Growing up playing video games and turned his hobby/passion to his career, Gabe Zichermann thinks gaming is an essential part of life for Generation G. He encourages parents to play game with their children.

Gabe Zichermann is an entrepreneur, author, highly rated public speaker and gamification thought leader. He is the chair of the Gamification Summit and Workshops, and is co-author of the book "Game-Based Marketing, where he makes a compelling case for the use of games and game mechanics in everyday life, the web and business. Gabe is also a board member of StartOut.org and facilitator for the NYC chapter of the Founder Institute.
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This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx