1 00:00:00,000 --> 00:00:03,000 ♪ [music] ♪ 2 00:00:09,470 --> 00:00:12,170 - [Alex Tabarrok] Now that we understand a firm's cos tcurves, 3 00:00:12,170 --> 00:00:13,870 and its entry and exit decisions, 4 00:00:13,870 --> 00:00:17,255 we're able to show how supply curves are actually 5 00:00:17,255 --> 00:00:20,744 derived from these more fundamental considerations. 6 00:00:21,184 --> 00:00:22,618 Let's take a closer look. 7 00:00:27,900 --> 00:00:31,894 The supply curve is built upon firm entry and exit decisions 8 00:00:31,894 --> 00:00:35,440 and the effect of these decisions on industry costs. 9 00:00:35,440 --> 00:00:39,510 And the key question is this, as industry output increases, 10 00:00:39,510 --> 00:00:41,940 what happens to costs? 11 00:00:41,940 --> 00:00:45,550 There are three possibilities. First, an increase in cost industry. 12 00:00:45,550 --> 00:00:49,460 That is industry costs increase with greater output. 13 00:00:49,460 --> 00:00:51,850 Second, constant cost industry. 14 00:00:51,850 --> 00:00:53,100 Industry costs are flat, 15 00:00:53,100 --> 00:00:56,510 they don't change with greater or lesser output. 16 00:00:56,510 --> 00:00:59,090 And finally a decreasing cost industry, 17 00:00:59,090 --> 00:01:01,740 industry cost falls with greater output. 18 00:01:01,740 --> 00:01:04,400 As we'll see, the first and second are quite common, 19 00:01:04,400 --> 00:01:06,260 the third is quite uncommon, 20 00:01:06,260 --> 00:01:09,300 but is nevertheless important and interesting 21 00:01:09,300 --> 00:01:11,436 in order to understand economic geography, 22 00:01:11,436 --> 00:01:13,230 which we'll come to a bit later. 23 00:01:13,230 --> 00:01:14,370 Let's show how the industry 24 00:01:14,370 --> 00:01:17,590 supply curve is derived from the entry and exit 25 00:01:17,590 --> 00:01:20,390 and cost curves of individual firms. 26 00:01:20,390 --> 00:01:23,400 We can do this for an increase in cost industry very easily 27 00:01:23,400 --> 00:01:25,390 with just a two firm example. 28 00:01:25,390 --> 00:01:28,330 Suppose that Firm one is a producer of oil, 29 00:01:28,330 --> 00:01:30,310 where its oil is very close to the surface, 30 00:01:30,310 --> 00:01:33,250 so it has a quite low average cost curve. 31 00:01:33,250 --> 00:01:35,820 It's pretty cheap for this firm to produce oil. 32 00:01:35,820 --> 00:01:40,070 On the other hand, Firm two has a much higher average cost curve 33 00:01:40,070 --> 00:01:43,320 because for Firm two is located in a part of the world 34 00:01:43,320 --> 00:01:47,211 where it has to drill much deeper in order to get the oil. 35 00:01:48,090 --> 00:01:49,930 Now, given these figures 36 00:01:49,930 --> 00:01:53,330 what's the industry supply curve of oil 37 00:01:53,330 --> 00:01:57,240 if the price of oil is below $17? 38 00:01:58,680 --> 00:02:01,700 Well, if the price of oil is below $17, 39 00:02:01,700 --> 00:02:04,840 neither of these firms can make a profit. 40 00:02:04,840 --> 00:02:07,099 That's below the minimum point of the average cost curve 41 00:02:07,099 --> 00:02:08,939 for both of these firms. 42 00:02:08,939 --> 00:02:09,980 So neither of these firms 43 00:02:09,980 --> 00:02:11,920 is going to want to be in the industry. 44 00:02:11,920 --> 00:02:14,860 So if the price of oil is below $17, 45 00:02:14,860 --> 00:02:19,560 the industry supply is just going to be zero, right here, zero. 46 00:02:20,300 --> 00:02:23,490 Now what happens at $17? 47 00:02:23,490 --> 00:02:27,530 Well at $17, Firm one just breaks even. 48 00:02:27,530 --> 00:02:30,890 So we'll say Firm one will just enter the industry. 49 00:02:30,890 --> 00:02:35,190 So at $17, the industry output is the same as 50 00:02:35,190 --> 00:02:38,824 the output of Firm one, namely four units. 51 00:02:39,130 --> 00:02:43,160 Notice that at $17, Firm two doesn't enter the industry 52 00:02:43,160 --> 00:02:46,420 because the price is still too low. 53 00:02:46,420 --> 00:02:48,520 Firm two is not going to make a profit, 54 00:02:48,520 --> 00:02:50,950 will take a loss at that price. 55 00:02:50,950 --> 00:02:54,430 Indeed as the price of oil increases, 56 00:02:54,430 --> 00:02:59,590 the output from Firm two will increase as it moves along 57 00:02:59,590 --> 00:03:01,610 its marginal cost curve. 58 00:03:01,610 --> 00:03:05,460 That will continue to happen so industry output will increase 59 00:03:05,460 --> 00:03:07,423 along with the output of Firm one 60 00:03:07,423 --> 00:03:10,613 until we reach a price of $29. 61 00:03:10,613 --> 00:03:13,000 At the price of $29, 62 00:03:13,000 --> 00:03:16,530 Firm two just breaks even and it enters the industry. 