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Waking up as a meme hero | Andras Arato | TEDxKyiv

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What would you feel if one day you woke up and realized that you have become a meme? Andras Arato tells a story of how he became a world-known meme "Hide the Pain Harold."

Andras Arato is a 73-year-old Hungarian electrical engineer, DJ at the local radio, stock photography model.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at