What is the best business education? Run a marathon | Andrew Johnston | TEDxYouth@MileHigh
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0:13 - 0:15As a business instructor
at a community college -
0:15 - 0:21one of my favorite courses
to teach is Intro to Business. -
0:21 - 0:22It's one of my favorite courses
-
0:22 - 0:27because in this class I assign
the students a company project. -
0:27 - 0:31In this project the students go out,
they find a small business, -
0:31 - 0:36they meet with the business owner,
and then they share with their classmates -
0:36 - 0:38key technical information
about the business. -
0:38 - 0:42Information such as:
what's the company's product? -
0:42 - 0:46How do they price their product,
or promote their product? -
0:46 - 0:47It's a great assignment
-
0:47 - 0:50because it really brings to life
all the technical theory -
0:50 - 0:55that the students have been
reading about in their textbook. -
0:56 - 1:01But you know what the biggest insight is
from this assignment, you guys? -
1:01 - 1:03The biggest assignment is
-
1:03 - 1:07when the students
share with their classmates -
1:07 - 1:09what the single biggest piece of advice
-
1:09 - 1:15the business owner has for a young person
starting their business career. -
1:16 - 1:20You know what that biggest piece
of advice almost always is? -
1:21 - 1:25Before I tell you what it is,
let me first tell you what it's not. -
1:25 - 1:29Business owners are telling my students
that success in business -
1:29 - 1:34is not about being an expert
at writing pivot tables in excel. -
1:36 - 1:41They say it's not about being a jockey
at the ten key calculator. -
1:41 - 1:44They say it's not about being able
-
1:44 - 1:49to recite accounting regulations, no.
-
1:49 - 1:52Instead, what business owners
are telling my students -
1:52 - 1:56the key to success has everything to do
with the development of this: -
1:56 - 2:01character, life skills, things
like passion for your work, work ethic, -
2:01 - 2:06persistence, determination,
and good old fashioned grit. -
2:06 - 2:08That's what business owners are saying
-
2:08 - 2:12is the key to success for a young person
starting their business career. -
2:13 - 2:16How do you teach grit?
How do you teach these life skills? -
2:17 - 2:21Some schools are trying to teach it
through self help books and seminars. -
2:22 - 2:25Here's the problem
with self-help books and seminars: -
2:25 - 2:28they don't cut to the chase,
or force the student to actually apply -
2:28 - 2:30what they're reading about
in the textbook. -
2:30 - 2:32It's all theory.
-
2:32 - 2:34It's like if I want to learn
to ride a bike. -
2:34 - 2:39I could read a book about riding a bike,
I could watch a video about riding a bike, -
2:39 - 2:43but until I'm actually on the bike
pedaling, and breaking, -
2:43 - 2:47and ringing the little bell
on the handle bars, -
2:47 - 2:50have I really learned how to ride a bike?
-
2:50 - 2:52I don't think so.
-
2:52 - 2:54Again, how do you develop these skills?
-
2:54 - 2:58How do you develop the skills
to develop the resilience to keep going -
2:58 - 3:02when life circumstances, and maybe
even the people all around you -
3:02 - 3:05are telling you to quit?
-
3:06 - 3:09That's the question my colleagues
in the business department, -
3:09 - 3:12two years ago, and I asked.
-
3:14 - 3:18In 2013, we launched a new class called
"Change through Challenge." -
3:20 - 3:23The premise of change
through challenge is very simple: -
3:23 - 3:27all the life skills that I mentioned,
persistence, determination, grit, -
3:27 - 3:29all these life skills
can be acquired and mastered -
3:29 - 3:34through the power
of training for a marathon. -
3:34 - 3:37Guess what the final exam is
in this class? -
3:37 - 3:42A 26.2 mile marathon.
-
3:44 - 3:47Why a marathon?
-
3:47 - 3:49Because a marathon
gets to the heart of the matter. -
3:49 - 3:52Because a marathon doesn't goof around.
-
3:52 - 3:55Because training for a marathon
is the perfect vehicle -
3:55 - 3:57for teaching all these life skills
-
3:57 - 4:02that business owners are saying is the key
to your success in business and in life. -
4:02 - 4:06Because you see my friends,
mother marathon, she's a strict teacher. -
4:06 - 4:11She doesn't allow cheating,
and she doesn't grade on a curve. -
4:11 - 4:14Because when you're
at the start line of a marathon, -
4:14 - 4:18I don't care if you're the CEO,
or if you're the janitor. -
4:18 - 4:21If you haven't put in
the work, the training, -
4:21 - 4:24if you haven't mastered
these key life skills, -
4:24 - 4:28you're not going to finish the race
no matter who you are. -
4:35 - 4:40The goal of the course is very simple:
just finish the marathon. -
4:40 - 4:43I don't care if you run
across the finish line, -
4:43 - 4:47I don't care if you walk,
I don't care if you hop, skip, and jump; -
4:47 - 4:49just finish.
