1 00:00:00,760 --> 00:00:02,536 So 24 years ago, 2 00:00:02,560 --> 00:00:04,336 I was brought to the New Yorker 3 00:00:04,360 --> 00:00:05,880 as art editor 4 00:00:06,480 --> 00:00:10,016 to rejuvenate 5 00:00:10,040 --> 00:00:15,056 what had by then become a somewhat staid institution, 6 00:00:15,080 --> 00:00:17,576 and to bring in new artists 7 00:00:17,600 --> 00:00:21,296 and to try to bring the magazine from its ivory tower 8 00:00:21,320 --> 00:00:24,656 into engaging with its time. 9 00:00:24,680 --> 00:00:27,376 And it was just the right thing for me to do 10 00:00:27,400 --> 00:00:32,016 because I've always been captivated by how an image can -- 11 00:00:32,040 --> 00:00:33,736 a simple drawing -- 12 00:00:33,760 --> 00:00:38,496 can cut through the torrent of images that we see every single day. 13 00:00:38,520 --> 00:00:40,976 How it can capture a moment, 14 00:00:41,000 --> 00:00:46,216 how it can crystallize a social trend or a complex event 15 00:00:46,240 --> 00:00:51,416 in a way that a lot of words wouldn't be able to do, 16 00:00:51,440 --> 00:00:55,240 and reduce it to its essence and turn it into a cartoon. 17 00:00:55,800 --> 00:00:57,576 So I went to the library 18 00:00:57,600 --> 00:01:03,536 and I looked at the first cover drawn by Rea Irvin in 1925 -- 19 00:01:03,560 --> 00:01:07,960 a dandy looking at a butterfly through his monocle, 20 00:01:08,760 --> 00:01:11,520 and we call it Eustace Tilley. 21 00:01:12,080 --> 00:01:16,096 And I realized that as the magazine had become known 22 00:01:16,120 --> 00:01:21,576 for its in-depth research and long reports, 23 00:01:21,600 --> 00:01:24,536 some of the humor had gotten lost along the way, 24 00:01:24,560 --> 00:01:29,456 because now often Eustace Tilley was seen as a haughty dandy, 25 00:01:29,480 --> 00:01:32,576 but in fact, in 1925, 26 00:01:32,600 --> 00:01:36,016 when Rea Irvin first drew this image, 27 00:01:36,040 --> 00:01:38,816 he did it as part of a humor magazine 28 00:01:38,840 --> 00:01:41,056 to amuse the youth of the era, 29 00:01:41,080 --> 00:01:44,160 which was the flappers of the roaring twenties. 30 00:01:45,080 --> 00:01:46,336 And in the library, 31 00:01:46,360 --> 00:01:51,296 I found the images that really captured the zeitgeist 32 00:01:51,320 --> 00:01:53,736 of the Great Depression. 33 00:01:53,760 --> 00:01:58,176 And it showed us not just how people dressed 34 00:01:58,200 --> 00:01:59,736 or what the cars looked like, 35 00:01:59,760 --> 00:02:03,016 but also what made them laugh, 36 00:02:03,040 --> 00:02:05,336 what their prejudices were, 37 00:02:05,360 --> 00:02:07,936 and you really got a sense 38 00:02:07,960 --> 00:02:11,440 of what it felt like to be alive in the '30s. 39 00:02:11,960 --> 00:02:15,336 So I called on contemporary artists, 40 00:02:15,360 --> 00:02:17,576 such as Adrian Tomine here. 41 00:02:17,600 --> 00:02:20,736 I often call on narrative artists -- 42 00:02:20,760 --> 00:02:23,416 cartoonists, children's book authors -- 43 00:02:23,440 --> 00:02:25,960 and I give them themes such as, 44 00:02:26,840 --> 00:02:29,176 you know, what it's like to be in the subway, 45 00:02:29,200 --> 00:02:31,376 or Valentine's Day, 46 00:02:31,400 --> 00:02:32,776 and they send me sketches. 47 00:02:32,800 --> 00:02:36,696 And once the sketches are approved by the editor, 48 00:02:36,720 --> 00:02:38,080 David Remnick, 49 00:02:39,240 --> 00:02:41,336 it's a go. 50 00:02:41,360 --> 00:02:43,336 And I love the way 51 00:02:43,360 --> 00:02:48,616 those images are actually not telling you what to think. 