63 00:03:16,530 --> 00:03:22,068 So at $29, total industry output is six units from Firm one 64 00:03:22,068 --> 00:03:24,710 and five units from Firm two 65 00:03:24,710 --> 00:03:28,640 for a total of 11 units from the industry. 66 00:03:29,520 --> 00:03:34,948 As the price goes above $29 both Firm one and Firm two 67 00:03:34,948 --> 00:03:37,398 expand along their marginal cost curves 68 00:03:37,398 --> 00:03:39,808 so the industry output is then 69 00:03:39,808 --> 00:03:43,745 the sum of the output from both firms. 70 00:03:43,745 --> 00:03:49,785 So what we see here is that the industry supply curve 71 00:03:49,785 --> 00:03:51,575 is upward sloping 72 00:03:51,575 --> 00:03:56,825 because the cost curves of these firms are different. 73 00:03:56,825 --> 00:04:01,387 Because in order to attract more firms into this industry, 74 00:04:01,387 --> 00:04:06,110 the only way we can do that is by attracting higher cost firms. 75 00:04:06,110 --> 00:04:10,720 So the industry supply curve is upward sloping. 76 00:04:11,930 --> 00:04:15,020 Any industry where it's difficult to exactly duplicate 77 00:04:15,020 --> 00:04:18,780 the productive inputs is going to be an increase in cost industry. 78 00:04:18,780 --> 00:04:22,490 I've already mentioned oil, but copper, gold, silver, 79 00:04:22,490 --> 00:04:24,940 all the mining industries are very similar. 80 00:04:24,940 --> 00:04:27,590 We can't just duplicate another gold mine. 81 00:04:27,590 --> 00:04:29,710 If we want another gold mine we're going to have to dig deeper, 82 00:04:29,710 --> 00:04:30,950 we're going to have to look elsewhere, 83 00:04:30,950 --> 00:04:34,420 it's going to be more expensive to produce it than it is now. 84 00:04:34,420 --> 00:04:36,970 Coffee is another example, because there's really only 85 00:04:36,970 --> 00:04:38,990 a limited number of places in the world 86 00:04:38,990 --> 00:04:41,310 where we could produce great coffee. 87 00:04:41,310 --> 00:04:44,910 If we want coffee from other places than Brazil or Guatemala, 88 00:04:44,910 --> 00:04:46,570 it's going to be lower quality. 89 00:04:46,570 --> 00:04:49,790 We're going to have to go down further on the mountain. 90 00:04:49,790 --> 00:04:52,360 It's going to require more inputs. 91 00:04:52,360 --> 00:04:53,840 Nuclear engineers -- 92 00:04:53,840 --> 00:04:56,660 very hard to expand the supply of nuclear engineers. 93 00:04:56,660 --> 00:05:00,240 There's a limited number of people who can be a nuclear engineer. 94 00:05:00,240 --> 00:05:03,134 If we want more nuclear engineers, we're really going to have 95 00:05:03,134 --> 00:05:05,650 to pull them from other industries 96 00:05:05,650 --> 00:05:07,920 where they have very high opportunity cost. 97 00:05:07,920 --> 00:05:11,480 So it's hard to expand the supply of nuclear engineers 98 00:05:11,480 --> 00:05:15,530 without pushing up the wages of nuclear engineers. 99 00:05:15,530 --> 00:05:17,532 That's an increasing cost industry. 100 00:05:18,200 --> 00:05:23,600 Moreover, any industry that buys a large fraction of the output 101 00:05:23,600 --> 00:05:25,660 of an increasing cost industry 102 00:05:25,660 --> 00:05:28,650 will also be an increasing cost industry. 103 00:05:28,650 --> 00:05:32,750 So pretty obviously gasoline is an increasing cost industry 104 00:05:32,750 --> 00:05:37,040 because if we want more gasoline that requires more oil, 105 00:05:37,040 --> 00:05:40,370 and oil is an increasing cost industry. 106 00:05:40,370 --> 00:05:43,630 Electricity will primarily be an increasing cost industry 107 00:05:43,630 --> 00:05:47,220 to the extent that we generate our electricity from coal. 108 00:05:47,220 --> 00:05:50,570 So if we want a lot more electricity we're going to require more coal 109 00:05:50,570 --> 00:05:53,015 and that's going to push the price of coal up, 110 00:05:53,015 --> 00:05:56,635 which is going to push the cost of producing electricity up. 111 00:05:57,555 --> 00:06:01,160 So what we just showed is that for an increasing cost industry, 112 00:06:01,160 --> 00:06:04,900 you can derive a upward sloped supply curve. 113 00:06:04,900 --> 00:06:06,920 We're now going to do a constant cost industry 114 00:06:06,920 --> 00:06:09,890 for which we'll show you actually get a flat supply curve, 115 00:06:09,890 --> 00:06:12,259 and then a decreasing cost industry, 116 00:06:12,259 --> 00:06:13,629 which as you might expect, 117 00:06:13,629 --> 00:06:16,600 will give you now a downward-sloped supply curve. 118 00:06:16,600 --> 00:06:19,100 We'll do these in separate lectures. Thanks. 119 00:06:20,100 --> 00:06:21,550 - [Announcer] If you want to test yourself, 120 00:06:21,550 --> 00:06:23,010 click, "Practice Questions," 121 00:06:24,000 --> 00:06:27,431 or if you're ready to move on, just click, "Next Video." 122 00:06:27,431 --> 00:06:30,400 ♪ [music] ♪