm telling you stories I already look like the grandfather “Cebolleta”
-
telling the stories not so long ago
-
and came out to watch video movies at home rent a few magnetic tapes
-
that had 3 systems vhs the beta and 2000
-
vhs was the first of worse quality
-
than the beta that was the smallest and best tape Quality
-
and then was the 2000 that was bigger of better quality and over was reversible
-
they did not agree there was no way to normalize as happens as
-
your partner has just said, in the end who won
-
the market curiously the market chose the most bad the vhs
-
what happens that the digital era came in which you are Wrapped
-
and all that seems like it was a long time ago but it was actually
-
before yesterday what happens is that this goes very fast
-
Is what I wanted to say is not always achieved normalize
-
this is the great example of what is not standardized
-
when we travel we have to carry the plug adapter to call it
-
somehow because in every country in the world the pin is different the base
-
that is as it is called the normative
-
the rules unites this is called base and this pin
-
I call it plug because I am think a person quite normal
-
In Spain we have that UNE that specifies the dimensions
-
that has the pin of ours that is the safest since we are here in Spain
-
I do propaganda and promotion of our system that is the best
-
you could not say you can not give Cramp said in the rough
-
which in the US if you look if I have the finger in the middle can be stuck
-
it is also true that the tension there is 125 and
-
here is a little higher 230 then this is not normalized
-
and we go there because not It normalizes It is usually easy to normalize what moves
-
that is, traditionally normalizes products that are marketed and moved
-
said to be understood, I manufacture in China and I bring it to Spain
-
but of course a fixed installation as a dwelling or telecommunications as
-
they are theirs because they are say that they do not travel
-
the houses do not go on the boats say I open the slash in The house
-
now not because now there is pladur
-
I open the slash I put the cable I lay the bases and it is already those things
-
that are called fixed installations are not standardized internationally
-
but what I can buy in one place and sell in another if except an exception
-
well then to summarize, that is a norm?
-
We already have a technical specification
-
that is voluntary care standards are not mandatory
-
other things is that a legislation and
-
that I was also interested to highlight it as the electrical regulation
-
of low voltage refer to a standard UNE the standard for
-
if it is voluntary no one obliges to apply it
-
what happens is that the legislation may say this is mandatory imagine
-
I'm going to invent a case that is not real that says is mandatory to wear the helmet
-
and the helmet must meet certain standards the rule is voluntary
-
but somehow the legislation is saying to me hears
-
but that helmet can not be any one has to be the one that complies
-
with the norm of AENOR and thus with many things
-
of the 31500 norms that we have almost 5000 rules a little more are related to legislation
-
but they are not legislation
-
It costs a lot to make them all agree, but I'm interested in a technology
-
and I'm interested in another the mobile chargers
-
that your partner pointed out because Apple does not agree
-
with the use of another connector
-
if one day he gets to be because he is interested commercially
-
there will be a single connector really and there has to be a single recognized body as
-
is the case of AENOR to monitor in some way
-
that is not making a standard that already exists that is not making a rule in Spain
-
contradictory to another European or international
-
and through which you can go to Geneva or Brussels for example
-
to defend its technology, because in fact the most important
-
of the regulations is what we call technology transfer as long as
-
you can include in the standards ISO the technology of your companies
-
before To expand internationally in that right now are experts
-
Koreans and Chinese a few years ago Americans and Germans
-
but the world has changed now those who are very active are the ones I have told you
-
We could as I say an easy world without rules without regulation
-
would not need to educate and will come opportunity
-
is a little exaggerated this presentation and if the equipment is broken
-
and I buy another, not the equipment must be manufactured
-
according to a standard so that they do not break
-
Must have a few operating characteristics and
-
of course safety and this from here is what I have said would be lost
-
if there was no standard just to apply directly you have a lot of textbooks
-
that the professor who has written or the teacher or the expert if or if
-