-
4:49 - 4:53Everyone from the 19-year-old single mom
to the 60-year-old vice president -
4:53 - 4:55has taken this course.
-
4:56 - 4:59The students train
three days a week on their own. -
4:59 - 5:02We meet on Saturdays
for the long group run, -
5:02 - 5:05and then we meet
on Monday night for the seminar. -
5:05 - 5:08In the seminar we talk about
three very simple things. -
5:08 - 5:11We talk a little bit about diet,
talk a little bit about training, -
5:11 - 5:13and then the discipline of the week,
-
5:13 - 5:16and how that discipline relates
to their school work, -
5:16 - 5:21how it relates to their business,
and how it relates to life. -
5:22 - 5:25One of the disciplines
we talk about is goal setting. -
5:25 - 5:28How do you take a big hairy,
scary goal like a marathon -
5:28 - 5:33and break it down into weekly,
even daily tasks so it's not overwhelming? -
5:33 - 5:37Think about that old riddle:
how do you eat an elephant? -
5:37 - 5:40One bite at a time,
that's what we're doing here. -
5:41 - 5:44I think about a student that I had
-
5:44 - 5:46the very first semester
we taught this class. -
5:46 - 5:48Her name was Mandy.
-
5:48 - 5:51Mandy in addition to going to school
full-time and training for the marathon, -
5:51 - 5:54Mandy was opening up a hair salon.
-
5:54 - 5:56Upon opening the doors at the salon,
-
5:56 - 5:59Mandy immediately realized
that opening a small business -
5:59 - 6:01was not unlike training for a marathon,
-
6:01 - 6:05especially that whole
overcoming adversities piece. -
6:05 - 6:09When she opened the doors,
she had nay-Sayers who were telling her -
6:09 - 6:11that she ought to quit
because it will never work. -
6:11 - 6:15She had bankers that wouldn't loan her
money when she needed it most. -
6:15 - 6:19She was encountering code enforcement
officers that harassed her every week -
6:19 - 6:20and worst of all, a lot of times,
-
6:20 - 6:25she would come in
to the morning plumbing disaster. -
6:25 - 6:26How did she get through this?
-
6:26 - 6:29She took all these setbacks,
all these to-do lists, -
6:29 - 6:31these issues, and these problems,
-
6:31 - 6:34and broke them down
into small weekly tasks, -
6:34 - 6:36and wrote them down
and slowly checked them off. -
6:36 - 6:40In other words, she was eating
the elephant one bite at a time. -
6:40 - 6:42Just like marathon training.
-
6:43 - 6:49Another discipline we talk about in
this course is the power of consistency. -
6:49 - 6:53In fact, one of the mantras
of this course is, -
6:53 - 6:55"It's not about doing
the occasional big things, -
6:55 - 7:00it's about doing
the consistent small things." -
7:00 - 7:04Hydrating, eating right, exercising,
-
7:04 - 7:08not just on the warm days,
but on the cold days too, -
7:08 - 7:11and not just exercising
on the days you feel like it, -
7:11 - 7:14but exercising on the days
that you don't feel like it. -
7:14 - 7:18That's how you achieve the big goals,
that's how you go 26.2. -
7:20 - 7:25I'm reminded of a student that I had
this past semester in the class. -
7:25 - 7:26Her name was Sandy.
-
7:26 - 7:29Sandy was a high school
guidance counselor. -
7:31 - 7:34She had hip replacement surgery
nine years ago. -
7:34 - 7:40Because of the hip replacement surgery,
Sandy wasn't able to exercise, -
7:40 - 7:44she had fallen badly out of shape,
gained a lot of weight, -
7:44 - 7:48but Sandy signed up for the course
anyway as a form of personal renewal. -
7:48 - 7:53She wanted to dedicate the marathon
to her mom, who had recently passed. -
7:55 - 7:59Sandy was also a realist;
she knew that given her health condition, -
8:02 - 8:04the 22-week training
was going to be difficult, -
8:04 - 8:07and finishing the marathon
in the seven hour cut-off -
8:07 - 8:09was going to be a particular challenge.
-
8:09 - 8:11But Sandy persevered,
-
8:11 - 8:15and you know what she did every Saturday
for those long group runs, you guys? -
8:15 - 8:18Every Saturday she would come,
and she would walk two minutes, -
8:18 - 8:25and she was jog two minutes,
and walk two minutes, and jog two minutes. -
8:26 - 8:31Mile after mile, consistently,
-
8:31 - 8:35week after week, consistently,
-
8:36 - 8:39for 22 weeks.
