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Governments should fight corporations, not collaborate with them

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    Twenty years ago,
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    when I was a barrister
    and human rights lawyer
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    in full-time legal practice in London,
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    and the highest court in the land
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    still convened, some would say
    by an accident of history,
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    in this building here,
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    I met a young man
    who had just quit his job
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    in the British Foreign Office.
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    When I asked him, "Why did you leave,"
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    he told me this story.
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    He had gone to his boss
    one morning and said,
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    "Let's do something
    about human rights abuses in China."
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    And his boss had replied,
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    "We can't do anything
    about human rights abuses in China
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    because we have
    trade relations with China."
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    So my friend went away
    with his tail between his legs,
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    and six months later,
    he returned again to his boss,
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    and he said this time,
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    "Let's do something
    about human rights in Burma,"
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    as it was then called.
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    His boss once again paused
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    and said, "Oh, but we can't
    do anything about human rights in Burma
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    because we don't have
    any trade relations with Burma."
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    (Laughter)
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    This was the moment
    he knew he had to leave.
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    It wasn't just the hypocrisy
    that got to him.
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    It was the unwillingness of his government
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    to engage in conflict
    with other governments,
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    intense discussions,
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    all the while, innocent people
    were being harmed.
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    We are constantly told
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    that conflict is bad
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    that compromise is good;
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    that conflict is bad
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    but consensus is good;
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    that conflict is bad
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    and collaboration is good.
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    But in my view,
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    that's far too simple
    a vision of the world.
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    We cannot know
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    whether conflict is bad
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    unless we know who is fighting,
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    why they are fighting
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    and how they are fighting.
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    And compromises can be thoroughly rotten
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    if they harm people
    who are not at the table,
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    people who are vulnerable, disempowered,
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    people whom we have
    an obligation to protect.
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    Now, you might be
    somewhat skeptical of a lawyer
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    arguing about the benefits of conflict
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    and creating problems for compromise,
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    but I did also qualify as a mediator,
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    and these days, I spend my time
    giving talks about ethics for free.
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    So as my bank manager likes to remind me,
    I'm downwardly mobile.
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    But if you accept my argument,
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    it should change not just the way
    we lead our personal lives,
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    which I wish to put
    to one side for the moment,
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    but it will change the way
    we think about major problems
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    of public health and the environment.
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    Let me explain.
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    Every middle schooler
    in the United States,
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    my 12-year-old daughter included,
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    learns that there are
    three branches of government,
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    the legislative, the executive
    and the judicial branch.
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    James Madison wrote,
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    "If there is any principle
    more sacred in our Constitution,
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    and indeed in any free constitution,
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    than any other,
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    it is that which separates
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    the legislative, the executive
    and the judicial powers."
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    Now, the framers were not just concerned
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    about the concentration
    and exercise of power.
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    They also understood
    the perils of influence.
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    Judges cannot determine
    the constitutionality of laws
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    if they participate in making those laws,
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    nor can they hold the other branches
    of government accountable
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    if they collaborate with them
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    or enter into close
    relationships with them.
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    The Constitution is,
    as one famous scholar put it,
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    "an invitation to struggle."
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    And we the people are served
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    when those branches do, indeed,
    struggle with each other.
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    Now, we recognize
    the importance of struggle
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    not just in the public sector
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    between our branches of government.
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    We also know it too in the private sector,
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    in relationships among corporations.
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    Let's imagine that two American airlines
    get together and agree
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    that they will not drop the price
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    of their economy class airfares
    below 250 dollars a ticket.
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    That is collaboration,
    some would say collusion,
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    not competition,
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    and we the people are harmed
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    because we pay more for our tickets.
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    Imagine similarly
    two airlines were to say,
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    "Look, Airline A, we'll take
    the route from LA to Chicago,"
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    and Airline B says, "We'll take
    the route from Chicago to DC,
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    and we won't compete."
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    Once again, that's collaboration
    or collusion instead of competition,
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    and we the people are harmed.
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    So we understand
    the importance of struggle
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    when it comes to relationships
    between branches of government,
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    the public sector.
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    We also understand
    the importance of conflict
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    when it comes to relationships
    among corporations,
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    the private sector.
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    But where we have forgotten it
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    is in the relationships
    between the public and the private.
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    And governments all over the world
    are collaborating with industry
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    to solve problems of public health
    and the environment,
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    often collaborating
    with the very corporations
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    that are creating or exacerbating
    the problems they are trying to solve.
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    We are told that these relationships
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    are a win-win.
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    But what if someone is losing out?
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    Let me give you some examples.
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    A United Nations agency
    decided to address a serious problem:
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    poor sanitation in schools in rural India.
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    They did so not just in collaboration
    with national and local governments
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    but also with a television company
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    and with a major
    multinational soda company.
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    In exchange for less
    than one million dollars,
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    that corporation received the benefits
    of a months-long promotional campaign
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    including a 12-hour telethon
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    all using the company's logo
    and color scheme.
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    This was an arrangement
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    which was totally understandable
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    from the corporation's point of view.
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    It enhances the reputation of the company
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    and it creates brand loyalty
    for its products.
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    But in my view,
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    this is profoundly problematic
    for the intergovernmental agency,
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    an agency that has a mission
    to promote sustainable living.
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    By increasing consumption
    of sugar-sweetened beverages
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    made from scarce local water supplies
    and drunk out of plastic bottles
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    in a country that is already
    grappling with obesity,
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    this is neither sustainable
    from a public health
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    nor an environmental point of view.