it used rules and most of the tables you find in textbooks are copies of rules
-
those parameters, these values are all removed from
-
the rules what I have to do I find out to tell you that it has copyright
-
and that it can not be copied so I agree that
-
I say it here because it is true the rules have the right From copyright
-
for everything I have told you that it costs a lot of money
-
to do them and you when you participate that some already do it know
-
what it costs to do them
-
Then here you are given some data because the rules
-
favor the security that are related to your work I do not believe this very well
-
this source MCafee through Tecnalia says that 1 out of every 5 employees
-
of a company uses or lets their family use the internet with company computers
-
1 in 5 or know if they are more
-
one Of every 10 confesses to have seen some content during the working hours
-
of course 1 in 10 confesses to know how many there will actually be
-
two thirds say they have very limited knowledge on security
-
two thirds practically 3 thirds except you who are experts the others do not know anything
-
I have put these examples precisely because of this
-
because they are more related to their work and
-
5% say that they can see things that should not be
-
within the company that they say no It is maybe 1%
-
in your case maybe 100% because they know a lot
-
the natural evolution of normalization and then we enter into the matter
-
of what affects you directly what was said at the beginning
-
were the products were normalized
-
all this begins and the reality is so in wars whether we like it or not
-
we must normalize the cannons and bullets because
-
if I have a front to 5000 km of the factory has to get said
-
in some way the ammunition that enters the canyon
-
then that same is used for the circulation of goods and services
-
I start to normalize services we have in AENOR
-
the standard of discos because if you read the rule of discotecas
-
you imagine what it says but there must be as many bottles of rum prepared
-
the limited capacity of this form, a series of posters etc etc
-
This is a voluntary norm but if that gives some recommendations
-
of how should a functional disco then we are already in the operability
-
and convergence of the TIC already begins to normalize the TIC and this is theirs
-
and now curiously we are already in a phase in which we start
-
to make standards of what people demand protection of the environment
-
accessibility for all, not only the sidewalks are accessible
-
so that the wheelchair does not have that technical barrier
-
also the web pages are accessible
-
you know, safety regulations citizen protection are also being done
-
somehow they are becoming normative not of the product
-
but normative of the sustainability of the economy and
-
here I tell you already so that they are not anecdotally
-
the reality is that we already have anti-bribery rules
-
that is to say we have to live the times we live and you see the news
-
and social networks like me and at the end ISO
-
Because what he has done is because I'm talking about the world
-
not only of Spain In the end, iso has made a rule that allows companies
-
to establish procedures, to somehow prevent bribery that
-
their employees do not accept bribes or said otherwise
-
if they come to accept the responsible is not the owner
-
or owner of the company or the board of directors because
-
there are some established procedures that the guilty in some way
-
you can prove that it is not my Company if not that man
-
if you can skip all those protocols
-
This drawing that we like all, the homo as they call it?
-
The homo informaticus that we are all is the evolution of the human being
-
and the standard already accompanies what is technological
-
and economic development making product standards
-
we have reached standards of sustainability good
-
I do not understand very well but it is so the norm evolves with
-
the same let's be human
-
Before going to the rules that affect them the most
-
I want them to see everything we have
-
we have management system standards
-
raw materials vocabularies, they all have vocabulary consumer
-
products transport i+d+i that Spain is the leader
-
AENOR is the one that has made curiously the standards of i+d+i
-
that everyone is asking us seems to lie does not seem like good
-
this because it has not done as well to said you before
-
Korea or Japan or China no no not the rules that are the PUNE 166000 1 2 3 4 and 5
-
are from AENOR and have copied in Europe
-
and are copying in ISOand we have asked the Chinese to copy
-
and so many because they are rules of management
-
that indicate or specify the procedures that a company must fulfill
-
in order to be able to demonstrate that it has implemented an innovation system
-
Information technology logistic tourism, tourism obviously that is easy right?
