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Optimize User Purchase Flow | Monetization Strategies | App Monetization | Udacity

  • 0:00 - 0:06
    So, as we thought about
    creating the purchasing flow,
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    what we wanted to do was we wanted to
    create an experience that was familiar.
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    But, what really made it
    super optimized is for
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    if you had a product out there
    to make people purchase it.
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    And for us,
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    it is really important.to make it
    like a clean purchase experience.
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    And so, as we thought about how we
    wanted to make our purchase flow
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    uniquely Teespring, one of the things
    which we did realize was that
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    Teespring content is very much targeted.
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    Or is very much optimize for
    people wanting to show
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    it to their friends and share it like on
    all the different platforms out there.
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    And so one of our thoughts
    was how can we make this
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    an experience where kind of people are
    actually purchasing from the page but
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    at the same time encourage them to
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    share it via email, Facebook, Twitter,
    Pinterest and all these other channels.
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    And so that was kind of the only other
    kind of special optimization layer,
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    I'd say,
    that we did on the purchase flow.
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    But otherwise,
    the purchase flow kind of is a very
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    [INAUDIBLE] understood thing
    across most e-commerce companies.
Title:
Optimize User Purchase Flow | Monetization Strategies | App Monetization | Udacity
Video Language:
English
Team:
Udacity
Project:
UD518 - App Monetization
Duration:
01:24

English (United States) subtitles

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