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    And in order to solve
    one public health problem,
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    the agency is sowing the seeds
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    of another.
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    This is just one example
    of dozens I discovered
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    in researching a book on the relationships
    between government and industry.
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    I could also have told you
    about the initiatives in parks
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    in London and throughout Britain,
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    involving the same company,
    promoting exercise,
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    or indeed of the British government
    creating voluntary pledges
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    in partnership with industry
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    instead of regulating industry.
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    These collaborations or partnerships
    have become the paradigm in public health,
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    and once again, they make sense
    from the point of view of industry.
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    It allows them to frame
    public health problems and their solutions
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    in ways that are least threatening to,
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    most consonant with
    their commercial interests.
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    So obesity becomes a problem
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    of individual decision-making,
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    of personal behavior,
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    personal responsibility
    and lack of physical activity.
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    It is not a problem,
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    when framed this way,
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    of a multinational food system
    involving major corporations.
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    And again, I don't blame industry.
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    Industry naturally engages
    in strategies of influence
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    to promote its commercial interests.
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    But governments have a responsibility
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    to develop counterstrategies
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    to protect us
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    and the common good.
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    The mistake that governments are making
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    when they collaborate in this way
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    with industry
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    is that they conflate
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    the common good
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    with common ground.
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    When you collaborate with industry,
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    you necessarily put off the table
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    things that might promote the common good
    to which industry will not agree.
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    Industry will not agree
    to increased regulation
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    unless it believes this will
    stave off even more regulation
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    or perhaps knock some competitors
    out of the market.
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    Nor can companies agree
    to do certain things,
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    for example raise the prices
    of their unhealthy products,
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    because that would violate
    competition law,
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    as we've established.
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    So our governments should not confound
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    the common good and common ground,
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    especially when common ground
    means reaching agreement with industry.
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    I want to give you another example,
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    moving from high-profile collaboration
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    to something that is below ground
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    both literally and figuratively:
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    the hydraulic fracturing of natural gas.
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    Imagine that you purchase a plot of land
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    not knowing the mineral rights
    have been sold.
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    This is before the fracking boom.
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    You build your dream home on that plot,
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    and shortly afterwards,
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    you discover that a gas company
    is building a well pad on your land.
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    That was the plight
    of the Hallowich family.
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    Within a very short period of time,
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    they began to complain of headaches,
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    of sore throats, of itchy eyes,
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    in addition to the interference
    of the noise, vibration
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    and the bright lights
    from the flaring of natural gas.
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    They were very vocal in their criticisms,
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    and then they fell silent.
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    And thanks to the Pittsburgh Post-Gazette,
    where this image appeared,
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    and one other newspaper,
    we discovered why they fell silent.
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    The newspapers went to the court and said,
    "What happened to the Hallowiches?"
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    And it turned out the Hallowiches
    had made a secret settlement
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    with the gas operators, and it was
    a take-it-or-leave-it settlement.
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    The gas company said,
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    you can have a six-figure sum
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    to move elsewhere
    and start your lives again,
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    but in return
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    you must promise not to speak
    of your experience with our company,
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    not to speak of your
    experience with fracking,
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    not to speak about the health consequences
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    that might have been revealed
    by a medical examination.
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    Now, I do not blame
    the Hallowiches for accepting
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    a take-it-or-leave-it settlement
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    and starting their lives elsewhere.
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    And one can understand
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    why the company would wish
    to silence a squeaky wheel.
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    What I want to point the finger at
    is the legal and regulatory system,
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    a system in which there are
    networks of agreements
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    just like this one
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    which serve to silence people
    and seal off data points
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    from public health experts
    and epidemiologists,
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    a system in which regulators
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    will even refrain
    from issuing a violation notice
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    in the event of pollution
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    if the landowner and the gas company
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    agree to settle.
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    This is a system which isn't just
    bad from a public health point of view;
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    it exposes hazards to local families
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    who remain in the dark.
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    Now, I have given you two examples
    not because they are isolated examples.
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    They are examples of a systemic problem.
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    I could share some counterexamples,
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    the case for example
    of the public official
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    who sues the pharmaceutical company
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    for concealing the fact
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    that its antidepressant increases
    suicidal thoughts in adolescents.
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    I can tell you about the regulator
    who went after the food company
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    for exaggerating the purported
    health benefits of its yogurt.
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    And I can tell you about the legislator
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    who despite heavy lobbying
    directed at both sides of the aisle
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    pushes for environmental protections.
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    These are isolated examples,
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    but they are beacons of light
    in the darkness,
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    and they can show us the way.
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    I began by suggesting that sometimes
    we need to engage in conflict.
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    Governments should tussle with,
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    struggle with, at times engage
    in direct conflict with corporations.
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    This is not because governments
    are inherently good
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    and corporations are inherently evil.
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    Each is capable of good or ill.
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    But corporations understandably
    act to promote their commercial interests,
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    and they do so either sometimes
    undermining or promoting the common good.
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    But it is the responsibility
    of governments
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    to protect and promote the common good.
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    And we should insist
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    that they fight to do so.
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    This is because governments
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    are the guardians
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    of public health;
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    governments are the guardians
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    of the environment;
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    and it is governments
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    that are guardians
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    of these essential parts
    of our common good.
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    Thank you.
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    (Applause)
Title:
Governments should fight corporations, not collaborate with them
Speaker:
Jonathan Marks
Description:

more » « less
Video Language:
English
Team:
closed TED
Project:
TEDTalks
Duration:
14:56

English subtitles

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