-
8:41 - 8:46Fast-forward 22 weeks on January 17, 2014,
-
8:46 - 8:50Sandy crossed the finish line
at the Phoenix Rock-n-Roll Marathon. -
8:51 - 8:53Guess what her time was?
-
8:53 - 8:576 hours and 48 minutes,
12 minutes under the cut-off. -
8:58 - 9:01Oh, and by the way,
when she crossed the finish line, -
9:01 - 9:03she was 35 pounds lighter
-
9:03 - 9:07than when she began
the course 22 weeks prior. -
9:08 - 9:12You see guys, it's not
about doing the occasional big things, -
9:12 - 9:16it's about doing
the consistent small things. -
9:16 - 9:20One of my favorite times
in this class is about week five. -
9:20 - 9:24In week five, students are really seeing
the benefits of eating right, -
9:24 - 9:28hydrating correctly, sleeping right,
and exercising four days a week. -
9:28 - 9:31They're taking on
what I would call "the glow". -
9:31 - 9:35But the best part, at week five
and throughout the rest of the semester, -
9:35 - 9:37is that students are seeing the benefits
-
9:37 - 9:41on those weekly long runs of setting
a scary goal and reaching a scary goal. -
9:41 - 9:45So for instance, week one,
the goal is run a mile; they run the mile. -
9:45 - 9:47Week two, it's run two miles;
they run two miles. -
9:47 - 9:51Week three, it's run four miles;
they run the four miles. -
9:51 - 9:53Set a scary goal, run a scary goal.
-
9:53 - 9:55Week after week after week.
-
9:55 - 9:58Guys, this process
not only becomes life-affirming, -
9:58 - 10:00this becomes habit-forming.
-
10:00 - 10:05Students get used to doing
and reaching huge goals every week -
10:05 - 10:07and doing something
that most people will never do. -
10:07 - 10:08So what happens?
-
10:08 - 10:12The DVD player up here
and the self-talk up starts to change. -
10:12 - 10:16They start saying things like,
"You know, if I can run a marathon, -
10:16 - 10:18of course I can
get through that algebra class." -
10:18 - 10:22"If I can run a marathon, of course
I can get that college degree." -
10:22 - 10:27"If I can run a marathon,
of course I can open that hair salon." -
10:28 - 10:31Let me close with this:
-
10:31 - 10:35in 2013, we launched
the "Change Through Challenge" class. -
10:35 - 10:40To my knowledge, it is
the only community college business course -
10:40 - 10:44to be featured in a national
running magazine "Runner's World". -
10:45 - 10:47But more important than that,
-
10:47 - 10:50I suspect this course
has changed the course -
10:50 - 10:56and allowed many young people
to arrive where they want to arrive, -
10:56 - 10:58to which I say to you guys,
-
10:58 - 11:02every one of you in five years from now
is going to arrive somewhere. -
11:02 - 11:06Some of you are going to be in college,
some of you in the work force. -
11:06 - 11:09Some of you might
even be married and have kids. -
11:09 - 11:14Here's the thing: so many people
- and us adults are the worst at this - -
11:14 - 11:17throw our lives up in the air,
rely on chance, -
11:17 - 11:20and just hope it all works out.
-
11:20 - 11:24Guys I would submit to you
this afternoon, and hear me on this, -
11:24 - 11:26I would submit to you this afternoon
-
11:26 - 11:29that marathon training,
yes, marathon training, -
11:31 - 11:35can help you by giving you
the life skills and the character skills -
11:35 - 11:37so you don't have to throw
your life up to chance. -
11:37 - 11:39Your life can be a choice,
-
11:39 - 11:43and you can choose where you want
to go the next five years and beyond. -
11:44 - 11:48Guys, technical skills
and technical training will get you a job -
11:48 - 11:50that will get you a paycheck,
but let me tell you, -
11:50 - 11:52if you develop character and life skills,
-
11:52 - 11:57my friends, you will find work
that will build you a life. -
11:58 - 12:04Guys, I wish you the absolute best
as you choose the course for your life, -
12:04 - 12:07and I look forward to seeing
each and every one of you -
12:07 - 12:09at the next marathon.
-
12:09 - 12:10Thank you very much.
-
12:10 - 12:11(Applause)
- Title:
- What is the best business education? Run a marathon | Andrew Johnston | TEDxYouth@MileHigh
- Description:
-
This talk was given at a local TEDx event, produced independently of the TED Conferences.
How can we learn the fundamentals to business in just a semester? In this inspiring talk, business and grit teacher Andrew Johnston reveals the how and why of marathoning to learn what it takes to go the distance.
- Video Language:
- English
- Team:
- closed TED
- Project:
- TEDxTalks
- Duration:
- 12:18