How can you be sure that any particular memory is true? Julia Shaw takes you on an adventure into the weird world of memory hacking. She shows that through a combination of perceptual flaws, brain biases, and social influences, your memories can be easily influenced. Armed with science, she explores how even some of your most cherished and emotional memories might be nothing but fiction.

By the end, she’ll have you wondering whether you actually are who you think you are, or whether your autobiography is just a compelling illusion.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx