1 00:00:01,897 --> 00:00:06,559 We need to talk about sharing, and I’m not talking about taxi and hotel apps, 2 00:00:06,559 --> 00:00:08,769 I’m talking about real sharing. 3 00:00:08,769 --> 00:00:11,148 The kind my mother taught me about. 4 00:00:11,168 --> 00:00:15,818 Turns out sharing isn’t just good for the playground: it’s also good for grown-ups. 5 00:00:15,818 --> 00:00:19,601 Community, collaboration, and sharing are at the heart of human advancement. 6 00:00:19,601 --> 00:00:22,463 These values built the web we love. 7 00:00:22,463 --> 00:00:29,851 The idea that evolution is nothing more than a selfish struggle for survival, is utterly, spectacularly incomplete. 8 00:00:29,851 --> 00:00:33,243 It appears we need each other after all. 9 00:00:33,243 --> 00:00:37,079 Harvard researcher Martin Nowak calls it the “snuggle for survival.” 10 00:00:37,079 --> 00:00:39,767 We are hard wired for sharing. 11 00:00:39,767 --> 00:00:44,478 When we share, everyone wins: the giver, the receiver, and our communities. 12 00:00:44,478 --> 00:00:50,690 Studies have shown that with just a few sharers in the mix, they will inspire an entire culture of sharing. 13 00:00:50,690 --> 00:00:57,494 Now if sharing is at the core of successful societies, then why do we have some of the most restrictive copyright laws in history? 14 00:00:57,534 --> 00:01:00,514 The commons is an idea as old as we are 15 00:01:00,574 --> 00:01:06,524 but today, most of the world’s creativity will be locked away for decades, even for those who want to share. 16 00:01:06,524 --> 00:01:08,517 You already know Creative Commons. 17 00:01:08,517 --> 00:01:15,882 You’ve seen our logo on Wikipedia, YouTube, Medium, Flickr, and more – we’re even in the New York MoMA’s permanent design collection. 18 00:01:15,882 --> 00:01:26,667 Every day, creators, institutions, non-profits, and governments use our licenses to switch copyright’s “all rights reserved” into CC’s “some rights reserved.” 19 00:01:26,667 --> 00:01:30,502 We are now the steward of a global commons 20 00:01:30,512 --> 00:01:34,082 a universe of free and open content shared under simple terms 21 00:01:34,142 --> 00:01:37,442 that can spark new ideas and solve global challenges. 22 00:01:37,442 --> 00:01:41,441 Creators have shared over 1.1 billion works 23 00:01:41,461 --> 00:01:43,551 including NASA’s iconic images 24 00:01:43,641 --> 00:01:47,113 educational materials in every subject, scientific research 25 00:01:47,163 --> 00:01:50,536 government open data, 3D models, and more... 26 00:01:50,586 --> 00:01:52,319 But quantity isn’t the key issue. 27 00:01:52,319 --> 00:01:56,500 We need the commons to be vibrant, usable, collaborative. 28 00:01:56,500 --> 00:02:01,628 Creators need to find the best new works, share feedback, give gratitude, get analytics, 29 00:02:01,628 --> 00:02:04,938 and build networks around their interests and passions. 30 00:02:04,968 --> 00:02:07,999 It’s time to light up our global commons. 31 00:02:07,999 --> 00:02:09,897 Now this is where you come in. 32 00:02:09,897 --> 00:02:14,170 The effort to build a more connected commons is nothing short of transformational 33 00:02:14,170 --> 00:02:16,400 And we need your help 34 00:02:16,400 --> 00:02:22,879 It’s a strategic shift for Creative Commons that will require us to develop new infrastructure, new tools, and new resources; 35 00:02:22,879 --> 00:02:26,039 and it will require a new level of investment. 36 00:02:26,079 --> 00:02:30,689 That’s why we’re launching our most ambitious campaign to date. 37 00:02:30,689 --> 00:02:32,151 And we’re off to a great start. 38 00:02:32,151 --> 00:02:34,230 But we need you to tip the scales. 39 00:02:34,230 --> 00:02:36,207 Remember those first few who share? 40 00:02:36,207 --> 00:02:43,947 They will inspire a culture of sharing where everybody wins: the giver, the receiver, and our global community. 41 00:02:43,972 --> 00:02:46,464 Help us light up the global commons. 42 00:02:46,464 --> 00:02:51,149 Help create a world that is more accessible, equitable, and full of innovation. 43 00:02:51,149 --> 00:02:59,772 Visit creativecommons.org/remix and join the movement today.