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What is the best business education? Run a marathon | Andrew Johnston | TEDxYouth@MileHigh

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    As a business instructor
    at a community college
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    one of my favorite courses
    to teach is Intro to Business.
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    It's one of my favorite courses
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    because in this class I assign
    the students a company project.
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    In this project the students go out,
    they find a small business,
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    they meet with the business owner,
    and then they share with their classmates
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    key technical information
    about the business.
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    Information such as:
    what's the company's product?
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    How do they price their product,
    or promote their product?
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    It's a great assignment
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    because it really brings to life
    all the technical theory
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    that the students have been
    reading about in their textbook.
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    But you know what the biggest insight is
    from this assignment, you guys?
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    The biggest assignment is
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    when the students
    share with their classmates
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    what the single biggest piece of advice
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    the business owner has for a young person
    starting their business career.
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    You know what that biggest piece
    of advice almost always is?
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    Before I tell you what it is,
    let me first tell you what it's not.
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    Business owners are telling my students
    that success in business
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    is not about being an expert
    at writing pivot tables in excel.
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    They say it's not about being a jockey
    at the ten key calculator.
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    They say it's not about being able
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    to recite accounting regulations, no.
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    Instead, what business owners
    are telling my students
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    the key to success has everything to do
    with the development of this:
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    character, life skills, things
    like passion for your work, work ethic,
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    persistence, determination,
    and good old fashioned grit.
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    That's what business owners are saying
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    is the key to success for a young person
    starting their business career.
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    How do you teach grit?
    How do you teach these life skills?
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    Some schools are trying to teach it
    through self help books and seminars.
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    Here's the problem
    with self-help books and seminars:
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    they don't cut to the chase,
    or force the student to actually apply
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    what they're reading about
    in the textbook.
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    It's all theory.
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    It's like if I want to learn
    to ride a bike.
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    I could read a book about riding a bike,
    I could watch a video about riding a bike,
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    but until I'm actually on the bike
    pedaling, and breaking,
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    and ringing the little bell
    on the handle bars,
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    have I really learned how to ride a bike?
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    I don't think so.
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    Again, how do you develop these skills?
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    How do you develop the skills
    to develop the resilience to keep going
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    when life circumstances, and maybe
    even the people all around you
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    are telling you to quit?
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    That's the question my colleagues
    in the business department,
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    two years ago, and I asked.
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    In 2013, we launched a new class called
    "Change through Challenge."
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    The premise of change
    through challenge is very simple:
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    all the life skills that I mentioned,
    persistence, determination, grit,
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    all these life skills
    can be acquired and mastered
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    through the power
    of training for a marathon.
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    Guess what the final exam is
    in this class?
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    A 26.2 mile marathon.
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    Why a marathon?
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    Because a marathon
    gets to the heart of the matter.
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    Because a marathon doesn't goof around.
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    Because training for a marathon
    is the perfect vehicle
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    for teaching all these life skills
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    that business owners are saying is the key
    to your success in business and in life.
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    Because you see my friends,
    mother marathon, she's a strict teacher.
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    She doesn't allow cheating,
    and she doesn't grade on a curve.
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    Because when you're
    at the start line of a marathon,
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    I don't care if you're the CEO,
    or if you're the janitor.
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    If you haven't put in
    the work, the training,
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    if you haven't mastered
    these key life skills,
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    you're not going to finish the race
    no matter who you are.
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    The goal of the course is very simple:
    just finish the marathon.
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    I don't care if you run
    across the finish line,
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    I don't care if you walk,
    I don't care if you hop, skip, and jump;
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    just finish.
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    Everyone from the 19-year-old single mom
    to the 60-year-old vice president
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    has taken this course.
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    The students train
    three days a week on their own.
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    We meet on Saturdays
    for the long group run,
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    and then we meet
    on Monday night for the seminar.
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    In the seminar we talk about
    three very simple things.
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    We talk a little bit about diet,
    talk a little bit about training,
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    and then the discipline of the week,
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    and how that discipline relates
    to their school work,
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    how it relates to their business,
    and how it relates to life.
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    One of the disciplines
    we talk about is goal setting.
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    How do you take a big hairy,
    scary goal like a marathon
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    and break it down into weekly,
    even daily tasks so it's not overwhelming?
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    Think about that old riddle:
    how do you eat an elephant?
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    One bite at a time,
    that's what we're doing here.
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    I think about a student that I had
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    the very first semester
    we taught this class.
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    Her name was Mandy.
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    Mandy in addition to going to school
    full-time and training for the marathon,
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    Mandy was opening up a hair salon.
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    Upon opening the doors at the salon,
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    Mandy immediately realized
    that opening a small business
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    was not unlike training for a marathon,
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    especially that whole
    overcoming adversities piece.
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    When she opened the doors,
    she had nay-Sayers who were telling her
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    that she ought to quit
    because it will never work.
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    She had bankers that wouldn't loan her
    money when she needed it most.
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    She was encountering code enforcement
    officers that harassed her every week