52 00:02:48,640 --> 00:02:50,856 But they do make you think, 53 00:02:50,880 --> 00:02:55,896 because the artist is actually -- 54 00:02:55,920 --> 00:02:57,176 it's almost a puzzle; 55 00:02:57,200 --> 00:02:58,696 the artist is drawing the dots, 56 00:02:58,720 --> 00:03:02,416 and you, the reader, have to complete the picture. 57 00:03:02,440 --> 00:03:05,816 So to get this image on the left by Anita Kunz, 58 00:03:05,840 --> 00:03:08,896 or the one on right by Tomer Hanuka, 59 00:03:08,920 --> 00:03:12,056 you have to play spot the differences. 60 00:03:12,080 --> 00:03:15,000 And it is something that ... 61 00:03:15,720 --> 00:03:19,416 It's really exciting to see 62 00:03:19,440 --> 00:03:25,496 how the engagement with the reader ... 63 00:03:25,520 --> 00:03:30,456 how those images really capture -- 64 00:03:30,480 --> 00:03:32,016 play with the stereotypes. 65 00:03:32,040 --> 00:03:33,416 But when you get it, 66 00:03:33,440 --> 00:03:37,000 it rearranges the stereotypes that are in your head. 67 00:03:37,560 --> 00:03:40,856 But the images don't just have to show people, 68 00:03:40,880 --> 00:03:43,216 sometimes it can be a feeling. 69 00:03:43,240 --> 00:03:45,280 Right after September 11, 70 00:03:46,120 --> 00:03:48,776 I was at a point, 71 00:03:48,800 --> 00:03:50,016 like everybody else, 72 00:03:50,040 --> 00:03:55,256 where I really didn't know how to deal with what we were going through, 73 00:03:55,280 --> 00:04:00,696 and I felt that no image could capture this moment, 74 00:04:00,720 --> 00:04:03,216 and I wanted to just do a black cover, 75 00:04:03,240 --> 00:04:04,936 like no cover. 76 00:04:04,960 --> 00:04:08,656 And I talked to my husband, cartoonist Art Spiegelman, 77 00:04:08,680 --> 00:04:12,536 and mentioned to him that I was going to propose that, 78 00:04:12,560 --> 00:04:15,136 and he said, "Oh, if you're going to do a black cover, 79 00:04:15,160 --> 00:04:19,176 then why don't you do the silhouette of the Twin Towers, 80 00:04:19,200 --> 00:04:20,736 black on black?" 81 00:04:20,760 --> 00:04:22,296 And I sat down to draw this, 82 00:04:22,320 --> 00:04:23,800 and as soon as I saw it, 83 00:04:24,920 --> 00:04:26,456 a shiver ran down my spine 84 00:04:26,480 --> 00:04:27,680 and I realized 85 00:04:28,640 --> 00:04:32,296 that in this refusal to make an image, 86 00:04:32,320 --> 00:04:37,336 we had found a way to capture loss 87 00:04:37,360 --> 00:04:38,856 and mourning, 88 00:04:38,880 --> 00:04:40,160 and absence. 89 00:04:41,880 --> 00:04:46,256 And it's been a profound thing that I learned in the process -- 90 00:04:46,280 --> 00:04:52,216 that sometimes some of the images that say the most 91 00:04:52,240 --> 00:04:55,320 do it with the most spare means. 92 00:04:55,880 --> 00:04:59,456 And a simple image can speak volumes. 93 00:04:59,480 --> 00:05:02,736 So this is the image that we published by Bob Staake 94 00:05:02,760 --> 00:05:06,600 right after the election of Barack Obama, 95 00:05:08,040 --> 00:05:11,296 and captured a historic moment. 96 00:05:11,320 --> 00:05:13,536 But we can't really plan for this, 97 00:05:13,560 --> 00:05:14,936 because in order to do this, 98 00:05:14,960 --> 00:05:21,296 we have to let the artist experience the emotions that we all feel 99 00:05:21,320 --> 00:05:22,800 when that is happening. 