-
That we are leaders if we are leaders in norms of tourism evidently
-
we all want to leave Cancún and sites of these but of truth that
-
like Spain there are none, You like who likes the best hotels
-
the best beaches in the world are here it says someone who has traveled a lot
-
I have been to many places and to me what I like most is Spain
-
and not because it is Spanish is what I have seen good that normalizes in its scope
-
that all this sounds to them, because this is normalizing and
-
as we are not there we will normalize others such as the big data
-
like cloud computing, the internet at thing cyber security,
-
smart cities and for example we have highlighted
-
the very important rules all health informatics technology
-
we all get older and in the end or we can have diseases
-
we want this to work smart cities
-
e are also going to boast a bit in Spain is also leader
-
the standards of smart cities that we have in AENOR
-
that are about 20 we have asked the ITU
-
the international union of information technology
-
and we are reference in the world in standards of Smart cities interestingly
-
smart cities is all right? Now we talk about everything is smart
-
less the car that is an electric vehicle, because there is the smart
-
the internet of thing I return to the same is everything
-
the truth is that talk to you about this gives hurry because
-
they know infinitely more than I and let's see some examples of what is being done now
-
Note where all this is, this if you are very interested
-
all this we have seen in the previous transparency is
-
and normalized in the committee JTC1 of the ISO and this
-
if it is important to point it because there are now all projects
-
that are developing for example design and development of it systems
-
and tools I have put here an example: Functionalities
-
product quality, information system security, application accounting
-
vocabulary there must always be harmonized vocabulary
-
if we do not understand each other etc etc etc
-
Is normalizing, note that there are now around 2500 standards
-
and are involved several thousand experts
-
They are very quiet they do not have any questions do you think they are interesting or not?
-
At least they are watching I do not see many
-
who are still sleeping specifically within the JTC1
-
if they want we could give it a bit of dynamism
-
if I entered into any of these truths if I clicked and
-
it worked Internet that should very well, for you to see this if it is live and live
-
you can see inside the ISO the rules that are doing right now and
-
I put it because I am not an expert but you yes and
-
the rules that are currently developing are these
-
Information technologies, security techniques, I do not know that entity ...
-
the authentication of the entity used mechanisms in
-
I do not know what it puts here, algorithms etc
-
algorithms encyclopedias or something like that
-
I am not expert in these subjects but you yes that they are
-
and see what is now being done that has to coincide
-
with what you are studying I invite you to investigate these projects
-
also have click here published rules
-
this is what is being done now and this is what you are going to to work
-
Because they already work in companies
-
How many of you are working already?
-
Raise your hand good are not many or are very embarrassing and How are you happy??
-
Yes
-
In what company?
-
who else? From there no one, what company?
-
Aban group
-
happy?
-
good
-
Sincere person you also of course
-
well they are very young still envy more rules and we are done because
-
I am more interested in the questions
-
These are the standards that are international standards for us
-
from AENOR of course we are not experts in software or information technologies
-
but if we are experts in business management and these two are fundamental
-
for the management of a company the security of the information
-
to implant in a company systems of management
-
so that the information this certain that I am going to tell to them
-
right now is fundamental and it is a subject of present and of future what is not is of past
-
AENOR what we do is certify that companies have implemented
-
this system and business continuity before natural disasters
-
or simply an event that could lose data I would have implemented
-
a management system that allows us to know how to react to events of
-
this type is essential for a company these two standards apart from
-
all the others of the thousands that are for us are the keys you say not for me
-
they are not Not in the end we all work in our company or in someone's company
-
and what we have to get is I spend a money and I have to get more
-
and I can not allow the business to break for something that
-
I did not plan and much less that I steal the data and that will agree with me
-
that it is fundamental this has to be understood very well
-
and we there that we directly help the companies through our auditors
-
auditing that they have effectively implemented a management system
-
or this o the two
-
That we do at European level
-
that more curious thing we do also in norm not only they are norm
-
of product as previously now also has developed a norm
-
that identifies all the profiles of you i do not do more than call you
-
all possible profiles of information comunication professionals
-
and information and are in some way to call them so crossed
-
with the skills they must have ie a computer designer
-
does not have to have the same skills Information technology
-
that a business manager related to information technologies
-
nor the one that carries the support have been identified
-
around 40 competencies that must have distributed depending
-
on the professional profile that occupies the person in the company
-
this has obviously been done with participation not only with experts
-
in computer science and software but also with experts in human resources
-
and this has already been done and is being made a norm to complete
-
the family that is part 3 this serious application part And part 1
-
would be the rule itself and to finish some olle say but
-
not only exists AENOR ISO and EC there are actually many consortiums
-
that make standards and now the strategy we have implemented is
-
although before we had a pyramid and we believed the kings speaking clear
-
we thought that good there are Sectoral rules of companies specifically
-
then are the national standards then the Americans the French
-
the English the Spanish then regional level would be the European standards
-
that would be as encompassing all of Europe and then the international ones
-
that are recognized around the world and we had made this pyramid
-
as saying the only international standards are ISO and EC
-
this is recognized by the world trade organization in DTT
-
and well it is so and not because here are some consorcios
-
as you see the accessible web pages IEEE of the engineers OASIS ECMA
-
that also make rules that happens that are bad?