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    and worst of all, a lot of times,
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    she would come in
    to the morning plumbing disaster.
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    How did she get through this?
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    She took all these setbacks,
    all these to-do lists,
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    these issues, and these problems,
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    and broke them down
    into small weekly tasks,
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    and wrote them down
    and slowly checked them off.
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    In other words, she was eating
    the elephant one bite at a time.
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    Just like marathon training.
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    Another discipline we talk about in
    this course is the power of consistency.
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    In fact, one of the mantras
    of this course is,
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    "It's not about doing
    the occasional big things,
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    it's about doing
    the consistent small things."
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    Hydrating, eating right, exercising,
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    not just on the warm days,
    but on the cold days too,
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    and not just exercising
    on the days you feel like it,
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    but exercising on the days
    that you don't feel like it.
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    That's how you achieve the big goals,
    that's how you go 26.2.
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    I'm reminded of a student that I had
    this past semester in the class.
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    Her name was Sandy.
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    Sandy was a high school
    guidance counselor.
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    She had hip replacement surgery
    nine years ago.
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    Because of the hip replacement surgery,
    Sandy wasn't able to exercise,
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    she had fallen badly out of shape,
    gained a lot of weight,
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    but Sandy signed up for the course
    anyway as a form of personal renewal.
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    She wanted to dedicate the marathon
    to her mom, who had recently passed.
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    Sandy was also a realist;
    she knew that given her health condition,
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    the 22-week training
    was going to be difficult,
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    and finishing the marathon
    in the seven hour cut-off
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    was going to be a particular challenge.
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    But Sandy persevered,
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    and you know what she did every Saturday
    for those long group runs, you guys?
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    Every Saturday she would come,
    and she would walk two minutes,
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    and she was jog two minutes,
    and walk two minutes, and jog two minutes.
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    Mile after mile, consistently,
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    week after week, consistently,
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    for 22 weeks.
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    Fast-forward 22 weeks on January 17, 2014,
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    Sandy crossed the finish line
    at the Phoenix Rock-n-Roll Marathon.
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    Guess what her time was?
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    6 hours and 48 minutes,
    12 minutes under the cut-off.
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    Oh, and by the way,
    when she crossed the finish line,
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    she was 35 pounds lighter
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    than when she began
    the course 22 weeks prior.
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    You see guys, it's not
    about doing the occasional big things,
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    it's about doing
    the consistent small things.
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    One of my favorite times
    in this class is about week five.
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    In week five, students are really seeing
    the benefits of eating right,
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    hydrating correctly, sleeping right,
    and exercising four days a week.
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    They're taking on
    what I would call "the glow".
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    But the best part, at week five
    and throughout the rest of the semester,
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    is that students are seeing the benefits
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    on those weekly long runs of setting
    a scary goal and reaching a scary goal.
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    So for instance, week one,
    the goal is run a mile; they run the mile.
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    Week two, it's run two miles;
    they run two miles.
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    Week three, it's run four miles;
    they run the four miles.
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    Set a scary goal, run a scary goal.
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    Week after week after week.
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    Guys, this process
    not only becomes life-affirming,
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    this becomes habit-forming.
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    Students get used to doing
    and reaching huge goals every week
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    and doing something
    that most people will never do.
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    So what happens?
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    The DVD player up here
    and the self-talk up starts to change.
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    They start saying things like,
    "You know, if I can run a marathon,
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    of course I can
    get through that algebra class."
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    "If I can run a marathon, of course
    I can get that college degree."
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    "If I can run a marathon,
    of course I can open that hair salon."
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    Let me close with this:
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    in 2013, we launched
    the "Change Through Challenge" class.
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    To my knowledge, it is
    the only community college business course
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    to be featured in a national
    running magazine "Runner's World".
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    But more important than that,
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    I suspect this course
    has changed the course
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    and allowed many young people
    to arrive where they want to arrive,
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    to which I say to you guys,
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    every one of you in five years from now
    is going to arrive somewhere.
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    Some of you are going to be in college,
    some of you in the work force.
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    Some of you might
    even be married and have kids.
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    Here's the thing: so many people
    - and us adults are the worst at this -
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    throw our lives up in the air,
    rely on chance,
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    and just hope it all works out.
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    Guys I would submit to you
    this afternoon, and hear me on this,
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    I would submit to you this afternoon
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    that marathon training,
    yes, marathon training,
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    can help you by giving you
    the life skills and the character skills
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    so you don't have to throw
    your life up to chance.
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    Your life can be a choice,
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    and you can choose where you want
    to go the next five years and beyond.
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    Guys, technical skills
    and technical training will get you a job
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    that will get you a paycheck,
    but let me tell you,
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    if you develop character and life skills,
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    my friends, you will find work
    that will build you a life.
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    Guys, I wish you the absolute best
    as you choose the course for your life,
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    and I look forward to seeing
    each and every one of you
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    at the next marathon.
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    Thank you very much.
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    (Applause)
Title:
What is the best business education? Run a marathon | Andrew Johnston | TEDxYouth@MileHigh
Description:

This talk was given at a local TEDx event, produced independently of the TED Conferences.

How can we learn the fundamentals to business in just a semester? In this inspiring talk, business and grit teacher Andrew Johnston reveals the how and why of marathoning to learn what it takes to go the distance.

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Video Language:
English
Team:
closed TED
Project:
TEDxTalks
Duration:
12:18

English subtitles

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