100 00:05:23,320 --> 00:05:27,136 So back in November 2016, 101 00:05:27,160 --> 00:05:29,936 during the election last year, 102 00:05:29,960 --> 00:05:33,096 the only image that we could publish was this, 103 00:05:33,120 --> 00:05:37,056 which was on the stand on the week that everybody voted. 104 00:05:37,080 --> 00:05:38,416 (Laughter) 105 00:05:38,440 --> 00:05:40,896 Because we knew somebody would feel this -- 106 00:05:40,920 --> 00:05:42,136 (Laughter) 107 00:05:42,160 --> 00:05:44,840 when the result of the election was announced. 108 00:05:46,360 --> 00:05:49,320 And when we found out the result, 109 00:05:50,600 --> 00:05:52,456 we really were at a loss, 110 00:05:52,480 --> 00:05:58,496 and this is the image that was sent by Bob Staake again, 111 00:05:58,520 --> 00:06:01,560 and that really hit a chord. 112 00:06:02,280 --> 00:06:03,536 And again, 113 00:06:03,560 --> 00:06:10,016 we can't really figure out what's going to come next, 114 00:06:10,040 --> 00:06:12,736 but here it felt like we didn't know how to move forward, 115 00:06:12,760 --> 00:06:14,216 but we did move forward, 116 00:06:14,240 --> 00:06:20,456 and this is the image that we published after Donald Trump's election 117 00:06:20,480 --> 00:06:23,896 and at the time of the Women's March 118 00:06:23,920 --> 00:06:25,240 all over the US. 119 00:06:26,120 --> 00:06:27,976 So over those 24 years, 120 00:06:28,000 --> 00:06:32,776 I have seen over 1,000 images come to life week after week, 121 00:06:32,800 --> 00:06:35,376 and I'm often asked which one is my favorite, 122 00:06:35,400 --> 00:06:37,256 but I can't pick one 123 00:06:37,280 --> 00:06:43,216 because what I'm most proud of is how different every image is, 124 00:06:43,240 --> 00:06:44,456 one from the other. 125 00:06:44,480 --> 00:06:47,936 And that's due to the talent and the diversity 126 00:06:47,960 --> 00:06:50,920 of all of the artists that contribute. 127 00:06:51,600 --> 00:06:53,376 And now, well, 128 00:06:53,400 --> 00:06:55,256 now, we're owned by Russia, 129 00:06:55,280 --> 00:06:56,496 so -- 130 00:06:56,520 --> 00:06:57,736 (Laughter) 131 00:06:57,760 --> 00:07:00,456 In a rendering by Barry Blitt here, 132 00:07:00,480 --> 00:07:05,696 Eustace has become Eustace Vladimirovich Tilley. 133 00:07:05,720 --> 00:07:10,816 And the butterfly is none other than a flabbergasted Donald Trump 134 00:07:10,840 --> 00:07:12,056 flapping his wings, 135 00:07:12,080 --> 00:07:16,136 trying to figure out how to control the butterfly effect, 136 00:07:16,160 --> 00:07:21,736 and the famed logo that was drawn by Rae Irvin in 1925 137 00:07:21,760 --> 00:07:23,360 is now in Cyrillic. 138 00:07:23,920 --> 00:07:28,176 So, what makes me really excited about this moment 139 00:07:28,200 --> 00:07:30,960 is the way that ... 140 00:07:32,000 --> 00:07:36,736 You know, free press is essential to our democracy. 141 00:07:36,760 --> 00:07:40,416 And we can see from the sublime to the ridiculous 142 00:07:40,440 --> 00:07:44,856 that artists can capture what is going on 143 00:07:44,880 --> 00:07:47,496 in a way that an artist 144 00:07:47,520 --> 00:07:52,656 armed with just India ink and watercolor 145 00:07:52,680 --> 00:07:58,656 can capture and enter into the cultural dialogue. 146 00:07:58,680 --> 00:08:03,656 It puts those artists at the center of that culture, 147 00:08:03,680 --> 00:08:06,496 and that's exactly where I think they should be, 148 00:08:06,520 --> 00:08:09,920 because the main thing we need right now is a good cartoon. 149 00:08:10,400 --> 00:08:11,616 Thank you. 150 00:08:11,640 --> 00:08:16,120 (Applause)