-
not what happens is that other procedures are also important
-
that they know it while we have to invite the public administration
-
users to consumers to universities that phenomenal
-
that we have to invite them all be told they do not make the rules
-
With the experts who really know that in some cases like these
-
of leading technology from my point of view and deny having said
-
it less badly that they are not recording it is better because
-
if I am going to make a norm of washing machines
-
I say the truth there is a 60 335 part 2 that specifies the safety requirements
-
of the Washing machine man as it would not be more than the users
-
of the washing machines came that the test laboratories come so
-
we do not say dumb then come here I'm going to stick a little with ...
-
then come the environment that is very well but of course the environment
-
says that the washing machine can not spend water and can not spend detergent
-
then says manufacturer And how do you want me to wash this is real
-
is real I've lived it we reached a consensus I'm going to spend a little water
-
I'm going to spend a little bit of detergent and
-
I'm going to do the standard washing machine this is real
-
I'm not inventing it, well here is not here is not the user of the computer
-
here is the technician who knows and
-
are fighting between technicians, here a good example is the standard 39500 xml
-
finally got that you know that the ECMA376 was opened
-
through Numbers or meetings as it becomes an IEC standard
-
the same as OASIS the open document ends up being an IEC standard
-
Because to them also you are interested that are down here sector
-
that arrives up here and everyone knows at the end what is its IEEE technology
-
that is an American organization as they know internationally everything
-
is said although this down here could be up here Because
-
also it is achieved that software engineering that its norm ends up being
-
an international standard will sound strange but this is very important
-
it is very important that to date ISO EC y AENOR
-
let's say the acquaintances are negotiating contracts with
-
all of them so that all their rules as far as possible reach
-
and spread internationally and are recognized
-
Then in summary this would be the part of the talk because
-
I am more interested in the questions
-
I want you to know that the rules are not nonsense
-
those who are involved in normalization do not do it for the sake of art
-
they do to introduce their technology Aenor for example does
-
a very important work for the Spanish and European industry
-
facilitating regulation UNE the Latin American countries
-
very much despite I look at the camera because I sell them
-
but I have to understand, it is more important for you than the technology
-
of the norms UNE that for that you have fought in
-
Geneva in Brussels in Japan and in 20000 places of the world
-
that technology that are in the standards unites that are European standards
-
And that they are ISO and EC standards we will give it somehow
-
to the countries that we can in this case thanks
-
to the Latin American language so that when you want to sell
-
there it is that they have adopted the AENOR standard because
-
well this rule is now the norm Colombian or I make it Ecuadorian standard
-
or even make it Brazilian standard that the language is not exactly the same
-
that is fundamental for that reason the norms are transfer of technology
-
the one that writes the norm has capacity to transfer
-
to the whole world and to sell in the whole world
-
that they know that it is the most important of the norms they are not nonsense
-
Then if you have innovative technology try as soon as possible
-
to introduce a rule and get sold around the world and
-
now I guess someone will ask me the patent question but I have it prepared
-
Have we met goals? Who sees that he has not fulfilled that
-
I raise my hand I am not going to do anything and all are experts in rules
-
I do not believe it and I took 15 years to find out
-
Yes, sure?
-
You are a shy little eh as this was all good there is much more
-
but I want you to ask me or if it is not typical the teacher
-
is the one who asks the first question
-
Subtitled by Alfredo Hernandez